At 15:03, the official Weibo of the program group of "Original Newcomer King": "@方晓, come and join our show, we are richer than Duoyi.com!" ”

At 17:22, someone continuously posted photos of the TV car of the "Original Newcomer King" program group and "kneeling and begging Fang Xiao to be on the show" on Weiji.

At 17:49, Huang Yuexiu, who was certified as the general manager of Daoxiang Records, made a slight note: @方晓, kneeling and begging for a contract.

At 18 o'clock, Zheng Hongtao, the director of operations of Duoyi.com, posted a sticker on Weiji - he stood under the LOGO of Duoyi.com, holding his chest with his hands in a proud manner, and there was a hill piled up of hundred-yuan bills next to him. @方晓, @F&Q, come on! From now on, the money will be yours.

April 18th is Friday, this night is the most relaxed time of the week, the social network is much more lively than usual, Zheng Hongtao, as the operation director of the multi-art network, as a media worker and an elite in the IT industry, is very good at using the Internet to do marketing and public relations, usually very active on Weiji, has more than 6 million fans, is one of the very famous big V, his naked show off wealth, immediately caused crazy reprints.

At 18:06, the program team of "Original Innovator King" replied: Khan !!

At 18:09, the program team of "The Original Newcomer King" also sent a composite picture - a brightly lit stage and falling dollar bills, with a postscript: @方晓, Zheng is always a famous iron rooster, the money is not easy to make, we have a stage that allows you to make a lot of money easily.

At 18:27, F&Q Shi Lilin sent a photo of a messy dinner, with the postscript: @多艺网郑鸿涛, Mr. Zheng, please air a stack over, we have no money to pay.

18:33. Fang Xiao also posted a picture - a screenshot of the day's earnings of "2048", and then postscript: @多艺网郑鸿涛, @"Original Newcomer King", talking about money hurts feelings, fighting wealth hurts popularity, and you have to keep a low profile.

The name of "2048" and the figure of $63,000 per day on the screenshot. Blinded the eyes of onlookers and fans, this micro-note caused a sensation again, and soon attracted a large group of celebrities in the IT circle.

At 19:40, Li Yadong, the founder of the business information and review website Ruijie.com, sent a micro-note: @方晓, we are witnessing a legend in the game industry or a legend in the music industry?

At 19:42, the well-known self-media commentator "IT Zhu Bajie" sent a micro-note: @方晓, dazzling and unable to look directly.

At 19:55, Chen Zhifan, CEO of Songjiang Fangcun Mobile Game Company, sent a micro-note: @方晓. Come to my company, I am more heroic than @多艺网郑洪涛, I not only give money, but even the office to you.

At 20:04, the marketing director of the entertainment and leisure website Yawn.com sent a micro-note: @方晓, playing a guitar makes people pay attention, and making a game keeps people awake at night, how do you let us live?

……

In the age of traditional media. The propagation, fermentation, and feedback of an event are calculated on a daily basis. What happens today may be in the news on TV that night, in the newspaper tomorrow, and in the magazine next week or next month.

However, in the age of the web, everything is in real time. It happened, I saw it, I had an idea, I wrote it down, and I sent it out. Opinions spread quickly.

At the same time as the micro-notes were being promoted, two long interpretation articles about Fang Xiao and "F&Q Dream Show" appeared on Ruijie in a row.

"F&Q Dream Show" is a business case worth studying, according to the data of the official Weibo of Duoyi.com, "F&Q Dream Show" was launched for 7 hours and 40 minutes, and the number of hits exceeded 5 million, setting a new record for self-made programs on the Internet......

"In the afternoon, a colleague told me on WeChat, saying that the popularity of "F&Q Dream Show" is a landmark event for video websites to counterattack traditional TV stations, just like the portal counterattack on newspapers back then. Because F&Q Dream Show is so special, it doesn't have universality, and it can't replicate ......"

"After "Microphone Competition" became popular, "Extraordinary Sound", "Who is the King of Singers", "The Strongest Voice in Music" and other follow-up programs immediately appeared, these programs have one thing in common, they are all covers, there is a ready-made music library to use, as long as the TV station finds the right contestant, it can be copied immediately. But all the songs of "F&Q Dream Show" are original, how to reproduce them? It's not that there is no originality, many people can write songs, the problem is that Fang Xiao has raised the threshold of 'original songs', and the few songs released by F&Q are of high quality and have the potential to be the title song of the album......"

