Chapter 1037: 2 Billion Box Office (Ask for Subscription!) ）

Inscribed title is an important part of the start-up ceremony, generally speaking, only large-scale and high-cost films will do this kind of cumbersome procedure, and the production cost of 200 million yuan of "Extraordinary Dust" can definitely be regarded as a big production, so inscribed title is naturally essential.

According to the link set by the crew before, the responsibility of inscribed the title was handed over to Su Wei, who was the CEO of Starlight Entertainment and represented the producer. Second, among these people who have come today, he is the highest-ranking person.

But when it was time to write the title, there was an accident, and just as the host was about to read out the writer, Xu Wenjin hurriedly ran to the stage, and then said a few words in his father's ear.

Then Xu Shi'an directly interrupted the host's words, and then said loudly: "Temporarily tell you a good news, just three minutes ago, the crew got the news, saying that Premier Ouyang of the Government Council was inspecting Hengdian Group, I heard that our crew was holding a start-up ceremony, Premier Ouyang proposed to visit our start-up ceremony, and now the people have arrived, so the link of inscribed the title is suspended"

Before Xu Shi'an's words were finished, he heard a burst of warm applause at the scene, and beyond the long guns and short cannons of media reporters, Xu Shi'an saw Premier Ouyang walking into their opening ceremony surrounded by a group of people. Xu Shi'an didn't dare to slack off, and immediately beckoned Zhang Qiang, Xu Yinglong and others to come forward to greet him.

The sudden arrival of the prime minister completely ignited the atmosphere of the scene, which was already very lively, but a large number of people suddenly poured in, and the scene of the entire start-up ceremony became crowded for a while. The one that is surrounded is called a water leakage.

After a period of greetings, Premier Ouyang was ushered in front of the rostrum. Looking at the microphone that Xu Shi'an handed to him, Premier Ouyang smiled and said, "Originally, I just came to inspect our Hollywood in China today. By chance, I heard that director Xu Shi'an is making a movie here, and the protagonist is still Xu Yinglong, as a fan of the two of them, I came to see it under the pretense of public wealth. Originally, I didn't plan to speak, but since Director Xu brought the microphone, then I will say a few words. ”

Then Premier Ouyang slowed down, and then said: "Film, as the most direct form of cultural expression, is the most important embodiment of the soft power of the Japanese country. Therefore, while strengthening the "hard power" of the economy, we should also pay attention to the improvement of the "soft power" of culture. The major task of building a cultural power was loudly proposed. The film and television cultural industry is an important part of cultural development and an important part of China's cultural construction. ”

"I haven't seen the script for this film, but I'm looking forward to it. Because it is Xianxia style, our Chinese Xianxia is like the magic of Western time, they can make magic movies into "The Lord of the Rings" and "Harry Potter", and we can also shoot our own Xianxia style to the level it should have. I hope that with the hard work of the crew, the film "Against the Mortal" will be produced into a masterpiece with rich ideological connotation and superb artistic attainments! At last. I wish the filming of the movie "Against the Mortal" a smooth one! Thank you! ”

Premier Ouyang's words were very brief, but the expectations for this movie were very high.

Subsequently, at the warm invitation of Xu Shi'an, the prime minister walked to the stage and splashed ink with a pen and wrote the three big characters "Against the Mortal Dust" on rice paper. The font is done in one go. There is quite a bit of the elegant atmosphere of the fairy family, which attracted a burst of cheers from the audience.

Although the prime minister only stayed at the ceremony for less than 10 minutes before leaving, the crowd did not disperse. On the contrary, more and more.

These cumbersome procedures didn't last long, but that doesn't mean the boot ceremony was completed. Because the real big play is not here, but the last media questions.

What really attracted the media was the Q&A session at the end. Where does the news come from, it is by asking. What kind of news is really on the surface, everyone knows it, and it is not called news, only those who ask it on the spot can be interesting and make the audience pay.

