"Come in"

There was a response from inside the room, Fan Hongwei turned around and gestured to Sima Jie, and then pushed open the door of the office.

"Manager He, this is Mr. Sima Jie, the legal director from New Asia Film Company"

Fan Hongwei stepped forward and gave him a quick introduction, even though they had already breathed through before.

"Hello Manager He"

Sima Jie took the initiative to step forward with a smile on his face, and stretched out his hand to the man who looked to be between forty and fifty years old, "Originally, Lin Dong was going to come over in person today, but because there was a temporary incident and I couldn't leave, I had to let me go on my behalf, and I ask Manager He to forgive me."

He didn't lie, Lin Xiaozhi did have something to stop him temporarily. At the same time, for the sake of secrecy, he chose to send his henchman to contact Cheng Pao.

As for Chen Qiang, vice president of New Asia, he was sent to South Korea by Lin Xiaozhi, and he was born in Hong Kong publishing giant Meiya, who is as good at channel construction and foreign market development as Zheng Fei. With such a talent in hand, and it is also a person sent by Meiya, Lin Xiaozhi is naturally willing to use it. Soon after returning from the UK, Zheng Fei was sent by Lin Xiaozhi to Japan to negotiate with Kadokawa, and he led a team to South Korea, just to sell "Killer Leon".

Zhu Zhishan is now busy with the operation and coordination of the entire company's four or five film crews and the two new film investment projects of "Love Letter" and "Qin Warriors", and he is inseparable from taking over this matter. It just so happened that Sima Jie was very proficient in the law and company acquisition, so Lin Xiaozhi simply sent him over to contact the senior management of Chengbao.

For Chengbao, Lin Xiaozhi is bound to win. Without it, He Wenfa, the owner of Cheng Pao, was born in 19ll, and by the age of 80 this year, he had almost withdrawn from the management of Cheng Pao Newspaper Group because of his physical relationship, and all the power was handed over to his son He Guowei. However, He Guowei has no intention of running a newspaper business, but is tired of investing in the real estate market and real estate, and spent more than 100 million yuan in the early years to speculate in real estate, and suffered heavy losses due to the stock market crash in 87 years. In the past two years, it has been rumored from time to time that He Wenfa's family wants to sell "Cheng Pao", and most of the rumors have come from him.

Lin Xiaozhi has long had a plan for the layout of the media, but before that, his favorite thing was to invest in ATV and acquire a Hong Kong newspaper between the second and first tiers. ATV is now his ninth uncle, Lin Baixin's meal, and this must be considered in the long run.

However, Lin Xiaozhi has already had a perfect plan for the paper media, for example, he had planned to acquire the 'Queen of the Newspaper Industry, a newspaper in the hands of Hu Xian - "Express", this newspaper overlapped with Hu Xian's "Sing Tao Daily", and the competition in the Hong Kong newspaper industry has become more and more fierce in the past two years, and the circulation has dropped from more than 80,000 copies per day in 84 years to more than 50,000 copies, barely remaining in the second-tier camp of the Hong Kong newspaper industry.

Hu Xian RR once released a rumor that he wanted to sell sixty percent of his shares in "Express" at a price of 60 million Hong Kong dollars, but Lin Xiaozhi was moved but had no money. When he had money this year, Hu Xian raised the price to 80 million, but in the end, Lin Xiaozhi broke off the idea of buying "Express", or the king of the media, Murdoch, also set his sights on "Express". The South China Press Group, which is wholly owned by his News Corp., recently contacted Hu Xian to buy The Express.

Of course, Murdochlin, the king of the media, could not fight, so he could only give up the "Express" and set his sights on the "Cheng Pao", which suddenly became close to New Asia in the second half of last year.

"Director Sima, coffee or black tea?"

Dealing with Sima Jie, who suddenly came to the door, He Guowei was very enthusiastic. Hong Kong, a cosmopolitan metropolis with a population of millions, has always been the most competitive region in the world's newspaper industry. According to incomplete statistics, there are nearly 200 small newspapers registered in Hong Kong alone, not counting other foreign newspaper giants from Europe, the United States, and Asia, which compete with some local periodicals and magazines. It is not an exaggeration to say that it is fierce and not prepared, or that the competition is fierce.

