Chapter 168: Fashion Ruili
"Raise your hand."
"The V-shaped on the right eye socket in both hands."
"Undressed, half-naked."
Every action, every detail, was repeatedly photographed, just a few minutes to take hundreds of photos, and wait a moment they have to choose a group of the best, most perfect photos from these hundreds of photos to hand over to the major domestic fashion magazines.
Brands have to start with fashion magazines.
Smack!
Ye Ziming clapped his hands and came in, "A very amazing set of photos, very K-pop-style flavor." She exclaimed.
In the fashion circle, Hallyu is not something that is resisted, because the global fashion circle is a whole, a whole that is more like a whole than the three circles of film and television songs.
Here, the boundaries of the kingdom are blurred to the greatest extent.
As long as it is good, whether it is Korean or Japanese, fashion magazines will use it, so many radical people teach the fashion industry to be a bridgehead for foreign culture.
But in reality, this is not the case.
At Paris Fashion Week, the popularity of Chinese stylists far exceeds that of Japan and South Korea, and if you want to talk about cultural strategies, it should also be Chinese strategies for other countries.
It's just that the personal style of the Korean fashion circle is too strong, and they are good at using black and white color schemes, and they almost regard black and white as their synonym, so there is an illusion that the Korean fashion circle is superior to the Chinese fashion circle.
"It's not amazing, it's just good." Teacher Jimmy smiled faintly, "But it is more than enough to publish in the top domestic fashion magazine." ”
He's confident.
In the eyes of others, the last time the top domestic fashion magazine was a very rare and very fortunate thing, but it was an ordinary thing in his place.
It's because he has self-confidence, he has confidence.
"Maybe you can even go to foreign fashion magazines." Ye Ziming's beautiful eyes flickered again and again. "If you can get on the fashion magazines in Paris, everyone here will have a red envelope."
Paris, the fashion capital. There are some of the world's top fashion magazines there, and it is a great privilege for a newly created brand like hers to be featured in any fashion magazine.
As long as it is on, whether it is at home or abroad, it is a sure thing that this dress will sell well.
Mr. Jimmy shook his head, "The fashion magazines in Paris are not so good. ”
There are too many strongmen in Paris, and the mainstay of a country's fashion circle like him can only be regarded as second-rate in Paris, and the eyes of major fashion magazines are also focused on top brands such as Giorgio Armani and Louis Vuitton. Every time these top brands release a new piece of clothing, they get coverage in fashion magazines, and it's even harder for smaller brands to get the last coverage.
Jimmy was famous, but that's about it.
Ye Ziming also sighed. She has influence in China, and major fashion magazines dare not give her face, but when she goes abroad and goes to Paris, her influence is gone. Those fashion magazines won't sell her face at all.
Li Lin glanced at the two of them who were hanging their heads. laughed lightly, "The rice must be eaten one bite at a time, and people must go step by step." ”
"First attack China, and then enter the Japanese and Korean markets, as long as the clothing you launch can be popular, it is impossible to become a top fashion brand in your lifetime."
Internationally, no top fashion brand can be shaped overnight, and every top fashion brand has been selling for at least 50 years, otherwise no matter how good you sell and how much praise you have, you can only go to a first-line brand.
In the fashion circle. The phenomenon of seniority is more serious than anywhere else.
"Yes, the food should be eaten one bite at a time, and people should go step by step." Ye Ziming was excited. She jumped in front of Li Lin happily and kissed him fiercely, "Xie Lu, thank you Li Lin, if it weren't for you, I'm afraid I wouldn't be able to get out of this demon." ”
"Can I be considered a crush on me?" Li Lin began to joke about Ye Ziming.
Ye Ziming didn't mind that this was in public, "Of course you can, if you want me, we can go and open a room tonight." ”
"Uh...... Forget it! Li Lin said curtly, "I guess I will go to open a house tonight, and tomorrow I will be caught and castrated by your family." ”
Li Lin knew that people like Ye Ziming, who were born in a red family, are stricter in education than other ordinary families, and things like that kind of matchless fornication may happen to ordinary people, but it is absolutely impossible to happen in this kind of red family background, once it happens, both men and women will die.
After being in contact for so long, Li Lin also knows that a seemingly unruly woman like Ye Ziming is actually still a place, and her first time can only be reserved for the wedding night.
"You know each other." Ye Ziming flicked Li Lin's head ambiguously, "But it's not that you can't pursue me, I can give you a chance to convince my grandfather that I will marry you." ”
Li Lin shook his head, "Forget it, you also know that I can't convince your grandfather." ”
The most important thing is that Li Lin and her didn't call at all.
