Chapter 350: The mall is like a battlefield

"Miss Asia, beauties, do you have to be called women with beautiful faces and strong bodies? Does the media have to follow the audience's preferences? I won't say it to others, and I'm not qualified to say it, but at ATV, I want to say to all of you here and to the outside world: No! A beauty can also be a woman with a bad face, a woman with a bad figure, or even a dinosaur girl. Beauty is a 'beauty' word plus a 'woman', a woman is a woman, the word beauty, who said that only beauty is beauty? Temperament can also be said to be beautiful! Character can also be said to be beautiful! ”

At the meeting of the "Miss Asia" preparatory group, Stephen Zhao expressed his opinion: "With the current situation of ATV, it is not possible to go with the crowd, and it is impossible to fight TB TV, although I do not regard TB TV as the goal of ATV. What we want to do is to bring forth the new, relying on the superior resources we have, to create fresh, lively and bright columns, including high-quality TV drama theaters and high-quality variety shows......"

Miss Asia was restarted, Stephen Zhao personally led the team, and Wang Xuecheng, Qian Minli and Gu Taikang cooperated.

"It's hard to reconcile. In this way, the contradiction between the judges and the audience must be very large. Wang Xuecheng frowned and said, in his mind, he couldn't help but choose Miss Asia for his appearance, and with the judges' literary and youthful nature, he must be inclined to choose those more traditional women, so it will be difficult to please the audience.

"Don't worry about that, I'll be the judge myself. In addition, the judges are only a preliminary selection, and I intend to leave the final decision to the audience. We can first set up several types of Miss Asia, such as the most beautiful Miss Asia, the most temperamental Miss Asia, the most lively Miss Asia, the cutest Miss Asia, etc., select a few contestants to compete for a certain type of Miss Asia, and then let the audience choose, shouting the name of the contestant, the one with the loudest voice. Win. Zhao Xingchi waved his hand and explained impassionedly, this is the method he came up with with reference to the "Avenue of Stars" in Earth China.

In the column of "Avenue of Stars", which contestant wins depends on the voice of the audience, whose name is the loudest from the audience. Whoever wins.

This time to restart "Miss Asia", Stephen Zhao no longer takes appearance as the main criterion, but adds character value, connotation, and temperament, and plans to select a bunch of "Miss Asia" at one time, the most beautiful appearance, the best temperament, the most lively, the most cute, the most gentle, the kindest, etc.

Sit in rows and divide the fruits.

As a result, the chances of a contestant winning a prize are greatly increased, so the number of contestants is definitely going to explode a lot, because they will think, "So many awards. There's always one I can get, right? ”

At the same time, the interest of the audience to participate and catch up is high. Why? The reason is simple, because there is a selling point! The simple beauty is too monotonous, swimsuits, bikinis are too tacky, but adding the elements of youth and fashion such as liveliness, cuteness, and temperament, and then letting the girls bounce on the stage and sell cuteness unscrupulously, the effect is extraordinarily different, very loving. It's best for people nowadays.

Not to mention that there are also the elements of the kindest and gentleest elements that play the emotional card, which can also attract housewives. Because their tear glands are naturally developed, and they are full of emotions to an incredible level.

In the "......" conference room, everyone was dumbfounded.

I have to say that Stephen Zhao's idea is really imaginative, eclectic, and very innovative. Even they find it interesting.

At the end, although everyone was still apprehensive in their hearts, after Zhao Xingchi's task was arranged, they quickly went to work energetically, and they also wanted to create a miracle. Leading a wave of fashion.

……

"Do you want to be famous?

Do you want to be the center of attention?

Do you want to become a contract artist on ATN?

Do you want to be the next star girl?

Then sign up!

As long as you have a dream,

As long as you have faith in yourself,

As long as you can bravely walk on the stage,

On January 1st, the Miss Asia beauty pageant is waiting for you to participate!

Registration conditions: Gender female, age is not limited, education is not limited, as long as you are a woman in an Asian country, as long as you are not a star, as long as you do not commit a crime or engage in a bad occupation, you can sign up!

Registration time: December 26th ~ December 31st.

Competition Rules: Contestants are not allowed to ...... during the competition

Selection principle: The judges shall follow the principles of openness, fairness and impartiality in the preliminary examination...... The audience will make a final review, and the one with the highest degree of support wins......

The new definition of Miss Asia: An excellent woman who represents Asian women can be beautiful, kind, gentle, and temperamental...... Therefore, this contest has made a new revision, with a total of awards: Miss Asia, Miss Asia, Miss Asia, Miss Asia, Miss Asia......

……

The final interpretation right of Miss Asia belongs to Asia TV! ”

The day after Stephen Zhao convened the meeting of ATV executives, large posters with these contents were plastered all over the streets and alleys, roads and buildings, and various means of transportation in Xiangjiang, and at the same time, they were continuously advertised on the Internet and TV stations 24 hours a day, and instantly spread throughout China and even the whole of Asia.

All the people in Xiangjiang, all the people who can pay attention to entertainment news on the Internet, saw this poster for the first time, and knew what the real offensive of Stephen Zhao was when he entered the first ATV.

"I'll take it, it turns out that Master Xing is going to make an alternative version of Miss Asia, it's really a bombardment, bright and blind!" Everyone was dumbfounded, stupid and didn't know what to say.

