0501 Nobuyuki Idei's consultation
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The whole world believes that Song Chen is the mastermind behind the "Abe family plasma bomb", and although the use of animal blood as a mail bomb is a bit shocking, it represents his very fierce response to the kidnapping case, and the tail is very clean and neat, obviously from the handiwork of professionals.
Although Song Chen's two bodyguards were under the noses of the police at that time, the fact that the two subsequent bodyguards appeared within two hours of the "plasma bomb" being born is enough to explain the problem.
As long as the Japanese police have the patience or willingness, they may be able to catch some clues! But whether it is the police or the Abu family, they have lost the patience to continue to entangle themselves in this matter, especially when the Japanese government is forced to keep silent under diplomatic pressure, Abe Hidekazu can only choose to swallow his anger!
What's more, the kidnapping case of Abe Ryuji was opened, and Song Chen, as the victim, just made a statement in court and left, from a certain Cheng dΓΉ, this attitude also gave Abe Hidewa and the Japanese prosecutor a certain amount of room to operate.
If the "plasma bomb" represents Song Chen's radical side, and his actions in court undoubtedly represent his mature side! - He knew very well that since he could not legally force the enemy to death, it was in his interest to put away his minions and make a gesture of cold lookers!
What's more, every one of his brain cells needs to stay to deal with the two old foxes, Masayoshi Son and Nobuyuki Idei!
If the negotiation with Son Masayoshi is due to the purchase price, then the disagreement with Nobuyuki Idei is in two aspects, one is the sales share, the other is the digital rights management system, Sony asked to cooperate with Chenxing Technology to open a codec to protect music standardization, which is obviously unacceptable to Song Chen!
Although limited by the contact surface in his previous life, Song Chen didn't know how Apple used the "iPod". But with Jobs' temperament, he certainly couldn't share the digital rights format with other companies.
Why? Because this conflicts with Song Chen's strategy of building a closed "iPod", the reason is very simple, that is, Song Chen wants the digital music sold by iTunes to only be played in iPods, instead of licensing the copyright format to other companies. Even if you can get a good copyright income in this way!
Take Sony as an example, it is a sure thing for Sony to open its own digital player, if the music sold by iTunes can be played in Sony MP3, then Song Chen has lost the good wish of driving hardware iPod sales through GuΓ² software iTunes!
Nobuyuki Idei didn't expect Song Chen's attitude towards the digital rights management system to be so resolute, and even passed the huge interest point of "sales sharing"! Actually, Nobuyuki Idei put forward this condition. Is it because of Andy, president of Sony Music? Lac's built yì.
This is the responsibility of the president of Sony Music!
But Nobuyuki Idei is the head of Sony, and Song Chen is the spiritual leader of Chenxing, which is the respect that Song Chen deserves; On the other hand, this is also the reason why Nobuyuki Idei has a strong interest in this young man!
As the CEO of the Sony Group, he inevitably suffers from the difficulties faced by every CEO of Sony's founder: the company's internal friction, every subsidiary. Every department will argue because of its own interests, his power is strictly provocated, and he has to promote the transformation of Sony into a digital Sony under such circumstances, which is very difficult!
And Song Chen, as the most successful elite in the emerging digital age, from him, Nobuyuki Idei can always see some great possibility in the future in a trance, but when he wants to grab this inspiration. But it's always incomprehensible!
ββ¦β¦ Sony Group has created countless miracles, it opened Japan's first tape recorder, the world's first semiconductor radio, the world's first transistor TV, the world's first home video recorder, the world's first Trilon color TV, the world's first stereo tape walkman (ap1aystation), and became one of the overlords of the game industry! β
One large and one small figure strolling through the streets of Akihabara, as one of the world's leading electrical towns, Akihabara is changing with each passing day! Once upon a time, people frequently used words such as "myth", "model", and "giant" to describe Sony's invincibility in the industry competition, but now, Sony is like an old man in the twilight with a heavy burden, even if he finds his way, his steps are heavy and slow.
