Chapter 262: Crazy Propaganda

== This chapter is less than 4,000 words, and the rest of the words are free! ——

Time always flies, the first heavy snow in 2015 made this winter quite cold, and colleges and universities across the country have all been on vacation.

"The third child, don't say anything else, well, do one."

As the boss of the dormitory, Chen Ziteng picked up his wine glass and touched it towards Zhao Ze.

"!"

Zhao Ze also said loudly.

"Third child, when the time comes, I will call all my classmates and watch this movie together."

Li Yuncong also picked up his wine glass and said happily, after all, he can be regarded as having a trick in this movie.

"Gather your classmates and watch a movie together."

Hearing Li Yuncong's words, Zhao Ze suddenly remembered the promotion of several major youth movies in the world of the world, and he also chuckled, and he also had a little thought in his heart, but he didn't say much, but continued to drink.

"What kind of goals do you have for the new year?"

Suddenly, Wang Wei asked with a smile.

"Your sister's goal, Xiaosi, this year is still the Year of the Horse."

As soon as he heard Xiao Si's words, Li Yuncong said a little unhappily.

The tradition of Chinese culture, the new year, is often after the Spring Festival, after watching the Spring Festival party, therefore, Li Yuncong's words, Zhao Ze and Chen Ziteng also agreed, but Wang Wei was a little angry and said: "This is not considered to be in advance, sister, the third child has been busy recently." We didn't get together either. Next. It's time for each of them to go home, and now, it's time for our brothers to celebrate the New Year in advance. ”

"That's what Xiao Si said."

At this time, Chen Ziteng also said with some expectation: "Well, my goal is very simple, enrich myself, and then, I hope to be able to sing a few songs." It would be better if I could make an album. ”

"Okay, my goal is to take Xiao Ning down."

Li Yuncong said with some embarrassment.

"Second child, it's been so long, and you haven't taken her yet?"

Looking at Li Yuncong, Wang Wei said with slight disdain.

"You know what, we are true love."

Li Yuncong said with some dissatisfaction.

Seeing Li Yuncong's slinging appearance, Zhao Ze shook his head slightly, but looked at Chen Ziteng and said, "Hehe, boss." You sing a few songs and come out with an album. This goal can definitely be achieved, and besides, we have to have a concert, you forgot, we are the Little Tigers! ”

"Little Tigers,, third, don't you say I forgot, can our group still sing?"

Hearing Zhao Ze's words, Wang Wei said excitedly.

"What do you mean to be able to sing? I can tell you that in the next 15 years, the name of our Little Tigers will definitely be able to become popular all over the country. ”

Zhao Ze took advantage of the wine and said loudly.

"Whew!"

Zhao Ze rubbed his head and looked at the somewhat empty dormitory, but he was a little unaccustomed to Li Yuncong and Chen Ziteng's morning train, and as for Wang Wei, because he was going to go out to play with Han Jing, he said hello to Zhao Ze, and now, only Zhao Ze himself is left.

It's been a day and a night, but the snow is still falling, this year's snow, as if it is going to make all the snow that hasn't fallen in 14 years, Zhao Ze reluctantly got up, ready to discuss the next propaganda offensive with Li Chen and Ning Hao.

"Ozawa, it's all on vacation, and you are still busy, but remember, you must wear thicker, and you must eat better."

"Okay, you kid, Pinxuan Film and Television is also yours, how much do you still hide from me, but Dad is proud of you."

Subsequently, Zhao Ze received a call from his father and mother, and he also felt warm in his heart.

Chen Xiao really understands how crazy Zhao Ze is, and discussed propaganda with Zhao Ze, and the most domineering thing Zhao Ze said is that this time, "You at the Same Table" will use money to smash its momentum.

Originally, Chen Xiao didn't know much about this sentence, but when he saw it, the entire landmark buildings of Yanjing, the LCD screens of the major shopping malls in Yanjing, the entire Internet forum, the micro-bus, the bus stop signs, and the advertising TV on which he got off the bus and looked up, as long as it was a place that could be seen, it was all the propaganda of "You at the Same Table".

"This is really smashing with money!"

With such a sum of money and such a huge publicity, Chen Xiao can be regarded as having seen Zhao Ze's courage, originally, Chen Xiao also felt that "You at the Same Table" was not invited by all major stars, and all of them were third-tier stars to shoot, which was too petty.

It turned out that all the money was used for publicity, and Chen Xiao also felt that it was very necessary, after all, this year's Chinese New Year stalls were also a bit cruel.

Since November, entering the Lunar New Year file, until now, it has been almost two months, during this period, almost domestic films have completely become spectators, before, the vigorous domestic films, were given high hopes by everyone, such as "Gunfire", "SWAT New Humans", "The Devil is Coming" These movies were almost released in less than half a month, and they were removed from the shelves because of poor box office.

And "Crouching Tiger, Hidden Dragon" directed by Song An was not favored by everyone, and since it was released in January, the box office has risen all the way, and the attendance rate has reached 70%, and then under the word-of-mouth of the competition, the box office has risen all the way.

And several other domestic movies "In the Mood for Love" and "Police Story" are also sought after by their respective film reviews, but these are still suppressed by several blockbusters such as American blockbusters "Star Wars" and "X-Men".

This can be said to be the sadness of Chinese movies, if it is only a Chinese blockbuster release, then, it may not show embarrassment, but if it is confronted by the blockbuster caused, then this contrast will come out.

The Chinese New Year file, blockbusters gathered, and dozens of domestic films were released together, but they were beaten by several foreign blockbusters, and in the face of such a scene, China Entertainment Media and Hot Dog Entertainment also spoke out one after another.