"Other websites want to follow suit, how to find songs is a big problem, the original songs have not been tested by the market and listeners, the quality is impossible to control, it is likely to find 30 songs, but none of them are good, music reality shows, no good songs, that will definitely not work! Even if they find a good song, the cost can give them a headache, because good songs are a scarce resource that major music companies are crazy to grab, and each capital is worth a lot of money, and Haiyun Records used more than 600,000 buyers to know four songs, which is proof of this......"

"In addition to finding songs, it is also very difficult to find a talented and charismatic player like Fang Xiao...... Many people should have seen the video of Fang Xiao singing in front of the elevator at the headquarters of Duoyi.com...... In the face of three or five audiences, he sang meticulously, and in the face of a group of executives and foreigners, he still sang freely......"

"Let's not talk about the quality of this song "Sister Lin Falling from the Sky" - of course this is a very distinctive song - let me talk about Fang Xiao's on-the-spot performance first, please see the screenshot below, his eyes are firm, his expression is soft, his body is very relaxed, there is no hesitation and panic, this is a manifestation of extreme confidence...... Looking at the audience next to him, this female employee, with a group of executives standing behind her, didn't realize it, and all her minds were attracted, which shows how strong Fang Xiao's charm is on the scene......"

Therefore, "F&Q Dream Rookie" is unique, it is Fang Xiao's solo show, and a music wizard like Fang Xiao can be said to be rare in a century, one in ten thousand. If other websites want to follow suit, they must first find a mirror that can copy people, and copy hundreds of Fang Xiao......"

"Relying on the strong financial resources of the parent company Duocai Holdings, Duoyi.com has barely entered the ranks of domestic first-line video websites, but although the website is famous, it is not supported by exclusive high-quality content. Film and television copyrights, network traffic, advertising revenue and their own hematopoietic ability, are the first to last among the four major video websites, this time pie fell from the sky, and seized the good hand of "F&Q Dream Show", and the days to come, should be much better. ”

The above is a long analysis article published by Jiang Dailin, a former well-known producer of Xianghu Satellite TV and now editor-in-chief of Yaori Media, at 21:20.

“WOW…… I almost had a heart attack today, and I was just shocked by "Classical-Gas" in the afternoon, and "2048" in the evening. Fang Xiao, are you a human or a monster? ”

"Classical-Gas shocked me because I used to think that the guitar was just an ordinary accompaniment instrument, and it was everywhere on campus, in bars, on overpasses, at subway entrances, and on the streets. It's easy to learn and play. It is a sharp weapon for literary and artistic young people to pick up girls, and it is a tool for wandering singers to eat, full of grassroots atmosphere, and has no technical content (elegant successful people express disdain...... Fang Xiao's video in the afternoon directly subverted my perception of the guitar, and the guitar can also be played solo! And it's hard to play. It's nice and classy (after I finished reading it, I watched it again on my knees!). ）”

""2048" shocked me because I was a post-80s old-fashioned (I'm proud!). ), only play PC games. I always thought that mobile games were just boring and niche things, not fun, and didn't make much money (are brainless women and young children rich?). Rich? And now I know that mobile games can also be fun and make a lot of money (tears, from 08 to now, how many opportunities have I lost to make money) ......"

"After the shock was over, I began to wonder, what kind of person is Fang Xiao? What does he want to do? (Nanjing Normal University is my alma mater, and Fang Xiao is my junior brother, so I want to study him, and I will rub some oil when the alumni association is in the future)"

"With his talent in music, he should have achieved fame a long time ago, but before he was 20 years old, he was always unknown, according to the revelations on the Internet, Fang Xiao was still very poor half a month ago, had no money, and fell out of love (it is said that he was pried by the rich second generation, and it was miserable) ......"

