Chapter 254: Proceeds from "Thirty-three Days of Broken Love".
"Thirty-three Days of Broken Love" survived in the primary market for 50 days, and then retreated to the secondary market, but in the 50 days in the primary market, they created a box office miracle for domestic films.
Although the movie "Thirty-three Days of Broken Love" will not be as sensational as when "Crouching Tiger, Hidden Dragon" won the Oscar, and the box office is not as significant as "Hero", the super high box office of this movie has still become an incredible thing for many people.
Starting from the 8.21 million premiere box office on November 11, "Thirty-three Days of Broken Love" has been taking a road full of legends, along the way, the dust is filled, the light is flying, and the entire Chinese film market has been a little different because of this movie.
From November to December, in the last few days of the release of another blockbuster movie "If You Are Honest, Do Not Disturb", although the box office of "Thirty-three Days of Broken Love" has begun to decline in growth, it is still growing at a rate of one or two million per day, so by the time the movie "Thirty-three Days of Broken Love" was finally drawn in the primary market on December 21, its final box office actually reached 252.3 million!
2。 5.2 billion box office!
There are already many people who are looking forward to seeing the final box office of "Thirty-three Days of Broken Love", and want to see this movie that has created countless miracles.
And now, 2. The figure of 5.2 billion is in front of everyone.
This means that "Thirty-three Days of Broken Love" has become the fifth mainland box office to break through 2 after "Hero", "The City Full of Golden Armor", "Assembly Number", "Painted Skin" and "On the Red Cliff". 500 million yuan movie!
This achievement is already an unimaginably high number for an originally niche urban love movie, and it is an extremely terrifying and surprising number for a director who has just become an actor halfway through...... That's a miraculous number for a movie with an investment of 10 million......
Fighting big with small is not unheard of in the history of film, but there has never been a Chinese-language movie that can be as long as "Thirty-three Days of Broken Love", full of so much power.
When I heard this final box office, the whole country was boiling everywhere!
"Sure enough, sure enough, 2 passed. 5.2 billion! I knew that the box office of this movie would definitely break through 2. 500 million, now it looks, it's really the same as I imagined! ”
"It's perfect for this number...... It was really perfect! Luo Mo, as a self-written, directed, and self-acting director who has just changed from the profession of an actor, was able to get such a high box office...... The most important thing is that his film investment is still so small...... This number is really impeccable! This is a miracle, a complete miracle! ”
"The legend of Chinese cinema! A legend that has never been there! 2。 500 million box office, if someone said before to break through 2. A 500 million box office film can only be a blockbuster, I would definitely agree with it at the time, but now ...... Luo Mo gave me a slap in the face with this idea! He's an amazing guy and hopefully his next film will continue magically. ”
…… In the midst of countless discussions, "Thirty-three Days of Broken Love" finally ended its 50-day magical journey and began to shine in the secondary market. Compared with the primary market, the taste of the secondary market is not necessarily the same, and the ticket price is very low, and the screenings are irregular, and everything is determined by the market...... And the box office capacity of the secondary market cannot, of course, be compared with the primary market......
However, there is also a big gold mine in the secondary market, and a "Warm Spring" in 2003 won a box office of 10 million yuan in an era when the box office of movies was generally too low to look at...... This is basically a miracle created by the secondary market, that is, from that time, more and more people have begun to pay attention to the secondary market.
The screening of "Thirty-three Days of Broken Love" in the secondary market does not need Luo Mo and them to worry about, because the hot performance of this film in the primary market can of course be exchanged for its high-ranking films in the secondary market, and everyone's response is also very good, so in the secondary market screening that continued until June 2009, "Thirty-three Days of Broken Love" won a total of 25 million box office in the secondary market.
Therefore, in this way, the total box office in the mainland of "Thirty-three Days of Broken Love" should be regarded as 2. 7.2 billion RMB! This is still a very powerful presence in Chinese films.
At the end of November, Luo Mo and the others also began to calculate the box office share of "Thirty-three Days of Broken Love".
In fact, China's film account sharing system is still very fucked, and the box office share of the movies that producers have worked so hard to make is far less than half, while foreign film producers can generally get 5. 0-6。 0 or so account sharing.
Moreover, China's existing share is still after the release of "Assembly" this year, Feng Xiaogang and others bombarded the film account sharing system at the CPPCC meeting, and the box office of the film has been growing continuously in recent years, in this context, the share of the producer and distributor of the film has only increased from 3. 5 has been increased to the State Administration of Radio, Film and Television, which said, 'In principle, it should not be lower than 4.' 3'.
Of course, it is impossible for many movies to actually score 4. 0, many movies are knocked out of the teeth and swallowed in the stomach, and you can get a 3. 7 or so thankfully.
The share of the movie box office is shared by the theater chain, the producer, and the distributor, and there are 8 that cannot be shaken at the movie box office. 3% needs to be paid into the special fund for films, as well as the tax from consumption tax, and the next share can be expanded.