"In 1995. When I became the top power in the Sony Group, the world was going through a sea change, and the Internet profoundly changed the way people live! I was amazed and in awe when I wanted to bring the Sony Group into the digital age, but I always felt overwhelmed. Sony's historical baggage is too heavy, and the historical opportunity of industrial transformation and the bureaucracy that is too heavy to do so deeply affect this great company, and it is not sure how to proceed. Mr. Song, if it were you, what would you do? β
In the face of Nobuyuki Idei's confusion, although Song Chen thought that this old man had not solved the company's internal problems, it was a bit hasty to turn to the digital business with a vague profit direction early, but on the whole, the direction was right!
Sony has a strong content business, with the world's top engineering technology and parts design and manufacturing capabilities, and the transformation specimen that can be used as a reference for Sony is actually Apple, which deeply integrates software and hardware 12 years later! Song Chen knew it, but he wouldn't tell the other party about this direction, and he didn't think that Nobuyuki Idei or Sony's top management would approve of this direction.
If history is inertia, then the character of a person or the genes of a company is a train on railroad tracks, and the direction of movement is fixed!
So Song Chen groaned for a while and replied in English: "Sony's problem is that it lacks a key positioning for itself!" Sony wants to become the hegemon of the home appliance industry, but also to become a great digital company, eyeing the audio-visual media, and now the Internet business! β
"I don't know how to manage a company, but I don't think a company's product line should be too complicated! The reason why I separated e-commerce, search, IM and software, and even later established separate subsidiaries for online payment and online games, was that I thought that a company focusing on the established development direction and extending the business would help the company succeed in this field, not the other way around! β
With his hands behind his back, Nobuyuki Izui said noncommittally.
Song Chen said with a smile: "Actually, if you use one sentence to summarize Sony's predicament, I think it is that the company lacks a strong or even dictatorial person who can eliminate all the thorns in the company at a critical time!" Like Steve Jobs who was asked back to Apple two or three years ago, he was a paranoid madman, but I think he would be a respectable opponent! Because he's focused enough and has a unique taste for something! β
Nobuyuki Idei was quite moved by these words, and he said with a smirk: "You think I'm not decisive enough? β
"I don't think you have enough prestige to push for the transformation of Sony as a whole!" Song Chen said lightly.
Nobuyuki Idei was silent for a moment, then nodded: "You're right! Just like this collaboration with you, it was difficult for the top management, including Sony Music, to understand that they thought they could do it! β
Song Chen shrugged his shoulders and smiled: "I still stick to my opinion, your company lacks Internet genes, to be exact, I don't even think they may know what to do to make consumers willingly pay for it!" They are like those traditional companies who think that they can be successful by moving their offline business online, but in fact most entrepreneurs, including Chinese companies that are deeply influenced by Chenxing, do not do so! Like I said, they see me doing it, they learn from me, but they don't understand why I'm doing it! β
"You're confident! In fact, your accomplishments also support your self-confidence, which is why I asked you for advice! Although a little embarrassed, hehe! Nobuyuki Idei smiled lightly, "Now, let's get down to business!" Mr. Song Chen, the new head of Sony Music, Andy? Mr. Lark is not impressed by my cooperation with you, so if you want to make a difference with this project, you will have to make some concessions! β
Song Chen said unmoved: "Although Sony is the strong side, believe me, Sony Music is not the only object we can choose!" I hope you can understand one thing, Chenxing Group has unique channel resources, and people who know how to fully tap digital music, I am your most trusted partner! If you believe that you can become an Internet company by investing in servers, buying telecom resources, and doing some advertising, we can put this cooperation on hold until you think you can! β
After a pause, Song Chen smiled and said: "Just like you claimed, Sony Music has created the content and controlled the network, which is the active party!" β
Nobuyuki Idei retorted, "I can work with other Internet companies!" β
Other Internet companies? Song Chen sneered, Jobs, who first saw the integration of digital music sales and experience, may not have realized this now, right? Before that, the entertainment giants, although under pressure to launch digital music plans, were only forced to collapse by Napster and second-generation P2P software.
In such a situation, they are unlikely to make a decision that pleases consumers!
Jeff? Bezos may be personally interested, but Amazon is now also being cornered by Wall Street, and they openly shout the slogan "Let Bezos die" in the newspapers, which shows that their endurance is infinitely close to the bottom line. (To be continued.) If you like this work, you are welcome to come to the starting point to vote for recommendation and monthly passes, and your support is my biggest motivation. For mobile phone users, please go to read. )