Chapter 370: A Big Event
This is an independent three-storey building, which does not stand out in this quiet street, but during this time, it is very lively, with people coming and going, and tinkling and decorating. Bi Xia was wearing a hard hat, accompanied by Huang Xiaoyong, holding the drawings in his hand, looking down from time to time and discussing this with him from time to time.
There are also several designers from the decoration company around, who are also constantly introducing.
"Mr. Bixia, rest assured, we will fulfill your request 100%." The person from the renovation company patted his chest and reassured.
"That's good, but also hurry." Bi Xia rolled up the drawings and nodded.
This is the new office location introduced by Zhang Hailei to him, an independent building with a small third floor, which meets his requirements very well. As early as more than two months ago, the renovation had begun, and Huang Xiaoyong had always been in charge.
"Xiaoyong has worked hard for you this time." Bi Xia patted Huang Xiaoyong on the shoulder and said. During this time, the work was all in the play, and only Xiaoyong stuck to his post, and he was really tired.
"BOSS, this is what I should do, I feel so fulfilled." Huang Xiaoyong pushed his glasses and said. I used to be an assistant very idle, but now I am tired, but my physical fatigue is not as good as my mental pleasure.
The two of them talked as they wandered around the office to check. On the first floor of the company, there is a recording studio, a practice room, an audition hall, a front desk and a large multi-functional screening hall. The second floor is the main office area, where Bi Chang's comic studio is also arranged, as well as the studio's honor exhibition hall, as well as some unique indoor shooting scenes. The third floor is completely dedicated to royal special effects, including the exhibition hall, etc., which is fully arranged.
At the end of June, "Journey to the West" has been completed for several days, and Bi Xia has relaxed his mood a little, of course, he is not idle, he has to pay attention to the decoration and repair of the new company, and he also guides the special effects of "Journey to the West". In addition, there has been a lot of capital withdrawal recently. [Happy Xiaozhu] is going to start expanding, Zang's mother recruited a lot of caring teachers in the society, and after interview training, she began to radiate like the entire capital.
Charity is a cause, to persevere, the Bixia family does not want to put on a show, they like to help children, looking at their innocent little faces with happy smiles, the shock of that moment will sublimate the soul.
At the same time, there are too many notices to be sent lately. Zhang Jing beckoned Bi Xia several times to pick some of them to participate, and now he keeps an announcement for two days. For several years. He was the most diligent during this time.
At the same time, he invited hundreds of advertisements, and the price was unbelievably high. Bi Xia has not received advertisements for four years since his debut, and his advertising value has risen again and again.
According to the source, this is the second time Pepsi has invited Bixia to advertise endorsements, and the price has doubled several times compared with last year.
As soon as the news came out, it immediately sparked widespread discussion.
This eight-figure annual endorsement fee. It is already a king-level treatment, and over the years, the endorsement fees of those aging kings have been greatly reduced, and no one in the younger generation has reached their original level. Bi Xia's endorsement fee can even be said to be the highest among the known endorsement fees this year.
Many people don't think the news is true, especially in the circle, many people are artificial that this is hype. The highest status in the entertainment industry is naturally the director, but in the eyes of the audience. The most popular and highest-status are movie actors, and those with the highest value are also movie actors. Then there are TV actors, and then singers. How could Bixia be worth such a thing?
In fact, only Bixia himself knows that this is true, not only Pepsi, but his nemesis Coca-Cola is also making an offer to him. But he didn't say yes.
For this matter, Zhang Jing muttered a lot about Bi Xia. "Wood, what are you not satisfied with with such a high price, people are full of sincerity, this money is not made in vain." Zhang Jing was very helpless about Bi Xia, it can be said that she did not reach Bi Xia's psychological price if she didn't accept advertisements before, but now that the price is so high, what is there to be dissatisfied with.
Other brokerage companies live on artist notices and advertising fee commissions, if they are all like Bi Xia, they will really have to drink the northwest wind.
"Sister, I'll think about it. In fact, it's not a matter of money, but mainly because I'm afraid that the products of these companies are not as advertised by them, and I won't be an accomplice when the time comes? "Bi Xia is not a fool who has money and does not make money, but there are many black-hearted businessmen, and it is always the people who are deceived, and he doesn't want to let more people fall into it because of his influence, and even his own will fall into it in the end.
There are many such examples, many celebrities in the circle have been pitted, and in the end they all ended badly, the decline in popularity is a trivial matter, if the credibility is reduced, it will be really over.
"You're right, but you don't have to kill everyone with a rod, we can pick some well-known foreign brands to endorse, they are all century-old enterprises, there should be no problem in this regard." Zhang Jing thought for a while and said.
