Chapter 667: The Age of Entertainment
If you think about it in terms of career, there is no doubt that television is far more important than movies.
After all, in comparison, the production cycle of movies is longer, and the popularity is far less than that of television. If you can control the TV program on a certain level, then the impact on cultural inheritance can be considerable.
Although Wu Tian has obtained the right to land on a domestic TV station in exchange with CCTV, it is not easy to broadcast the program on a large scale in the current situation where cable TV has not yet been fully popularized and the unlimited broadcast efficiency of local TV stations is low.
Therefore, although Wu Tian disagreed with his father's arrangement for him to work at Mango Channel, the main reason why he finally came to report was to try to use Mango Station as a carrying platform to carry out cultural dissemination in advance.
Besides, Director Guo is so good, he has to give people some sweetness, right?
"Well, Director Guo, you know that you must be worried that I will mess around and cause losses to Taili, right?" Wu Tian said with a smile.
"Uh, no, no, hehe......" Director Guo laughed dryly.
"You don't have to worry about that." Wu Tian said, "That's it, I'll find a company to cooperate with the station, all the initial investment will be made by them, and the station only needs to draw a program segment to come out, as for the income distribution, the station doesn't need to give them money, just take out a part of the advertising time for this show, what do you think?" β
"Uh......" Director Guo was stunned again, and then had a sudden feeling on his face, no wonder, this young man wants to make money from the stage!
It is said that Secretary Wu is honest, but with such a big leader, can the family expenses be small? People don't accept gifts. It's not that people won't find some project business or something to make some money!
For a while, Director Guo's brain was running rapidly. This situation is for itself. But it's a big opportunity, if you can help Tianshao make money, then you have the confidence to take refuge in Governor Wu, and then Governor Wu will definitely look at us differently, how can you be less promoted in the future?
"Okay, if you think about it, Director Wu will definitely come up with a good program, and the station will definitely welcome cooperation, hehe......" Director Guo smiled. Showing a knowing look.
Wu Tian saw it in his eyes, and couldn't help smacking his mouth, obviously this person misunderstood what he meant, but I was afraid that he thought he wanted to take advantage of the stage and make money by himself.
But Wu Tian didn't bother to explain, it was useless to explain, he couldn't jump up and shout that he was worth hundreds of billions of dollars, and he wasn't rare for these few small dollars, right? As for the income in the stage, it is much greater than himself!
It's useless to talk too much, so let's get the show up first and then talk about anything else.
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In fact. Relatively speaking, the mango platform is on a certain distance. It is playing the role of destroying traditional Chinese culture.
Several entertainment programs represented by "Happy Camp" imitate the entertainment program forms of Hong Kong, Taiwan, Japan and South Korea on a large scale, purely for the sake of being funny, and in order to promote the stars, all kinds of means are used. Even after the ratings of the show remain high, if the star wants to be on the show, he has to pay a lot of money to the program team, and as long as you can afford it, whether you are from the mainland, Hong Kong, Taiwan, Japan and South Korea, whether you are a big name or a rookie, you can all be on the show! And the content of the program has no connotation at all, just a lot of noise......
It was Mango TV that created this style of local stations without discipline, and even a few years later, many local stations followed suit, and all kinds of entertainment programs became more and more undisciplined and unlimited, promoting various negative social concepts, and making the impetuous social atmosphere even worse.
Wu Tian is not an old pedant, but he is also quite blind to the various show lower limit behaviors made in order to win eyeballs and compete for ratings.
As a TV person, you not only need to create programs with high ratings, but also shoulder the responsibility of guiding the social atmosphere!
Of course, as a new TV person, Director Wu's first task is to make a program that can get a lot of ratings - without ratings, who do you want to teach?
"My plan is to re-establish a media company, which will be under the banner of Tianzheng, and you will be in charge of it......"
In the Star City Changtian Hotel, Wu Tian said to Liu Xiaoqing, who had just been invited, "The main role of this media company is to cooperate with TV stations and launch various entertainment programs, first of all, the first cooperation object is Mango TV ......"
"Tianshao, you are a big director who doesn't play movies, you play TV, but it's a bit overkill, hehe......" Liu Xiaoqing chuckled.
"Don't be hippie and smile, get down to business." Wu Tian shouted.
Liu Xiaoqing stuck out her tongue and hurriedly put on a posture of sitting upright.
Wu Tian couldn't help but smile bitterly, Aunt Liu is so old, and she still likes to pretend to be a little girl at every turn, but don't say it, even at such an age, Liu Xiaoqing doesn't look old at all, and the little girl's expression is not too abrupt at all.
"The mode of cooperation with Mango Channel this time is still that they provide the broadcast time slot, we provide the program, and the advertising time slot will be divided equally between the two of us at ......that time," Wu Tian continued.
"Aren't we at a loss? Although the ratings of Mango Channel are good, it is a provincial station after all, and the advertising fee will not be too high......" Liu Xiaoqing couldn't help frowning.
