"I'm doing you a little favor?"

Zhao Xingchi glanced at Hong Baowei in great surprise, first was silent for a while, then announced the adjournment of the meeting, got up and left the conference room: "You come with me." ”

Hong Baowei saw that Zhao Xingchi's face sank, and he thought that there was no play, but he didn't expect that there was a turn of genius, his face was suddenly happy, and he quickly stood up and followed, thinking: "I don't see it, this new boss is not only capable, but also has a very gentle temper, and it feels good to be able to work under such a boss." ”

Hong Baowei is Chinese New Year's Eve years old today, and he has been eating the media for five years, and he is barely a veteran in the industry. Although he has never managed a company independently, he still feels that he has no problem with a tabloid like "Heung Kong News". Moreover, even if it is not properly managed, "Xiangjiang News" has not made any improvement, but it will not regress. So thinking about it this way, if it is managed well and there are rewards, Stephen Zhao will definitely look at him differently; If the management is not good, there is no loss, and I can't be transferred back to be the deputy director of production in the news department.

Other executives in the Ministry of Information were not willing to manage the Heung Kong News, because the newspaper was too small to be condescended. Second, I have too many worries, thinking that if I go to "Xiangjiang News", won't the position of the ATV News Department be held by others? The gains outweigh the losses.

Hong Baowei thought the same way at first, but then he heard Zhao Xingchi say "I'd rather be a chicken head than a phoenix tail", and he was immediately moved, anyway, he was only thirty years old, single one, and he could afford to fight, so he gritted his teeth and did it.

The most important thing is that Hong Baowei came up with a brilliant idea for the development of "Xiangjiang News", which will definitely make "Xiangjiang News" develop and grow rapidly.

And this brilliant idea needs the help of the big boss Zhao Xingchi.

"What kind of small place is Hong Baowei willing to go to, is he crazy?"

"Who knows, maybe Hong Baowei is ambitious."

"Hahaha...... In a place like "Xiangjiang News" that has no future. Even if you have ambitions, it's for nothing. ”

"In Xiangjiang, there are all kinds of newspapers, all of which have formed a brand advantage, and no matter how "Xiangjiang News" develops, it will encounter the suppression of large newspapers of the same type and style. And consumers won't approve of it. Therefore, since it is not possible to innovate through the old, the worst outcome of this kind of small newspaper can only be to go out of business. ”

"Trees are dead, people are alive, and "Xiangjiang News" moves to other places where there are no newspapers, and maybe it can be saved."

"Hong Baowei may not understand this, he just likes the new boss. In this regard, we are much more aware of it than Hong Baowei. It can't be compared! ”

……

In the conference room, I watched Hong Baowei follow behind Zhao Xingchi. Other senior executives in the Department of Public Information immediately became dissatisfied.

"I hope Zhao Sheng can write a new martial arts novel and serialize it in the "Xiangjiang News".

Entering Stephen Zhao's office, Hong Baowei immediately said his request, and then explained: "In Xiangjiang, there are all kinds of newspapers, and there are already bigger and stronger ones. It can be said that running a newspaper now has lost the best opportunity to rise and grow. Therefore, it is necessary to develop and expand the "Xiangjiang News". In addition to relying on the news resources that we have on ATV, we need to find another way. Create a boutique column. Only when the boutique column successfully raises the sales of the newspaper to a certain height and makes consumers form a kind of consumption inertia, the newspaper can be considered successful. Therefore, I hope that Zhao Sheng can give me a year of power and help me create a boutique column belonging to "Xiangjiang News": Martial Arts Novels ......"

"Huh...... You ...... this idea" Zhao Xingchi immediately shook up and looked at him with an incredible gaze.

Hong Baowei's idea is simple. The core point is to use his martial arts novels to increase the sales of "Xiangjiang News", and continue for a period of time until consumers form consumption inertia.

However, the point is that this idea made Zhao Xingchi suddenly think of the "Ming Pao" founded by the old man Jin Yong in his previous life.

"Ming Pao" was well-known in China in the previous life. It's not that "Ming Pao" is really awesome, but that the old man Jin Yong, who founded "Ming Pao", is awesome! The reason why "Ming Pao" is so successful and widely known is that the biggest influencing factor is the old man Jin Yong, and the second is the martial arts novels of the old man Jin Yong.

In other words, Mr. Jin Yong is not a professional writer who specializes in writing martial arts novels, he is a traditional literati and a media person who specializes in running newspapers.

When Mr. Jin Yong and his good friend founded "Ming Pao", they mainly ran a newspaper. As for writing martial arts novels, it is purely a side business, and it is the old man Jin Yong who saw that the sales of "Ming Pao" were not good and the losses were serious, so he came up with the idea of creating martial arts novels and then serializing them in "Ming Pao".

Of course, as a result, we know that "Ming Pao" came back to life because of Jin Yong's martial arts novels, and it became stronger and stronger; Jin Yong dramatically did not become famous as a media person, but became famous at home and abroad because of his sideline martial arts novels, and became internationally renowned, and finally became a master of a generation of martial arts novels and a master of martial arts writers. really responded to the famous saying: "If you have the intention to plant flowers and flowers will not bloom, you will not have the intention to plant willows and willows!" ”

The wonder of the world is jaw-dropping, and it is impossible to cry and laugh.