"Fang Xiao decided to do a campus concert a long time ago (around April 8th), which is a very strange decision, there are three elements to hold a concert, one must be famous, the second must have works, and the third must have funds, according to the information I have (I walked around the school forum of Southern Normal University for a full 5 hours!) When Fang Xiao made this decision, he had no fame (he was only well-known in the school forum at that time), second, he had no works (he only published five songs in the bar at that time, and five songs were obviously not enough to hold a concert), and third, he had no money (he couldn't even afford clothes at that time, and it was all funded by the rich sister of the Queen Orchestra, this gossip was admitted by the parties themselves, and it was absolutely true! ）……”

"When the conditions were completely immature, Fang Xiao refused the invitation to sign a contract with a large record company such as Haiyun and Target, and did a concert together, for what? Isn't it good to release a record first and then hold a concert? Why do you want to put the cart before the horse and go directly to the concert? Is it to please the rich sister's permission? (There is a grapevine that the Xu family can buy the entire multi-art network, so @multi-art network Zheng Hongtao is just a turtle)"

"It wasn't until today, after I watched "F&Q Reality Show", that I realized that Fang Xiao did this to flip the table and spread the wilderness in the traditional music industry."

"Look, it's only been 10 hours since F&Q Dream Show was launched, and the number of search requests for keywords such as 'Classical-Gas download' and 'Straight to the Point download' has already exceeded 1 million, and on average, one out of every five viewers who have watched the video has the urge to download it, indicating that the song is very popular...... Weiji and Weixin are also wailing, begging for downloads everywhere, facing the listeners who are waiting to be fed, whether it is a traditional record company or an Internet music company, now their eyes must be red and red, at this time, even if each song is priced at 1 million, they will definitely take it down happily (Haiyun Records is really profitable, and it only cost 600,000 yuan for four songs) ......"

In the past, the record company used to hold the songwriter with the left hand and the front desk singer with the right hand, so as to make a lot of profits, and Fang Xiao got rid of the record company and let the songs and singers directly face the listeners and audiences, which is the same as e-commerce subverting the traditional retail industry - it's not that no one has done this before, but no one has ever done it as simply as he did, so thoroughly, so unscrupulously (those people before, Either disappeared silently, or was as spineless as Song Jiang and was co-opted by a traditional record company) ......"

"As can be seen from the success of "2048" (please refer to my last column for the analysis report of "2048"), Fang Xiao is very researched and thoughtful about the IT industry, so I can be 100% sure that he will abandon the outdated music medium of records and directly open his own music sales site on the Internet (I am so far-sighted!). ）…… I've seen people subvert an industry with hardware, I've seen someone subvert an industry with software, I've seen someone subvert an industry with services, but I've never seen anyone subvert an industry with content (whoever dares to do this is either a madman or a god!). ）”

"Endure the unbearable, become an extraordinary achievement, Fang Xiao Taoguang has been obscure for 20 years, he must be a naturally ambitious big ......@方晓man, please accept the humble knees of the same brother, I will be loyal to be a pawn, hard work, let you drive (God, please let me hug your thighs tightly, I will work hard to make money from you)"

The above is an analysis article published at 10:27 p.m. by Zhang Xinjia, IT director of Hong Kong OrbiMed Information Consulting Co., Ltd. and columnist of "Internet Weekly Analysis Report".

This guy's style of writing is quite funny......

But I did guess it right......

Fang Xiao smiled, clicked on a page called "Dragonfly Cloud Music" on the favorites, and then the melodious piano sound sounded in the study.

Dragonfly cloud music, listen to the good times......

The browser-based streaming music site is still in beta and will be officially launched in two days!

On other websites, there are also those who analyze Fang Xiao's music style, who is the most popular in the Queen Orchestra, who analyzes the final income of "F&Q Dream Show", analyzes Fang Xiao's future prospects, and analyzes F&Q's inspiration to the Chinese music scene......

Wealth is moving, no matter how outstanding the talent is, it can't be worth the charm of money, Fang Xiao took a screenshot, which detonated the entire network, after all, he didn't open a company, didn't buy lottery tickets, didn't enter the casino, and single-handedly earned 500,000 a day, far beyond the imagination of ordinary people.

The guitar skills are breathtaking, and the story of making a fortune is amazing, when Fang Xiao woke up the next morning, he found that his Weiji fans had exceeded the million mark.

It was only in the early 300,000s before yesterday, and in one day and one night, it rose by nearly 700,000 fans, and it seems that it is really red and purple...... (To be continued......)

PS: I don't know how to catch the media reflection at all, I wrote a chapter last night and it didn't feel right, so I deleted it, and I was busy all morning today, and I still don't feel burned when I write it......

Am I inherently cold?