Chapter 59: Height

The first-week sales of "Heart's Road" were finally fixed on the actual sales of 120,000 copies, plus the pre-ordered figure of 80,000 copies.

A few days later, the main reason is that the records previously filled by Huayi have been sold out, and there is no inventory, so the factory can only work overtime to catch up with the production, which delays the actual sales, otherwise there will be no album sales and 80,000 copies booked in a week.

and sold 120,000 copies a week, which also made the name of the album "Heart Road" on the front page of major media.

After the rise of the Internet, physical album sales have been shrinking day by day, and for a while, online song sales were in chaos, and releasing albums was a disaster for singers, because no matter how popular singers were, album sales were sluggish.

The rise of the Internet has disadvantages and advantages for the music industry, but the advantage is that the network spreads rapidly, which has played an infinite role in the promotion of songs; The disadvantage is that the online charging service is still a blank period, and under the impact of free online trial downloads, the sales of physical albums have suffered an unprecedented blow, and the music market has entered a painful period.

Nowadays, singers never expect album sales to release albums, and album sales have become the patent of many well-known singers, because now people buy albums not to listen to songs, but to collect, and it is a singer's heartfelt love to cherish his albums.

In the face of such a general trend, Bi Xia's album went against the current, selling 120,000 copies a week, and there are 80,000 scheduled results, which can be described as standing out in the music market in recent years.

In addition to a few kings and queens because of the support of many exclusive die-hard fan groups, the album can buy hundreds of thousands of copies, and the average singer releases albums, more than tens of thousands, and as few as thousands.

In a week, the result of 200,000 yuan really frightened all the entertainment brokerage companies, oh my God, Huayi Media has picked up a big bargain!

Huayi Media is now all laughing loudly, this first week's results have broken their expectations for the total sales of this album, and the most important thing is that "Heart Road" shows that this potential is far from the limit, which is definitely a highlight in the music industry in recent years.

Everyone is paying attention to the sales of "Heart Road", although everyone is very happy about its results, but its performance in the second week still stunned everyone, this album is going against the sky - 147,325 copies!

This week, "Heart Road" continued its unscrupulous momentum in the music industry, leaving the albums of new and old singers far behind along the way.

And the singers who originally decided to release an album this month had no choice but to postpone the plan of releasing the album.

Many of the singers selected by "Avenue of Stars", the four major economic companies other than Huayi Media were originally ready to launch their new songs, but now they have all disappeared.

Bi Xia's "Heart Road" will be like dropping a nuclear bomb on the music world, with a thunderclap on the ground, and the other singers who blew up will retreat one by one.

No one expected this achievement, except for Bi Chang, who was heartless and cheering for his brother with a smile every day, others including Zhang Jing, Zhu Jianye and others kept sighing like old people with dementia, "Sell crazy, sell crazy!" ”

For this "paranormal"

In fact, as early as after Bi Xia's album was launched, some media began to pay attention to his album, and there were also reports, but at that time, although the results of "Heart Road" were good, it was not amazing, and at the end of the first week, the sales of "Heart Road" detonated the whole of China.

"We are now in front of a video store in Beijing, and this video store is playing Bi Xia's "White Birch Forest", with beautiful singing and touching stories, and the customers around us are also immersed in Bi Xia's singing."

On the video screen, a young female reporter held a microphone and told the camera: "The boss told us that his video store has not been so lively for a long time, and people who come here are basically here to buy the album "Heart Road". ”

As soon as the screen camera turned, the female reporter walked a few steps, called out to a girl who looked like a student, and pointed the microphone at her, and the girl could clearly be seen in the video holding an album in her hand, and the cover of the album was "Heart Road".

The album "Heart Road" is not only well-made songs, but the whole album is very meticulous in detail.

The pictorial on the album cover is in a style similar to that of traditional Chinese splashed ink paintings, with black and white tones.

The pictorial is shot from the oblique side, Bi Xia stands in place, looking into the distance, where there is a vast horizon with mountains looming, and at his feet is a railway leading to an unknown distance.

The background of Bi Xia in the pictorial seems a little lonely, and a little stubborn and upright.

It was obviously a lot of thought to shoot the album pictorial, and the album packaging was also very good, so it was obviously a lot of thought.

The female reporter smiled and asked, "Hello, are you here to buy the album "Heart Road"?" ”

The girl looked at the camera, her expression was a little evasive, it seemed that she had no experience facing the camera lens, but she nodded anyway and said, "Yes"

The female reporter asked again: "What do you think of this album?" ”

When the girl heard this question, she showed an excited look on her face: "I think it's very good, my friends have already bought it, they all need to rush to buy it early on, they have to wait in a long line, and sometimes they can't even buy it." I also bought one before, this time for my family. ”

As soon as the picture turned, it cut to an interview with a middle-aged man, who seemed very calm, and his tone was a little emotional: "The album "Heart Road" is not only a good song, but the MV in it is also a highlight, and the feeling of the song is even stronger. Bixia is a different person from other stars, and I like him very much. His album is worth buying, and in every sense of the word, it's an album worth collecting. ”

Naturally, Yiwang is not advertising for Bi Xia, but as the first online portal in China to implement the live news video system, they are always at the forefront of the news, and the hot sales of Bi Xia's albums are naturally the most concerned issue for the people.

In fact, it's not just Yiwang, for example, Apple Entertainment described Bi Xia's album sales as a "miracle happening"

"It's an album that you never get tired of listening to, and it can bring different emotions to different ages. This is a collection of Bi Xiasan's inner struggles, pains, thoughts and thoughts, this is an album with sincerity and depth. ”

In fact, the reason why the album "Heart Road" only broke out a week after it was released was because most of the songs in this album have already been released in "Avenue of Stars", and the audience is familiar with it.

Even though the original videos of "Birch Forest" and "Fireworks" were not clear, and the lyrics could only be heard intermittently, the melody netizens were already familiar with it.

Therefore, except for two songs that have not yet been released on this album, it can be said that "Heart Road" does not have much novelty.

Even if Huayi has a lot of confidence in Bi Xia, he only predicts according to the best results of the newcomer, and only arranges 80,000 copies of the album for him, not to mention the media.

Therefore, a week later, the album's super high sales immediately caused the media to report on it.