Chapter 526: The Importance of the Press Conference

The result of the quality problem is obvious, that is, people lose confidence in your brand, but don't think that this is nothing, a short time, maybe there will be nothing, but after a long time, spread out, then your brand will be completely finished.

Many domestic brands are like this, after being popular for a period of time, they completely fell silent, and finally disappeared from the public's field of vision, which is the result of quality problems.

Unfortunately, the current tablet market is occupied by domestic brands, so where is the living space of KT tablet computers?

This is a proposition with no answer.

However, everyone in the conference room was very confident in their products, including the senior management of KT and the senior management of Tang's Technology, one was a person from the KT brand, and the other was a person with the COS operating system.

The two products are their greatest confidence, and it is precisely because they have confidence in their own products that they look at them very seriously, for fear of ignoring a little.

You know, the saying that the devil is in the details has been proven countless times.

Those details that seem to have little to do with each other, maybe you can dig out the highlights if you feel them carefully, and then infinitely magnify, and finally it may cause the entire brand product to sell well.

"The press conference, top priority!"

Tang Hao emphasized that this has almost become a habit, every product is held a press conference, and every press conference is a lot of expenses, but the benefits brought by the conference are definitely not offset by a lot of expenses.

To know. Whether it was the press conference held at the time of the COS operating system version 1.0 or the later first-generation KT mobile phone press conference. The impact is huge.

Because at the time of the press conference. Journalists are invited to participate, and then at the press conference, all the bright accounts are baked, and those media will take the initiative to help you publicize, and then expand the influence, and finally become popular.

A press conference is even more powerful than the effect you spend on tens of millions of advertising dollars.

This is a result that cannot be assessed.

Look at the crazy company, how do they advertise it?

Throwing money at advertising on TV stations?

No kidding. They rarely do this kind of thing, maybe they have such a strategy in their home country and in some countries, but in China, they don't spend a little money on advertising, but why can people's mobile phones sell so hot?

The reason for this is due to many factors, but one thing cannot be denied, that is, the press conference.

The press conference expands its influence, and then there is the heritage, they are an old brand. It is also a brand that was played out in the last issue, once a new product is released. Even if the press media is not invited, there are still countless media reporters digging up news about them, so that they can create a strong propaganda effect without investing a little money.

This is the heritage of a brand, and it is also the result of the launch event.

"Every press conference is like that, there is nothing new, there are so many links, but we can choose the style, whether it is humorous style or strict style, it is up to us." Yang Lan said with a smile.

"It's true that style is something we can choose."

Tang Hao nodded, and smiled indifferently, but when he saw Lin Yashi's unnatural expression, he could only shrug his shoulders helplessly, there is no doubt that this press conference will be Lin Yashi on stage again, and with her pleasant character, it is impossible to turn the press conference into a humorous style, he can only give up: "In this way, we hold a press conference to expand our influence, I think there will be no media who refuse our invitation now, they can't wait to squeeze in, just expand, rent a relatively large venue, So that more media reporters can come. ”

After a pause, he said: "The press conference will be scheduled at the end of the month, and then it will be listed on the 13th in November." ”

The 13th is an auspicious day, at least in China, in Europe and the United States, this is an inauspicious day, but it is not important, they are in China, not in Europe and the United States, whatever, they just need to care about this side.

It is precisely because of this that when KT mobile phones are listed, almost all of them are on the 13th.

There's nothing new this time, it's still the 13th!

It's a bit superstitious, but when it's listed, it doesn't seem to matter, at least in the eyes of their executives, it's not important, as long as it's properly arranged, it's okay when it's listed, not to mention tablets, this competition looks very strong, and in fact there is no strong product as imagined, so you really don't have to be too deliberate.

The competition in the mobile phone industry is absolutely huge.

At that time, when KT mobile phones were listed, there was a bit of a hurry, because Tang Hao considered that Aimad mobile phones would be launched in October, and he had to let KT mobile phones avoid collisions with Aicrazy mobile phones.

He is very confident in himself, whether it is the COS operating system or the KT mobile phone, but in the face of a behemoth, confidence cannot be eaten.

Listed ahead of schedule, the benefits are also apparent, look at the sales of KT mobile phones, it is definitely gratifying.

If it is put on the market after the love crazy mobile phone is listed, I am afraid that it is far from this sales, because people don't want to buy a love crazy mobile phone and then buy a KT mobile phone.

The market is saturated, what else are you selling.

There are only some local tyrants, they will be willful, and they will buy what they like when they see it, but in this world, how many local tyrants are there?

After all, local tyrants are only a few.

"There has been news circulating from the outside world that our tablet is going to be launched, and I think we can make good use of it." Lin Yali is not a vegetarian, don't look at her usual crazy peak, she is actually a good manager in management.

She is Lin Yashi's sister No, this is an undeniable fact, but in the entire company, no one thinks that she relied on her sister to climb to today's position.

How to say it.

The relationship between Tang Hao and Lin Yashi has long been no secret, and there have been rumors in the company, but Lin Yali has not been questioned, this is the result of her strength.

Therefore, she is now the head of the public relations department of KT company, and she is also the deputy executive president of KT company, and in the future, she will also ascend to the position of executive president, which is Tang Hao's decision and recognition after a period of examination.

Without strength, any kind of relationship is empty.

This is Tang Hao's style, at least, in the face of business, he is like this.

Your girlfriend's sister, if you don't have the strength, then you just mix up below, don't want to climb to a high position

(To be continued......)