On many news that night, Luo Mo and his "Thirty-three Days of Broken Love" began to be reported tonight, because this was indeed a very good news.

On entertainment news, it has always been bulls, ghosts, snakes and gods who gather together, and Huayi Brothers still invested a lot of money in the promotion of "Thirty-three Days of Broken Love" this time, so in a short period of time, there have been more and more discussions about "Thirty-three Days of Broken Love" on the Internet, and many people are discussing the concept proposed by Luo Mo of this movie - curing broken love! It's really a new word, and it's a new word that grabs everyone's attention.

Many people really have some interest in movies because of what Luo Mo said, and the book "Thirty-three Days of Broken Love" has a high rating on Douban, so many people will go to read the novel, at least to see what kind of story this is, that is, after seeing such a story, many people have become more interested in movies - it is true that Luo Mo is a halfway director, but there is also one thing that is true - he is the author of the novel, so, at least, what the novel is like, he knows very well, When shooting, I can also shoot the feeling of a novel.

In addition, there are also many people who have paid attention to the fact that one of them sprayed Luo Mo......

This matter is not only the hype behind Huayi, but also the attention of many reporters and many people...... This kind of thing that can be watched by onlookers is, of course, everyone's favorite...... Immediately, countless people watched for this incident, and the reporters, of course, did what they liked, and gave the right of onlookers to the ordinary people.

The people's strong onlooker ability made this matter heat up sharply, and in a short period of time, many people knew the whole story of this matter.

It turned out that this person provoked first!

It can be said that the whole process was that guy provoking, but Luo Mo's response has always been more decent, and he didn't say anything excessive, but this person repeatedly said something that made Luo Mo unable to get off the stage, and the whole thing started because of this.

After watching the whole process, everyone felt that if they were Luo Mo, they would definitely not be able to bear it, especially Luo Mo's fans, who were even more angry and unhappy with him.

"What a rotten person! If you want to hype it yourself, you still have to pull Luo Mo in, but I have to say that now that his goal has been achieved, more and more people have known him, but does he really feel that there is no problem with the reputation he has gained through this despicable means? ”

"What a shameful hypeman...... However, if you think about it carefully, is it really okay for Luo Mo to suddenly make a movie so impulsively, or to adapt his novel into a movie? ”

"Luo Mo is really likely to fail, and what the hype man said is not without the slightest truth, this issue has been discussed many times, and the risk of him shooting this movie is really too great."

"But judging from the performance of this movie at the College Student Film Festival and Luo Mo's answer, we think that many of the ideas of "Thirty-three Days of Broken Love" are still relatively mature, and he should have thought about it carefully, right?"

…… All kinds of statements have sprung up from the forum, as if mushrooms after a rain, there are more and more discussions about Luo Mo, and there are more and more discussions about his "Thirty-three Days of Broken Love", of course, everyone's most distracted views are basically grouped into one point - since the situation is very unclear, let's watch the real performance of this movie!

However, after this operation, the popularity of "Thirty-three Days of Broken Love" is getting higher and higher, more people know about this movie, and many people have begun to pay attention to it.

After this day, the crew of "Thirty-three Days of Broken Love" officially joined forces with Huayi Brothers Company to start the first wave of their publicity, but this first wave of publicity does not seem to have much to do with "Thirty-three Days of Broken Love", because although this wave of publicity has been carried out in some traditional media and some network carriers, this first wave of offensive is hyping the topic of "leftover women".

The word leftover woman has become one of the 171 new Chinese words announced by the Ministry of Education in August 2007, and this word has slowly begun to take root in the hearts of the people, and has been known and used by more and more people, and has also resonated with more and more people.

Indeed, leftover women are gradually becoming a social phenomenon, there are more and more women, who are not as smart as them, and those who are smarter than them are not as beautiful as them, but they are such a group of people, but they are still left, and they have gradually wasted their time for many years.

In fact, the word leftover woman is not very related to the story of 33 days of broken love, but there are many women who claim to be leftover women, and now hype the word leftover girl, and also find some connection between this word and the heroine Huang Xiaoxian who has been out of love for 33 days, and then, when promoting the problem of leftover women, he mentioned 33 days of broken love by the way, and made the heroine Huang Xiaoxian a representative of leftover women.

