In November 2006, Chibi started up in a low-key manner.

On the same day, a magnificent movement began in various parts of China, and no one knew that this was the last battle in the country, but the major companies, distributors, and theaters began their own planning.

The director of Tencent's planning department held a press conference on the afternoon of the 29th, stating that starting this month, major cities across the country will conduct offline on-site Three Kingdoms Killing Competitions for a period of two months, with the main venue in Shenzhen. The prize is a set of signed card packs for all the crew and a limited edition card.

The next day, Warner Wanda announced in a high-profile manner that it would premiere Will Smith's blockbuster film after "Men in Black" in the world this year. Directed by Lawrence and starring "The Black Prince", "I Am Legend." At the same time, it was announced that Harry Potter had been postponed and would be broadcast "at the right time." ”

Warner Bros., their hatred for Lin Xiao has almost reached its peak, if they can, they will definitely let the Dawn family die, and the whole of China silently watched this whirlpool begin to turn.

Chibi who invested one billion, and I am a legend who also invested one billion, Harry Potter, became the prelude to this whirlpool.

On December 1, the Pacific held its first press conference and released the list of screenings for the first half of the year, and everyone saw that "I Am a Legend" and "Harry Potter" were gray.

"This is a film that is planned to be introduced, but whether it will be introduced or not needs to be discussed again." Facing dozens of reporters in the audience, Qiu Sheng said with a smile.

The flashing lights came and went, and a sharp-eyed reporter raised his hand and asked, "May I ask Vice Chairman Qiu, Chibi's expectations are currently the highest, why is there no Chibi?" Isn't the Pacific Ocean ready to release Chibi? ”

Qiu Sheng smiled, "There are too many blockbusters, and you need to choose carefully." The Pacific is communicating with the Chibi crew, and nothing has yet come to fruition. ”

Not only the Pacific Ocean, but also the Southern Shinkansen and Shanghai United held press conferences during the week, all of which said that the screening time of these two dramas has not been determined.

Only the Beijing New Film Association did not hold a press conference, let alone announce its own screening plan.

"This is a knife to Chibi's neck." Zhang Yimou was furious when he watched the news, and held a press conference on the same day, publicly condemning some theaters for "eating too ugly." ”

"This is coercion, if they don't hand over the screening rights of Chibi, then they will snipe Chibi on a preset schedule. I don't support local movies, and I completely ignore the big market for some small profits! Arouse scorn! ”

The response of several major cinema chains is a cold "financial crunch, which needs to be carefully chosen." ”

However, these simply could not stop the enthusiasm of the audience, Yi Zhongtian said in his new book "Yi Zhongtian Pin Three Kingdoms" that "this is an epic movie, revealing a completely different Three Kingdoms for us." I would recommend that anyone interested in the Three Kingdoms, should check it out. ”

Ordinary audiences don't know what it means for the theater chain to leave the blockbuster in the middle and not release it, let alone understand that this is a common trick used in the schedule war, if it is not released for a day, it is a kind of deterrence for a day, and it is necessary to find the best time point between not losing money and deterrence, this is the fact that several major theaters are invisibly forcing the palace and forcing Chibi to express its position as soon as possible.

Major film and television forums, websites, and interest in Chibi have been high and high, and in several major film and television magazines, movies, and popular movies for several weeks, Chibi's expectations have ranked first.

On January 10th, the famous translator translated the Historical Records, the Four Great Classics, Liao Zhai, Shuo Tang and other translations to the world, and the translator Yang Xianyi and his British wife Dai Naidie, who received unanimous praise, accepted the translation work of Chibi at a high price of one million yuan.

"This is a masterpiece that deserves my dedication to translation." These are the words of his disciples.

Everyone's appetite has been hung, how is this film all about? What is it like? The script is comparable to a masterpiece?

However, they suddenly found that in addition to the rumors on the Internet, the speculation of magazines, the evaluation of theaters, and the prediction of some side reports, the positive reports of Chibi disappeared out of thin air!

Not a single photo! There is no set of news!

It's like a dish that makes people smell its aroma all over the place, and when everyone is speculating whether it is truffle or sea bass, the cook brings the dish in again.

Major film and television magazines sent interview requests to the crew like crazy, but all of them were banned, and even many people called the mobile phones of acquaintances in the crew, and the other party hung up the phone as long as they talked about this issue.

This is the iron law of the Chibi crew, and if you want to do hungry marketing, you need to implement it to the end!

Not to mention other people, even if the people in the Three Kingdoms City can't see the crew coming in and out, anyway, there is everything inside, and the Three Kingdoms City seems to have become a paradise, and it is impossible to enter it at all.

This move, everyone endured it in the first month, but in the second month, they couldn't bear it anymore!

On the Internet, film and television lovers are already getting angry, constantly criticizing several major film and television magazines for their incompetence, and even this drama, which is known as China's largest investment and the most luxurious lineup, can't be filmed, even if you take out a makeup photo to quench your thirst!

The reporters are also going crazy, there are dozens of reporters squatting outside the Three Kingdoms City almost every day, but no one can go in, as long as they take pictures, all of them will be confiscated!

Just when everyone was already waiting for the storm, a card reflecting the image of Zhou Yu was a card, and the golden "God. The word "Zhou Yu" was put on the official website.

