Chapter 704 Year-end Membership Lucky Draw

"When did you arrive, why didn't you tell me and give me a surprise attack, you want to check on my work, aren't you?"

After Yuan Da and Tang Wanqing sat on the sofa, Pan Hongbing said to Yuan Da while hurriedly tidying up the messy desk.

Seeing Pan Hongbing like this, Yuan Da hurriedly smiled and said to him.

"Forget it, don't clean it up, it's not messier than now, besides, when I came up just now, I looked downstairs and it was pretty good......"

"The back door was also cleared, and a receptionist was ...... there"

"Alright, if you clean up again, I'm going to leave now......"

Yuan Da saw that Pan Hongbing didn't stop, he actually stood up and pretended to leave, seeing this, Pan Hongbing hurriedly stopped him, and then said with a smile.

"Okay, okay, I'm not going to clean up ......"

"By the way, why are you here so late today? Haven't you eaten yet? There may be no place down there, so why don't I ask the kitchen to get some for you? You're ready to eat here......"

Pan Hongbing said that he was about to pick up the walkie-talkie and order to go down, but before he could speak, Yuan Da hurriedly stopped Pan Hongbing and said to him.

"No, we ate in the high-speed service area when we came, and we're not hungry yet......"

"What's going on today? It's ten o'clock, why are there so many guests? Are there so many guests now? ”

Thinking that when Yuan Da and the others went upstairs just now, they saw a restaurant full of seats, of course Yuan Da was curious, and Pan Hongbing's side seemed to be no longer surprised, only to see him say with a smile to Yuan Da.

"Normally it may be a little better, but on Friday and Saturday, there are indeed a lot more customers than usual, and the doors usually don't close until 12 o'clock in the evening...... A few times I waited until after one o'clock in the middle of the night......"

"How so? I don't think there's been much activity at the restaurant lately......"

It's a little strange, but as Pan Hongbing heard Yuan Da's words, he couldn't help but show a weird smile, Yuan Da immediately noticed that something was not quite right, and saw Yuan Da say again.

"Is there something you're hiding from me? Tell me honestly, or ......"

"Actually, it's nothing, don't I just learn from you, a big profiteer......"

Without waiting for Yuan Da to finish speaking, Pan Hongbing interrupted Yuan Da and hurriedly explained.

It turned out that since Yuan Da left Suli last time, Pan Hongbing, who had already won Yuan Da's "true biography", had already started planning an activity, and this activity was of course not the previous activity on the Internet, but only for the activities in the store.

As long as you spend at the regular price in the restaurant, then everyone who eats will get a 20 yuan lunch voucher from the new restaurant.

This not only ensures regular price consumption here, but also stimulates customers to spend at the new restaurant.

In addition, there are a lot of gold scrolls left over from Pan Hongbing's seal, so that these gold scrolls can be used again, the best of both worlds, why not?

Even if the remaining voucher is small, but the successful transfer of customers is the real focus, after all, to encourage customers to recognize the new store, then it is necessary to divert customers here, so that both sides can make a lot of money.

Of course, this is just a plan of Pan Hongbing, and another plan is actually being prepared to be implemented, that is, the membership system, which encourages customers who come to dine to apply for membership cards, and membership cards can be used for points and the like.

And this model, although it is not particularly new for now, but for a small place like Suri, the use of the membership model for restaurants is actually quite unusual.

Pan Hongbing was talking to Yuan Da about his plan here, and Yuan Da, he had been listening there in detail, and did not interrupt him.

Even after Pan Hongbing finished speaking, Yuan Da still didn't open his mouth to express his opinion.

And Yuan Dafei didn't speak, but frowned slightly, lowering his head as if thinking about something......

"How...... What's wrong? Is there something wrong with my plan? If you think there is something that you can't do, just say it, but you said I can manage it casually, what? Regret it now? ”

Seeing Yuan Da like this, Pan Hongbing was of course a little nervous, because he was worried that Yuan Da would blame himself, after all, although the membership system had not yet been implemented, Pan Hongbing, who had purchased the equipment, had already purchased it, and it was almost the last debugging and implementation.

Or is Yuan Da just dissatisfied with the fact that he is giving out preferential prices?

But in fact, Yuan Da didn't mean to blame Pan Hongbing, but he was thinking about how to improve what Pan Hongbing said.

Yuan Da...... You ......"

Pan Hongbing still wanted to ask, but was stopped by Tang Wanqing on the side, because Tang Wanqing knew that Yuan Da was thinking about the problem.

It wasn't until about three or five minutes later that Yuan Da finally raised his head to look at Pan Hongbing in front of him and said to him.

"The purpose of issuing preferential prices is to transfer traffic to new restaurants, which I have no opinion, but try not to do it in the future, because this will greatly reduce the pre-sales on the Internet, although I am not worried about the total turnover of the restaurant, but I am worried that this will make the sales on the Internet rank lower, which will directly affect his exposure."

"As for the issue of the restaurant implementing a membership system......