For example, after the 87 stock market crash, Hong Kong consumers reduced their newspaper fees because of the economic downturn, and in order to maintain their market share, the "Oriental Daily" set off a price war for price reduction and promotion, which not only hurt their own vitality, but also hit the newspaper giants such as "Cheng Pao", "Sing Tao Daily", and "Ming Pao". Although this unfair competition has been in place for eight or eight years, and several newspaper giants have negotiated and shook hands, an indisputable fact has been laid out in front of the newspaper industry, and their consumers have become more and more picky, and the profits of the newspapers have been diluted more and more.

So even if it wasn't for the fact that He Guowei lost a lot of money because of the failure of property speculation during the stock market crash in 87, he now has the idea of selling "Cheng Pao".

Sima Jie smiled and nodded, "Manager He doesn't need to be so polite, the reason for my visit today, presumably Editor-in-Chief Fan has already conveyed it on his behalf." I don't know what the manager thinks? ”

He Guowei naturally wanted to sell "Cheng Pao", but his father hadn't said anything about the old man's relief, and he also knew the samadhi in the negotiation field, so he quietly helped Sima Jie brew a cup of black tea and brought it over, and then said: "The specific situation Editor-in-Chief Fan has already told me roughly, and I am also curious to meet your young and extraordinary Lin Dong when I make an appointment today, a dilapidated film company has become a giant in the Hong Kong film industry in just two years through his hands, and I also admire it very much." However, "Cheng Pao" is the hard work of my father for decades, so naturally I will not give up my ...... easily."

The implication is that you quote the price first, and if it is not suitable, there is naturally no need to talk about it.

Sima Jie smiled slightly and disagreed, He Guowei wanted to sell "Cheng Pao", and he had released rumors to the outside world more than once in the past two years, and he was pretending to be in front of him at this time, and he couldn't hear the meaning of his words. I didn't taste the black tea at the moment, but took out a draft agreement from the briefcase I carried with me and handed it over.

"With the continuous development and growth of our company, the investment in advertising is also increasing, and we spent nearly 20 million Hong Kong dollars on advertising last year alone, and we urgently need to have our own promotional media channels" Of course, he will not tell Ho Kwok Wei that of the nearly 20 million Hong Kong dollars in advertising expenditure, only one "Killer Leon" spent more than a third of the promotion in the UK.

But the set of figures of 20 million still made the eyelids of He Guowei, the manager of Chengbao, jump, and hurriedly took the agreement he handed over.

In the whole of Hong Kong, there are no more than 100 companies that invest more than 10 million yuan in advertising every year. Since the second half of last year, the reason why "Cheng Pao" has suddenly become "cordial" with New Asia is that, in addition to being able to get first-hand revelations from New Asia, New Asia has instead invested the cost of advertising in other newspapers to "Cheng Pao", and it has spent nearly 2 million on advertisements here in "Cheng Pao" within half a year, which is also a very important reason.

With the increasing number of readers to choose from, whether it is print media or TV media, it is difficult to make money by relying on their own programs and content. "Cheng Pao" only sells for two yuan for eight pages, and the profit is only a few cents, and advertising revenue is the bulk of Cheng Pao's profits. It is not difficult to explain why "Cheng Pao" suddenly became close to Xinya.

Sima Jie quietly observed the expression on his face, and when he saw He Guowei take the contract, the smile on his face became thicker and thicker, and he knew that "Cheng Pao" couldn't run.

He Wenfa's family owns more than 70% of the shares of Chengbao Newspaper Group, which is why Lin Xiaozhi came directly to the door.

In the agreement, Lin Xiaozhi only proposed one acquisition method, that is, New Asia spent RUUU 10,000 Hong Kong dollars to acquire 40% of the shares of "Sing Pao", replacing the Ho Wen Huat family and becoming the controlling party of Sing Pao Newspaper Group. Sing Pao will continue to employ all employees without changing its name. At the same time, the chairman and general manager still belong to the He Wenfa family, and New Asia has to take two executive director positions, the executive president and vice president are appointed by New Asia, and the editor-in-chief of the newspaper is selected by the He Wenfa family for review. This acquisition is equivalent to New Asia's valuation of Sing Pao Newspaper Group at only HK$200 million, but if the Ho Man-fat family is in a hurry to sell, it is likely that they will choose to continue negotiations on this acquisition.

