After the joint efforts of the Winghton team, the post-production of "Iron Man" is almost complete, but Zhao Ze at this time can't wait to publicize it!

Since the filming of "Iron Man", there has been constant controversy, from the first bad reviews to now, "Iron Man" has almost a little bit of fame, and Zhao Ze's bombardment of publicity has made "Iron Man" gain a good reputation.

Especially recently, a series of actions and various charity activities of the Manwei Movie Universe Company have also made the Manwei Movie Universe get good praise, and the subsequent money has also won the support of some media.

"Iron Man" is doing publicity closely here, and on the other hand, "Superman Returns" is also not idle, blockbuster publicity, after all, Superman has already been deeply rooted in the hearts of the people, especially on November 12, the crew of "Superman Returns" announced that the post-production zuò has all ended.

"Superman Returns and Iron Man were filmed at almost the same time, why did Superman Return shoot so fast? Will there be shoddy manufacturing? ”

At the press conference of "Superman Returns", in the face of a series of reporters' questions, Jon . Fei Ru's expression was slightly indifferent, and he showed a hint of arrogance: "Hehe, the filming time of "Superman Returns" is actually not short, it has been half a year, and this time, we are not shooting fast, just because we are more dedicated and can't wait to bring this movie to everyone." ”

"As for Iron Man, I also admit that it is a good movie, but please don't compare it again. Because. There is no comparison between the two films at all. ”

I have to say. Jon. Fei Ru's remarks at the press conference were subsequently reported by many media reporters, even if the current publicity of "Iron Man" has received good reviews, but it is indeed like Jon. What Favreau said is not comparable to "Superman Returns".

"These media who see the wind and steer the rudder."

In the office, Stan looks angry. Scolded loudly.

"Haha, Stan, wasn't that what we expected?"

Zhao Ze laughed, and then said: "Next, we are going to carry out the comprehensive promotion of "Iron Man". ”

"Well, I'm already advertising now." Stan doesn't think much of it and nods slightly.

"No, I'm not referring to such publicity, but about the publicity before the release of Iron Man."

Zhao Ze waved his hand slightly. Said in a deep voice.

"What?"

Stan was a little surprised: "Zhao, the trailer for "Iron Man" hasn't come out yet. Even if the post-Si zuò is fast, it will take half a month to complete the whole system, and it will be a little too early to publicize it now? ”

"Not early, originally, my expectation was to let "Iron Man" be released in February, but now it seems that we can completely seize the Chinese New Year stalls in January, at the same time."

Zhao Ze's expression was slightly excited and excited, and he said in a deep voice.

However, it is a pity that Stan is worried in his heart, after all, Zhao Ze can be called an adventure, and before the production of "Iron Man" is completed, he actually began to carry out all the publicity.

However, Stan also understands that this time, "Iron Man" can almost be called a very big adventure, this one, the current total investment has reached 300 million US dollars, not including Zhao Ze's willful purchase of such a building.

There are all kinds of money, if you add publicity, I am afraid that in the end, the total investment of "Iron Man" will reach 600 million US dollars, but Zhao Ze doesn't care, he has a way to recover some of the money.

"But first, it costs money!"

A smile appeared on the corner of Zhao Ze's mouth, and he was ready to follow the example of the other world about Transformers, and develop the game production of "Iron Man" and peripheral toys.

In the movie, Zhao Ze can develop the model of "Iron Man" and even some high-tech, and, in addition, about this ranger, Zhao Ze is also preparing to conduct a public beta at the same time.

There is no shortage of smart people in the United States, and under the recent series of publicity of "Iron Man", many companies have seen that there is a lot to be done.

In addition to cars, the film's about hamburger food and red wine, etc., these companies have also come to cooperate.

$80 million!

In Zhao Ze's hands, four companies were finally settled, and a total of 80 million US dollars was collected, and even Stan was shocked by such a speed of collecting money!

"Didn't they always think 'Iron Man' was going to fail?"

"Didn't they keep singing about Iron Man? Why are you so willing to give up? ”

Stan's doubts were exchanged for Zhao Ze's laughter: "You don't know these companies too well, they don't care about the box office, they only care about our publicity, and besides, if they don't start first, I'm afraid there will be no share of them later." ”

is indeed as Zhao Ze thought, especially when Zhao Ze is ready to start global promotion, he hopes that this time, "Iron Man" will not only be released in North America, but in China, and he will hit the box office all over the world.

