Chapter 243: Containment
Swish!
The sword qi whistled and slashed. A boulder was split into two.
"Bird!"
Song Tianxu snorted coldly, his face pale.
The "envoy" who came from the imperial sword has naturally left.
Otherwise, how dare Song Tianxu be mad at the stone.
Song Lihao was silent, and only after his father's anger subsided did he say: "Father, I really didn't expect the people of the 'guild' to be so arrogant......
"Don't talk this nonsense!" Song Tianxu interrupted his son's words, "Brutality is based on strength. He's stronger than me, so he can be brutal in front of us. If he is weaker than me, he will end up in a rude manner before me, like this stone. Therefore, Lihao, you have to remember that as a cultivator, there is only one thing you should pursue: strength! The strength is strong enough, the realm is high enough, no matter what you want, whether it is a beauty or a treasure, someone will send it to you! On the contrary, if you don't have strength, you can only kneel down to others and be a slave to others! Even if I am a father, what if I reach the innate stage, in the face of the messengers of the 'guild', I still have to bow down and obey orders! ”
"My son understands." Song Lihao nodded and said, "In the future, I will definitely cultivate diligently, and one day, I will definitely trample all these people under my feet and humiliate them fiercely!" But what do we do now? Looking at the meaning of 'guild', it is that we want to make the first bird! ”
Song Lihao is not a stupid person, and he has already seen the original intention of the guild envoy.
Song Tianxu said: "This is already obvious. Hum! I really didn't expect that this damn 'guild' would let us 'pay tribute' every year, and even treat us as gunmen, which is really hateful! Damn, find out the details of that kid, is it so easy to figure out the details of that kid? If it was easy, why would he let us be substitutes for the dead? ”
"For the dead? Is it really so strict? Song Lihao asked, his expression becoming worried.
Originally, in Song Lihao's eyes, the father of the congenital cultivation was equivalent to the storage of the top master. He has always believed that as long as his father is there, he can shelter him and the Song family from the wind and rain, and every problem can be solved, who knows...... There was something his father was afraid of.
"Life and death are not child's play." Song Tianxu said, "One misstep becomes a thousand hatreds." The people of the Pei family made a rash move because they didn't figure out the details of that kid, and the result? was almost wiped out, and all the cultivators of the entire family were exterminated! This kind of cultivation, such ruthless methods, who dares to provoke lightly? Don't talk about provoking, and even if his backers know that we are investigating the details, we are likely to face the same experience as the Pei family. ”
"Extermination? This...... Not really, right? Song Lihao said in shock.
"In the eyes of cultivators with high and profound realms, cultivators with low realms like us are nothing more than ants. If it were you, would you care about the life or death of a group of ants? People in that realm, they don't need a reason to kill people at all, as long as they want to, they can do it! Do you understand? Song Tianxu said.
"But if we don't investigate, how can the guild people give up?" Song Lihao said.
"Naturally, I refused to rest. However, we can slow down. ”
"What's the slow way?"
"Avoid the important and light." Song Tianxu said, "The people of the guild let us firstly investigate the details of that kid; The second is to curb his elixir business. Let's focus on the second thing first. Let's find out the details and wait and see what happens. ”
"Well, that seems to be the only way to it." Song Lihao said, "That kid doesn't know which tendon is pumped, and he actually sells dog skin plasters vigorously, this kind of thing that can't be put on the table, but he does it with relish." ”
"Well, that kid's behavior is indeed a bit incomprehensible." Song Tianxu said, "However, at present, that kid is fledgling, and it is easier to curb his business." Lihao, what do you think? ”
Song Lihao put a lot of effort into Sui Ge and said: "If it is just to curb the development of his business, it will be much easier." I've already investigated, and this kid currently has only one pharmaceutical company, which is not very large, and his ability to produce plasters is also very limited. To put it simply, it is not on the right track at all, and it is completely different from the scale, fame, and output of our pharmaceutical factory. Therefore, it should not be very difficult to curb that kid in business, or even make him bankrupt without making money. ”
"Although your words are reasonable, don't underestimate your opponent too much." Song Tianxu said.
