I'm afraid most anime fans should have seen or heard of Sword Art Online, right? This work has aroused unprecedented repercussions in China and has also attracted the attention of the Japanese media. Recently, a Japanese media reported on the popularity of "Sword Art Online" in China. The full text is as follows:

Nowadays, Japanese light novels have a high reputation in China. And it is against this backdrop that "Sword Art Online" has gained great popularity. According to the statistics of Chinese publishers who translate and publish Japanese light novels, in the 2013 light novel sales list, "Sword Art Online" occupies four of the top five places. In addition, starting in July this year, the second season of the adaptation of the animation of this work has also been genuinely distributed in China. The second episode, for example, garnered more than 2 million views, and the number is still rising.

In recent years, more and more Japanese animations have been distributed online in China. But overall, some sequels tend to struggle to achieve high click-through rates. However, Sword Art Online is an exception. The first season of the work also used to be distributed online in China, but at that time, the Chinese genuine distribution campaign was just starting, so the second season aired this time also gained more attention than the first season.

"Sword Art Online" has received critical acclaim in China, and Chinese fans have commented on the work not only as "interesting", but also as what they think it will be interesting.

One of the comments with Chinese characteristics is that "there are some conventional topics among young Chinese people, and the animated Sword Art Online meets their needs." ”

At present, China's original online novels are sending a very strong signal, and at the same time, online games are increasingly becoming the mainstream of the gaming industry. Therefore, the premise of "the character enters the online game and can be active in the game world as he wants" is very common in Chinese online novels today. And when anyone comes into contact with this kind of work, they can often imagine it.

For this reason, the setting and plot development of "Sword Art Online" are also very easy to have affinity for young Chinese otaku. In other words, in fact, the setting of "Sword Art Online" is not very new to Chinese young people. But once this work is "animated", it is not a dimensional problem at all.

It is precisely because of this background that the animation of "Sword Art Online" has had an impact on Chinese otaku. For example, a Chinese otaku said: In the first episode of "Sword Art Online", Kirito put on the props to enter the game and start an adventure in the game world. And when the game interface appears, even fans who have read the novel, or who have long anticipated what kind of unfolding will be, will all feel excited. In addition, when media reporters browsed on the Chinese Internet, they also found that some fans commented on the animation of "Sword Art Online": "Our YY has become an animation. ”

The second point is that "compared with Chinese online novels, some groups that have high requirements for some genres have also given high praise to "Sword Art Online". This has a lot to do with the timing of the launch of the online serialized version of Sword Art Online, as well as the structure of the work.

In 2004, "Sword Art Online" was already a popular original novel with a high reputation on the Japanese Internet. At that time, the Chinese online novel industry was not as popular as it is today, or it was still in the creation period. "Sword Art Online" was already serialized on the Japanese Internet before the Chinese online novel became popular. So even though the subject matter of this work seems very bad to today's Chinese readers, the status of this predecessor is more eye-catching.

In addition, when talking about the structure of the work, some people commented: "The work also makes good corrections to those characters who are too strong. ”

Nowadays, China's online novels have adopted a system of "remuneration linked to the number of words". Therefore, the long form has become the mainstream form, but some popular works that have been serialized for a long time often have a lot of inconsistencies, and sometimes the characters are too strong and cause the work to lose its readability. There are countless such cases.

For example, martial arts, an indispensable Chinese fantasy theme in Chinese online novels, started out as a story between schools, but soon expanded to countries and even the world, and furthermore, in order to appear more powerful characters, many works also shifted the stage to other worlds. But such a forcible injection of water and desperately dragging the plot also makes the work seem boring.

As a result, many Chinese online novels will have the problem of plot loss of control, and thus fail. At the same time, the ability of the protagonist in "Sword Art Online" will be appropriately modified, so that the world view can develop while giving the work a happy ending. This may also lead to the fact that the work has gained support from Chinese fans, right?

In addition, there are some people in China who do not recognize such works, saying: "These things are all over the streets in my Tianchao online articles." However, in this regard, some fans of "Sword Art Online" retorted: "Look when the work was written!" "I'm going to finish reading the original work before I spray it!" It can be seen that the work does have a good cluster.

The above not only analyzes the interest of the work itself, but also interprets the reasons for the popularity of the work in China. In China, Sword Art Online is extraordinary in terms of popularity and topicality, and it seems that it has shown a stronger side than other Japanese works in a sense.