Chapter 343: Guidance
Xiao Yuanhang said: "The membership system is to raise the entry threshold, only by becoming a member of your leisure club, can you go to your leisure club for leisure and entertainment." How do I become a member? Of course, it is bought with money, which is called advance consumption. For example, if you set the lowest level of membership of the Hand Leisure Club to spend at least 5,000 yuan per year, then the entrance fee for this level of membership is 5,000 yuan, but it also enjoys the lowest level of service. If you set an annual consumption of no less than 100,000 yuan for top members, then the entrance fee is 100,000 yuan, and of course, they also enjoy the top services of the club. ”
Xu Wenye thought for a while and said: "I built such a leisure club, and it is not easy to attract people to consume, I also raised the threshold and advanced consumption, so isn't there even more no one to come?" ”
"Wrong!" Xiao Yuanhang waved his hand and said: "The higher the threshold you set, the more you will reflect a person's identity and status when you come to consume, and they will feel that they have a lot of face to come to you to consume, and they are proud of your consumption, which is called high-end consumption." The most important thing is that your status determines that you will definitely make a lot of money by running this club! ”
"My status?" Xu Wenye was stunned for a moment before he reacted, looked at Xiao Yuanhang and asked, "What are you doing?" ”
Xiao Yuanhang said: "Now is the era when all the people go to the sea to do business, what is the purpose of doing business? Of course, it is to make money, easy money with a way, a mind to make money with hard work, and a way to make money without a way can only earn hard money. Everyone wants to find a way to make easy money, but what is the way? Of course, it is power and status, these big bosses in the capital, who don't want to find a strong backer, but because there is no way, no opportunity, you set up this leisure club, just to provide them with this opportunity, you say, you collect them 100,000 200,000 a year. Would they like to come? ”
Xu Wenye smiled bitterly and said, "Now that the old man has blocked me, I can't help them at all, why are they willing to pay this money?" ”
Xiao Yuanhang said with a smile: "Actually, you don't need to help them at all, the little fifth brother himself is a well-known brand, and people are coming for your brand." The most important thing is that the people in the circle of the little fifth brother are not well-known figures, as long as you bring them to gather here often, there will naturally be a large number of people who will come to you, and it is enough for you to provide them with this platform for communication! ”
Xiao Yuanhang's in-depth guidance and enlightenment, Xu Wenye's head finally turned this corner. Suddenly it became clear, the more I thought about it, the more I felt that the idea that Xiao Yuanhang gave him was more clever, and the more I thought about it, the more I felt that there was a lot to be done and a lot of money to run such a leisure club, and I couldn't help but get excited.
Xu Wenye knew that the old men of these buddies in his circle were all high-powered figures, and the people who wanted to ask them to do things were like carp crossing the river, and there were countless people under their covers. and the people they cover, they will gather here, in order to chase and get the desired benefits, spending this little money to get a membership is nothing at all. In addition to hotels and guesthouses, which are dance halls, there are no good places to go, and this hall is not only a hotel, a guesthouse and a dance hall. And there are many more entertainment items, of course everyone wants to come here, which is indeed a good idea that is hard to buy!
Think through all the joints. Xu Wenye is not only impressed by Xiao Yuanhang, no wonder the third brother admires him so much, and it is so exciting to give himself an idea casually, seeing that he is only about 20 years old, how does this head grow, there are so many amazing ideas in it!
Xu Wenye looked at Xiao Yuanhang and said with a smile: "Xiao Xiao, I have to say, I am now moved by your idea, and I really want to set up this leisure club." ”
Xiao Yuanhang said: "What I said is just a general idea and framework, if you want to do it, you have to ask professionals to design and demonstrate in detail, for example, the projects I just said are just my temporary thoughts, you can design more projects based on everyone's interests and hobbies, so as to be more attractive to everyone." ”
Xu Wenye said: "I'm not worried about this, but I've never heard of this leisure club you proposed, let alone how to operate and operate, so I'm a little unsure." ”
Xiao Yuanhang said: "As long as you can catch the core figures in the circle, I won't use you to promote it, and there are many people who want to come to you." ”
Xu Wenye asked: "Do I also take their money from these people to become members?" ”
Xiao Yuanhang said with a smile: "This requires you to treat them separately according to the actual facts." For example, the most important person can bring you a lot of resources, and you can directly send him a top member, and he will come here for free. If you set the annual fee of 100,000 yuan for the top member, then charge him half of the money, but enjoy all the services, so treat them separately according to the situation, there is no free lunch in the world, the greater the contribution to you, the more you will give him a discount! ”
The more Xu Wenye listened, the more excited he became, how could he say that he was also from a famous university, but he couldn't think of something that felt very simple after hearing it, Xiao Yuanhang's words opened his eyes, and his thinking broadened suddenly.
"By the way, what about the low-level member you just said and what kind of top-level member?" Xu Wenye had already made up his mind to build this leisure club at this time, so he couldn't help but inquire carefully.
Xiao Yuanhang said: "This is very simple, in terms of membership hierarchical management, low-level and top-level just represent this meaning, not necessarily called so." You can set the top member called the gold card member, the next level is called the silver card member or something, the level should not be divided too much, three to four levels can be, what level of membership will pay what level of annual fee, I said that the annual fee of 100,000 yuan for the top member is just to find an analogy, with the value of friends in your circle, the annual fee of the top member is not a matter of 300,000 or 200,000 yuan, the higher your fee, the more people want to come! ”
Xu Wenye was relieved when he heard this, looked at Xiao Yuanhang and said: "Xiao Xiao, I must build this club, and I also want to make it the most high-end leisure club in Beijing, so when you have time, please help me write out this idea in detail, and then I will find a special person to help me improve it." ”
Xiao Yuanhang said with a smile: "Little Fifth Brother, no problem, I will sort out the most perfect ideas in my heart for you to refer to." ”
Xu Wenye hugged his fists and said, "Xiao Xiao, then I'll thank you first!" ”
Xiao Yuanhang smiled and said, "Little Fifth Brother, it's far away to say thank you, I haven't thanked you for helping me so much!" ”
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PS: Thank you for the tips of "System Prompt", "Random Acquisition", "Troublesome Click", and "Wang Jingxian!! (To be continued......)