Chapter 225: A big win at the box office
Needless to say, TV series, even in the online novel industry, now military-themed novels are a niche among the niches, belonging to the self-entertainment of military fans, except for a few smash hits in the earliest period more than ten years ago, and now the modern military theme has long been gone. These practical problems make everyone have little confidence in Bi Xia. The rest of the market is news about Bi Xia's decline.
And at this time, one day after the premiere, "Keep Talking" was finally fully released nationwide.
With the word-of-mouth of fans and film critics who attended the premiere before, the public has long been looking forward to this civilian hero movie. The first day of full release is Friday, and March is originally the off-season for movies, there are basically no blockbusters released in this month, and there have always been no high-grossing movies.
But on this day, the cinema was rarely crowded with people, and many people brought their friends and lovers to the cinema to watch the movie. In the past two hours, everyone experienced exciting car chases, real fights, occasional interspersed with light-hearted and funny, and warm and touching family prices.
Undoubtedly, this is a good film, this is a good film with no obvious flaws, exciting, thrilling, family, and heroism are very naturally blended together, which makes people feel naturally after watching it, as if there is an energy being transmitted.
In my memory, "Keep Talking" seems to be nothing new because of the "First-line Sound Machine", but it is undeniable that "Keep Talking" is more reasonable than "First-line Sound Machine", whether it is the plot or details, "Keep Talking" is a rare movie among all movies, and there is no BUG in the plot.
In Huaxia, without "The First Line Sound Machine" as a comparison, "Keep Talking" is full of novelty, and because of the complete novelty and rationality of the whole movie, as well as some subtle processing of details, this movie looks sincere. It is not unreasonable for the audience to love it.
Most were interviewed by journalists. All full of praise.
The box office results of the first day of "Keep Talking" were announced, and this result directly blinded everyone's titanium alloy eyes, 15 million!! Although everyone is very good at "Keep Talking", when the results come out, it still exceeds the expectations of most people, reaching an unimaginable point.
You must know that the decline of Xiangjiang movies is not just talking, this is a real phenomenon. Xiangjiang movies have rarely had a box office of more than 200 million in recent years, like ordinary Xiangjiang movies, the mainland box office of 70 million - 90 million is considered good, if the mainland box office exceeds 100 million, it is definitely worth celebrating. Then add the local box office of Xiangjiang, and the box office of South Korea and Japan, and calculate the total box office of 150 million to 200 million, which is definitely a big profit.
But "Keep Talking" really scared everyone for a day, the box office on the first day was 15 million, and this is only the mainland box office, there is news from Xiangjiang, the box office on the first day is 1.89 million, and the box office of Baodao is more than 200,000 (all in a unified currency). The total box office on the first day exceeded 17 million, which is definitely a rare box office event for Hong Kong movies recently.
When Bi Xia heard the news, he was also smiling. In memory, the total box office of "Keep Talking" is just over 100 million. In the four days after its release, the box office of Xiangjiang and the mainland totaled 30 million, and it was only approaching 50 million on the eighth day. But now it has reached 17 million on the first day of release, which is definitely a great thing.
Such a box office has a unique relationship with "Keep Talking" in China. There is a sense of freshness in everyone; Another reason is because this is Bi Xia's work, and Bi Xia's popularity definitely has a good role in pulling the box office of the movie. Don't underestimate the popularity of a star, there is an actress named Yang Mi in my memory. The result of the market test is that she can support a movie alone and bring hundreds of millions of box office to the movie.
Bi Xia's popularity in the mainland is so high that it is difficult to match it now, and his popularity has brought the box office to this movie, which is definitely not a few. If Bi Xia's works disappoint them, these bases will be lost quickly, but if Bi Xia's works satisfy everyone one after another, these bases will become solid, and they will be the guarantee of Bi Xia's movies in the future.
In any case, the box office explosion of "Keep Talking" broke out on the first day, and it was accompanied by a good reputation.
The box office results on the second day are even more proof of the film's potential. The next day, Saturday, was still higher than yesterday, when cinema attendance reached 60 per cent, and that figure increased again in the evening to 70.5 per cent. After the early hours of the night, the box office of the day was delivered.
19.5 million in the mainland, 2.457 million in Xiangjiang, 330,000 in Baodao, and a total box office of 22.287 million, this number directly stunned everyone. This is definitely the box office record of Hong Kong movies in recent times.
In fact, "Keep Talking" was so successful at the right time. First of all, it does not have a similar type of film in reality, which ensures its uniqueness; secondly, because of Bi Xia's participation, it has brought great box office appeal; Moreover, because it was released in March, there were no other blockbusters competing with it at this time, and its schedule reached an astonishing 50 percent, and under multiple factors, "Keep Talking" staged a small miracle.
At the same time, this achievement is surprising, and it also makes Huayi breathe a sigh of relief, the risk of film investment is not as small as everyone imagined, and this money is not so easy to make.
The stratification of the cinema chain is roughly like this, for every 100 yuan of box office, there are two untouchable expenditures, namely 5% of the special fund of the National Film Development Special Fund Management Committee, and 3.3% of the business tax.
The hierarchical ratio of producers, distributors and cinemas is also a history of blood and tears, from the earliest 2.5:2.5:5 to 3.5:6.5 later, and then the producers and distributors gradually raised 3.5 to 3.8.
After the new century, the film market implemented the reform of the cinema chain, and the producer further increased the proportion to 41%, and at the end of 08, the State Administration of Radio, Film and Television issued a "guiding opinion", suggesting that the producer's account sharing ratio should not be less than 43% in principle. Since 43% has become the percentage of producers in layers. It's just that the average small and medium-sized movie is still about 38% in general. (To be continued......)