"But......" Bi Xia paused, or said: "But isn't this an accomplice to help them encroach on our market and suppress domestic brands?" ”
Zhang Jing was stunned, her little mouth grew into a cute O-shape, she nodded Bi Xia's forehead with a smile, and said, "I didn't expect you to be a little angry young man." Even if you have a lot of room for choice, just like Pepsi, there is nothing to do with carbon drinks as our democratic brand, and two foreign companies are fighting for you, what is there not to agree; Similarly, KFC and McDonald's are both fortune boys. Zhang Jing made a very wealthy look.
Endorsements and celebrities often complement each other, brands need celebrity endorsements to improve brand awareness, and celebrities need to endorse high-profile brands to increase their status and value to a certain extent. There have also been cases of newcomers who have become popular overnight by endorsing an international brand.
"Then you can look at the arrangement." Bi Xia replied casually, staring at the computer in front of him with relish.
Seeing Bi Xia perfunctory herself, Zhang Jing was angry, walked over and grabbed his ear, and said, "What kind of attitude do you have?" ”
"Hey, Sister Jing, it hurts, it hurts, it hurts, it hurts......" Bi Xia begged for mercy charmingly, her face was shameless, seeing that Zhang Jing's face was still pale, she said very quickly: "Sister Jing, I'm watching the news, something is wrong!" ”
"What's a big deal, what can happen now, don't lie to me." Zhang Jing was unmoved, this little guy is now more and more able to coax people, so be on guard.
"Really, Sister Jing, don't believe it yourself. This article: the latest national network security regulations to regulate the security of online business ......" Bi Xia pointed to the news, chattering in his mouth, reading and reading, he suddenly came to his senses: "This is to crack down on online piracy?!" ”
"Really, I'll see." Zhang Jing did Bi Xia's lap, and the two almost didn't admit that they were a couple now, and they knew everything they got along with on weekdays. "This is really a big deal, especially for our entertainment industry, it has a far-reaching impact!"
Who is Zhang Jing, the "Iron Lady" in the entertainment industry, a real turtle student, you can see the quality of this thing at a glance. If the country really recklessly rectifies the Internet, then it will be a great thing for those who make a living by doing culture and entertainment. And their entertainment company is naturally a beneficiary of this.
Think about it, those novel piracy websites are gone, everyone can only go to the main station to read novels, is the number of subscribers increasing several times? This is not the biggest good news for the development of online literature, the more people who read it, the more people who eat this meal, the more good works there will be, and of course the polarization will become more and more serious.
The same is true of the music industry, now CD sales have fallen to a low point, and piracy is rampant on the Internet, songs cannot be sold at a high price, singers can still rely on advertisements to eat, but composers and lyricists can only rely on song sales commissions to eat. In such an environment, if you can't eat enough, how can you still be in the mood to write songs. With the release of the network-based regulations this time, it is conceivable that the major music charging websites will be quickly established, the income of songs will be completely transferred from the entity to the network, and the sales of songs will enter a new growth. This will greatly stimulate these creators, and the spring of the music world is coming!
The same is true for movies, there is no piracy, and if a movie website wants to include a movie, it must buy the copyright, which is equivalent to an extra way of money for film and television companies, and life is naturally much better. The more money you make, the more you invest, and the quality of the works you produce improves, which is a virtuous circle.
After this news, the entertainment industry will fall into another round of crazy outbreaks, and there will be more disturbances.
"It's none of our business, anyway, let's just be ourselves with peace of mind, and others ask for it." Bi Xia circled Zhang Jing's small waist, greedily surrounded the fragrance of her hair, and said.
"Yes, the identity of the creator will be improved a lot in the future." Zhang Jing leaned on Bi Xia's chest, looking like a little woman.
……
Their analysis is not wrong at all, on this day, the entire entertainment industry suddenly became weird, seemingly calm, but in fact it was turbulent.
The state issued a notice ordering all websites with copyright disputes to immediately rectify the situation, either to shut down the websites or to buy copyrights, and if the final handover has not been completed within the deadline set by the state, the state will not tolerate the crackdown. This time it is not a matter of compensation, and if it is serious, it will be sentenced.
The public can feel the most that many pirated websites that they have seen before have been lost for a while, and many free music websites have also been marked as rectification. For a time, the entire network was in turmoil.
Many netizens who are accustomed to piracy have scolded on the Internet, saying that this is forcing their hard-earned money to fight back against this bill with various conspiracy theories and anti-social arguments.
There are also some netizens who are more rational and say that they can accept it. The rest of the part is related to vital interests, such as most of the online authors, one by one. (To be continued......)
PS: I wish you all a happy Mid-Autumn Festival