It doesn't matter if there is a call or not for people like Ye Ziming, their marriage is arranged by their elders, and they have no choice at all, or the only thing they can choose is to choose a person who is more pleasing to their eyes among the people selected by their elders.
But for Li Lin, it is very important not to call, if Li Lin calls her, even if it is difficult, he will try to pursue, even if he can't pursue it, he will not regret it.
"Actually, I envy you, you can choose what you want." Ye Ziming said, "Since I was just sensible, my mother told me, 'You can't have love', 'Everything you do comes from the family, and you need to pay for the family when you grow up'." ”
"Actually, my mother doesn't like my father, she has her own love, just like a rich girl in a bloody romance novel falling in love with a poor boy, but my mother didn't resist."
Li Lin listened in a cold sweat, "Is it really good to tell me about the family's privacy?" ”
"You're being careful, too." Ye Zi understood Li Lin's glance, "Don't worry, this is not any privacy, if my mother runs away with others, it is called privacy, and if she doesn't run away with others, it's just gossip." ”
Carelessly? I'm afraid your dad will send some soldiers to take me away!" Li Lin said a few words in his heart.
Looking at Li Lin's face, Ye Ziming shook his head, this person is too cautious, but maybe it was his caution that made him step by step to his current position, otherwise, he would have been eaten by this cannibalistic entertainment circle.
"Huh." Li Lin smiled dryly and did not continue to chat with Ye Ziming on this topic.
"Alright." Ye Ziming stopped when she saw him like this, in fact, she just complained a few words, she didn't dare to let her resist, if she wanted to fly when her wings were not hard, she was looking for death, "I'll go and send the photos to major domestic fashion magazines first." ”
"Mr. Jimmy, you can send the photos to some foreign fashion magazines later!"
"We earn it when we can get in magazines, and it doesn't matter if we can't get in magazines."
Her approach is internationally recognized.
Every fashion brand company will send makeup photos to major fashion magazines when they launch a new fashion, and it depends on the eyes of others.
"I will." Teacher Jimmy nodded.
"I'll go first, bye."
Ye Ziming said hello and left.
In the evening, the editorial offices of major fashion magazines received a set of makeup photos, and the makeup photos of Li Lin, who is in full swing in the music world, and the name Ye Ziming made them hand over the makeup photos to their editor-in-chief and editor-in-chief in a blink of an eye, and they were not qualified to decide whether to leave or leave this set of makeup photos.
Fashion Ruili headquarters.
Several editors-in-chief and editors-in-chief held a meeting together, and the theme of the meeting was this set of makeup photos.
"This set of photos must be on Fashion Ruili." Editor-in-chief Ma Jian tapped on the table, "Li Lin's first set of makeup photos in the fashion circle, plus the name Ye Ziming and the label of Mr. Jimmy, no matter which one it is, we have to give face, but you told me that this set of makeup photos should be placed in that position." ”
"Cover? Colophon or where? ”
"Cover it!" A bespectacled editor-in-chief spoke, "This set of makeup photos is not stunning, but the use of color is fantastic." ”
"The three colors of black, white and brown perfectly reflect the man's temperament."
"Mr. Jimmy's sense of fashion is getting stronger and stronger."
"I sighed to myself."
Another editor-in-chief also said, "I often buy Korean fashion magazines and know the Korean fashion industry very well, even in Korea, this set of makeup photos is very good." ”
"I'm thinking about whether we fashion Ruili should recommend this set of makeup photos to the Korean fashion circle."
The top fashion magazines in various countries have connections with each other, and they are competing and cooperative relations with each other, and Fashion Ruili recommends this set of makeup photos to the Korean fashion circle and ordinary companies recommend this set of photos to Korean fashion magazines with completely different effects, the former Korean fashion magazines will carefully review, while the latter Korean fashion magazines may not even look at it and throw it directly into the trash.
"Just recommend Japan and South Korea together." Another editor-in-chief is very decisive, "The fashion circles of China, Japan and South Korea have always been closely linked, since we want to take this set of makeup photos as the main cover, it is better to recommend them to our counterparts in Japan and South Korea together." ”
"After all, Li Lin, the protagonist of this set of makeup photos, is also so famous in Japan and South Korea."
"The most important thing is that you can sell one for Ye Ziming." The bespectacled one added, "'Aqua Years', hehe, this red third generation who graduated from St. Martin's College of Art and Design seems to be not satisfied with just being a celebrity, she wants to start her own business." ”
"In that case, we'll push her." The editor-in-chief finally made a decision, "It's up to her to be popular or not." (To be continued......)