"Let this movie establish our status as a micro-cinematic universe!"

Zhao Ze said with some confidence, his confidence came from Tim. Burton's directorial talent, his self-confidence comes from the biggest use in "Iron Man", and his self-confidence comes from the strongest special effects in the movie.

The movie "Iron Man" can be said to be the strongest sci-fi blockbuster, and its success can be said to be mixed with too many American elements, beauties, sports cars, villas, fierce and exciting duels, especially Tony, a rich and handsome man with unique charm, etc.

This is the source of the huge success of movies in that world, but in this time and space, although "Iron Man" is no stranger to American audiences, it has not been deeply rooted in the hearts of the people. And. in other places. It was even subjected to a lot of contempt and ridicule.

Under all kinds of unfavorable factors, all Zhao Ze can do is publicity, publicity, and publicity!

Comic Cinematic Universe Inc., the first step, with the famous American toy company, Fisher Toys. A contract was signed to play and develop a series of toys made by Iron Man.

The second step is to sign a contract directly with the game company to develop the game.

The third step is to prepare to lead everyone and start crazy publicity!

As if it was a major event, propaganda was carried out step by step, and in this kind of propaganda force, the limelight of "Iron Man" was also unique for a while. Various companies are ready to come to the door.

The post-Si system zuò of the film and television base. is still going on nervously, but Zhao Ze is also going to start a trailer at this time, that is, a promotional video, after all, a good movie is often a promotional film that can directly defeat everyone.

Iron suit, beautiful villa, Iron Man battle on the balcony in the sky, etc., it can be said that "Iron Man" wants to carry out a promotional video, which is too simple and too simple, but in the trailer of less than five minutes, what Zhao Ze needs to do is how to make this trailer achieve the strongest shock.

However, this matter is obviously not what Zhao Ze needs to think about, Tim. Burton these days, with everyone, has been thinking about the trailer, which, for Tim. Burton, it can be said that it is equally important.

"I have only one request, and that is to hope that the trailer must be cool, dazzling, and so good that it is violent."

Zhao Ze doesn't interfere with Tim. Burton, however, has his own requirements.

In "Iron Man", the protagonist shows that from beginning to end, it seems to be self-confidence, I'm afraid, many people, who really feel the blood, or feel the gentleman, is Tony's words at the final press conference.

"Yes, I'm Iron Man!"

The confidence of that moment may have fascinated all the audience!

Even, many people think that what "Iron Man" is really about is to be regarded as a real civilian hero!

It's not that he is humble, on the contrary, Tony is almost the most top-notch person in the world, but what I really want to say is that this time, superheroes, have the shadow of human nature.

I never thought that the protagonist would be defeated, so we found out that in fact, in addition to the identity of the president, our protagonist is actually an ordinary middle-aged man "eager for money, like women, afraid of death, a little sense of justice, kind, no muscles" and the protagonist's appearance also continues the civilian route: to rely on brothers, the first big defeat, or to rely on brothers, to rely on their own knowledge, and so on. When the protagonist fails in his first experiment, we will regret him, and when the strongest body appears, we will be as excited as him, and the feeling of being in the play is difficult to find in other comic book hero movies.

This is what Zhao Ze has always paid more attention to.

Three days later, Tim. Burton also edited the trailer, and everyone watched the five-minute trailer in the office, almost including a qiē, at the beginning, Tony's humor with several soldiers was suddenly blown away by a bomb.

In the blink of an eye, Tony is sleeping with a female reporter, and then, focusing the camera on the villa that shocked everyone, and in a blink of an eye, Pepper is running, and Stan behind him, wearing a steel suit, is in hot pursuit, and then, the red iron man arrives.

Battle of Iron Man!

In just five minutes, almost all aspects of "Iron Man" are included, and such a trailer can be said to shock everyone present!

"The battle of Iron Man, the pinnacle showdown, the unprecedented premiere, get up close and personal with Iron Man, just on December 5th, the premiere of "Iron Man"!"

