On May 1, 2005, Labor Day, "Hip Hop Quartet" was officially launched on Youku.

A week later, under the word of mouth of netizens, the first video of "Hip Hop" exceeded 10 million views.

"Hip Hop Quartet" is like a drop of spark falling into the sea of oil, suddenly burning violently, the fire is dumbfounded, and by the end of the first season, the average number of hits per episode exceeded 100 million.

The impact of this web skit is far-reaching, and it has created a new genre of online sitcoms. Moreover, it successfully made the first shot of the Jade Emperor Entertainment Video Network Strategy successfully launched.

Jade Emperor Entertainment took advantage of the victory and successively launched the second, third, fourth, and fifth seasons of "Hip Hop Quartet". This is not enough, in the second half of the year, Jade Emperor Entertainment gathered the original cast of "The Story of the Cooking Class", and grandly launched the second online sitcom "Wulin Gaiden", both of which were great successes.

In June 2005, Jade Emperor Entertainment finally launched the variety show "Super Girl".

The birth of "Super Girl" is also to cooperate with the video website plan, and in contrast, Brother Gu also focused on the development of its video network YouTube this year. The strategy is the same as that of Youku, launching new American dramas, and new variety shows are premiered on the website to attract traffic and accumulate brand effect.

With the strong content and financial support of Jade Emperor Group, both Youku and YouTube have made great progress this year, and in the two major language fields of Chinese and English, the two websites have surpassed similar websites at the end of 05 and ranked first.

2005 is known as the first year of online video in the industry, and Jade Emperor Entertainment Group successfully seized this opportunity and achieved a leading position in the video network......

Winter goes to spring, and the pace of time never stops.

October 1, 2006, National Day.

During the seven-day National Day holiday and factory holidays, some people choose to travel and some choose to go home. And there are some young people who don't have a break, and the more holidays they have, the busier they are. They have a title called Web Writer.

Wang Zhong, a native of Hu*Nanchang*De, is 22 years old, he is an online writer, of course, he prefers others to call him an online writer.

Every writer has a pen name. Wang Zhong's pen name is "Dream into the Divine Machine". He is a contracted writer of the largest original online literature in China, Qiqi Chinese.com.

Speaking of which, Wang Zhong is still a rookie writer, and in June this year he uploaded his first work at the starting point: "Buddha is the Way". Millions of words have been updated in the 5 months since it was uploaded. Unexpectedly, the first work was very popular, and the results were very dazzling, and now it is at the top of the major novel lists.

As an online author, the better the grades, the more you can't relax, and it is necessary to maintain a certain amount of updates every day.

Today is the National Day, and Wang Zhong has to update at least 6,000 words.

"Bang Bang!" The keyboard kept ringing, and the last punctuation mark was finally finished, Wang Zhong breathed a sigh of relief, and today's task was finally completed.

He stretched his waist and moved his muscles for a moment, and then "Dududu! "The phone rang. Pick it up and see that it's the editor Maomao calling.

"Boss Cat, what's the matter?" Wang Zhong was surprised that the editor called during the holidays.

"Shenji, I have great news for you."

"Good news? Did you agree to give me a platinum contract? ”

At the thought of becoming a platinum author at the starting point, Wang Zhong couldn't help but be happy. "Haha!" The editor burst into laughter on the phone.

"What is a platinum contract?" The cat himself couldn't keep his excitement, and he uncovered the mystery: "I'll tell you." Your work "Buddha is the Way" has been favored by the film company and is about to be made into a film and television work. ”

"Really?" Wang Zhong was stunned for a moment, and said uncertainly: "Boss Cat, don't make me happy, why did a film and television company find me before my book was updated." ”

Immediately after that, Wang Zhong asked, "Boss." Not a liar, right? ”

"Hehe, do you say that the vice president of Jade Emperor TV Co., Ltd. went to Shanghai Shengda to talk to our president in person?"