There is no doubt that Hong Baowei's idea is very operable, even Zhao Xingchi himself, when he thought of buying a newspaper, the first thing that came to mind was the newspaper development plan.

"How's Zhao's business?" Hong Baowei looked at Stephen Zhao expectantly, a nervous look flashed in his eyes, Stephen Zhao's decision determined his future life. As long as Stephen Zhao nods and supports him, he is confident that he will develop and expand the "Xiangjiang News", and even become a newspaper with a market value of about two or three billion; But as long as Stephen Zhao shook his head and rejected him, he could only continue to be an oppressed employee in ATV in the future.

Without the support of Stephen Zhao, Hong Baowei would not have the confidence to run the tabloid "Xiangjiang News" well, in this case, it is better to stay in ATV and continue to be the deputy director.

Zhao Xingchi pondered for a long time, and then looked at him indifferently and said, "I can help you with this favor, but this newspaper is still not good?" ”

Hong Bao was overjoyed, stood up without thinking about it, and said categorically: "I am willing to make a military order, if I can't increase the sales of "Xiangjiang News" to 100,000 copies within a year, and the profit will exceed 30 million." I voluntarily resigned! ”

100,000 copies!

As soon as this military order came out, Zhao Xingchi was taken aback, and he couldn't help laughing: "Are you so confident?" 100,000 copies is not a small number? ”

At present, in Xiangjiang, the highest sales volume is "Oriental Daily", which can sell more than 600,000 copies a day!

The number of 100,000 copies seems to be much less than 600,000 copies, only one-sixth. But you must know that there are no more than 10 newspapers that can sell more than 100,000 copies a day in Xiangjiang!

The original daily sales of "Heung Kong News" were less than 5,000 copies, but once it was raised to 100,000 copies, it could immediately be called "one of the top ten newspapers in Hong Kong" and become one of the famous newspapers.

Even if Stephen Zhao is very confident in "himself" martial arts novels, he really has no confidence in how many people buy newspapers in order to read novels.

The reason is simple, this is the age of the Internet, and information travels at an astonishing speed. As long as one person uploads the content of the newspaper to the Internet, the whole world can see it.

You can read his martial arts novels for free, why do you have to spend money to buy newspapers to read?

What is the genuine sense of, that can only deceive three-year-old children, as long as it is still a person, then it will not refuse free things. In the United States, a country known as the "beacon of humanity" with the strongest sense of authenticity, piracy is rampant, and the industrial chain is tens of billions of dollars, to say the least. Many times, those official institutions turn a blind eye when it comes to money.

Martial arts novels are printed in volumes, and these can be used for collections. So there will be a lot of people who buy the original edition, but how to collect the newspaper?

A martial arts novel is less than a million words, and 10,000 words are serialized every day, so it will take 100 days, is it difficult to buy a 100-cent newspaper and go back to collect it?

It's a bit of a!

Hong Baowei didn't know if Zhao Xingchi was testing him or really persuaded him kindly, but no matter what. There is no reason to take it back, so he immediately replied: "With the support of Zhao Sheng's martial arts novels and hundreds of millions of fans, if you can't sell 100,000 copies of "Xiangjiang News" within this year, the profit will exceed 30 million." That was a real failure. Therefore, it is better to say that I have confidence in myself, but it is better to say that I have great confidence in Zhao Sheng! ”

Hong Baowei's words are what he said in his heart, although he is suspected of sycophancy, he really thinks so.

For a while, Zhao Xingchi didn't know what to say, denying Hong Baowei was tantamount to having no confidence in himself, and Hong Baowei's sycophant was cleverly patted to make him feel comfortable.

After thinking about it, Stephen Zhao still decided to give Hong Baowei a chance, so after the most embarrassing he said: "Okay, "Xiangjiang News" will be handed over to you to manage, work hard, and when you complete the performance, I will send you a big red envelope." ”

"Xie Lu, Xie Zhaosheng!" Hong Baowei hurriedly expressed his heartfelt feelings.

The two chatted for a while, and then Stephen Zhao asked the secretary Cai Yan to lead Hong Baowei to Wang Xuecheng and asked Wang Xuecheng to take him to the Xiangjiang News to take office.

When he came out, in the aisle, Hong Baowei saw those colleagues from the former Ministry of Information, and they all looked at him with curious expressions.

"Ah Wei, what did Zhao Sheng say?"

"Ah Wei, what did you tell Zhao Sheng?"

"What are you asking for? Did Zhao Sheng promise you? ”

"Ah Wei, it's not me saying you, "Xiangjiang News" is not a good place to go, or there is a future in the Ministry of Information. You're already an associate director, and if you move up the ladder, you can't be a director, but it's okay to transfer to another department as a director. ”

"Yes, Ah Wei, do you want to think about it again?"

……

Hong Baowei smiled indifferently, knowing that there were people among these people who were kind enough to think about him, but more of them were waiting to see his jokes, so he didn't argue with them, but just said: "It's okay, I'm just tired of staying here, and I want to try a different environment." As for my request, you will know it later, so keep it secret for now. ”

An hour later, under the leadership of Cai Yan, Hong Baowei went to the residence of "Xiangjiang News", and then, together with Wang Xuecheng, convened a meeting of all the people of the newspaper, and read out ATV's decision on Hong Baowei to be the general manager of "Xiangjiang News" on the spot. (To be continued......)