Before Sima Jie came, Lin Xiaozhi also told him that they actually had two ways to acquire Chengbao.

That is, New Asia invested UU million Hong Kong dollars to buy shares, obtained 30 copies of "Sing Pao", and became the second largest shareholder after the Ho Wenfa family. The chairman and president still belong to the Ho Wenfa family, while New Asia has to take two executive director positions, the vice president and general manager are appointed by Xinya, and the editor-in-chief of the newspaper is appointed by the Ho Wenfa family. This can only be regarded as a form of shareholding, which is equivalent to New Asia's valuation of Sing Pao Newspaper Group of nearly 220 million Hong Kong dollars.

The third is that New Asia spent 40UU million Hong Kong dollars to invest in Cheng Pao, and the market value of Cheng Pao Newspaper Group was about 250 million Hong Kong dollars, and 16 copies of Cheng Pao were obtained.

Each of the three ways has its own advantages and disadvantages, the first is undoubtedly the most cost-effective, but the He Wenfa family may not be able to accept it, and once the follow-up negotiations are carried out, it is likely that New Asia's newly enlarged money bag will be emptied again. As for the second option, Lin Xiaozhi and Sima Jie both believe that the most suitable acquisition method for New Asia at present, first become the major shareholder of "Cheng Pao", and then slowly try to completely acquire "Cheng Pao".

As for the third option, it was the best condition offered when the He Wenfa family's asking price was too high and the negotiations were blocked, which also meant that Xinya temporarily gave up joining the "Cheng Pao", and Lin Xiaozhi chose to intervene in the future to seize the right to speak in public opinion.

If the three offers of "Cheng Pao" are not satisfied, then New Asia can only say sorry, there are many choices among hundreds of newspapers in Hong Kong, and Lin Xiaozhi can only change another choice.

He Guowei was really not satisfied with the price on the agreement, and he only looked at it for a while and frowned. However, he also knew that the price given by New Asia for the first time was just an intention, not the bottom line of New Asia. Moreover, in his own family, the retired old man has no intention of selling "Cheng Pao" for the time being, and it will take time to convince him.

At the moment, he quietly closed the agreement, thought for a while and said: "Director Sima, the matter is so important, I can't be the master alone, otherwise this is the case." Give me a week, and we'll talk about it in a week. ”

Meeting his eyes, the two looked at each other for a while, only to see Sima Jie nod.

In a flower shop on the side of the road, Lin Xiaozhi parked the car and walked in quickly.

"What do you want, sir?"

The waitress of a flower shop saw a guest coming in, and quickly stopped the flower she was grooming and hurried up to meet her.

"Bring me a bouquet of flowers, the kind to use when visiting the sick"

Lin Xiaozhi thought about it and added, "The patient is a male friend"

"Good"

The waitress quickly went to wrap a bouquet of flowers, "Sir, it's 168 yuan in total." Do you need anything else? ”

"No need, thank you"

Lin Xiaozhi paid the money and threw the flowers into the car, took out a written down address from his pocket, and identified a nearby landmark for a while before starting the car again and rushing towards the destination.

After walking around the neighborhood for more than ten minutes to find a place, Lin Xiaozhi drove the car into a low-end commercial community near Shangyang Village, parked the car, and inquired with the community security for a while before coming to the door of a house and ringing the doorbell.

"Ding-dong......"

"Coming, coming......"

There was a sound of harmony in the room, and Lin Xiaozhi heard a rush of footsteps from far and near. The door quickly opened, and a middle-aged woman in her fifties stepped out.

"You ......"

The woman seemed to be a little hesitant, Lin Xiaozhi raised the flower in his hand, smiled at her and said, "Hello, this should be Mr. Ma Rongcheng's home, my name is Lin Xiaozhi, and I was invited to come today." ”

"Oh oh, it turned out to be Lin Sheng, please come in, please come in, I'm Ah Cheng's mother"

"Hello Auntie"

Lin Xiaozhi politely greeted her, and then walked into the house with flowers and a few gifts he brought.

If it weren't for the sudden phone call he received two days ago, even Lin Xiaozhi himself would have forgotten that one evening not long ago, on the way home with his father and brother, he accidentally saved such a person.

