On February 14, 1985, the famous New Year's file in the entertainment industry began, and the theaters of a slightly larger scale began to rearrange the films, Golden Harvest released "Zhiyong Three Treasures", with Xu Guanwen's golden signboard to join, on the first day of release, there was a grand occasion that it was difficult to find a ticket, and the audience came to Xu Guanwen, Wu Yaohan, and Cen Jianxun on the poster, wanting to see what kind of funny story would appear when these three living treasures got together.

Although the attendance rate on the first day seems to be very hot, Zou Wenhuai and others did not dare to take it lightly, and they were uneasy in their hearts, the situation on the side of Tengfei Entertainment is still unclear, if the theater is still crushed by the same suspense as in the previous months, they Jiahe will really be too faceless.

Shi Tian of the new art city is full of confidence, this New Year file is completely controlled by him alone, he is also very satisfied with the film, with the previous reputation of the new art city, the attendance rate is not much worse than Jiahe, although from time to time there are some negative winds, but most of the audience complains that there is no "best partner" series to watch, which he does not care about, there is no "best partner", the audience can only watch his "Wishing you prosperity".

Huang Baiming shook his head secretly, he is not optimistic about Shi Tianzhizuò's "Wishing you prosperity", if it is placed in the summer file, it is okay, with Xu Guanjie's appeal, the loss will not be ugly, but what is the New Year's file, the "Best Partner" series is still inferior to "The True Color of Heroes", not to mention a family comedy.

Tengfei Entertainment released "Lucky Star Gaozhao" as scheduled, after the overall planning of theater manager Chen Baixiang, a total of 45 theaters screened "Lucky Star Gaozhao" in a row, although there is a half-month publicity period, but the number of theaters released is too much, and Golden Harvest Cinema and Golden Princess Cinema released New Year's films at the same time, and the first-day attendance rate of director zhì "Lucky Star Gaozhao" is only 70% on average, except for several large theaters in the prosperous stage, there are more theaters in other areas.

Chen Baixiang instructed the theater to count the attendance rate in the evening. Tengfei Entertainment held a small meeting, of course, to discuss the release of "Lucky Stars", and such an attendance rate was beyond everyone's expectations.

Wang Jin has some schadenfreude, thinking that his own "God of Gamblers" is not much different from "Lucky Star Gaozhao", Hong Jinbao relies on his relationship with Wang Zichuan to occupy the New Year's file, and now the attendance rate is so low, maybe he will be cut in half in a few days, then his "God of Gamblers" can take the opportunity to take the position.

Wang Zichuan put his hands on the table and said first: "I don't think the potential of "Lucky Stars" has not been realized. We're going to focus on it. ”

Chen Baixiang sighed: "Forty-five theaters are a bit too much, if we only calculate according to the number of seats, the seats we have are about the same as the sum of Golden Harvest Cinema and Golden Princess Cinema, in this case, I think we should divide the cinema into two separate cinema lines, one will release "Lucky Star Gaozhao", and the other will release "God of Gamblers", Ah Chuan, what do you think? ”

Wang Zichuan was still groaning. Thinking about the gains and losses, Wang Jin couldn't wait to say: "That's good!" Two cinemas, this is a good idea, I think you can try it. ”

"Wouldn't that be beating yourself?" Wang Zichuan saw Wang Jin coaxing. immediately dispelled his thoughts, paused, and said: "What is the reason why Tengfei Entertainment can make a name for itself. It is the high box office that we released a few months ago, and if we fail in the New Year, others will only say that we are still shallow. There is still a gap with these old film companies like Golden Harvest, we can't stand such gossip, are we Tengfei Entertainment worse than Golden Harvest? If this kind of remark spreads, it will definitely be a blow to our three shareholders. ”

Chen Baixiang immediately agreed with this point of view, Tengfei Entertainment must rush forward in one go, so that it is a high-quality stock in the eyes of outsiders, and when it is listed, the stock price will soar, and in the future, large-scale projects such as financing and purchasing cinemas will be endless.

Wang Jin saw that Chen Baixiang was silent, knowing that he was persuaded, he lay on the table in frustration, his fingers drew circles, and he felt a little inferior in his heart, he couldn't interfere with the affairs of the theater at all, and the name of the shareholder seemed to be just a false name.

Wang Zichuan encouraged: "To increase publicity, we must formulate a perfect publicity plan. ”

Wang Jindao: "Ah Chuan, the film has been promoted before it is released, ATV plays a short film once a week, and there are a lot of posters outside, but on the bus, it was robbed by Jiahe and Princess Jin, and there is no share of our take-off entertainment." ”

Wang Zichuan said: "The box office in Hong Kong will affect the attitude of overseas distributors, and we can't be sloppy. ”

Chen Baixiang felt the same way, and echoed: "Ah Chuan is right, the Japanese I contacted a few days ago became hesitant in his attitude, I believe this is Jiahe's ghost behind his back, these old guys, the methods of the next three are worse than the other!" ”

Chen Baixiang has already reported this matter to Wang Zichuan, it is nothing more than Cheng Long revealing the rumors, and Golden Harvest immediately came up with countermeasures, vigorously slandering the quality of the film "Lucky Star Gaozhao", encouraging the Japanese to look at the box office situation in the city, and finally deciding whether to introduce this film.

