Chapter 458: Whose War
Syllable!
Howard. Stringer turned off the computer and looked into the distance like an eagle, "Another one, a small debutant artist actually dares to flirt with Sony's tiger whiskers in the United States." ”
"It seems that since the MJ incident, Sony's majesty in the hearts of artists has dropped significantly, so much so that one artist after another has boldly stood up to challenge the rule of the Sony empire."
"Wait, that's not right."
Howard. Stringer rubbed his temples, "An Avril can be said to have stood up to resist because her own interests have been lost, so why did Li Lin stand up?" ”
"The relationship between him and Avril shouldn't be that good."
"Even Avril's best friend is taken by Sony's majesty, and he doesn't dare to speak for Avril, he is a general friend, and he dares to run out to speak for Avril, who gave him so much courage to dare to challenge the Sony Empire?"
He smelled the smell of conspiracy.
There are stunned people in the entertainment industry, but Li Lin is definitely not.
Li Lin, who rose from Asia, would not have been able to get to this point if he was stunned, not to mention that Li Lin himself also has a large foundation, and he who can survive in the circle of businessmen cannot be a stunned young man.
It was obviously not an ordinary thing for him to come out of nowhere to speak for Avril.
Suddenly, Howard. Stringer remembered the information sent by his secretary that Avril had registered a small record label in New York, funded by China.
"Does it have anything to do with him?"
"One Li Lin and one Avril, where do they have the confidence to confront the Sony Empire?"
"But no matter what they think. Since they dare to challenge the rule of the Sony Empire, they must bear the price. ”
He picked up his phone and hung up a phone to go over. "In the name of Sony Records, we sent letters to major media groups, and we at Sony hope that they will make Avril and Li Lin invisible."
Invisible! The most feared punishment of artists, once invisible from the media level, the connection between Avril and her fans will be cut off, and without Avril's news, her fans, no matter how loyal they are, will gradually forget her.
But to ban a singer like this. It has to be a large media group, because small companies are not going to be bought by others.
And even for a large group like Sony, it is very difficult to ban Avril and Li Lin.
After all, the former is a punk princess. The diva of the United States, and the latter became popular in the United States, is the subject of the media want to interview.
"Sir, with Avril and Li Lin's current fame. We want to ban both of them. It's a very difficult thing to do, and probably quite a few media won't buy us. A helpless voice came from the other end of the phone.
"That's like passing the news out of the music world, if anyone dares to make a zuò album for Li Lin and Avril Lavigne, we will ban them." Howard. Stringer said gloomily, "Another press conference will be held, since Avril and Li Lin dare to be the opposite of our Sony, they are ready to withstand the suppression of our Sony." ”
In the afternoon of the same day, Sony's press conference was held.
At the press conference. Sony Music President Howard. Stringer was present and told the media: "We treat the artists very well. Never force artists to do things they don't like. ”
"As for Avril's accusations against us, I'd say she's deliberate."
At that time, a reporter asked: "Why do you say that, do you have any evidence?" ”
"Evidence? Of course, as far as I know, Avril got a lot of money before bombarding Sony, maybe she was tempted, but no matter what, Sony doesn't allow an artist to blame for a dirty reason. ”
His words immediately aroused the interest of journalists, and many reporters referred to Sony Music President Howard Brown. Stringer wrote the manuscript at the press conference and submitted it, but a large part of the editor-in-chief directly pressed the manuscript down and issued new instructions.
"Sony is an enemy of the United States, and Sony treats artists inhumanely, and all the reports are closer to this aspect."
Why was this order given? Because at the time of Sony's press conference, Steve. In his private capacity, Mr. Keys sent personal letters to newspapers and newspapers in the United States, hoping that they would seriously consider Sony's reporting.
As the founder of AOL and the former president of AOL Time Warner, Steve Brown. Case's personal correspondence still has a certain deterrent effect.
So all the good reports about Sony were suppressed.
The next morning, Sony President Howard . Stringer was surprised to find that his words at the press conference had been reprinted by only a few newspapers and magazines, most of which ignored Sony's press conference.
This unusual distinction immediately made Howard. Stringer smelled a strong smell of conspiracy.
"Something is wrong, with Sony's energy, it is impossible to suppress these reports, who dares to confront Sony." Howard. Stringer thought about it for a moment and understood that something was wrong.
"Someone must be doing something in the shadows."
