Chapter 260: Crazy Box Office

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The highest award of the Italian film festival is actually not so attractive to Americans, but for Zhou Xiao and "Ju Day", this is a gimmick and publicity direction they need, and M1P company seems to be very optimistic about the award-winning "Ju Day", they actually took out 5o US dollars from the already small funds for publicity, and the 50,000 yuan does not have any final sharing requirements.

$500,000 is a drop in the bucket for a masterpiece, but it's already a lot of money for "Ju Day", so much so that Uncle Inoue in the United States feels as if in an instant, the publicity about "Ju Day" has become stronger.

Very self-ego Americans don't care too much about a foreign film festival award-winning film, but M1P's publicity is also very interesting, they modified the original "Ju Day" poster, although the new poster is still the original person, but the font has changed dramatically, occupying the biggest position in the poster, what is "the genius young director won the Golden Lion Award for the first film in his life at the age of 2o" This kind of text sounds incomparably inflammatory.

Zhou Xiao in Japan also got the news of Uncle Inoue, but he also understood that in this situation, this kind of publicity is the best, so he didn't stop the other party, not only did he not block it, but he even pretended to be very interested and put the poster on his blog.

After Zhou Xiao returned to Japan, he waited for a few days, and the American "Ju Day" finally began to be released, and at the same time, there was good news from the release efforts across Europe, and it was only after the film institutions of various countries translated it into the local language, it could be officially released.

Many media and critics in the United States also noticed the film, and when it was officially released, many critics also entered the theater with the audience.

The evening in the United States is noon in Japan, and the box office results of the first day arrived in Zhou Xiao's hands at noon on the second day.

Day 1 Box Office...... 200,000 ...... Zero seven hundred and thirty dollars.

According to the information reported by Uncle Inoue, the movie's attendance in fourteen cinemas was not bad. The average attendance rate of almost all theaters is over 5o, but there are large and small movie theaters, and some screens are not the largest in the theaters, and the number of screenings per day is not the same, so the numbers are very average.

But Zhou Xiao is quite understandable about this number.

"It's all about the audience's reaction, and that's the most important thing." Zhou Xiao said.

"The audience's response was very good, I asked outside at the end of the show, and I generally thought that the story of this film was good, and I would recommend friends to watch it."

"That's good, the rest of the questions. It was only the reaction of the critics. Zhou Xiaodao.

The reaction of these critics was also very fast, and on the third day of release, the reviews compiled by Uncle Inoue were faxed to AZX.

"Good momentum! The critics also have a good opinion! Looking at this report of the "Film Observer" newspaper, a young Japanese director told us a story with the same youthful atmosphere, but the story was not impetuous, on the contrary, I felt that the director told the story very deeply, and after watching the movie, I fell into deep contemplation. It's not just because of the question of whether the heroine should give birth to the child, but also the question of whether Juri should keep it for herself, and whether the adoptive mother is still qualified to adopt and many other song questions, this is not a movie that simply talks about Juri from pregnancy to childbirth and encountering trouble. He talks about more things, and it's more relaxed and beautiful. ”

If you were to sum up the reaction of the American media, the general idea was: The film "Ju Ri" is about a movie that is easy to fall into clichés, but the screenwriter did not do so when he built the film. The girl herself, the adopted mother, the father, and others each have their own stories and plots, and in the short movie, these plots are completely intertwined, showing a panoramic story caused by the girl's pregnancy, not just the girl.

After receiving feedback from a large number of film critics and witnessing the potential of "Ju Day", AZX finally signed a release contract with the second theater in the United States, which is not comparable to M1P, this theater is one of the three major theater chains in the United States, with more than 300 theaters and more than 5,000 screens. Under the expectation of Zhou Xiao, Uncle Inoue and the entire AZX, the US box office has accumulated an average of more than 200,000 per day after the first three days of tepid, and finally ushered in the long-awaited growth on the fourth day!

"Attendance is 95 percent, and the one-day box office is 458,000 US dollars!" Although in the United States, such box office figures can only be regarded as average and not ranked at all, whether it is Zhou Xiao, M1P and AZX, they can be said to be very encouraged, because everyone knows very well what this number represents.

There is no need for Zhou Xiao to say, M1P and Uncle Inoue in the United States acted together, and began to contribute to the popularity of the movie behind the scenes, whether it was in the media or on the Internet, there were a lot of discussions, along with these discussions, M1P also launched cooperation negotiations with the top ten theater chains in the United States, originally these negotiations had nothing to do with them, AZX can come forward, AZX and M1P signed a not an exclusive contract, but who makes M1P familiar with the US and Canadian markets, AZX, which has almost nothing to do here, has to be controlled by others, but fortunately, before signing the contract with M1P, Uncle Inoue and Zhou Xiao had already expected this, and the rules of cooperation between the two parties were very strict in the contract between the two parties, so that the two sides could cooperate without any obstacles.