Wang Jin smiled and said: "I think we can promote "God of Gamblers" as well, maybe "Lucky Star Gaozhao" will be painted in advance, and we also have a spare tire." ”

Chen Baixiang glared at Wang Jin and complained: "Ah Jin, you can't just think about yourself, the overall gains and losses of the company are the things we are most concerned about." ”

"I see!" Wang Jinne looked at Wang Zichuan with a smile, he really didn't expect Chen Baixiang to reprimand him.

Wang Zichuan directly ignored Wang Jin's eyes and said: "I thought about it just now, the means of propaganda can be changed, isn't it popular to read newspapers now, allocate a part of the funds, praise "Lucky Star Gaozhao" in various newspapers in an all-round way, increase the frequency of TV trailers, and posters should also occupy conspicuous tablets in major shopping malls." ”

"Isn't that too much to do?"

Wang Zichuan said: "This time is an exception, "Lucky Stars" is a high-quality film, it must give full play to its potential, and the box office must break the record of "The True Color of Heroes", preferably 60 million!" ”

"Sixty million!" Wang Jin jumped up all of a sudden, he was so surprised, can a film really rush to the box office of 60 million?

Chen Baixiang analyzed: "Now a movie ticket is 20 yuan, which is 3 yuan higher than the 17 yuan in the summer file, that is, the same attendance rate, and the box office has risen by 15%, "The True Color of Heroes" can be regarded as breaking through 50 million, plus the increase in the number of theaters and the factors of the New Year's file, it is not impossible to break through 60 million, provided that "Lucky Stars" is as attractive as "The True Colors of Heroes". ”

Wang Jin praised: "Then my "God of Gamblers" will definitely exceed 50 million!" ”

Chen Baixiang glanced at Wang Jin, and said angrily: "Yes! When the time comes, you will be a 50 million director! ”

Wang Zichuan is not so optimistic, last year's summer file, when Tengfei Entertainment released "The True Colors of Heroes", the momentum was fierce, and Golden Harvest and New Art City did not launch decent films, which led to the director "The True Colors of Heroes".

"The purpose of our promotion of "Lucky Stars" is to attract repeat customers, how can a person watch a movie again, how can he watch it again, the people around him talk about it a lot, it will naturally evoke memories, and even bring the whole family into the cinema together."

Chen Baixiang said with a smile: "There is another factor, that is, there are very few pirated copies, and the films released by our Tengfei Entertainment are generally pirated discs when they are drawn, Ah Chuan, is this your ghost?" ”

Wang Zichuan said smugly: "You just noticed this? ”

With Hong Xing as the backing, which pirate still dares to commit a crime against the wind, the club is not a policeman, tell you the evidence, and be released on bail, the first thing Hongxing's horse boy did when he came to the door was to destroy the pirated machine, the second thing was to confiscate all the profits, and the third thing was to repair it well, and clearly tell him what he had done.

Wang Jin gave a thumbs up and praised: "Ah Chuan, this thing is done well, I said how to take off the entertainment of Fengyue film alone, there is no piracy, the audience can't buy CDs on the market, only to the movie again and again to quench their thirst, it seems that I have to take the opportunity to make a profit." ”

"Vulgar!"

Chen Baixiang consciously has a high identity, and he talks about Hong Kong's economic recovery and international development trends with friends in the circle, and he is really not used to discussing Fengyue films with Wang Jin.

Wang Jin shot back: "Lak, don't think that you have become a gentleman, you used to be more vulgar than me, and now you have become like this, are you going to run for parliament?" ”

"That's it! Don't get off track, you two! ”

In fact, Wang Zichuan also feels that Chen Baixiang has changed a lot recently, and his speaking, sitting posture, and even scolding mantras have all changed.

Chen Baixiang sprouted in a solid state and made a disdainful gesture to Wang Jin, which made Wang Jin smile.

Wang Zichuan said: "Ah Lak, you go back and keep an eye on it, you must give me statistics on the box office on the first day tonight." ”

"No problem!"

Chen Baixiang is already very familiar with Wang Zichuan's habit, and has long instructed the managers of major theaters to count the box office, release it one time, and count it one time.

Wang Jin said with a smile: "Although the number of theaters has increased a lot, I estimate that the box office on the first day is still around two million." ”

Chen Baixiang lowered his head and groaned, drove his fingers to calculate for a while, and said with a slight smile: "There are more, because the ticket price has risen, I estimate that it is more than 2.5 million, and the box office of Golden Harvest on the first day should be about 1.45 million, if our Oriental Cinema really succeeds in counterattacking, the daily box office can exceed 3 million!" ”

Wang Zichuan was secretly excited, he didn't expect the Oriental Cinema under his name to grow to such a point, with a box office of 3 million a day, and 20 days after its release, it was 60 million! It was 90 million in one month of release...... Bah! Bah! Bah! I'm starting to think cranky again. (To be continued......)

PS: It broke out today.

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