To make the image of "Nezha" as popular as "Monkey King", cartoons are an indispensable propaganda medium, and they are also the core media.

Speaking of the cartoon of "Nezha", many people may think of "The Legend of Nezha", the version that premiered in 2003, the fat "Nezha" wearing a red belly pocket; But for Stephen Zhao, the earliest impression of the cartoon about "Nezha" should be "The Legend of the Fengshen List" made in 1995!

"Legends, legends in that unpredictable time and space,

Legends, legends say that they are ever-changing and can show their magical powers,

Legends, legends let time go but righteousness is not extinguished,

Leave us the legend of the gods.

Legends, legends, legends, legends,

……”

A very old song "Legend" is the deepest memory of Stephen Zhao when he was a child.

"The Legend of the Fengshen Bang" is not only about "Nezha", but about the whole story of "Romance of the Gods", which has one unit, and the unit at the beginning is about "Nezha", also known as "King Kong Nezha"!

The style of "Legend of the God List" is very cold and cool, a bit similar to "Saint Seiya".

Of course, when Stephen Zhao was watching it when he was a child, he didn't feel this way, he only felt very happy.

The script that was thrown to the animation production department was "The Legend of Nezha", and it was not a question of who was superior or inferior, but a question of priority. Now the main thing is to promote "Nezha", CCTV has been asking him if he has any good cartoons in the past few months, saying that he vomits every day when he broadcasts "Journey to the West".

"The Legend of the Fengshen List" has too many characters, and the plot is complicated, and the popular Cheng dù is definitely much weaker than "The Legend of Nezha".

Stephen Zhao also considered making "The Legend of the Fengshen Bang" into a 3D animation, just like "Qin Shi Mingyue" in his previous life. Seriously, "Romance of the Gods" is a very good material. is much better than "Qin Shi Mingyue", at least in terms of fans, "Qin Shi Mingyue" will be complete.

On December 20, "The King of Kung Fu" was released simultaneously around the world under the expectation of much anticipation.

Compared with the lively atmosphere in Europe and the United States and other countries, in China, the excitement is lively, but more than half of it is questioning. Because the reputation of "The King of Kung Fu" is not very good.

On December 21, the box office of "The King of Kung Fu" came out on the first day in mainland China, with 220 million!

This number did not break the record, because there was Stephen Zhao's "Truant Weilong" series in front, but whether it is for Cheng Jie, Lin Yun-fat, or for Zhao Ziyi and Zhou Chenxi, this achievement is very dazzling, and even a miracle. Because before this, the box office of the movie they acted in had never exceeded 100 million on the first day in mainland China.

Now, not only has it broken 100 million, but it has also risen to more than 200 million!

Insiders called to congratulate them, and they all called to thank Stephen Zhao.

Stephen Zhao seemed very calm, neither happy, nor disappointed or sad, because he didn't expect "The King of Kung Fu" to do well in Huaxia at all.

After the first-day box office of other countries or regions is all counted. Zhao Xingchi became happy.

Not to mention small countries and small regions, there is not much box office. Speaking of the two major box office markets outside of China: the Wa Kingdom and the United States, the box office results on the first day made Stephen Zhao a surprise.

The Japanese country is more than 200 million, equivalent to more than 10 million Chinese dollars, which seems inconspicuous compared with the 200 million box office in the mainland, but it is an excellent result of Chinese films in the Japanese country.

The U.S. imperialist is 20.6 million, equivalent to more than 120 million Chinese dollars. Ranked at the top of the North American box office charts, a very good result.

The first-day box office of all countries and regions in the world has accumulated 532 million, although it is less than 100 million US dollars, which is a little worse than the production and publicity costs of 100 million US dollars, but everyone knows it. "The King of Kung Fu" can't lose money, only the question of earning more or less.

This amount of money, of course, is not in the eyes of Stephen Zhao, he can now earn more than a billion or hundreds of millions of dollars just for a casual film in China, and he only likes Huamei co-productions, which is still promising.

However, in mainland China, fans did not pursue "The King of Kung Fu" because of its good box office. On the contrary, the scolding is increasing, and there is a tendency to be overwhelming.

"The King of Bad Movies!"

"Blind my eyes, lose my ticket money!"

"If I knew it, I wouldn't have watched it, wasting money, wasting time and energy, and it was just murderous!"

