The small-screen battlefield is about to add another general - "The Legend of Sword and Fairy".

On the online drama forum, entertainment websites and other pages, the audience is naturally looking forward to this drama, and the discussion has not yet started, and the stills and pictures of the actors led by Chen Qiuzi, Jin Shuai, and Wu Meizi are also widely circulated. The topics discussed are different, but there is one question that almost all fans of the series are concerned about, and it is also the concern of Bixia fans, how will "The Legend of Sword and Fairy" clean up?

Newcomer Wang in the music world, a well-known online writer, filmed the magical Bixia screenwriter TV series of the touching short film "Old Boy", what kind of performance will he perform when he challenges the small screen for the first time? This achievement will definitely affect his future screen plans.

When several of the main creators of the crew of "Fairy Sword" looked forward to the ratings, Bi Xia proposed a rating of 10%, which was definitely a bold statement full of confidence, and everyone was speechless for a while, thinking that this was a proof that he didn't want to invite K songs, so he was condemned.

According to the results of the "National TV Audience Sampling Survey", the total number of TV viewers over the age of 4 in China is 1.115 billion, and 10% is more than 110 million people. No wonder people don't want to believe his speculation.

But what they didn't know was that Bi Xia was actually modest, he just felt that there was no need to talk full, after all, no one knew what chemical changes would happen. The original "Fairy Sword" had an average rating of 11.3% in memory, creating a miracle of cleaning up at that time.

If you want to have high ratings, you must have a clear market positioning and form hardcore fans for a large audience group. For example, sitcoms, family ethics dramas and other themes are suitable for all ages, suitable for families to watch; And youth idol dramas, or urban life dramas that have become popular in recent years, must attract the attention of young people; And some housewives, or the majority of female compatriots, like to watch films like "Beauty Scheming".

Because the original "Sword and Fairy" has a ten-year game foundation, countless game fans across the country are looking forward to it. is also one of the reasons why the original "Fairy Sword" can achieve such good results, and another reason is that the original "Fairy Sword" has clearly played the slogan of "costume idol drama" since the early days of filming, and has set its target among young people.

However, the filming level of the original "Fairy Sword" can only be said to be so-so, and the Tang people at that time just wanted to rely on this drama to launch a few newcomers in their own company, and they didn't really have the idea of making an excellent TV series. The biggest difference now is that this set of "Sword and Fairy" lacks the support of the majority of game fans, but the quality is higher, and it is better in all aspects.

Wang Xulin has been a little restless lately. "Fairy Sword" is facing a high grade, and he browses the posts of the audience on the Internet over and over again, looking forward to it and apprehensive. Wang Xulin is only 33 years old this year, after returning from the United States to study for a master's degree, he was hired to the TV media program research and development department of Southern Satellite TV, after several years of work, he is now the director of the TV media program research and development department of Southern Satellite TV, which can be described as a successful career and young and promising.

The introduction of "The Legend of Sword and Fairy" this time is what he insisted on. The price of each episode is 2 million, this price is an absolute record in the domestic TV industry, and the price is so high that it is terrifying. There are also many people in Taiwan who criticize him.

When he first watched the film "Fairy Sword", he felt that this drama would definitely cause a sensation and be successful. It is well made, the plot is reasonable and attractive. Several of the leading actors are well-known and beautiful, full of various factors that attract the market.

At that time, the competition of many TV stations also proved his vision. It's just that now when facing the market test, he is nervous. The TV market in China is not the same as in foreign countries, where TV stations in many countries are privately owned, and TV stations must constantly launch TV dramas to attract viewership. However, domestic TV stations are not allowed to be privatized, so TV production has always been a matter of film and television companies in China, and TV stations only need to continue to introduce blockbuster film and television dramas to ensure ratings.

It is also in recent years that TV stations have begun to try TV dramas in China, and only a limited number of TV stations that have taken the lead are trying, and they have not filmed any films with enthusiastic responses.

Of course, there will be a lot of risk in the production of TV dramas, and the production of TV dramas by TV stations is undoubtedly to transfer this risk to themselves, so foreign TV stations generally adopt the method of broadcasting and shooting, if the ratings are not good, then the TV series will be cut directly, and there will be no follow-up, even if the ratings are good, the plot and character settings will be adjusted according to the audience's reaction.

However, the domestic TV drama market has always been booked for all dramas, and if "Fairy Sword" fails, this will be a fatal mistake for Wang Xuli at work, and it makes him feel terrified when he thinks about it.

It is getting closer and closer to 20:30 when "Fairy Sword" is broadcast, Wang Xulin is nervous and worried in his living room, glancing at Southern Satellite TV on the TV screen from time to time, and then exhales a long breath.