This is a makeup photo! On the screen, Lin Xiao is standing on the bow of a hazy boat, full of spirit, and behind him is the fire and rain, reflecting the entire river!

No effect, no life, just three simple gods. Zhou Yu's words, card lovers, film and television lovers, are all crazy.

Tencent's Three Kingdoms Killing Contest has seen a fourfold surge in registrations! The Three Kingdoms Kill seems to be a board game that has become popular all over China overnight, with group gatherings, and every Sunday, the set big city competition venue is overcrowded.

Tencent's planning minister almost wanted to hug Lin Xiao and kiss him fiercely, but at this critical point when public resentment broke out, he actually sent this kind of thing. Even if there is a god Zhou Yu in the future, it will definitely not be a picture of Lin Xiao's makeup!

The reporters were completely angry, they had been condemned by fans across the country, and the makeup photos were not handed over to the magazine, but to Tencent?

And Tencent has taken the Three Kingdoms Kill as the largest profit project outside the dungeon and warriors, this card that I didn't pay much attention to at the beginning, from the beginning, it used the extensive gold-absorbing ability of all stars to sell tens of thousands of sets, and this god Zhou Yu, who no one touched, completely detonated half a year of foreshadowing, on the same day, the sales of the Three Kingdoms Kill increased by 30%!

Hunger marketing, Lin Xiao borrowed from Warner Harry Potter's practices back then, and has been hanging the audience for a whole year, only revealing a few words every month, making hunger marketing to the extreme.

Harry Potter is like a towering tree, the glory of the movie is unstoppable, and the sales of physical books are even more amazing to the world, JK Rowling can live two lives even if he doesn't do anything and sit and count the money.

And the influence of the Three Kingdoms, in the hearts of the Chinese, Japan, and Koreans, is also not weaker than Harry Potter.

A month has passed, two months have passed, and the entire crew seems to have evaporated from the world. Now fans have formed a habit of watching Chibi, as if they can only see it in Tencent.

Because at the beginning of the second month, a new card "Jade Seal" appeared! Above is the picture of Wu Xiaodong's "blue-eyed and purple-bearded" Sun Quan holding a jade seal.

This hook is too long, knowing that it will hang itself, the audience has to swallow it, especially the fans of movie stars, all kinds of historical drama lovers, film and television lovers, almost every day they count the release date of the Three Kingdoms Killing.

"What exactly is the Chibi crew doing?" Countless film and television magazines have asked similar questions, but they still only catch a few words.

For example, in early January, just after New Year's Day, more than a dozen military trucks pulled a large number of soldiers wearing camouflage uniforms into the Three Kingdoms City.

Another example is Puqi Stone Town, which has been smelled by the reporter's dog's nose.

Other than that, nothing is known.

January 15, 2007.

After the exams of major colleges and universities are over, all students are looking forward to going home for the New Year, and today, the thick door of the Three Kingdoms City has finally opened again.

The sound of "squeak...... was long, and the reporter at the door suddenly became excited, and you pushed me forward and squeezed forward.

"It's open! Finally the door opens! An elderly reporter almost burst into tears, is this really still a crew? Which crew is not exposed at the right time? This crew is good, once a month, definitely not much! Not to mention the main actors and main members, I don't know if the people in it are dead now.

As soon as Lin Xiao came out, the flashing lights around him flashed wildly, and the reporters' eyes were almost green.

Real people! This is a real person! Do you dare to pit a little more! Journalists and movies are mutually beneficial, okay! If you don't give the news again, the reporters at the door will be stripped by the editor-in-chief!

"Mr. Lin!" The reporters of popular films found themselves all moved to tears: "You finally came out!" How is your film being shot now? ”

"Sorry, no comment." Lin Xiao smiled warmly, and his words were ruthless.

"Oh my God! Mr. Lin! I'm already in the third batch of reporters to change shifts! How about you open the forbidden mouth and say two words! "Yes! Mr. Lin, we have been giving you publicity before! "Mr. Lin, I've been on your side since Lan Yu started watching movies! Let's get along with each other! ”

Suddenly, the reporters fryed, but this did not hinder the speed of their cameras in their hands.

"That's right." Lin Xiao was embarrassed and said, "Then I'll just say a little." ”

Suddenly, the scene was silent, and the green light in everyone's eyes turned into X-rays, staring at his mouth.

"All the investments are already in place, and the additional investment in Prada will be allocated in a week. This film has only been filmed for less than one-seventh, and all the artists are very satisfied. Oh, especially mention the actors of the old Three Kingdoms before, many of them have never acted in movies, but their acting skills are ......"

He smiled wryly and shook his head, "I can't think of any other adjectives other than breathtaking." ”

"Brush brush brush" reporters have written in their notebooks, "Cannes actor Lin Xiao personally admits that his skills are not as good as others, and the older generation of artists have deep skills!" "Chibi has already finished filming, and it is expected to be released in the summer!" Wait a minute.

"Mr. Lin......" After Lin Xiao finished speaking, he was quiet for more than ten seconds before someone asked suspiciously, "No?" ”

"It's gone."

"Holy!" On the spot, the reporter was so angry that he almost dropped his notebook, Uncle Lin, can you go out and take a look at what Yuji has been scolded by fans now? It's not okay to give a way to live!