Volume 1 Chapter 411 Promotional Video

"The myth reappears, and Golden Harvest's stock is enthusiastically sought after on the first day of listing"

"Golden Harvest landed on the Hong Kong Stock Exchange, and its stock rose 54 on the first day. with a market capitalization of nearly five billion"

"Affected by the listing of rival Golden Harvest, the share price of Media Asia fell in a single day, and some institutional investors left to chase new goals"

"Zou Wenhuai disdains his junior Lin Xiaozhi and says that Golden Harvest is the boss of the Hong Kong film industry"

"The listing of Media Asia and Golden Harvest is about the battle for the leading position in the industry, and the Hong Kong film industry may compete again

On July 9, the second day of Golden Harvest's listing, Lin Xiaozhi, as the chairman of the board of directors of Media Asia Group, held a meeting of all directors and senior management of the group.

Putting the newspaper lightly on the table, Lin Xiaozhi's eyes still did not take his eyes off the photo of Zou Wenhuai on the cover of the "Oriental Daily" in front of him, and he said cautiously after a while, "Yesterday afternoon's evening newspaper and this morning's newspaper, I think many of you here have read it. I think you should also have some understanding of the content of today's meeting. ”

"Golden Harvest is finally listed, and the high stock price not only reflects the market's enthusiasm for film and television stocks in a short period of time, but also a warning to our Media Asia. In Hong Kong, the company that is really qualified to be regarded as a rival by our Media Asia was born ......" Xian Qiran took the lead in answering the speech, he is not only the president of Debao Film Company, but at the beginning of the establishment of Media Asia, in order to appease the executives of the old Debao Department, Lin Xiaozhi gave him a seat on the board of directors of Media Asia (originally intended for Shum Jianxun), plus he privately increased his holdings of more than 3 million shares of Media Asia before and after the listing, although he is only a small shareholder, but the interests are shared with the prosperity of Media Asia, but also positive.

Lin Xiaozhi glanced at him and nodded: "Mr. Xian is right, now Hong Kong has the ability to threaten our Asia, and it belongs to Golden Harvest."

The current Golden Harvest may not be the oldest film company in Hong Kong, the qualifications of the three leftists in the past are much older than Golden Harvest, if some other half-dead and on the verge of discontinuation of film companies are also included, the qualifications are older than Golden Harvest There will be no less than ten in Hong Kong, but compared to Golden Harvest, which has grown into a wild cow, even a film company like Yindu will stand up and talk about qualifications, and it will only be made fun of

Golden Harvest can be called a miracle in the history of Hong Kong films.

If the Shaw Brothers explored the industrialization of Hong Kong films; Debao is a failed test of capital in the film industry; Princess Jin successfully combined the United States system with Hong Kong localization, and Hong Kong film companies broke ground like spring grass. So compared with these three opponents in the past, Golden Harvest seems too decent. It learned the production of film and television industry from Shaw Brothers, learned from Debao to introduce Taiwan, Japan, South Korea, and Southeast Asia to make films and share risks, and also imitated Princess Jin to support more than a dozen satellite subsidiaries.

In fact, many of Golden Harvest's systems are not the first in the industry, however, it is such a seemingly mediocre film company, but it finally defeated the original industry leader Shaw Brothers who were larger than it, dragging down the opponents Debao and Golden Princess, in addition to being good at learning the strengths of others This is commendable, Golden Harvest has been ambitious to expand foreign channels, and strive to increase profit points should be a major reason for its success.

Among the many film companies in Hong Kong, the only one that can make Lin Xiaozhi jealous is Golden Harvest. Although in his opinion, Golden Harvest still has a lot of short feet, and there are serious flaws in the seemingly correct strategy of entering Europe and the United States, the Hong Kong film industry has begun to deviate from his familiar development route because of his arrival. For example, in history, Golden Harvest was not listed until the end of 94, although it was sought after by capital for a period of time by relying on the first performance in the industry in Hong Kong. But in those years, American blockbusters were frantically hunting for Hong Kong's local films, and Golden Harvest's scenery only lasted for a few years, and after 96 years, it was no longer able to resist the competition of American film companies.

But now, under the influence of his stronger and stronger butterfly, Golden Harvest has been successfully listed in 9l years, affected by the myth of Media Asia and the hot sale of "Teenage Mutant Ninja Turtles" in Europe and the United States today, the stock price on the first day of listing is even more ferocious than when Media Asia was first listed, and it is no wonder that he can't sit still

“… Lin Dong, Golden Harvest invested in the "Teenage Mutant Ninja Turtles" is being screened in North America, and with the soaring stock price, Golden Harvest is now in full swing. However, in my opinion, Golden Harvest is now just listed, which will have some impact on our share price of Media Asia in a short period of time, but this impact is only temporary."

It was Chen Qiang who spoke, who was originally the vice president of Meiya boss Li Guoxing who recommended to Lin Xiaozhi after he became a shareholder of New Asia. Lin Xiaozhi saw that he graduated from a formal management major, although he was not very good at film production, but he was very experienced in distribution, and later after the establishment of Media Asia, Yu Kui asked him to replace him as the president of New Asia. Although Chen Qiang also bought some shares of Media Asia, he is not as fat as a professional manager, and he is not as fat as Xian Qiran, who was born as a director, and only bought 200,000 shares with a lot of salary savings before going public. But his words were more weighty than Xian Qiran's, and his mouth opened his mouth, which suddenly made many directors sent by other institutions in Media Asia talk much quieter.

