Chapter 784 - South Korea that did not sink with a big ship

On January 27, 1998, the Los Angeles Times cautiously put forward the first conjecture that "Titanic" was likely to become the highest-grossing film in film history, but people still believed it, after all, at that time1. The $8.7 billion in North American revenue is not enough to shake the records that are enough to make people look up to the mountains.

Obviously, both laymen and insiders are interested in the long-term gold attraction of "Titanic", and it is estimated that Yan zhòng is not enough, and the debate gradually ceased after March 1998. Filmmakers all over the world have finally become completely numb to the long-term box office performance of "Titanic" - there was no creature on earth at that time that could stop it from becoming the king of the world box office. Just two North American records are staggering enough - 15 consecutive weeks at the North American box office and 22 weeks in the top 10 of the North American box office, but no one expected that the film would also set a record for a long North American release period of 281 days.

On the evening of March 23, 1998, James Cameron shouted the line "I'm/the/king/of/the/world" in front of 5,500 VIPs and more than 56 million television sets in front of a star-studded Los Angeles Shrine Theater! (I am the king of the world)

This may be James's excited words, but it has made various media hype, because everyone recognizes that the king of the box office is China Ming. That Chinese kid, except for the scandal-affected "Apollo 13", every movie is a high box office with a very high investment-output ratio, even NC-17 films like "The King of Killers" can break records, and the total personal box office in North America has reached a staggering $2.6 billion, and the global box office has reached $6.8 billion.

The arrogant James dismisses the questions and reproaches of the media, but Sun Ziming can't. Because he is not only a director, but also the boss of a media group, and he is also preparing for the company to go public. What's more, in Sun Ziming's heart, if you want to say that the king of the box office, it is indeed his friend!

"No, everyone knows, it's just a line from the movie, you guys are deliberately creating conflicts between me and my friends!"

"No, I never think I'm the king of the box office, on the contrary, I think Cameron is, because his box office record, it is estimated that no one in the world can break it except himself!"

"Me? I'm just producing high, Cameron a movie when I'm two, or even three! ”

Sun Ziming's explanation made the media interpret that the light and shadow company was about to go public, which was to use "Titanic" to promote their company, so that their company's shares would have a better performance on the stock market.

But these explanations, in the ears of East Asians, are oriental modesty, at least that's what South Korea's new president, Kim Dae-jung, thinks. President Kim is having a hard time, since taking office, it seems to be a roller coaster, first worried and then celebrating.

The struggling South Korean government was finally forced to accept a number of harsh conditions from the United States: the United States would be allowed to establish bank branches, foreign companies would be allowed to own shares in listed companies from 26 percent to 50 percent, foreign individuals could own shares in companies from 7 percent to 51 percent, and South Korean companies would have to use international accounting principles,...... Wait. Watching the businesses of the Republic of Korea take advantage of the rules by greedy American bankers. Fortunately, the Far Eastern Group, which has been promoting the integration of the Far East, has thrown out a series of cooperation agreements to assist CJ, Dongfang, Daelim and other groups to acquire large enterprises such as KIA, Daewoo and Jinlu first, so that those American capitalists will be happy.

Although these large companies will become members of the Far East consortium, Kim Dae-jung and the South Korean politicians are not worried, because these companies are still in the hands of the South Koreans, and they are only paying some shares.

Now that South Korea has finally survived the most difficult spring of 1998, and the export surplus has rebounded rapidly, the South Korean government, which has thoroughly seen through Wall Street's tricks, has resolutely and resolutely discarded the poison of the International Monetary Fund: all cases of large companies that are ready to file for bankruptcy are frozen, and the government has decisively stepped in to write off $70 billion to $150 billion in bad debts from the banking system, and when the government takes over these bad debts, the control of the banks is back in the hands of the government. Thus excluding the IMF from the reconstruction of the banking system. International bankers and the U.S. Treasury Department not only rejoiced, but also made South Korea more aware of the absolute necessity of a government-led economy. Under the full leadership of the government, South Korea's economy has begun to rebound strongly.

This financial crisis also made Kim Dae-jung and his think tank realize that in addition to adjusting the economic structure to cope with the changes in the international economy, when the country's resources are not abundant, it is also necessary to turn its attention to the cultural industry and promote the rejuvenation of the country's economy with the strategy of "building a country with culture." In particular, Sun Ziming's success in the film and television industry and the box office myth of "Titanic" made them realize that the cultural industry, compared with a country with a small population and resources like South Korea, can be regarded as a pillar industry development - a Sun Tzu Ming can create billions of dollars of wealth, even if such a genius cannot be found in South Korea, but what if there are a number of outstanding enterprises with similar strength to Hong Kong Light and Shadow Group?

Now that the crisis has finally passed, President Kim Dae has begun to focus on realizing his national development strategy -- 'The foundation of Korea in the 21st century is high-tech and cultural industries.' ’

With the intervention of the government, Samsung, SK, LG, and other enterprises have expanded their funding for scientific research and development, concentrated their efforts on developing cutting-edge technologies, increased research in basic and applied sciences, and strived to make breakthroughs in such industrial fields as communications and information, life sciences, and nanotechnology. The people in the presidential office believe that as long as the government and business are united, it will always take a decade or more to achieve tangible results and realize the transformation of the national economy.

Only the cultural industry is difficult to do.

With a population of only 50 million, South Korea's small domestic market is destined to be unable to support a strong cultural industry, and it has to adopt an export-oriented development strategy.

If you want to export cultural products to the outside world, the most representative and effective thing is film and television audio-visual products, but the domestic film and television and music markets are the real Chinese-funded enterprises of the Hanjiang Group, and there are no TV stations or film companies that can compete with them.

If the Hanjiang Group is just an ordinary Chinese-funded group, the South Korean government has 10,000 ways to make it obey its own strategy, but behind it is the Light and Shadow Group, which has to make them fall into the trap. In order for South Korea's cultural industry to adopt an export-oriented development strategy, the first thing to enter is the culturally similar Greater China region and neighboring Japan, and in these two markets, the light and shadow group behind the Hanjiang Group cannot get around.

Needless to say, since the mythical rise of Light and Shadow Group, it has led Chinese films to conquer cities and territories in Asia, and has actually become one of the rule-makers of the film and television industry in Greater China. Without its permission, even if the governments of the two sides of the Taiwan Strait allow Korean film and television dramas to enter, they will be boycotted by theaters and television stations, and pirated CDs will already be flying all over the sky before they are publicly released or broadcast.

Japan? Sun Ziming essentially controls Universal in Hollywood, and has a close relationship with Columbia Sony. How could Japan's major television stations and film companies offend him for the sake of the interests of Koreans? You know, behind those two companies are Sony and Panasonic, which have a huge influence on the Japanese film and television industry.

Abandoning the strategy of cultural statehood? No way!

President Kim Dae, his subordinates and even most of the members of Congress agree with the strategy of 'building a country with culture', because the cultural industry can not only make money, but also greatly improve the country's image and improve the international competitiveness of products.

What should I do if there is a problem?