In this first wave of propaganda offensive, Luo Mo himself was only responsible for providing a kind of advice, and did not specifically point fingers, he, like most of the protagonists who got the golden finger, knew very well how many catties and taels he had, and would not overestimate himself, so he would hand over professional things to professional people to solve the problems of professional things, and he just provided a general idea.

However, this wave of propaganda offensive is still very good......

In the past two years, there have been more and more leftover women, so the topic of leftover women has just begun to hype, and it immediately attracted the attention of many people, Huayi Brothers can invest very limited publicity funds in the movie "Thirty-three Days of Broken Love", but they are better at the entry point, so although this hype did not cost too much money, the response was very good.

Many forums have also gotten all kinds of messages, and some print media have also published some articles by promoters, among these articles and Wumao posts on the forum, everyone did not completely deliberately promote "Thirty-three Days of Broken Love", but gradually led everyone out of a concept - Huang Xiaoxian in "Thirty-three Days of Broken Love" is a representative of a leftover woman, and a lie will become the truth if it is told three times, not to mention this kind of propaganda that is not a lie, and soon, Huang Xiaoxian has occupied the position in the hearts of many leftover women. The original novel of "Thirty-Three Days of Broken Love" began to increase sales, driven by this trend.

However, the publicity did not stop there, and when Huang Xiaoxian gradually shaped the image of a leftover female spokesperson, he also began to link a lot of filming dynamics of "Thirty-three Days of Broken Love", introduced Tang Yan's information in detail, and shaped Tang Yan's awards and college background.

In this way, many pretentious leftover women feel that Tang Yan's image is ...... Well, it's just like what they imagined they were! It's all so beautiful!

And everyone knows that the actor of "Thirty-three Days of Broken Love" is Luo Mo, Luo Mo Everyone knows Lu Dao, the parents of the bad guys are handsome, and their acting skills are good...... If leftover women are the end of the road, they are still very willing!

As a result, more and more leftover girls became interested in the movie "Thirty-three Days of Broken Love", and they wanted to know the most successful shooting results of Lu Dao, and they also wanted to go to the cinema to see it.

Not only that, but there are also some other types of people who have taken an interest in "33 Days of Broken Love" through this hype and have also developed the feeling of looking forward to the movie.

After some hype, Huayi Brothers actually didn't spend much on publicity, compared to other movies such as "Assembly", this publicity cost is simply drizzle, sprinkling water.

However, the effect they get is very powerful! "Thirty-three Days of Broken Love" has gone from the hype of Zhou Xun and Tong Dawei to the Beijing University Student Film Festival, and then to the current hype of leftover women, and the popularity has grown from nothing to more. Although most people still have objections to Luo Mo's filming, thinking that it is difficult for him to make a good movie, at least they have learned about this movie, started to discuss it, and started to become interested in it, right?

Huayi Brothers can be regarded as having gained an experience from this hype, many blockbusters in the past, when they promoted them, the method they adopted was to create and lead the trend, and create everyone's attention to a movie by themselves. However, Luo Mo's publicity method is different, he follows the trend and makes a few small waves in the trend. For example, now, Luo Mo skillfully used the influence of the topic of leftover women to arouse everyone's attention, so as to get twice the result with half the effort.

After this hype, the Huayi brothers have more confidence in Luo Mo, and he will be able to use more resources in the future.

In the midst of such hype, May 2008 has passed, May is definitely an eventful month for Chinese, everyone has experienced a lot of things bombardment, especially a disaster is to let everyone know the cruelty of nature, but June has arrived, people always have to look forward.

"Thirty-three Days of Broken Love" was on June 10th, and the filming had been carried out for 1/3, Luo Mo felt that the situation was relatively smooth until now, and the filming was much smoother than he imagined.

At the beginning of filming, Luo Mo also felt a little uncertain, he really wanted to shoot a movie, what would the situation become, he really didn't know what to do. However, now that he has been photographed all the way, he finds that he is still up to the job...... Of course, there are too many reasons for Xie Dong, not so much that this is Luo Mo's movie alone, but rather Xie Dong's movie.

If Luo Mo is really allowed to take charge alone, he feels that it will definitely not be easy for him to really operate and shoot a movie.

However, on June 11, Xie Dong had to go back for three or four days because of an urgent matter at home, and in these three or four days, the major and minor affairs of the entire crew basically had to be operated by Luo Mo alone.

A large crew......

Luo Mo was a little bottomless in his heart, but he also knew that if Xie Dong was always in control, then this movie would just be his...... If you want to really make your own movies in the future, start now!