792 News

Hong Kong's media have always been known for their professionalism, and no matter what news is true or false, it will be released as soon as possible. Especially in this era of developed network information, as long as a few clicks of the mouse and a touch of the keyboard, a post will be generated. If you have your own website, you can immediately put the post at the top for countless trolls to read.

The news of Zixi's appearance at TVB's New Year's Day cocktail party has not yet ended, and it has been announced on the Internet. Especially Zixi walked into the Peninsula Hotel with a black-clothed foreign bodyguard, and the momentum and battle were not inferior to the rich second generation of Hong Kong who had become famous and wealthy.

After the reception ended, a photo of Zhang Zixi and the senior management of Wireless was chatting and laughing, and a photo of Zhang Zixi chatting with his partners was also released, especially Chairman Feng Yifeng introduced Zixi to his friendly business partners one by one at the cocktail party, which almost proves that this is paving the way for his succession.

With this question in mind, the hotline of the public relations department of FS Group's Hong Kong branch was blown up by the media, and the questions asked were without exception about whether Zixi had withdrawn from the entertainment industry and officially entered the company as the heir to participate in the operation and management.

The PR department really didn't know how to answer this question, even if it was a PR manager, she didn't dare to assert herself and publish her guessed information without authorization. In the end, I could only submit it layer by layer and put the problem in front of Ruan Wenxiu.

FS Group did not let the media wait, and quickly released the news on this matter through the public relations department, and the news still came from the chairman Feng Yifeng, to ensure absolute accuracy and truthfulness.

After graduating with a master's degree from Seoul National University, Zixi will take over all operations of FS Group and Union Bank Holdings in Korea, becoming the CEO of two group companies in Korea, including brokerage companies, TV stations, financial investment companies, banks, hotels, clubs, resorts and shopping malls. After four years, the company will be assigned a separate position based on the business performance and development status of the company in Korea. ”

When the news was announced, the business community was shocked. A newcomer to the business world with no experience who is in charge of all the business of the group in a country from the beginning, is it the father who trusts his son too much, or the boss who trusts his vision too much?

FS Group has always followed the management method of professional managers, and its branches in various countries and regions have hired professional and experienced managers to manage, so that FS Group has made great progress in the past 20 years. Even if Zixi is the most valued son of Chairman Feng Yifeng, even if Zixi is the future successor of the group, there is no need to hand over the business of a country to an inexperienced newcomer to manage, right? Isn't this too child's play?

In Hong Kong, in line with the traditional Chinese concept of inheritance, it is normal for companies to be passed from father to son. But the successor of a well-known large company or group, that one did not start from a low level, through years of tempering, accumulated enough experience, and climbed up step by step. Xiang Zixi, one step to the sky, is unique, and many people wonder if Chairman Feng Yifeng is already old and confused, and actually uses the group's interests in a country as a whetstone, is the price too great?

The media also questioned the group's public relations department again with such suspicions, but this time the public relations department was prepared and easily showed the media Zixi's investment and income in South Korea over the years.

Zixi invested in the financial market in South Korea, partnered with Kim Hee-sun to invest in the opening of Kim Hee-sun Office, and subsequently acquired PledisEntertainment and CoreCentensMedia to form ConstellationEntertainment. J.TuneEntertainment, a joint venture with Asian superstar Rain, acquired STARM and reorganized into J.TuneEntertainment. Investing in Sweetwords, a brand store opened by Kim Tae-hee and Han Chae-young, and having independently developed a brand with intellectual property rights, etc., all investments have been over-the-top. According to the information provided to the media, these investments have received a double to triple rate of return, which is still because Zixi is busy filming and going to school.

These materials have shown that Zixi did not receive any financial help from FS Group and Union Bank of America Holdings, and through his own efforts and financial market investment, he raised enough funds to operate, which is enough to prove that he has enough ability to cope with the operation and management of the Korean company in the future. And more importantly, according to the information released to the media, half of the money earned by Zixi was donated before paying taxes. From donating to charity in the past, to now allocating the proceeds to the Artist Charity Foundation, this shows that Zixi not only makes money, but also does not forget to give back to the society.

Of course, in the past, Zixi's money was completely his own, and no one would say anything even if he donated it all. But now it is different, he has become the CEO of the two major groups in Korea, representing the group company, and the profits earned will also belong to the group, and he has no right to use these profits personally.

The media just likes to pick a bone in the egg, and a reporter immediately questioned this information. In the past, Zixi donated to the small profits he earned personally to win a good reputation. If you don't donate to make a lot of money for your family now, is it a fame and reputation?

What is the PR department used for? Isn't it the department that deals with unfavorable rumors about the company or the company's top management in an emergency public relations manner? In the face of the media's doubts, the public relations department once again made a move, listing the donations donated by Zixi in the eight years since his debut in South Korea, and also stated that the data source of these donations is from South Korea's "Chosun Ilbo", which is absolutely true and traceable.