Manwei Cinema Universe Company has begun to carry out publicity, and at the same time, the plan for the premiere, the premiere of the trailer, Zhao Ze finally decided to hold it in Times Square, New York, in the open air.

Throw money at it!

Let's spread the word hard!

At the same time, as if it was a competition, "Superman Returns" also began to have its premiere, especially the premiere of "Superman Returns", which was also scheduled on the same day.

Prior to this, Walt Entertainment and Legendary Film and Television, the two major companies have smashed down a $100 million publicity offensive, and because of the deep popularity of the superhuman image, therefore. The call for "Superman Returns" is also higher.

Especially. "Superman Returns" has gathered a lot of popularity. It has made this film receive a lot of attention, as for the premiere on the same day, whether it is Walt boss, or the director of "Superman Returns", Jon. Fei Rudu said that this was not deliberate, and as for "Iron Man", they didn't pay attention to it at all.

The side of the red fruit. Chi Guoguo's ignorance, and as for the son of the CEO of Walt Entertainment, Zack was even more arrogant, and said directly: "The movie "Iron Man" is nothing more than relying on publicity and hype now, and the real victory depends on the quality of the film. ”

In the face of another provocation from "Superman Returns", this time. Whether it is the Comic Cinematic Universe Company, or the crew of "Iron Man". They are no longer silent.

"Back then, when I was filming 'Batman,' Jon. Fei Ru still doesn't know where to be a third-rate actor, but now, he is starting to despise me, God, next, let me teach him what a movie is. ”

Tim. Burton spoke, without the slightest politeness, and said directly to the reporter.

But Zhao Ze just smiled faintly: "Since I entered the entertainment industry, I have always liked to do one thing, which is to prove to others how stupid they are, next, "Iron Man" will prove that this is a good movie, and those who ridiculed this movie before should be careful." ”

Manwei Cinematic Universe Company directly announced in the official announcement: "It has always followed our footsteps, and it is not ashamed to speak out!" ”

The tearing war has officially begun!

The media also reported one after another, but no one thought that this time, Manwei Cinematic Universe Company and the crew of "Iron Man" would be so ruthless!

""Iron Man" and "Superman Returns" are both Hollywood blockbusters with an investment of more than $300 million, but they have been a topic of conversation since the beginning of filming, and "Superman Returns" has always been sought after by a lot, and therefore, the crew and investors of "Superman Returns" are also making a lot of criticisms of "Iron Man", but the "Iron Man" crew, which was silent in the past, this time, finally spoke out, and, tomorrow, the two movies collided again and began to premiere the promotional film - The New York Times."

"All along, "Iron Man" has kept a low profile, but with this time "Superman Returns" choosing to collide head-on again, finally, the crew of "Iron Man" is no longer silent, but is ready to fight, as for tomorrow's premiere, I am afraid it will also be quite lively - Sun Times"

"The two movies "Iron Man" and "Superman Returns" have always been compared, from the very beginning of "Superman Returns" to the top, to now, "Iron Man" has received a lot of publicity and hype, but it is not up and down, it is obvious that this time, when the crew of "Superman Returns" and Walter were attacking, they carried out a sharp counterattack - "The Hollywood Reporter"

"For a long time, Zhao Ze of Huaxia has given everyone different feelings and brought different surprises, and this time, whether the "Iron Man" he invested in and filmed can bring a miracle, let's wait and see - variety show."

Outside, the media did not appear one-sided, and at this time, in the Comic Cinematic Universe Company, Zhao Ze, Stan, Tim. Burton also got together and began to negotiate the release date of "Iron Man".

"Give me another ten days, and the later production will basically be over."

Tim. Burton spoke.

"Okay, then at the premiere tomorrow, we will set "Iron Man" to be released on January 10th."

Zhao Ze said in a deep voice.

"January 10th? Isn't this the date on which Superman Returns? ”

"That's right, since you're going to fight, then, let's have a good fight!"

A smile appeared at the corner of Zhao Ze's mouth and he spoke

"Iron Man" in recent times, it can be said that it is crazy to carry out publicity, whether it is Robert Jr. Donnie is still Gwyneth, and both of them make frequent appearances.

Especially Robert Jr. Donnie, Zhao Ze is also deliberately portraying him positively, it is precisely because of this that the two are doing charity and interviews, both of them belong to handsome guys and beauties, and for a while, in the United States, there are a lot of fans.