At eight o'clock in the evening, a high school student in Chang'an was talking on the phone, he pressed the remote control, and asked, "It's the one written by Bi Xia, right?" Southern Satellite TV? ”

In Hangzhou, a young girl sat down on the sofa and muttered with interest: "I'm looking forward to it, will it be as exciting as in the publicity?" ”

In Beijing, a college student's dormitory, three boys in a dormitory clicked on the live webcast: ""Fairy Sword"! "Fairy Sword"! ”

Shen Hai, a little boy stubbornly guarding the remote control in his hand, screamed: "Ahh......hh Mom, don't grab me, I want to watch cartoons! A gentle woman next to her coaxed her son: "Son, there is nothing to see in cartoons, is it okay for my mother to look good?" ”

At this time, a rough voice sounded: "You guys, give me the remote control!" ”……

"Daddy, bad daddy!"

"Ye Chenghao, do you want to do it anymore?"

In the end, Ye Chenghao signed many unequal treaties and finally got a remote control from the hands of the two babies at home, he transferred the channel to Southern Satellite TV, and soon "Fairy Sword" was officially launched, and the opening film, the gorgeous pictures and stunts deeply attracted him, this is definitely the most wonderful martial arts picture he has ever seen.

Ye Chenghao is Bi Xia's die-hard loyalist, the moderator of "Fake Hero", the commander of the [Royal Forest Army], he paid attention to "Fairy Sword" earlier than anyone else, he believes in Bi Xia's literary skills, and looks forward to what wonderful stories he will tell in the field of traditional Chinese literature.

Everything in "Sword and Fairy" is so fresh, exquisite and novel, without any moisture, the plot is full, the twists are natural, and the actors' performances are relatively mature. Of course, the most exciting thing is the use of stunts, and the setting of the Xianxia world, which is completely different from the routine of martial arts, full of imagination and dreams.

In addition to "creative", he really doesn't know how to describe what he sees at night, incomparable!

"Annoying ads! Please, hurry up! "Watching the advertisements suddenly interspersed on TV, at least tens of millions of young people burst into foul language, what are you doing! Can't there be no ads?!

"Oh, I'm going to keep watching, don't turn the table for anyone!"

"I'm rubbing, it's so exciting, this person is all high and high!"

"Dad, is this a fairy?" A little boy innocently asked his father next to him.

As the first half of the episode passes, the background of the story is almost paved, and the wonderful fighting scenes and clear and realistic special effects have fascinated countless audiences. The picture shifts to Li Xiaoyao's appearance, Jin Shuai's handsome and chic face is amazing, but the real charm is not his face, but the unfolding of the plot. It's just that this will make countless families sound "Ahhhh "advertising ......"

Soon the long advertisement ended, and the last section of the first episode began, when the three people of the Lunatic Cult went to Xianling Island to fight with the fairies, the audience said "wow" again, their eyes widened, the scene was so gorgeous, the delicacy of "Fairy Sword" is not just verbal, Bi Xia will go deep into everyone's heart, not only the protagonists' scenes are strict, and any scene in the plot strives to be perfect.

"Sure enough!" Ye Chenghao laughed for a while, and said to himself with a happy face: "Sure enough, it's Bi Xia, just watching this episode, I know that the story of Lu Dao must be exciting, it is rare that it is so well-made, it is worthy of spending two million production costs for one episode, it is amazing!" ”

The plot is very tight and smooth, and the graphics are full of detail and pleasing to the eye, which would be perfect without those damn ads.

The audience has watched so many TV series from childhood to adulthood, including tense and exciting dramas, light-hearted and funny comedies, and pretentious idol films, but he has never seen such a gorgeous and unprotracted drama.

He doesn't understand letting Ye Chenghao make it, but it doesn't prevent him from appreciating it, if the next episode is also at this level, then this is definitely a TV series that the audience can't do without after watching one episode.

"Fortunately, it's two episodes in a row." Taking advantage of the advertising time, he, like many viewers in front of the TV, got up and walked to the bathroom, the domestic TV system still has advantages, that is, it is continuously broadcast every day, if it is like two episodes a week like abroad, he doesn't know if he will be irritable and want to smash the TV.

The heads of other domestic TV stations, TV program departments, and many TV stations looked at each other, and they all watched the first episode of "Fairy Sword", although many people have watched the film once, but they have been shocked a lot, "It's a little troublesome this time!" "Many people think about it in their hearts.

"Just know the way, just know the way, I should have fought for it with all my might, why did such a good film retreat at that time, two million is two million, it's worth it!"

There was also an excited TV station manager, who roared unwillingly at this time: "Fuck, damn "The Legend of Sword and Fairy"!" Damn Southern TV! Damn two million! Damn it! (To be continued......)