Although the continuous broadcast of TV series is a double-edged sword, after thinking about it, Lin Xiaozhi still decided to implement the continuous broadcast system on ATV.

In the first two years, although Lin Jianming was under his planning, it was a pity that his hand was still too small, if he was ruthless and didn't give h any chance to slow down, even if he couldn't defeat it all at once, at least he could make the other party breathless in five or six years, and with the time buffer of these years, it was not difficult for ATV to show up and cross H.

There is no if, now h has completely relieved his breath, relying on the audience and popularity cultivated in the past few decades, he has begun to regain lost ground, and there are already many program ratings that have thrown off ATV, and have also started a counterattack on ATV. ATV poached a group of people from H, and after he Lin Xiaozhi fired U executives, Shao Yifu took them all, which is a sign.

It is not easy to defeat H, who occupies the right time and place, and makes ATV the new hegemon of Hong Kong's TV industry. The other party's advantage is too obvious, and ATV can only break the current Hong Kong TV pattern under the leadership of H through reform.

Xiao Sheng did not hide his worries in his words, and Lin Xiaozhi comforted: "In the near future, ATV will indeed carry out reforms and start to implement a TV series system. I know Director Xiao, your concerns, Mr. Le and Mr. Zheng have mentioned this concern to me before. But at present, ATV has reached the level where it can't live without reform, and TVh has begun to use the popularity and word-of-mouth of the past to suppress us in the ratings, and if we follow the rhythm of the other party, we can only be pulled away from each other

Xiao Sheng actually knows this point.

As the hegemon of the Hong Kong TV industry, H's status is not only based on word-of-mouth and audience cultivation in the past few decades, but also on the program system, which has always played the role of being learned and imitated. The birth of ATV was actually before H, but Shao Yifu led the innovation of many columns such as news, finance, and Marseille reports, and within a few years of its birth, ATV under the control of the wealthy Australian consortium was thrown off a few streets.

In the following decades, whether it is a variety show, a Miss Hong Kong beauty pageant, a TV series production, etc., most of ATV can only play the role of passive plagiarism and imitation of each other. If ATV does not reform and innovate, it is only a matter of time before it is thrown back by H.

However, he still expressed his concerns: "ATV wants to reform, and I very much agree. For example, Mr. Gan is recently building a screenwriter's office in the company and starting to work on a new program, and I am all raising my hands to agree and cooperate. But after the TV series was broadcast, the pressure to make a film was too great. I'm worried that when the time comes, I will urge the filming, and some TV series will be made into bad movies. ”

Indeed, if several channels of ATV broadcast TV dramas in each time period, then ATV will have to prepare eight to ten TV series every half month, which will bring a lot of pressure to the TV station's TV drama production team.

However, Lin Xiaozhi didn't say anything about his worries, and Zheng Danrui, who had already returned from the explanation, answered for him: "We don't plan to carry out comprehensive reform for the time being, and we only conduct two episodes of TV series in the evening prime time and midnight." If the response from the audience is good, we will give due consideration to the continuous broadcast in the afternoon, and the morning will remain unchanged for the time being. ”

He glanced at Lin Xiaozhi, and his face was full of admiration: "As for the source of the film, you don't have to worry about it, Director Xiao, Lin Shengxiong is a big plan, and he has already considered all aspects." Do you know how much money Lin Sheng has given the company in the past two or three months to buy and introduce the rights to overseas TV dramas? ”

Xiao Sheng glanced at Lin Xiaozhi, who was smiling silently, ATV has been spending money everywhere to purchase TV series copyrights in the past few months, and he knows this. However, because of the specific amount introduced, even within ATV, only a few people know about it, and this is still explained by Lin Xiaozhi, for fear of startling the snake in advance and causing Bian's vigilance and imitation.

He thought for a moment and opened his mouth to report a number: "It won't be less than 200 million, right?" ”

"Huh"

Lin Xiaozhi and Zheng Danrui glanced at each other and smiled at the same time. Not to mention 200 million, just the first introduction cost a month ago is more than that.

"It's a whole billion Hong Kong dollars."

Zheng Danrui got closer and whispered a set of numbers, Xiao Shengcai's eyes suddenly widened when he heard it, and even his lips trembled, if it weren't for the two of them constantly giving him a look, he would almost have shouted out.

"Ten...... Billion Hong Kong dollars? ”

Xiao Sheng's eyes stared at Lin Xiaozhi deadly, and he asked in a suppressed voice with a red face, speaking quickly and quickly

"Yes, it's a billion Hong Kong dollars, of course, this is not for ATV to use up in one year, but for three years. Now ATV has bought the permanent screening rights of 117 TV dramas and 45 cartoons in Mandarin and Cantonese, as well as the screening rights of 55 TV dramas in the next ten years, and the five-year screening rights of more than 7o TV dramas, and these are just more than 400 million ......."