Wu Tian smiled slightly and said, "What if it's the ratings of the level of "Happy Camp"? β
"If it's that high, we'll have to make money." Liu Xiaoqing smiled, "But I talked about it for a long time." What kind of show are you going to do? β
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Two thousand years later. With the popularity of cable TV. Provincial satellite TV began to enter a period of rapid development, and for a time various new forms of television programs emerged one after another, and from time to time an extremely popular form of entertainment programs would explode.
However, in fact, many of those program forms are imitations, or even copying foreign program forms, and even TV programs are updated quite quickly, and this year is still an unusually popular program. It is likely that it will be replaced by another program next year.
Among them, one program that has to be mentioned is "Supergirl".
As the first national talent show launched by Mango Channel, "Supergirl" quickly detonated the ratings after it was born in 04, and the hot Cheng dΓΉ was simply angry with CCTV! And those contestants, even at that time, were as well-known as the most popular first-line artists!
In fact, this kind of talent show has long existed in the United States. It's just that domestic TV stations have not imitated it.
Therefore, Wu Tian was a few years ahead of himself. There is no psychological burden of plagiarism at all when launching a talent show - anyway, it is plagiarism, rather than waiting for a few years for you to copy, it is better for me to copy it myself!
"There are few days, there are many such singer competitions in China, this is nothing unusual, right?" Liu Xiaoqing frowned and said.
"You're talking about the young singer contest held by CCTV or something, right?" Wu Tian pouted and said, "First of all, those players should be selected by art troupes and art troupes from all over the country, right?" Speaking of their judges, who won the award should have been decided a long time ago, right? β
"Hehe, that's all the way......" Liu Xiaoqing smiled thoughtfully.
"What I'm going to do is a national draft, that is, anyone can participate in the audition, as long as you sing well, even if you are a student in school, or a street cleaner, we will treat you equally, and you will be allowed to participate!" Wu Tian said, "Through the audition, the primary selection, to the final finals, the whole process is transparent, so that the audience can grasp the results of the contestants at any time, and can support the contestants through phone calls and text messages, and finally the judges' scores, plus the number of votes from the audience, to determine the final results of the contestants!" β
"Ah......" Liu Xiaoqing frowned, savoring Wu Tian's words, and couldn't help but nod slowly, the frequency was getting faster and faster, and he shouted, "I understand, this is a national hype!" β
"Hehe, it looks like you've figured it out." Wu Tian laughed.
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To put it bluntly, the success of "Supergirl" lies in the hype!
At present, the problem of cheating in the selection of various domestic competitions has reached a rather strict level, which has aroused strong disgust from the audience. And the way of audience participation in "Supergirl" gives the audience a strong sense of power in a certain way, cheering for their favorite players, and at the same time, they have to call friends for support.
The grassroots selection has made the audience have a strong sense of identity, and it is inevitable to sensationalize the packaging of how hard the contestants work hard in their daily lives, coupled with the bitter judges, it is easy to turn this talent show into a lively feast, and in this era when entertainment programs are still relatively backward, it is easy to set off a national frenzy.
Wu Tian told Liu Xiaoqing about some key issues, and Mr. Liu naturally quickly comprehended and understood it, and even blushed with excitement for a while, and he couldn't wait to go to the provincial Taiwan to find Director Guo to discuss the details of cooperation.
"Hehe, don't worry, let's register the company first, and then try our best to reach a cooperation plan with Taili." Wu Tian said, "It is best to start this project in April and May, first conduct the auditions and trials of each region, and then hold the regional finals and finals during the summer vacation, which directly sets off the atmosphere to the highest!" β
"Okay, it's just in time!" Liu Xiaoqing said confidently.
"If I do this project well, my work in the past six months will be completed, hehe......" Wu Tian said with a smile.
Although my father is only afraid and knows that when he comes to work in the province, he will definitely not work from 9 to 5 honestly, but he just wants to put a tight spell on himself, so as not to run around again and cause trouble at every turn. But since it's work, you can't really eat empty salary, and when you start this project, you can say that you have a specific task, so as not to be reprimanded by your parents at every turn.
"Tianshao, in fact, if you really want to do some specific work, why don't you come to Tianzheng, how good is it to make two movies seriously?" Liu Xiaoqing said.
Wu Tian smiled and waved his hand, if he really wants to be quite a director, he will never shoot in China, that kind of review mode is really not conducive to his "creation" - at least Wu Tian's favorite movies will definitely not be reviewed on the radio and television side - of course, if you go through the back door, some of them will also have the opportunity to pass the review......
Wu Tian's ambition is naturally not to be a director, just forget it, that's too big and useless!
Even if he is a director, what Wu Tian wants to direct is the whole society and the whole world......
[Bow and thank the Wind Eagle Beast and Moonlight Wolf Fang for the monthly pass!] (To be continued......)