"The following is the media question session, all media reporters on the scene have the right to ask a question, you can ask any of the director, assistant director and all actors, but the other party has the right to refuse to answer, please use your right to ask questions carefully! Well, the questions are officially opened, and you will follow the invitation numbers one by one! The host said loudly.

The first person to get up and ask a question was a female reporter in her forties, obviously this woman was very familiar with the rules of the ceremony, and the first question was not asked about Xu Yinglong and Ziyi, but aimed at Xu Shi'an, which was a sign of respect for the director.

"Hello Director Xu, I am a reporter from "One Week Entertainment", in recent years, the blockbusters of the Japanese Kingdom Xianxia have been repeatedly put on the screen, some of the box office has broken records, and some have suffered Waterloo, how high do you expect the box office of this film?"

Xu Shi'an took the microphone and said: "In fact, under normal circumstances, no director will seriously answer your question, because the director does not dare to predict the box office." Because the box office is ultimately in the hands of the audience, the ownership of the film is in the producer, and the director is just the person responsible for shooting the film, if the director says how much his film can sell, if it can't be sold, the producer doesn't hate the director, so most of the directors will answer such questions with the bigger the better. ”

But just when people thought the answer was over, Xu Shi'an continued: "But today I made an exception and told you about my box office expectations for this film." 2 billion Chinese coins, this is my box office expectation for this film, because this film has exceeded my expectations in all aspects. ”

Xu Shi'an's answer directly shocked all the people on the scene, originally everyone thought that Xu Shi'an was only predicting a maximum of seven or eight billion, but he didn't expect that he directly expected the box office to reach 20 Huaxia coins, and this confidence was simply bursting.

Think about the fact that in recent years, the domestic film market in China has been very good, and the total output value has exceeded tens of billions of Chinese coins, and the total output value has surpassed the United States on the other side of the ocean. The box office results of some good films have created miracles, but even so, there are still only a handful of movies that can really break through 20 Huaxia coins.

"Director Xu, I am a reporter from Huaxia Film News, do you have too high expectations for the box office of "Reverse Dust", even if it is the Xianxia IP movie "Fairy Sword" with hundreds of millions of readers and fans, its box office is only 1.4 billion Huaxia coins. I don't deny that the crew of "Against the Mortal" is indeed excellent in terms of production funding and other aspects, but the script of this film has not been tested by the audience, and the starring Xu Yinglong is still a newcomer in film and television, so he may not be able to accurately grasp the role! ”

Xu Shi'an smiled and said: "Maybe it's a bit high, but it's just my personal box office expectations, not an accurate prediction of the box office, and it doesn't matter much whether it's accurate or not." Secondly, I am still very relieved about Xu Yinglong, you may not know that "Against the Mortal Dust" is actually a novel, and the author is Xu Yinglong himself. ”

Xu Shi'an's words were like dropping a stone on the surface of a calm lake, and everyone at the scene was stunned, and then they all discussed fiercely. "Reverse Dust" turned out to be an adaptation of Xu Yinglong's novel, Xu Yinglong turned out to be an author, which is too surprising, is he an alien possession, how can anything?

Then Xu Shi'an said again: "Everyone may be familiar with Xu Yinglong, a young artist, he should be a singer to be precise, and he has never acted before, but don't forget what songs he mainly sings, and what is the theme of this film!" ”

Everyone was stunned at first, and then they understood what Xu Shi'an meant! Although Xu Yinglong is indeed a singer, he is not a popular song, nor does he sing pop songs, but a full Xianxia singer. And according to the previously published works, the lyrics and music are all his own, and the most important thing is that the quality of the works is amazing, which shows that Xu Yinglong has extraordinary talent in this regard.

And the big-budget movie to be made now is also in the Xianxia style, plus this movie was originally adapted from Xu Yinglong's novel, to say that Xu Yinglong can't grasp the characters in the book, it's really unlikely! (To be continued.) )