"I can't watch co-productions, this film is simply for the American imperialists, not for us, what a star who admires foreign countries!"

"I don't give too many 3 points for the story, I don't have too many 4 points for stunts, but I can give 7 points for martial arts, but the process is old, and it doesn't look good, so these 7 points also seem a bit much. In summary, this is an unprecedented bad movie, I advise you not to watch it if you haven't watched it, you will regret it after watching it! ”

"The story of the film is completely out of tune, patchwork, and there is no logic, and even the editing is a mess. It's really weird that the main line of the Chinese-American imperialist mixed-race is placed in a bunch of Chinese, but for the sake of the American imperialist audience, it is understandable to earn American knives. But Brother Jie and Brother Fa are getting together to make nonsense, it's really shabby. This movie gathers elements of N traditional Chinese mythology, martial arts, and kung fu stories, but the Chinese people basically don't buy it, and the old American emperors just watch it fresh, because there are too many things mixed in, and it has become a hodgepodge! ”

"Can I say I want to get a refund from the cinema?"

"This is the "King of Kung Fu" of the American imperialists, and the first-day box office of more than 200 million can only be said to be Xingye + Cheng Jie + Lin Yunfa + Zhao Ziyi + Zhou Chenxi, the lineup is too strong!"

……

Zhao Xingchi expected this situation, so he was not angry at all, let alone in a hurry, let alone do anything to save his reputation, he just watched from the sidelines.

When Cheng Jie called him in a hurry, he asked, "Master Xing, do you want to do public relations?" ”

Zhao Xingchi asked rhetorically: "How to tackle the problem?" ”

Cheng Jie said anxiously: "Of course, it is to launch a naval army, or to call for battle in person." ”

Stephen Zhao immediately replied: "There's no need for that, just do a good job in foreign markets, I hope Brother Jie you will take Zhou Chenxi to launch a global tour together!" ”

Cheng Jie was shocked: "You invested 50 million US dollars in it, aren't you worried at all?" ”

Stephen Zhao said lightly: "I didn't expect the mainland box office, I have always valued the European and American markets." Brother Jie, do you think that an American film like "The King of Kung Fu" will meet the taste of Chinese people? ”

Cheng Jie stopped speaking for a while. In fact, he knew it.

On the third day of release, the box office came out the next day.

In the mainland of China, the bad word of mouth finally showed its power, and the box office fell from 220 million on the first day to 98 million, a drop of more than half!

And outside of China. The next day, however, the box office rose slightly, reaching 360 million.

According to comprehensive statistics, the global next-day box office is 458 million, and the global two-day comprehensive box office is 990 million, equivalent to more than 160 million US dollars, which exceeds the total investment of the film!

Five days later, the box office of "The King of Kung Fu" came out in the first week in the mainland, with 398 million, less than 400 million. And they all came out of the first two days, with 318 million, and in the next 5 days, a total of 80 million box office was created, with an average of 20 million a day, compared with the box office on the first day, it was simply shameless.

The global box office was 1.47 billion in the first week, and the overseas box office was 1.072 billion.

Thereinto. The U.S. imperialists alone donated 86 million US dollars, equivalent to more than 527 million Chinese dollars. It accounts for nearly half of the overseas box office.

It is no exaggeration to say that "The King of Kung Fu" was a success!

Of course, in mainland China, "The King of Kung Fu" was a complete failure, starting in the second week. The box office is not very good, the daily box office is less than 10 million, and many theaters have drawn pictures or reduced the number of films, which in turn has further exacerbated the momentum of the box office decline.

On December 30, the mainland box office of "The King of Kung Fu" finally broke 400 million.

For ordinary filmmakers or celebrities. The box office of 400 million is enough for them to hold a lively celebration banquet, but for Cheng Jie, Lin Yunfa, Zhao Ziyi and Stephen Zhao, this box office result has no face to hold a celebration banquet at all, and they are embarrassed to mention it.

Because on this day, "Truant Weilong 2", which has been released for a month, was finally drawn, and the box office in the mainland alone was as high as 1.342 billion, more than 200 million US dollars!

In comparison, "The King of Kung Fu" is really weak.

The outside world commented: "Cheng Jie + Lin Yunfa + Zhao Ziyi + Zhou Chenxi + Xingye."