Lin Xiaozhi nodded affirmatively, and replied calmly, but it was difficult to hide the waves in his heart.

Spending one billion yuan in three years to purchase the copyright of TV series and build copyright barriers for the next few years is probably one of the biggest bets he has made in the past few years

At the beginning of the year, he sent a group to purchase the copyright of TV dramas everywhere, and unexpectedly realized that the Internet era has not yet arrived, and the distance between the worlds is still very far.

Even Japan, which has the largest economy in Asia, rarely exports many TV dramas abroad every year, and the price of introducing them is generally not high. Even the asking price is relatively high, Europe and the United States, compared with the introduction price in the mainland after 2o years in his memory, it is more than twenty or thirty times cheaper, and a few years ago, the big 6 introduced a few old American dramas, and it only cost tens of thousands of dollars.

After perceiving this, Lin Xiaozhi decisively transferred people from Asia to set up a special purchasing department for ATV. He took out another 200 million and borrowed 300 million from his own bank at the same time. He also managed to persuade Lin Baixin, the ninth uncle who was optimistic about ATV's future, to give him 300 million yuan and provide him with a low-interest loan of 200 million. In the past two or three months, it has bought more than 100 TV dramas that were popular a few years ago, or even more than ten years ago, from Japan, South Korea, Singapore and Thailand.

For some popular TV dramas that the other party is unwilling to sell the permanent broadcast rights, he also spent a huge amount of money to buy the exclusive screening rights in Cantonese and Mandarin for five or ten years.

It is precisely because of so many more copyright resources in his hands that Lin Xiaozhi has the confidence to carry out serial broadcast reform on ATV. Maybe these foreign best-selling dramas he bought a few years ago or more than ten years ago may not be acceptable and liked by all audiences in Hong Kong, but as long as he keeps innovating and grabbing some audiences who like novelty, it is enough to open up the situation.

"Not only do the usual TV series have to be broadcast continuously, Lin Sheng also proposed a bold reform, and we are in the process of post-planning." Speaking of which, Zheng Danrui has made no secret of his admiration.

"What reforms?"

Xiao Sheng's heart moved, and he finally came out of the shock of Lin Xiaozhi spending one billion yuan to purchase the copyright of the TV series for ATV just now.

"Saturday and Sunday in Japan should be a day of rest and relaxation, but several major TV stations in Hong Kong have unanimously broadcast variety shows, horse classics, news and various advertisements on Saturdays and weekends, but there are not many TV dramas. Therefore, I propose to free up Hong Kong and Taiwan (that is, Chinese channels) on Saturdays and weekends, create a unique large-scale TV drama section, and strive to broadcast at least 8 episodes of TV dramas every day on weekends, so as to open up the unfavorable situation in the market that no one cares about on Saturdays and weekends

As a comprehensive channel, it not only broadcasts news programs, but also shows variety shows and TV dramas, and is the earliest and most famous channel of ATV.

"What?" After Xiao Sheng heard what he said, he immediately wanted to persuade him to dispel this idea.

But before the words came to his lips, he interrupted Lin Xiaozhi: "I think there is a lot to be done to hold a TV drama series theater on Saturdays and Sundays, think about it, in the past, because of Hong Kong's TV drama broadcast system, if you often missed overtime or because of other things, unless you rent a video tape to watch, it will be difficult for most viewers to wait for at least a few years to watch the TV series plot they missed." And most people are resting at home for the past two days, since the audience can accept watching variety shows on their days off, there is no reason why they can't accept watching TV series. We ATV ourselves have filmed a lot of old films in the past, so we should find a time to pull them out so as not to keep it moldy."

Needless to say, his idea for this Saturday and Sunday concentrated relaxation TV series came from Anhui Satellite TV, which was the big 6 in the future.

In the future, Anhui Satellite TV will rely on this unique "Weekend Broadcast" arrangement strategy to fight its way out of countless large and small TV stations and satellite TV stations across the country, and it has been ranked among the top ten TV stations in China before he was reborn. Before he was reborn, the program "Weekend Broadcast" was listed as the four highest-rated Ivy League columns with CCTV's "News Network", "Focus Interview", "Weather Forecast", etc., covering 40 or 50 million viewers

It was this set of numbers that gave Lin Xiaozhi the confidence to directly abandon the first trial on other channels of ATV and prepare to launch it directly on RTHK.

The conversation stopped abruptly as an ATV staff member came over, and even Xiao Sheng, who now felt a little confused in his head, closed his mouth tacitly. As Lin Xiaozhi said, the gap between the current ATV and H is still very large, and a revolutionary reform must be brought about a turnaround.