Ma Rongcheng, the original creator of "Fengyun", heard that the future master of Hong Kong comics and publishing invited him to a gathering to express his gratitude, Lin Xiaozhi only groaned a little and agreed. It was precisely because he promised Ma Rongcheng in advance that after getting a reply from "Cheng Pao", he had to send Sima Jie over. He has already made an appointment with someone on his side, and it is not his style to miss the appointment.

"Lin Sheng, you're here"

After more than a month, when Lin Xiaozhi saw Ma Rongcheng again, except for the plaster on his feet, he couldn't see the embarrassment of that day at all.

"Hello"

Lin Xiaozhi put down the condolences he brought in his hand and shook his outstretched hand, "I was too busy with things before, and I forgot to visit the hospital."

"What did Lin Sheng say, if you hadn't come to the rescue that day, I, Ma Rongcheng, might have to lie in the hospital for a long time now......"

Ma Rongcheng looked grateful, held Lin Xiaozhi's hand and couldn't help but use a little strength, seeing Lin Xiaozhi frowning slightly, he quickly let go of his hand, but he didn't know that he frowned not because his hand was pinched, but because Lin Xiaozhi heard something from his mouth.

I don't know how long I will lie in the hospital......

It seems that Ma Rongcheng was beaten that day, and there seems to be another hidden reason.

But these things were left behind by him in a blink of an eye, and he didn't care about his.

was invited by Ma Rongcheng to sit down, and his mother Zhang Luo thanked Lin Xiaozhi and them for tea, and then said hello and went out to buy vegetables.

As soon as the family left, there were only two people left in the family, Ma Rongcheng and Lin Xiaozhi, and Ma Rongcheng also seemed to let go a little, and said with a little regret: "Lin Sheng, I'm really sorry." I wanted to entertain you well outside and express my gratitude. But I've offended people lately, and I'm probably going to have the same trouble as last time when I go out. So today I can only entertain you at home, so I beg your pardon......"

As he spoke, there was a little bitterness on his face. Lin Xiaozhi, who was watching it, was slightly stunned for a while, and wanted to suppress it and ignore these things, but finally couldn't stop the curiosity in his heart, and asked, "Ma Sheng, what's going on?" If you offend someone, you might as well call the police as soon as possible, Hong Kong is a society governed by the rule of law."

He didn't say that it was okay, but when he said that Ma Rongcheng's face was visibly ugly. Just shook his head and didn't speak, Lin Xiaozhi was just curious, seeing that he didn't want to speak, he didn't bother to talk.

Ma Rongcheng's mother has good cooking skills, and she has a table of home-cooked meals, but the taste is also good, and several of the Fujian dishes are very level, and Lin Xiaozhi is also praised again and again.

Eating is naturally inseparable from wine, not to mention that Lin Xiaozhi is still Ma Rongcheng's life-saving benefactor, he can't bear his toast cup after cup, and he ate a meal for more than two hours, at the end of which Lin Xiaozhi's eyes were a little shaky, this state is obviously not able to drive, so he listened to Ma Rongcheng's persuasion to stay and wait for the wine to retreat before leaving.

Ma Rongcheng also accompanied him to a lot of wine, and his performance was a little unbearable as Lin Xiaozhi's, and he was a little shaky even when he was sitting, but people seemed to have opened the chatterbox, and he didn't care that he was not familiar with Lin Xiaozhi.

“…… Last year, everything was not good for offending the villain, isn't Lin Sheng curious why I'm so embarrassed, alas...... It's not because I quit the Yulang Group last year and was going to invest in a publishing company of my own, but I offended some people," he shook his right hand with a wry smile, "In March last year, someone wanted to spend 200,000 yuan to buy my golden right hand, and I wanted to never be able to lift a pen again for the rest of my life." Although it was not ruined, I recuperated for a few months, and after July, I got a publishing company with a few friends. Not long after, I was warned to break my hands and feet......"

He smiled bitterly and shook his head again and again, this one who relied on a copy of "Chinese Heroes" sold more than 100,000 copies per issue in the past two years, known as a prodigy in the comic world, has replaced his former boss Huang Yulang as the highest-selling cartoonist in Hong Kong, no matter how he could not imagine that he would offend people if he drew his comics well.