Song Lihao said proudly: "In terms of business alone, he is not worthy of being my opponent at all!" This kid is a poor boy from the countryside who has never seen much of the world, so the efficiency of his pharmaceutical factory is very low, and the sales channel is also very simple, and he still uses the way of direct sales by salespeople. In addition, the area covered by his plaster is also small, and he does not even occupy the market in the capital of Minh Hai Province at present...... In short, there is no comparison to us. ”
"Your analysis makes a lot of sense." Song Tianxu said, "However, I heard that kid recently made a new plaster specifically for stopping bleeding and healing wounds, do you know what that means?" ”
Song Lihao was surprised at first, then reacted, and sneered: "This kid is really a pipe dream, doesn't he think he can shake the market of our 'Song Clan's Baiyusan'?" Our 'Song's Bai Yusan' is a gold-lettered signboard, can he shake it? Besides, we have already firmly occupied the Chinese market, and even overseas sales have some sales, why should he fight with us? ”
"Do you think that guy doesn't know this?" Song Tianxu said, "It is precisely because of this that I have some worries. That kid looks like an idiot, but in fact he has a belly full of bad water. If you don't pay attention, maybe he can really shake our market. ”
"Humph! Then don't give him this chance at all! Song Lihao said, "As soon as his plaster to stop bleeding is launched, we will make a big deal of publicity, and then carry out promotions such as 'centennial celebration', firmly consolidate our brand, and don't give him a chance at all." ”
"Well, you have a doable idea." Song Tianxu said, "The injured and sick, when they choose medicines, they naturally prefer a century-old brand like ours, who would favor a plaster produced by a small factory that doesn't look regular?" As long as we don't give him the opportunity to establish a brand, he will always be able to stand still in Dongjiang City. It's okay to set up a stall to sell dog skin plasters, and if you want to enter the entire Chinese pharmaceutical market, it's a dream! ”
"Yes!" Song Lihao said, "Actually, I already have a plan to expand the brand of our 'Song's Pharmaceutical'. This time it happened to be launched, so that kid didn't have the slightest chance at all! ”
"Oh? What are your plans? Song Tianxu asked, he was still very satisfied with his son's talent in business.
"Celebrity endorsement, please!" Song Lihao said.
When Song Tianxu heard this, he couldn't help but be disappointed, and said: "Celebrity endorsement, we have already done this kind of thing, and it may not have any effect on the popularity of our medicine." ”
"The celebrities I invited before, in my opinion, are not really obvious, but they just have beautiful faces." Song Lihao said, "If we want to invite stars this time, we must invite real international stars!" Only such a star can have appeal, not only to start the brand, but also to expand the popularity overseas. ”
"Sounds reasonable." Song Tianxu said, "Then which star are you going to invite?" ”
"Robbe!" Song Lihao said with confidence, "I have already done an investigation. At least 40 percent of people under the age of 25 have heard of Robbe's name, and 15 percent are his loyal fans. And this kind of people happen to be the potential customers we should try to strive for! ”
"How?"
"Now, most of the supporters of Chinese medicine are over the age of 30, and the older the person, the more people support Chinese medicine. The younger the person, the fewer people will support. Especially for people under the age of 25, once they have any disease, they must be the first Western medicine, because they believe in their bones that Chinese medicine is slow to work, and Western medicine is the fastest! Moreover, many people still worship foreign countries, believing that foreign medicines are more reliable and effective than traditional Chinese medicine. If this concept does not change, in the long run, I am afraid that Chinese medicine will be completely extinct. Song Lihao said, his words are quite reasonable.
"So, you're going to hire a foreign celebrity to advertise, just to change the minds of these young people? Foreign celebrities recommend traditional Chinese medicine, this kind of gimmick is a bit interesting, it seems that you have really put in a lot of effort and did not disappoint me! Song Tianxu nodded, "What about the cost?" ”
"The cost should be higher." Song Lihao said, "With the current value of Luo Bei, I am afraid that the endorsement fee is at least 100 million!" ”
"So much? Damn, this gringo is so valuable? Song Tianxu frowned.
"The more valuable it is, the more it can give us a huge advertising effect." Song Lihao said, "Moreover, if you can rely on Luo Bei's fame to expand the overseas market at once, then the income will be quite good." ”
"Overseas markets?" Song Tianxu sighed lightly, "The overseas market is not so easy to develop. You just sell a little Chinese medicine, there is no problem, but if you really occupy a large number of markets, I am afraid that it will be a blessing in disguise at that time. ”
"Why can't we vigorously explore overseas markets?" Song Lihao was puzzled.
"Overseas markets, many people have been trying to open up over the years, but who has succeeded?" Song Tianxu said with a somewhat jealous expression, "I once heard the people of the 'guild' say that there are also powerful families and their guilds overseas, and once their interests are threatened, those people will naturally not sit idly by. Moreover, this kind of thing, which has happened before, is tragic. ”
"Could it be that among those ghosts, there are also more powerful characters than the innate stage?" Song Lihao asked.
"Don't ask that kind of question." Song Tianxu said, "There are also cultivators among those ghosts, but they are different from our cultivators. Therefore, it is not clear to the father what kind of realm they are. Moreover, you don't have to worry about these things for now, just do what you want, and be sure to curb that kid's business, otherwise the people of the 'guild' will definitely not let us have a good time!" ”
Song Lihao nodded, and said in a deep voice: "Father, don't worry, I will 'teach' that kid how to do business!" ”