"How? Isn't that okay too? ”

"No, I think it's very feasible, although membership is not particularly popular now, and it's not particularly popular, but at the end of the day, membership is definitely able to retain those regulars, so of course I agree, but it's just ......"

"Just what?"

Pan Hongbing was much more nervous than Yuan Da at this time, it seemed that as long as Yuan Da talked about the key point, he would suddenly interrupt him, seeing this, Yuan Da couldn't help but smile and said.

"Don't worry, I mean, if it's just going to be a traditional membership system, it's definitely not attractive, like you just said points and the like, this kind of thing is too common, we have to do it, we have to do something more novel."

"In addition to the member's consumption points can be exchanged for some corresponding gifts, we should also add some incentives on this basis, such as the simplest, members can eat for free on their birthdays every year, and those who come to the banquet will be able to enjoy certain discounts."

"In addition, you can also add some more generous rewards, such as in some activities and festivals, members can enjoy a higher level of treatment, etc., and even I think we can have a year-end member lottery, as for the reward, it can be a notebook worth tens of thousands, or even a car worth hundreds of thousands."

"It may cost a lot of money, but the most important thing is to be able to retain customers, and to make those customers feel that we are genuine......"

"As the old saying goes, I can't help the wolf if I can't bear the child......"

"There is also the fact that the membership card must not allow the free gift to happen, but the same can not ask customers to spend extra money, because if it is only a free gift, then there will definitely be people who do not cherish the existence ......of the membership card, and then the membership system can only become a dead letter."

"So I think you can use this method, that is, to give a batch of free first to those old customers you feel familiar with, and if new customers want to handle, in addition to being introduced to the club by old customers, you can also accumulate a certain number of meals, such as ten times eight times, etc., as long as you accumulate a certain number of meals."

"What we are asking for is a high-level, high-treatment, high-return membership system, which can represent a person's identity here, rather than a simple cliché ......."

"As for ......"

It's definitely a big deal, because for Pan Hongbing, what he can think of may just be some conventional practices, but what about Yuan Da, he thinks far more carefully than Pan Hongbing, especially for consumer feedback, Yuan Da is not like many businesses, only knows how to make money from consumers, and also knows how to treat Lu Dao with various feedbacks.

Maybe these rewards are just small favors, but the feeling to customers is completely different.

This is just like what Yuan Da said at the beginning, if consumers come to the restaurant to dine, even use chopsticks, use a paper towel to charge, first of all, it will cause consumers a kind of "don't do things if you don't give money".

These are the small details, but they also touch on every aspect of the restaurant.

And more importantly, of course, the attitude of those waiters towards consumers, if in the past, it was because the restaurant did not have enough waiters to snub customers, then now, this kind of thing will never happen again.

Because when Yuan Da took over the restaurant before, there were only three or five formal waiters in the entire restaurant, even if it included the kitchen and some cleaning staff, then there were only a dozen people.

Now, on average, every three to three tables must be taken care of by a full-time waiter, and that's not counting the mobile waiters, who may not even be able to reach this level in some high-end hotels.

What's more, the restaurant's service staff is still being recruited, and the purpose is of course to prepare for the new restaurant......

At this time, Yuan Da was still here talking to Pan Hongbing about his thoughts, while Pan Hongbing was hurriedly taking out a pen and paper and writing it down, because Yuan Da said too many things at this time, and he was really afraid that he would not be able to remember it at once.

Of course, this is not just Yuan Da talking here, but sometimes Pan Hongbing will also put forward some of his own opinions, so as to make up for Yuan Da's omissions in some aspects.

And when the two of them finally finished talking, the time was close to twelve o'clock in the middle of the night, and Tang Wanqing on the side had even fallen on the sofa and took a nap.

"By the way, there is one thing I forgot to tell you, because the restaurant has been very busy recently, sometimes it is often busy until the second half of the night, so I have also made a little salary increase for those waiters who are willing to stay and continue to work overtime, basically about one to two hundred......

"Basically, I can pay them an extra five or six hundred a month, but I didn't directly say that it was a salary increase, just that they were paid overtime......

"Overtime pay? This is good, those who can work harder, so that it will not provoke those who don't like to work overtime, and it can also make those who want to make money earn more......"

"High salary, then it proves that our results are better, don't be stingy with a little salary, although the restaurant is ours, but without them, I believe it will definitely not work......"

"So it's good for you to decide the salary, and don't forget to promote some people who feel capable when you have time, and give them some management authority appropriately, which is also a good stimulus for the restaurant."

After Yuan Da finished speaking, he gently shook Tang Wanqing beside him and continued to her.

"Wanqing, wake up, it's time for us to go back...... It's almost twelve o'clock......"

"Twelve o'clock? Damn, I almost forgot about the restaurant when I talked to you, I need to go over and have a look......"

The first to react was not Tang Wanqing, but Pan Hongbing, who saw Pan Hongbing hurriedly stand up and was about to walk out, but was grabbed and stopped by Yuan Da.