For men, the focus of many people's attention is on Stephen Zhao's alternative version of Miss Asia. They were surprised to find that the rules of the selection had changed, the judges who had the final decision stood aside, and the audience who originally stood aside got the final decision; At the same time, the selection criteria have also changed, no longer based on beauty as the main drug evaluation criteria, but added temperament, connotation, and character.

The previous change, nothing.

The latter change is the real subversion, the complete subversion!

Beauty contest, don't choose beautiful beauties, choose temperament, connotation, character? Stephen Zhao, are you sure you're not funny?

Many people immediately ridiculed themselves on the Internet: "According to what you say, isn't a gentle dinosaur girl also eligible for the award?" Dinosaur girl as Miss Asia, hehe. What a strange idea it must have been. Failure, what a failure! ”

However, for women, they feel a different way, they feel full of respect!

Regardless of age, this is good, it is respectful. Who says you can't say beautiful when you're old?

Added connotation, temperament, personality these selection criteria, but also respected, said that only beautiful women are called beauties? Haven't you heard of temperamental beauties? Haven't you heard of kind beauties? Haven't you heard of cute cute girls?

Of course, respect or disrespect can't be eaten, and many people have lost their temperance and publicly shouted: "How much is dignity worth?" ”

The vast majority of women, they don't pay attention to this, and after being a little moved, they set their eyes on "Do you want to be the next star girl?" This seductive slogan.

Stephen Zhao has become popular with many people. But only "Star Girl" is the most well-known, and it is popular throughout China. So far, there are two terms, one is "Tang Xinya", who plays Huang Rong first and then Xiao Wei; One is Lin Yuner, first a little diva in the music world, and then Ren Yingying, all of whom were held by Stephen Zhao. For a woman who dreams of becoming famous. Becoming a "Star Girl" is undoubtedly the best and safest shortcut.

Many people secretly made up their minds.

……

Just when the outside world was boiling for an alternative version of "Miss Asia", TB TV, which coexisted with Asia TV, was in Xiangjiang. At this time, it was in a tense atmosphere.

Stephen Zhao joined ATV, if you want to say who is the most nervous, it is naturally TB TV.

Stephen Zhao restarted the election of Sister Zhao, although TB TV said through the mouth of assistant general manager Chen Yunshan that the "Miss Xiangjiang" election would be held, on the surface, it seemed to disdain Stephen Zhao's move. But what was revealed was the fear of Stephen Zhao, after all, there were rumors that TB TV was going to cut "Miss Xiangjiang".

By now, the details of the election of Stephen Zhao's version of Miss Asia have come out, and TB TV naturally has to be serious, which is destined to compete fiercely with "Miss Hong Kong".

Inside the chairman's office. Assistant General Manager Chen Yunshan was reporting to Chen Qiang on the election of Sister Ya, and the more Chen Qiang listened, the more frowning he became.

"Wait, what are you talking about, this time the Asian sister election is no longer based on appearance as the evaluation criterion, and the most gentle award and the best temperament award have been added?" Halfway through hearing this, Chen Qiang suddenly interrupted. He is a sensitive media person, and he naturally understands that the new version of Sister Asia's election made by Stephen Zhao is nothing at first glance, but in fact, there is a lot of things in it, and it has the elements of a fire, as long as the opportunity is right, Stephen Zhao is very likely to become an instant hit.

"That's right, it's their propaganda poster." Chen Yunshan handed over the rolled-up poster in his hand, and like Chen Qiang, he also felt the strong pressure of Zhao Xingchi.

Chen Qiang took the poster and looked at it for a while, his face gradually became ugly, and he snorted coldly and drank tea in a big gulp, otherwise it was not enough to link the restlessness in his heart.

"Although the election of Sister Asia organized by Stephen Zhao does not conflict with the election time of our Miss Xiangjiang, it will also have a great impact. So, Chairman, do you think we need to do something? Chen Yunshan asked tentatively.

"Do something? Chen Qiang raised his eyes and looked at him, and asked calmly, "What do you think, say it and I'll listen to it?" ”

Chen Yunshan immediately said: "If you want to do it once and for all, of course, you have to go to the upper echelons, dredge up the relationship, and snuff out their sister election in infancy, but it is difficult, Zhao Xingchi not only has a relationship with the Gao family, but also has the shadow of the mainland central government behind him." Therefore, I think there are two places we can do, one is to use public opinion to make the election of Sister Ya stink, and the other is to reform the election of Miss Xiangjiang and bring forth the new. ”

Chen Yunshan did not say that he hired a water army to participate in the competition and make trouble, because not only would it not play a role in making trouble, but it would create a topic for Sister Ya's election, which was equivalent to helping Zhao Xingchi.

The trick of negative hype, I didn't know the way in the eighties and nineties, but now in the Internet era, who else in the entertainment industry doesn't understand?

"The matter of reform is very important, and we can take Zhao Xingchi's election as a reference. Let's launch a public opinion offensive first, and it is better to make a disturbance so that no one dares to participate. Chen Qiang thought about it, and said viciously.

"What a shame!" A smile appeared on Chen Yunshan's face.

Shopping malls are like battlefields, and it is normal to be ruthless. (To be continued......)