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After entering the film and television industry for a year, doing all kinds of challenges and successfully doing a lot of things, Zhou Xiao finally wants to put his hand into the field of Japanese dramas.

What is the first thing you have to do to shoot a Japanese drama besides the script? Zhou Xiao didn't know about this matter at first, but fortunately, compared to himself, the company also has an absolute old fritter Uncle Inoue, and Zhou Xiao was taken by Uncle Inoue to do these things.

The first thing they have to do is to go to the TV station to apply for the broadcast time.

As a result, it is much more difficult to apply for the broadcast of variety shows.

The time of variety shows, especially late-night variety show time, is basically you give money and I will give it to you, as long as you don't play too exaggerated and pay enough money, no one will care what you do, but TV series are different.

Late-night dramas are usually fixed at about half an hour in duration, including ads, after more than ten years, but now in 2oo1, late-night dramas are actually still in a stage where they are basically not taken seriously, and the length can also be said to be uneven, and the most important thing is that the current late-night dramas are still routine but the time is not good, and the ratings are also not too good dramas.

The good side is that since it is a late-night schedule, if the shooting is bad, no one will find fault with you, and the bad side is that the late-night schedule will be cheaper but not too cheap. And if you want to shoot a 45-minute horizontal Japanese drama, buying a total of one hour of late-night slots in the market is also a lot of financial pressure for Zhou Xiao's company, not that the company can't take out the money, the key is that the company may not be able to recover the money.

The main income during the broadcast period of Japanese dramas is the various advertisements that appear in the middle and the broadcasts of Japanese dramas, and the sponsorship of Japanese dramas, and how much each sponsorship will pay you depends on the ratings of each episode when your TV series is broadcast. How much the ratings come out. Gives you a proportional amount of money to your account. But if Zhou Xiao's AZX is to buy the schedule directly, those manufacturers who regularly sponsor this schedule will have no need to sponsor, so Zhou Xiao can only find sponsorship by himself.

Zhou Xiao is confident, but his confidence does not bring confidence to others. With his influence. It is likely that not enough sponsorship will be found right now. There is not enough sponsorship. In addition, the investment required to shoot a TV series is not small. If several problems are combined, it is likely that the company will be in financial difficulties, even if the success of the TV series is appreciated. The company's turnaround may also encounter considerable difficulties.

All of the above are based on the premise of "directly buying late-night files", so what if it is a prime file? The investment and income of prime time are relatively large, so they usually share the risk and invest in dramas in the form of a "tripartite cooperation committee between the TV station, the production company, and the sponsoring company".

Zhou Xiao asked Uncle Inoue, and the result was that all TV stations, including the Japanese TV with a cooperative relationship, shook their heads after hearing that Zhou Xiao wrote and directed himself, Zhou Xiao did a lot of things, but even if he did so much, it is not realistic to say that it is not realistic to let the TV station rest assured that he will hand over a prime-time drama to film, and the daily script of each quarter is fiercely contested like a Shura field, a successful operation is likely to make a period of time be paid attention to by the audience, but if it fails, It is very likely that from now on, there will be a downturn for a period of time, and the relationship is too great, feeding too many people, and no one dares to hand over such an important thing to a fledgling and underage teenager.

All in all, whether it is to invest by yourself or find someone to invest, in the end it all falls on the words "the gains outweigh the losses", if Zhou Xiao just wants to shoot a tentative TV series casually, maybe it is okay to find some investment, and then there should be no problem in compressing the investment in dramas, but Zhou Xiao does not want to do this, "The Queen's Classroom" is a TV series with a prime investment level, if the investment is compressed to the level of the late-night file, Zhou Xiao does not think that he can shoot the level of the original work, this result is something that Zhou Xiao absolutely does not want to see.

Japanese dramas are different from the domestic dramas of China's big 6 in terms of output, domestic dramas are often led by a company, and they are sold after they come out, and when they are sold, they are often sold to several TV stations, one round of broadcasting, two rounds of broadcasting until n rounds of broadcasting have related income, and the investment payback cycle of a drama is very long. However, although Japanese TV dramas will also be replayed, and local stations will broadcast them many times, but the influence of these two in Japan is very small, and the income of the corresponding producer is also very low in these two, so it can be said that the vast majority of the income of a TV series comes from the first round of broadcasting on several major TV stations.

"Why don't you just invest in it! To put it bluntly, this script is just a heroine and many child star dramas, and on average, the investment in one episode may be compressed to less than 2ooo million yen, let's shoot five or six episodes first, and then directly take the finished film to find investment and find a broadcast time, I don't believe that I saw the level of the film, and they still have to refuse! Zhou Xiaodao, the company is not out of money, and it is not impossible to spend more money to make the film first.

"It's not impossible, but I think it's a last resort rather than just now, and unless you really can't accept those conditions, you should play according to the rules of the game." Uncle Inoue said.

"Okay." Zhou Xiao nodded, Uncle Inoue is right, if he shoots by himself, he puts all the risks on himself and the company, and it seems that he has avoided the risks very well for TV stations and manufacturers, but for Zhou Xiao, such a choice is very poor and poor, if he leaves such a risky impression on various forces, even if he succeeds in the end, other manufacturers or TV stations or other forces will also leave some not very good impressions on Zhou Xiao in the future, a hairy boy who loves to take risks, This impression is definitely not a good thing for Zhou Xiao.

"It seems that in the Japanese entertainment industry, not only people in the TV circle, but also in the circles of major enterprises." Zhou Xiao said with emotion.

"That's right, if you're just an artist or a director, you don't need to think about it so much, but if you want to be an investor and a rule-maker, you have to deal with these people." Uncle Inoue said.

"Have any companies approached me to shoot commercials recently?" Zhou Xiao asked. When it comes to building relationships with companies, shooting advertisements is naturally a very direct way. But Zhou Xiao usually rarely shoots advertisements, and advertising seems to make a lot of money quickly, but in fact, with Zhou Xiao's current state, he can't look down on the money given by advertising, and he can make millions of dollars by shooting an advertisement a day? That's right, but after that, you have to do a lot of things for the products you endorse, a qualified advertising spokesperson needs image assurance, although Zhou Xiao doesn't think he will do anything to affect the image, but for the sake of those millions, Zhou Xiao feels that there is no need.

What's more, there is also a limit to the number of endorsement advertisements that a person can take on at the same time, even if some big stars are popular, there are only a dozen advertisements at most, like Zhou Xiao, whose foundation is still shallow, may be able to receive a similar number during the popular period, but if you want to continue, you must continue to use various works to save zài, that will be very tiring, Zhou Xiao's body, there is no whole team around him to build an image, choose songs and movies to shoot.

Therefore, Zhou Xiao usually rarely shoots advertisements, but now, not to make money, but simply to build a good relationship with manufacturers, Zhou Xiao feels that he can try to shoot advertisements.

Keiko Watanabe had Zhou Xiao's information about the invitation, and she immediately inquired about it and said, "Men's cosmetics, sports drinks and clothing are ......."

"Which sports drink is it?" Zhou Xiao asked.

"Coca-Cola and Pepsi's beverage brands have come to invite." Keiko Watanabe said.

"Well, help me screen it, and choose those who are as big as possible and sponsor dramas all year round, such as Kao, Toyota, or something, and see what their intentions are." Zhou Xiaodao. (To be continued!)