December 5th, Times Square, New York!

Countless journalists flocked to the show, and today is the premiere of "Iron Man." Although it is also the premiere of "Superman Returns". But. Under the collision of the two parties, there are still a lot of reporters here.

"Oh my God, there are so many people, I can guarantee that tomorrow's news headlines will be "Iron Man" and "Superman Returns""

"yes, I just don't know. What exactly is Iron Man like? If it really fails at the box office, I'm afraid that the comic movie universe may go bankrupt again. ”

"Whatever, I just want to watch this promotional video now."

"Yes, so do I."

In New York's Times Square, in addition to journalists, there were also more audiences, who gathered together and waited anxiously for the premiere. And in addition to these, among these Americans. There are a lot of Chinese people who wear yellow clothes, which are quite eye-catching.

"Look, that's Robert Jr. Donnie, he's really handsome! ”

"Gwyneth is down too, wow!"

"I love you, I love you!"

A group of leading actors came from the car, and countless American audiences cheered, but when Zhao Ze came down in a suit and sunglasses, the entire Times Square in New York was boiling.

"Zhao Ze, Zhao Ze, Ze moves the world!"

"Zhao Ze, Zhao Ze, invincible in the world!"

"Zhao Ze, Zhao Ze, Ze Fan supports you!"

"Iron Man, win!"

The neat slogan was shouted by these Chinese people in yellow clothes, and many people were slightly shocked, so many Chinese people were all fans of Zhao Ze.

Obviously, Zhao Ze looked at this scene, but he didn't expect it, so he could only nod slightly, and at the same time, walking on the red carpet, he also smiled at them frequently.

These Huaxia students, or some young people, looked at Zhao Ze and screamed even more, they basically rushed over from other places, in order to support "Iron Man", but the most important thing is to support Zhao Ze.

"This is Zhao Ze's cohesion!"

"This Huaxia man is really amazing!"

"God, this is not a premiere at all, but it has become Zhao Ze's special!"

"We're going to see a promo!"

"We're going to see Iron Man, we're going to see the trailer!"

It's a pity that these voices were drowned in the waves, but Zhao Ze heard it, this time at the premiere, it was open-air, and a huge screen was prepared early.

Zhao Ze said before, let's witness the trailer together!

And then, many people were also stunned!

"Oh my God, is that Iron Man? It's so tall that you can actually walk? ”

"God, I'm not mistaken, how did they do it?"

"Iron Man, I always thought it was controlled by the machine?"

When many people thought that they were going to start playing the trailer, they suddenly saw that the two Iron Men came down slowly, and for a while, the whole square was in a commotion!

"Iron Man! Iron Man! Iron Man! ”

Whether it is media reporters or the audience, they are all cheering loudly, obviously, such an appearance, such a premiere, they are seeing each other for the first time!

Zhao Ze saw the scene in front of him, and he also smiled slightly at the corner of his mouth, this is the effect he wants, it can be said that in the United States, the most important thing to do for a good movie is publicity, if there is no publicity, no matter how good the movie is, no one will watch it.

Someone has calculated before that the cost of promotion and production of American movies is eight to two, that is, at least eighty percent of them should be used in publicity, of course, if the movie is not good, it is useless to promote it.

However, if the movie is good and accompanied by publicity, it will really create miracles!

And now, Zhao Ze is going to create a miracle!

"First of all, I would like to thank everyone for coming to cheer, thank you to the media friends, thank you to the American audience who like "Iron Man", and thank you to the fans who came to support me."

Zhao Ze took the microphone, looked down, and said loudly.

Below, the applause was like thunder, and it was noisy again, Zhao Ze gently waved his hand to stop it, and said at the same time: "Today, I am witnessing the trailer of "Iron Man" with everyone.

As I said before, this is an epoch-making film and an extraordinary superhero, and you, as you will witness, the trailer for this film. ”

Zhao Ze can say that he is about to go to heaven, and below, some people are already dissatisfied, thinking that Zhao Ze is simply too blowing, but at this time, Zhao Ze suddenly said: "Please count down with me to meet the trailer of "Iron Man"!"

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As everyone's words fell, the big screen opened with a bang! (To be continued......)