This is also related to Lin Xiaozhi's original plan, and the main film companies under the name of Media Asia are undoubtedly New Asia and Debao. In his planning, New Asia Future, which already has a certain reputation and influence in Europe and the United States, mainly shoots blockbusters or Western-style films with an investment of more than 30 million, while Debao, which is more famous in Hong Kong, Taiwan and Southeast Asia, mainly makes small and medium-cost films with an investment of less than 20 million. With such a contribution, it seems that the number of movies made by Xinya every year is far less than that of Debao, but the income of blockbusters is much higher than that of small-budget films, such as Lin Xiaozhi's Red Alert last year, and the profit is slightly lower than that of other movies made by Xinya last year

In addition, Media Asia was formed by merging with New Asia as the main body, and Chen Qiang's weight in speaking within the group is naturally higher than that of Xian Qiran.

Chen Qiang said very reasonably, Lin Xiaozhi nodded at him: "Mr. Chen, you continue"

"It's good," Chen Qiang responded, and confidently continued: "I have seen the filming plans that have been filed by major film companies in Hong Kong this year collected by Media Asia, and Golden Harvest is undoubtedly the most courageous one among them. From the end of last year to the present, Golden Harvest has invested in the shooting of a total of nine films in the past six months, involving nearly 260 million Hong Kong dollars, of which five have been released, and two will be released in the near future. It seems that there is a lot of money for this shooting, and many of you must know that only the two movies "Teenage Mutant Ninja Turtles" and "Police Story 3", Golden Harvest's investment is close to 200 million Hong Kong dollars. ”

"And we at Media Asia, this year's shooting plan is much bigger than that of Golden Harvest. As of the end of last month, New Asia and Debao have approved the filming of a total of 11 films (wholly-owned), and participated in the shooting of four films by other companies. A total of HK$330 million was involved. From the perspective of investment, "Resident Evil", the largest investment scale of our Media Asia, may be slightly inferior to Golden Harvest's "Teenage Mutant Ninja Turtles", but compared with this animated film, the novel version of "Resident Evil", which has been well received, undoubtedly has a wider audience. In addition to this big production with an investment of more than 100 million, we also have another big production "Black Man" has been started, compared to Golden Harvest's "Police Story 3", which I don't know when Lu Dao will be able to finish filming, our "Black Man" should be able to be released before the end of the year. ”

"Whether in terms of the amount of investment or the quality of the films to be released in the second half of this year, we at Media Asia are far ahead of Golden Harvest, so I think it is better to be silent now to respond to Golden Harvest's provocation and wait patiently for a counterattack."

Sensing that a lot of eyes fell on him in the conference room, Lin Xiaozhi noticed some of the master's thoughts from those eyes that fell on him, which was nothing more than that some people were not very confident, and they were affected by the current "Teenage Mutant Ninja Turtles" in North America, and began to worry that the "Resident Evil" directed by him himself was not capable of beating Golden Harvest's "Teenage Mutant Ninja Turtles" at the box office.

This year is a very important year for Media Asia, the stock price has skyrocketed several times after only half a year of listing, and the market value of Media Asia once approached 10 billion Hong Kong dollars, which is built on the glory of the bubble is also full of expectations of many shareholders and institutional investors, and now it has to face the competition of the newly listed Golden Harvest, Media Asia can be said to be forced to stand on the edge of the wind and waves, the edge of the cliff, and successfully walked through that side is a more open road, and the failure of the 'World Asia myth) they created will also be broken.

It's just that Lin Xiaozhi will sit back and watch his hard work for several years come to naught?

smiled confidently at the moment, and lightly tapped his finger on the conference table in front of him: "What Mr. Chen said is right, we went public half a year ahead of schedule, and we have taken advantage of the right time, place and people." This year's investment scale is also far above Golden Harvest, and they seem to be booming now, but it is still unknown who will die in the summer file. We still have a few movies that have not been scheduled to be released, and the only thing we can count on is "Baby Lucky Star" when Golden Harvest is full now. In order to catch up with the summer release, I have been personally supervising the work recently, and hundreds of computer special effects production engineers and dozens of editors, soundtracks and other behind-the-scenes personnel are also rushing to produce ......"

knows the truth of slow work and meticulous work, Lin Xiaozhi obviously knows this, if time permits, he will also choose to spend more than half a year carefully polishing "Resident Evil", so that it can do the best it can. But in order to finish it before the end of the summer season, he himself, the crew and hundreds of people on the special effects side had to concentrate on trying to do it best in the shortest possible time.

Fortunately, the scene in "Resident Evil" is not too big, and it is not too difficult. When Konstantin was able to complete it in half a year, now he has concentrated the strength of Media Asia, and he can also do it.

"September, September at the latest, I promise that this film will be available to everyone. But until then, I think it's time for us to start arranging the pre-release promotion."

The promotional video that he had watched in advance last night suddenly appeared in his head, and the smile on the corner of Lin Xiaozhi's mouth was even thicker, it was time to give Golden Harvest some eye drops.