Obviously, these specific reform plans, which have not yet been implemented, cannot be exposed before they are implemented. However, he still didn't agree with it in his heart, and decided to take time to persuade Lin Xiaozhi in two days.

"Lin Dong, the latest statistics are out"

The TV station did not forget his previous instructions, and soon after the second episode of "Journey to the West" was screened, the latest statistics were sent.

Zheng Danrui and Xiao Sheng stood aside without moving, and Lin Xiaozhi didn't pay much attention to these small actions, took the paper handed over by the staff and only glanced at it, and his face suddenly showed joy.

"1:o7:54, the highest rating reached 16. 5”

The ratings of the second episode of "Journey to the West" are still climbing, and now everyone understands that the TV series they introduced is a success.

"At this point, everyone should have no opinion. Atan you go to the notice, at the end of the second episode, the subtitles will pop up to remind that the two episodes will continue to be broadcast tomorrow night"

"Okay, I'll arrange it"

ATV's big move caused a series of reports on the second day. Lin Xiaozhi, who has a number of media in hand, naturally does not forget to push behind it, so that the attention and influence will be further fermented.

"On Friday night, the golden section of the Chinese channel broadcast the big 6 introduction drama, and the highest rating of "Journey to the West" broke 18 and shook ATV's top management"

"The big 6 version of "Journey to the West" was broadcast in Hong Kong, with an average rating of 16 points, and the highest rating was 18"

"ATV's reform is gradually getting better, and the broadcast time of Chinese TV programs has been adjusted to make way for the introduction of two episodes of the TV series "Journey to the West" by Big 6"

"The broadcast of two episodes attracted enthusiastic applause from the audience, and ATV introduced the big 6 TV series "Journey to the West" to be broadcast in Hong Kong, and thousands of calls poured in to ask about the broadcast time in just one night, almost blowing up the ATV headquarters"

Of course, the media of Lin Xiaozhi and his family naturally applauded and praised it, but not every media reported it positively.

The report of "Sing Tao Daily" is quite subtle: "The two episodes of the golden segment are broadcast in a row, and the big 6 is introduced, and the show will be broadcast again tonight after the end of the show, and the ATV evening prime segment program will be greatly adjusted, and the two episodes of the TV series can help ATV go further?" ”

However, the "Oriental Daily", which has already healed its scars, is full of gunpowder: "A TV station was forced to change the broadcast of the big 6 introduction drama by the new boss in the evening prime time, and the mediocre ratings are difficult to stop ATV hugging his thick thighs, and the Hong Kong affairs consultant is really tempting"

Strictly speaking, the ratings of "Journey to the West", which is only eighteen, are not high, like some popular TV series like hR, it is normal for the highest ratings to break 3o or even go up to more than 4o.

Therefore, for "Journey to the West", which attracted a lot of attention after ATV was broadcast on Friday night, Du Youyu, who jumped to H as the executive director after being fired by Lin Xiaozhi, did not forget to jump out and make a hot mockery.

"With an average rating of only 16, ATV has changed to a new boss who doesn't understand but loves to pretend to be an expert, and the decline in ratings is irreversible. Now even the ratings of only 16 feel very high, I am very glad to leave ATV and come to a more promising me, I thought that with the rich family left by Boss Qiu and Mr. Lin Baixin, ATV can struggle for at least three or five years even after changing the new boss. Now it seems that it is still unknown whether it will be ruined in two years."

Ridicule or contempt.

But with the release of the two episodes of "Journey to the West" on Saturday night, Dengshi shattered the glasses of many followers.

The third episode, 'The Great Sage Haunts the Heavenly Palace), has an average rating of 18. 4. The highest ratings once climbed to. , only used the highest ratings of "Journey to the West" to break through the 20th mark. When the fourth episode 'Trapped in the Marble Mountains' was broadcast, it was even more incredible, and the highest ratings rose wildly again. The average ratings of the fourth episode surpassed the mark.

Finally, at the end of the day's screening, "Journey to the West" once again handed over a report card that made ATV even more vibrating. Highest Ratings. The average rating is 19. In one fell swoop, it surpassed most of the programs of ATV that day, and became the most watched after "Twelve and a Half News" on this day

And the next day, "Journey to the West" soared into the sky, and no one could stop it.

In the fifth episode, the monkey king protects Tang Seng, and the average ratings easily break through, and in the sixth episode, the highest ratings are even more broken, and the average rating is on the same day. 4's ratings are the best in ATV, and they are inseparable from the programs in the same schedule as H, although the ratings are still worse than H overall, but Ruhong's momentum makes everyone understand that ATV has picked up a popular TV series.

"Journey to the West" became an instant hit, and "Monkey King" sang Xiangjiang

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