"Jade Emperor Television Co., Ltd." When Wang Zhong heard this, a thunderclap flashed in his heart, could it be the TV company of Jade Emperor Entertainment?

The cat on the other end of the phone seemed to know what he was thinking at the moment, and said with a smile: "It's your Jade Emperor Group of Chang*sha." ”

Then Maomao said the ins and outs of the matter, just yesterday, Guo Jingjing, vice president of Jade Emperor TV Co., Ltd., visited Shanghai * Hai Shengda Group.

Now the vice president of the Jade Emperor Group is not a small person, the president of Shanda personally led the staff to welcome Ms. Guo's arrival, the two CEOs talked very happily, and reached a preliminary agreement on the film and television copyright of "Buddha is the Way".

At this time, Maomao's tone became excited: "Shenji, do you know, this morning I got the news that Mr. Chen Lin, the chairman of the Jade Emperor Entertainment Group and the richest man in China, is going to Shanda Company to participate in the signing ceremony in person. And—"

Maomao suddenly sold Guanzi, which made Wang Zhong anxious: "Maomao, what are you talking about?" ”

"Shenji, you kid is really lucky." Maomao was very envious and said: "It is said that Mr. Chen Lin knows that you, the author, are also from Hunan, and he is very happy, and informs us that you must also invite you to Shanghai to participate in the signing." Do you know that even our grand boss was not looked at by Mr. Chen Lin, and he did call your name, and you said that you were lucky. ”

"Hey, hey!" Wang Zhong smirked, his heart was so excited that he didn't even notice when the editor hung up the phone......

10 days later, the atmosphere of Shanghai Shanghai Shengda Company was warm, and hundreds of reporters were invited to participate in today's copyright signing ceremony of "Buddha is the Way".

At 10 o'clock in the morning, when Chen Lin appeared, more than 800 Shanda employees and hundreds of reporters in the hall applauded, and under their joint witness, the Jade Emperor Entertainment Group officially bought the film and television adaptation rights of "Buddha is the Way".

Next, Chen Lin answered the reporter's relevant questions.

Reporter: May I ask Mr. Chen, why are you interested in adapting online novels?

Chen Lin: Hehe, let me tell you a secret, I also read online novels (what?) Shanda employees were surprised, and the richest man also read online novels? ）。 There are many excellent works in online novels, such as "Buddha is the Way", which integrates the myth of Pangu Kaitian, an ancient Chinese myth, and is very imaginative. Web novels are a huge gem, a huge pool of ideas, and Jade Emperor Entertainment is willing to try this.

Reporter: There are many classic works in Chinese, such as "Immortals". Why did you choose "Buddha is the Way" in the first place?

Chen Lin: The reason is very simple, because we already have two classic film and television dramas, "Fengshen Bang" and "Journey to the West", and "Buddha is the Way" is closely related to these two classic works, so that we have a ratings base and can reduce risks.

Reporter: Mr. Chen. Can you tell us more. For example, the amount of investment, the camp of actors?

Chen Lin: Since everyone is very concerned, I would like to reveal a point. For the first time, the show will adopt the weekly broadcast mode of American dramas. Filmed and broadcast in seasons, the first season has 20 episodes. The cost budget for each phase is 10 million, and the total budget for the first quarter is 200 million yuan.

(Everyone was in an uproar, and it was unbelievable that the investment in a TV series actually exceeded the investment in domestic films.) But these words came out of the mouth of the head of Jade Emperor Entertainment, who is good at making miracles, and everyone had to believe it. ）

Reporter: It's really incredible, so your company has created another record - the largest investment in Chinese TV dramas.