"Thirty-three Days of Broken Love" can be regarded as having the background of the Huayi brothers, so the score of this movie is not too low, and it can still reach the level of 42%, which is very good in the movie. Of course, this share is only applicable to the primary market in large cities, and in the secondary market, the share is not the same...... The share of the secondary market may only be about 20-35%, so the first thing to calculate now is the share in the primary market.
Then, officially starting to calculate, the total box office of "Thirty-three Days of Broken Love" in the primary market is 252 million, and after deducting the taxes paid, there are still 230 million, and this number can be divided into points.
Of the 230 million, after deducting the 133.4 million share of the theater chain, the producer and distributor can get a total of 96.6 million yuan......
In fact, by now, the box office has shrunk a lot for them......
Moreover, Luo Mo's share is not so much......
Because of Luo Mo's movie, he belongs to the category of independent films, of course, it is impossible to release it by himself - what publicity channels does Luo Mo have? What did he have to negotiate with the theater chain and win the qualification for the film schedule in the theater? What is his ability to release films?
The success of "Thirty-three Days of Broken Love" can be said to have a very, very big credit to the Huayi brothers, which is mainly reflected in their release of movies and striving for film scheduling...... If there is no distribution of Huayi Brothers, to be honest, relying on Luo Mo's own strength, it would be a rare victory to make this movie go to the cinema, and it is impossible to get more than 200 million box office like now.
At the beginning, the account-sharing agreement signed between "Thirty-three Days of Broken Love" and Huayi Brothers Film Company was that Huayi Brothers took a 13% share of the money after deducting the movie's box office taxes. In fact, this share figure is not too high, because even if some Hollywood blockbusters come to China, they often give more than 15% of the distribution company's account. The figure of 13% is quite good, and it is also a very bad number...... What's more, in order to release this "Thirty-three Days of Broken Love", Huayi Brothers also invested a lot of money, manpower and material resources.
In this way, Huayi Brothers can get a share of 29.9 million from the box office, and after deducting some of their promotional expenditures for "Thirty-three Days of Broken Love", the profit they get from the movie "Thirty-three Days of Broken Love" should be about 25 million......
This is also a rare income for the Huayi brothers, after all, many movies are only able to protect their capital when they are released, and some even lose money...... "Thirty-three Days of Broken Love" really brings them a lot of benefits...... It is precisely because of this that the Huayi brothers have immediately been talking to Luo Mo about the release of "The Hangover", and the share they asked for may be reduced as much as possible.
But, anyway, after such a toss-up, 2. 5.2 billion, which seems to be an extremely huge box office, finally reached the producer...... In fact, when Luo Mo was in his hands, there were only 66.7 million left...... After deducting the cost he spent on the movie before, as well as some force majeure box office loss when he got the real money, he can earn about 60 million.
250 million shrunk to 60 million...... The gap between these two numbers is staggering. But from another point of view, 60 million yuan is not a small amount even for superstars like Cheng Chan and them, and for some dick actors, it takes several lifetimes to struggle, but Luo Mo is just a movie, and he has earned so much money! It's a really nice thing.
It is very difficult for many domestic movies to save their capital, but Luo Mo earned more than 60 million at once...... Don't think that more than 60 million is very small compared to 250 million, but in fact...... In this world, how can you earn 60 million? So sometimes movies seem to be a very lucrative business.
Moreover, this is only the box office share of the primary market, in fact, "Thirty-three Days of Broken Love" also has a box office share in the secondary market, and then there is an overseas box office share, and the overseas box office share will not be too much, but there are more than 100 countries in the world, Huayi Brothers now also have a certain distribution channel overseas, buyout and divide into a series, "Thirty-three Days of Broken Love" overseas should also allow Luo Mo to get a few millions, tens of millions more, in addition, there is also a DVD market in China, as well as the buyout of major TV stations... …
The TV station's buyout of this Luo Mo's share will be higher, just now CCTV6 has spent 1 million to buy the broadcast rights of "Thirty-three Days of Broken Love", and they also have a follow-up price supplement system - if this movie is played more than five times in CCTV6, there will be hundreds of thousands to tens of millions of premiums...... Of course, this is a matter of painting cakes to satisfy hunger, whether you can get it or not in "Thirty-three Days of Broken Love" is two words, and even if you get it, it will take five years...... This is nonsense, but 1 million basically came to Luo Mo's pocket, and some other TV stations are also asking to buy broadcast rights, and there are two or three million, and foreign TV stations must share the copyright to Huayi Brothers......
In short, after the final calculation, it is roughly estimated that Luo Mo's profit from "Thirty-three Days of Broken Love" will still be able to get a total of about 70 million-80 million after deducting the cost......
All of a sudden, Luo Mo has also become a billionaire!