With Avril and Li Lin's ability, it is impossible for them to make the media in the United States ignore Sony, and there must be other people involved in this.
And this person has unimaginable energy in the United States, at least in the American media industry, which can handle most of the media in the United States.
"Check it out for me."
Howard. Stringer immediately ordered his secretary, "Whatever method you use, pry open the mouth of the media for me and let me know who is actually suppressing the content of Sony's press conference." ”
The magic of money is huge, and under Sony Music's money strategy, the editor-in-chief of the magazine soon told Sony Music who had made a move on Sony.
Steve. Keyes!
This hated name for Sony is once again in Howard. Stringer's desk, almost instantaneously, Howard. Stringer is associated with AOL Time Warner.
"Is this another AOL Time Warner attack on Sony?"
Howard. Stringer swayed.
Picked up the phone and put it down again.
Steve. It's hard to determine who Keys is, the former president of AOL Time Warner. He shot at Sony this time, and no one knows if AOL Time Warner is in action.
If so, he would naturally report it to Sony. Let Sony fight against AOL Time Warner, after all, it is impossible for a Sony Music to fight against an AOL Time Warner; But if not, he would be incompetent and have a bleak future when he made this call.
He had never hesitated much and swayed for the first time.
The two choices tested his judgment very much.
"Forget it." Steve. In the end, Keith chose to abandon the plan to report to Sony's top management, "Let's test it first." ”
"Maybe it wasn't AOL Time Warner who made a move on Sony?"
"Steve. Case is just a former president, after all. He doesn't represent AOL Time Warner. ”
The next morning, Howard. In the name of Sony Records, Stringer sent letters to them about various well-known and unknown music. Don't make music for Avril and Li Lin, once you do it, you will immediately be suppressed by Sony.
Almost instantly, except for a handful of well-known musicians, Sony ignored the threat. The rest of the music was full of promises.
After all, Avril and Li Lin dared to challenge Sony. It doesn't mean that these musicians dare to challenge Sony.
Well-known musicians are okay, and they have companies behind them, but although they are not very afraid of Sony Music, after Sony Music's people came to the door, they still had a vague attitude, neither indicating that they supported Sony, nor did they indicate that they did not support Sony.
In addition to this, Sony has also launched a money offensive. They circumvented AOL Time Warner's magazines and newspapers and threw money at it. Ask those newspapers and magazines to speak.
Gradually, the media in the United States began to divide, from the initial one-sided support for Sony, to now insinuating that Avril accepted money and accusing Sony, and the media's attitude has changed a lot.
Although this part of the media is a minority, it still affects many readers, and many remarks about Avril receiving money and accusing Avril of Avril have popped up on the Internet.
Although Avril's fans tried their best to refute it, and there were fans of MJ and Li Lin to help, after all, it was not them who came forward, and the support of fans on both sides was greatly discounted, and it was difficult to completely suppress this part of the remarks.
In addition, Sony Music also sent letters to major record stores, hoping that they could remove Avril and Li Lin's albums, and most record stores directly ignored Sony Music's letters, except for a small number of major record stores considering removing Avril's albums from the shelves.
For them, whoever can sell their records for money will sell them, as for Sony Music, they are naturally willing to ban a small singer, but if you want to ban a diva like Avril, dream about it.
As for Li Lin, dear, can you stop daydreaming? Do you know how popular Li Lin's album is during this time? It's the best seller, take off his album, are you responsible for the loss?
Soon, though, Howard. Stringer realized that something was wrong, and the musicians who had promised Sony Records had changed their minds almost overnight, and they simply ignored Sony's threat.
He checked, only to find out that it turned out that Steve. Keith sent a letter after him, but instead of a letter banning Avril, he told the musicians that he admired Avril.
Why did you admire Avril Avril and send us a letter?
Thinking of Sony's attitude before, who still doesn't understand that this is a war between Sony and AOL Times Warner, as for them, musicians caught in the middle, they immediately feel pain.
Painful choices.
AOL Time Warner on one side and Sony on the other, both of which could not afford to offend, but the lesser of two evils, they finally chose AOL Time Warner.
At least offend Sony, they can also go to cooperate with other record companies, and offend AOL Time Warner, they don't want to be in newspapers and magazines in the future.
In addition to writing songs and selling them for money, musicians make money by writing music reviews for newspapers and magazines. (To be continued......)