When "Ju Day" was first emerging in Europe and the United States, there was a person who was very depressed.

After returning to China, Sanada Hiroyuki, who was originally abroad, knew that Zhou Xiao invited him to film, but was finally rejected by his agent, he didn't care too much, his agent would almost refuse a few plays every week, and most of the time he wouldn't even tell him about this kind of thing, this time he will know, or because Zhou Xiao is very popular and famous, and the agent thinks that it will be embarrassing for everyone to meet somewhere in the future, so he will know Sanada Guangyi.

Zhou Xiao, Sanada Hiroyuki knows, he has broken into a big situation at a young age, but he knows it. Sanada Hiroyuki didn't care about Zhou Xiao's invitation, he always wanted to impact the overseas market, and Zhou Xiao has been doing domestic work since his debut, and Sanada Hiroyuki consciously wants as much as he wants, so he doesn't care about Zhou Xiao's opportunity at all.

And when Zhou Xiao went abroad with the movie to look for opportunities, although Sanada Hiroyuki didn't say anything on the surface, he was inevitably a little disdainful in his heart, which was also normal, facing Zhou Xiao's behavior. Except for those who know the roots, have watched "Ju Day", and have confidence in it, otherwise I'm afraid no one will hope for the results of Zhou Xiao's trip abroad.

But Zhou Xiao is so confused in the eyes of outsiders, and after casually taking the movie abroad, he succeeded, and in recent years, no one in the Japanese entertainment industry has won the three major European film festivals, but except for so few works, none of them can really win the final award. The saying that Japanese movies are in decline and are no longer working is precisely because of this that it has been mentioned by many people.

But he succeeded. There is no passage, there is no warning, and what about Hiroyuki Sanada? He paid the price for his arrogance, and working overseas was exactly what he wanted. But he didn't have a chance.

Sanada Hiroyuki is depressed, and it's the kind of depression that can't be spoken, and the opportunity is already in front of you. But you don't cherish it, so who can blame it?

And,I don't know who spread the word about it.,For a while, there were a lot of related rumors on the Internet.,Originally, when the film was released at the Venice Film Festival,The only thing that Japanese critics who watched the movie in Italy and the audience who traveled in the local area felt that it was not very suitable,That is, the adoption of father Abe Kuan,This old handsome guy is very handsome.,But his personal image has always been that kind of more scientific and rational.,And this adoptive father,It's the kind of very emotional.,It can even be regarded as a character who hasn't grown up.,Afraid of taking responsibility., There is a huge difference between the two.

Abe Kuan himself has indeed done a lot of work.,There's no problem with acting.,This can be seen from the fact that his performance hasn't been picked on by any local Italian.,Critics who don't know him can be seen from the audience.,But people's impressions are always very deep.,From 2ooo to now2oo2,The Japanese impression of Abe Kuan,Basically, it's all from the giant root physicist in "Trap"1,2,Or the "hero" in the affair and still affectionate.,A good man who is a little out of line., But what about "Ju Day"? Playing the guitar well, his flirtatious eyes seem to be seducing people all the time, which inevitably makes people who know Abe Kuan a lot a little dramatic.

And this kind of questioning of Abe Kuan, after seeing this rumor, almost all turned into the word "sure enough".

Sure enough, no wonder Abe Kuan doesn't look suitable, if it's Sanada Hiroyuki, then this supporting role is perfect, if Sanada Hiroyuki is more serious and carefully carved, among the various film awards that "Ju Ri" will participate in in the future, there may not be a Best Supporting Actor Award for "Ju Ri", but unfortunately this qiē is no longer possible, Sanada Hiroyuki rejected Zhou Xiao's invitation, and also rejected his best opportunity since he fought for overseas work.

Although it is gradually becoming popular in the United States, there is little knowledge of this news in Japan, and there is no media to pay attention to this matter for the time being, but Zhou Xiao knows very well that it will not be too long, because AZX is going to make a move.

After returning to Japan from the United States, Zhou Xiao has actually been preparing for the final propaganda work, and the most important thing about these propaganda is, of course, to wait for the results of the United States.

Although he has more than ten years of experience than others, Zhou Xiao is not a god, he does not have experience in all things, but some things can be learned by hearing and seeing in later generations, such as propaganda, which came from China in the later period, all kinds, and even some all-encompassing propaganda, including on the Internet, blogs, TV, newspapers, some techniques, the Japanese can see it, some methods can be seen by media people, but more methods These people can't see it, and all kinds of means are used. Although the Japanese didn't see the film for a while, almost everyone knew that Zhou Xiao's movie had achieved good results in Europe and had exploded at the box office in the United States.

As for how high is Zhou Xiao's movie at the box office in the United States?