In the past eight years, tens of millions of dollars have been donated, with more than 50 billion won being exchanged, and more than a dozen charities have received donations from Zixi, including the Children's Cancer Foundation, UNICEF, Oxfam, the International Red Cross, the Red Crescent, World Vision Vision, The Salvation Army, Médecins Sans Frontières, and the World Foundation for Nature. These materials are not fabricated by the FS Group, but are compiled by reporters from South Korea's "Chosun Ilbo" over the years.

Therefore, it is groundless to criticize Zixi for donating money when he earns a small amount of money, and using despicable words is to slander a celebrity philanthropist, which is an irresponsible behavior that will never be tolerated. Moreover, Zixi became the CEO of South Korea, and he is responsible for the jobs and interests of tens of thousands of employees in South Korea, and is responsible for all shareholders of the group.

Before the Hong Kong media continued to chase and fight, Zixi said through a spokesperson. The money earned in the entertainment industry, he will also donate half of the honorarium according to his previous commitment. But when he works in the company in the future, although he can't donate the profits earned by the group, he will still donate half of his salary.

At the same time, some Zixi's fans began to attack certain newspapers and websites that discredited Zixi. A large number of water posts poured in, paralyzing the website for a while. Some radical fans protested at the offices of the newspapers where the statements were made, scolding the reporters for making untrue statements, which at one point required police intervention to calm down.

"Donate or not, don't take your philanthropy for granted. No one in this world must owe anyone, and Zixi's persistent donation behavior is completely out of sincerity and love. There is such a sentence in my novel, 'The great man of chivalry, for the country and the people', although Zixi did not act chivalrous and righteous, his good deeds did help countless people in difficulty. Regardless of skin color, language, or nationality, Zixi can persist with a good heart. Is it charity to donate all your wealth? If this method of killing chickens and eggs is really implemented, donating more is to gain fame, and donating less is to sell fame and reputation, who will dare to donate money in the future? Who will do good? ”

"Charity? What is charity? "Light and generosity, not resentful of things, ups and downs, self-satisfaction" This is the word from "Wei Shu Cui Guang Biography". Donating money and materials is completely out of love, without asking for anything in return, not seeking fame and fortune. Don't comment on a person's desire to give back to the society by the amount of money, and don't doubt people's purpose because they donate more or less. This is simply a misunderstanding and misdirection of charity. ”

"Charity should be an act of kindness driven by the psychology of compassion, and an act of charity should be an act of charity with no requirements attached. Almsgiving itself is a joy, a satisfaction. And charity should not only help people who do not have money, but can also be other aspects. And the source of funds provided by Zixi is the wealth he has worked hard to create, this kind of behavior is already a kind of good deed, and only a person with a charitable heart can do it. But we should not impose this kind of kindness on someone, because it is not fair and unjust. ”

After some media reporters raised questions, the founder of "Ming Pao" and the famous martial arts novelist Master Jin, together with a number of well-known journalists, political commentators, and social activists, collectively wrote an article on the editorial page of "Ming Pao" to refute such remarks. With this group of people who are important in the cultural world joining in, the scolding war has died down before it has even been formed.

Zixi did not appear in public after his father announced that he would become the CEO of the Korean branch, but he was still photographed by the media in Hong Kong and asked Zhong Jiaxin, a popular wireless actress, to chat and drink tea in a private club. The relationship between the two has attracted countless speculations, and the media, which have been made up of editorials and fans, finally found an opportunity to take revenge on Zixi.

However, before the gossip weekly could make a force, TVB and FS Group issued a press release that Zixi and Zhong Jiaxin were classmates in elementary school, and there was no improper relationship between the two. TVB also made public the primary school graduation photos that Zhong Jiaxin got from them, pointing out Zixi and Zhong Jiaxin in the photos. Chairman Feng Yifeng also replied to the media reporter with certainty: The only prospective daughter-in-law of the family he recognizes is Kim Tae-hee of South Korea.

It is really difficult for the media to find any news on Zixi, but there is a professional public relations team behind him, specializing in public relations crisis handling, and such a trivial matter is not a problem for them at all.

In fact, the Hong Kong media was misled by Zixi, and the real heroine was not Zhong Jiaxin at all, but Yang Yi and Lan Yan. When people found out, Yang Yi had signed three advertising contracts one after another, three TV series contracts, with an income of more than seven figures, and at the same time became the object of attention of Miss Wireless Dangjiale.

Lan Yan's artist contract with Emperor Film was quietly transferred to Tianchen Entertainment (Hong Kong), not only got a number of catwalk activities, but also prepared to enter the mainland film and television market. These changes have been accomplished without the media noticing.

When Zixi was enjoying all the good fortunes, which paparazzi were still tracking the ambiguous relationship between Zixi and Zhong Jiaxin, which did not exist at all. Even if the tabloids have endless conjectures, Zixi and Zhong Jiaxin are just classmates and good friends for the time being, and they are still busy in the south and the north, so it is difficult to get together at all, so that the paparazzi have no way to start, until Zixi flies back to South Korea, which tabloids can only watch the news that was originally of great hype value slowly expire.

PS: Xie Lu Xie is blue and broad, and the time is also a romantic reward and support, with your encouragement is the source of the code word. Thank you so much!!!