China Entertainment Media: "Domestic films are weak. The blockbuster "1942" will be released during the Spring Festival. I also hope that everyone can go to the cinema to support domestic films. At the same time, this movie is also to restore the real history to everyone, as Chinese people, we should not forget history at any time. ”

Hot Dog Entertainment: ""1942", the most sincere work, I hope everyone can also go to the cinema to support this movie. The excitement is definitely comparable to that of American blockbusters, and it is definitely not weaker than American blockbusters. ”

Following the speeches of these two major entertainment companies, director Chen Ruoge and a group of actors successively carried out their own publicity, and at this time, the publicity offensive of "You at the Same Table" shocked everyone.

The publicity offensive of "You at the Same Table" is almost dazzling, as if everywhere you look, there are countless advertisements everywhere you look. It's overwhelming, it's almost like a contagious virus.

All people have a feeling. That is, as long as you open your eyes, it seems that you can see the promotional poster of "You at the Same Table" and hear the promotional song of "You at the Same Table", and you are strong enough to brainwash others.

Wu Chao is thirty years old this year, although he is thirty and standing, but now he is still just a small middle level in the company, tired and tired every day, as if he is a tireless old cow, working hard, but the salary he gets, paying off the mortgage, paying the tuition fee to his daughter who has just entered kindergarten, firewood, rice, oil and salt every day, etc., after these, there is not much left.

The burden of life also made Wu Chao almost out of breath, but, as a man, he has no other way, everything, is for life, today, to talk about a big customer, after getting off the taxi, Wu Chao also said to the soldiers he led: "Xiao Li, remember, when you meet with customers, you must talk less, and at the same time, look at me." ”

"Don't worry, Brother Wu, I'll listen to you."

A young man of twenty-two or three beside him said with a smile.

"That's good."

The martial artist who was talking and walking, when he looked up, he was suddenly stunned, looked up, and looked at the billboard, but there were two men and a woman wearing school uniforms, and behind him, there were a group of students wearing school uniforms.

"What is this?"

Wu Chao looked at the familiar school uniform and clothes, and suddenly felt a little nostalgic, or rather, remembered his school days.

"Uh, Brother Wu, this is the movie "You at the Same Table", which is about to be released, don't you pay attention?"

Xiao Li looked at Wu Chao's appearance and was a little puzzled.

"You at the Table"

Wu Chao frowned and asked.

"Yes, this is Zhao Zeda's story, which is naturally about when I was in school, and, Brother Wu, you can read the novel, it has already come out, although I have just graduated, but, looking at those stories, I really think of my classmates who I haven't seen for a long time! This story is mainly about "

Hearing Xiao Li talking endlessly, Wu Chao's heart was also a little fluctuating, but he still forced himself to suppress: "Let's go, go to meet the customer first." ”

Half an hour old, Wu Chao and Xiao Li walked out of the building with a full face, this is a deal, this month can earn at least 10,000 yuan in bonuses, thinking like this, Wu Chao also showed a rare smile: "Go, Xiao Li, brother invites you to dinner." ”

"Uh, Brother Wu, not today, my girlfriend came from the East China Sea to see me, so"

Xiao Li said with some embarrassment.

"Ha Luha, I understand, let you take half a day off, hurry up and meet your girlfriend."

Wu Chao smiled and said to Xiao Li.

Wu Chao, who returned to the company alone, saw that the advertisements on the street were all "You at the Same Table", and he was also a little surprised, when he passed by the bookstore, he happened to see that there was this novel for sale, so he also took it out and took it out to pass the time.

However, when Wu Chao looked at it, he completely forgot the time, and after reading it, the whole person also recalled some things from his student days at that time, fought together, skipped class together, and Wu Chao at this time suddenly picked up his mobile phone.

"Hey, blind man, remember me?"

"Hehe, there's nothing else, Nima, it's all in Yanjing, but we haven't seen each other for several years, take some time, let's get together, the eldest and the fourth are also here, let's sit together."

Wu Chao said with a smile.

"Ha Luha, okay, it's decided, get together during the Spring Festival, bring your family, let's go to watch "You at the Same Table" together, Ha Luha, I'll call the eldest and the fourth."

Wu Chao said with a smile

With the increasing intensity of advertising, more and more people are naturally paying attention, and the power of advertising is also greater, and Zhao Ze's editing, scene after scene of the campus, has attracted the attention of countless people.

The total cost of filming and production of "You at the Same Table" is 16 million, however, this time, Zhao Ze spent 25 million on advertising, which is 9 million higher than the cost of this movie.

It can be said that Zhao Ze is out of blood, and Ning Hao and Li Chen are also a little shocked that Zhao Ze is so crazy, especially Ning Hao is also slightly persuaded, after all, although Pinxuan Film and Television is currently rich, but it is a bit unbearable to burn money like this.

And Zhao Ze's approach can be said to make countless media and many distribution companies think that Zhao Ze is simply crazy, after all, in a small-scale movie, it can be said that there is no money in the whole of China.

"Is Zhao Ze crazy? Although the novel is a big hit, what if the box office is not ideal? ”

"Twenty-five million, more propaganda than "1942"!"

"It's either a genius or a lunatic!"

There are discussions, but the benefits of advertising are also obvious, some people who usually don't pay attention to the Internet, or don't like to listen to songs, when they see such publicity, handsome men and beautiful women, and there is also beautiful publicity, some people have also expressed their desire to support it.

And as time goes by, the date of the release of the movie is getting closer and closer, and the movies released in the cinema, some blockbusters, have been removed from the shelves due to time constraints, and several domestic films have been forced to be removed from the shelves again due to box office failures.

Some industry comments say that this year is the most tragic time for the Chinese New Year, and Zhao Ze at this time is divided into two ways with Li Chenbing, each with a few leading actors, and began to run publicity. (To be continued......)