Since the news was revealed, several major TV stations in Japan have begun to track and report on Zhou Xiao's movies, Zhou Xiao is now making movies instead of TV series, so there is no difficulty in reporting on the TV station, in this case, it is natural to pay more attention to how much attention can be paid to it, for a while, in the ribbon program every day, the female anchor who went to the United States reported the picture of foreigners queuing up to buy tickets to watch "Ju Day" outside the movie theater. It has almost become a fixture of Japanese variety shows every morning.

And AZX and M1P are also excited to contribute to the popularity of "Ju Day", the number of screens showing "Ju Day" has skyrocketed from the first 20s, and on the fourth day, the number of screens is 3oo, Uncle Inoue has already prepared some copies in each city on the East Coast, and then on the fifth day, although the number of screens is still 3oo, this is already the highest number that M1P and their own connections can afford. In terms of attendance, it is almost 100 percent, and some movie theaters have even begun to form long queues outside. Fans who want to watch "Ju Day" on the West Coast of the United States are especially unhappy, Los Angeles Hollywood is on our side, why did you see good movies on the East Coast first?

So Uncle Inoue escorted the copy to the West Coast again, Zhou Xiao regretted that he didn't arrange more people in the United States, and now in this situation, Uncle Inoue can't do it alone, fortunately, the people of M1P are good. They reached out and took a lot of the work that would have belonged to AZX, but it's hard to say how good they are for a small company like M1P. Obviously, all the work at this stage is "Ju Day", and they are not working in vain, helping AZX, they are getting the money for normal work. And this money obviously can't be paid by Löw of M1P, all of it is from AZX and Zhou Xiao.

A large number of copies were divided, and it was the eighth day of the release of "Ju Day". Uncle Inoue finally distributed all the copies to the upcoming AMC theaters, and then, the number of screens released on this day skyrocketed from less than 3ooo to 12oo, and on the tenth day, this number soared again, directly reaching 2ooo fast, a number almost everywhere in the United States!

With the increase in the number of screens, the entire box office of "Ju Day" also began to soar, at first 200,000 per day, then 500,000 per day, then 1 million per day, and finally, when the number of screens quadrupled, the box office also quadrupled, and came to the number of 4 million per day, is this number the end? Of course not, after AMC, other theater companies have also signed release agreements with AZX, and on the twelfth day, the number of screens released in "Ju Day" has reached an astonishing 4ooo block! Compared with the masterpieces made in the United States, this number is not comparable, but there is no doubt that this is the largest non-American film released in the United States this year!

As for Zhou Xiao's investment of 600 million yen? Converted into US dollars, that is, about six million, because it is a sharing system, so converted, this movie has to get at least 134 million US dollars, that is, 13.4 billion yen, to recover the cost, originally this number, if Zhou Xiao was honestly released in Japan, he should still be able to recover and make a small profit, but watching him take out the movie and ignore the domestic market, almost everyone began to be optimistic about its final sales, but I didn't expect that this more than 10 million US dollars, Zhou Xiao was only in the United States, and it only took about ten days, has all been taken back, and what is even more terrifying is that his footsteps, the footsteps of "Ju Day" have not stopped!

When "Ju Day" was released in the United States on the twelfth day, the box office and screen count of this movie finally reached the highest point, and on the twelfth day alone, "Ju Day" received more than 10 million box office, and in the ensuing weekend inventory, "Ju Day" also defeated many strong opponents and stood at the top of the box office list this week! Although summer is not the prime time at this time, and there are no major works to compete with, it may still be a big event to be won the single-week box office champion by such a fledgling foreign film with a shooting cost of only millions of dollars.

Along with it, including Zhou Xiao, Miyazaki Aoi, Abe Kuan, the crew members of this movie are also popular in the United States, especially Zhou Xiao, he has not done anything in the United States, he was in 911, and later he went to the United States as a singer to star in an MTV unplugged, and now he has changed again and walked into the eyes of Americans as a director.

Because the first ten days were only small-scale releases, the release time of "Ju Day" was longer than that of ordinary movies, and the movie was shown for three weeks and 21 days before it was drawn in major movie theaters in the United States, and the remaining second and third rounds of broadcasts were not particularly important.

Released in the U.S. on the 21st, when AZX and the Japanese media finally announced their results in the U.S., the whole country was a sensation!

$100.4 million, $4.34 million! What kind of concept is this, 100 million dollars, in Japan is 10 billion yen! This number is available in Japan, and this number is definitely not unprecedented, but this number is still too unrebellious!

In 2oo2, the top four movies released in Japan were all foreign-made, the first place Harry Potter and the Chamber of Secrets, 17.3 billion yen, and the second place Monster Company, it immediately fell to 9.37 billion yen, which shows that Zhou Xiao's movie is directly equivalent to getting the second largest number of Japanese box office and profits!

And this is just a national release! (To be continued......)