Chen Lin: Whether the investment is high or not depends on who you compare with, do you know? Star Entertainment's latest American drama "The Walking Dead" has the highest filming cost of a single episode, which has exceeded 10 million US dollars. At present, the large-scale production and cinematization of American dramas have become a trend that cannot be ignored. Although the industrialization of film and television dramas in our country is not as good as that of the United States. There is a lot of risk in big investment, but Jade Emperor Entertainment, as a leader in the domestic film and television field, must have the courage to take risks. Therefore, the first online novel adaptation will adopt a large-scale production and cinematic model. Finally, I would like to say that Star Entertainment has rich experience in large-scale productions, and we are very sure that "Buddha is the Way" will once again create a classic, surpassing the achievements of "The Legend of Sword and Fairy", please wait and see.

After that, Shanda announced that this is the end of the press conference.

Midday. The president of Shanda personally hosted a banquet to entertain Chen Lin, and in the afternoon Chen Lin visited Shanda Company again, and the two sides signed a strategic partnership, and the Jade Emperor Group spent 30 million yuan and the starting point Chinese to jointly hold a "Jade Emperor Cup" film and television script writing competition from March to September every year.

The script requires no less than 100,000 words, and the judges are composed of senior screenwriters, directors and senior editors of Qidian Chinese Network. At the end of the competition, 10 winners were selected. In addition to receiving a creative bonus of 3 million, each winner also has a signing contract provided by Jade Emperor Entertainment.

On October 25, starting point Chinese launched the news of the "Jade Emperor Cup Film and Television Script" creation competition, which caused a lot of turmoil in the industry, and countless young people who were interested in it have registered as one of the many online writers.

On December 10th, the crew of "Buddha is the Way", which had been prepared for two months, was officially established, and on the same day, the Jade Emperor Entertainment Group held a grand start-up conference, at which the "Buddha" crew listed a huge list of actors:

Zhou Qing: The protagonist in the film, actor Lin Feng.

Jade Emperor: Lord of Heaven, actor, and Chen Lin, chairman of the Jade Emperor Group, made a cameo.

The Queen Mother: The head of the world's fairies, actor, and Yu Yu, vice chairman of the Jade Emperor Group, made a cameo.

Nuwa Saint: Our Lady of the Terran Race, one of the 6 saints, actor Zhao Yazhi.

Taishang Laojun: One of the Three Qings of Daomen, one of the 6 saints, actor Zhang Guoli.

Yuan Shi Tianzun: One of the three Qings of Daomen, one of the 6 saints, actor Chen Daoming.

Tongtian Sect Master: One of the Three Qings of Daomen, one of the 6 saints, actor Zheng Shaoqiu......

The play gathered nearly 100 stars to participate, creating a record for the most stars in a single film and television drama in China, until this record was broken by "The Great Cause of the Founding of the Party" in 09.

Just when the reporters were numb by the Jade Emperor Entertainment Group's largesse, Chen Lin once again invited several extremely special actors, who turned out to be the original cast of the 86 version of "Journey to the West":

Sun Wukong six Xiaolingtong, Tang monk Chi Chongrui, Zhu Bajie Ma Dehua, sand monk Yan Huaili, Buddha Zhu Longguang, Guanyin Bodhisattva Zuo Dajue.

No matter how calm the person was, his mouth was wide open, and all the stars in the audience, including Chen Lin and Yu Yu, spontaneously stood up and applauded warmly, and everyone could only express their respect for the actors of "Journey to the West" by applauding desperately.

"Everyone, please be quiet." After Chen Lin quieted everyone, he announced a blockbuster news: "Today, I am honored to invite several teachers from the crew of "Journey to the West" to the press conference in person, please allow me to loudly announce a big good news. ”

Chen Lin paused, and excitedly announced loudly in everyone's expectant eyes: ""Buddha is the Way" will invite the original crew of "Journey to the West" to participate. Everyone will be fortunate to see Sun Wukong and Zhu Bajie re-emerge after 20 years, and the classics will reappear. ”

"Wow--"

Ma Jin, the original crew of "Journey to the West", reappeared in the mountains, and all the reporters and fans in the audience were stunned.