The school has already opened again after the summer vacation, and during this time, Zhang Yao and Zheng Xiao have been staying in the magic capital to be busy shooting commercials, and there are many fragmented scenes in the advertising plot, and many shots need to be framed separately.

Then there is the setting up of a sound stage, and there are also extras in the back, and the five chapters of the musical skit add up to about 20 minutes, but it took nearly three months to complete, and if you are faster, you can make a movie.

I made 18 million in three months, it seems that this money is easy enough to make, in fact, I can make more money by taking other advertisements, if it weren't for Red Coke to be unconventional and engage in musical skits, a year's advertising can be done in a week, and this money will be easier to earn.

But it was a very interesting experience, and I got along well with Truman, and I was already a very good friend when I said goodbye after the commercial, and it was very pleasant to shoot the commercial this time.

After the summer vacation, Ai Xiaoqi originally wanted to come to the magic capital to play, but she was arrested by her mother and went to the United Kingdom, and when she went, she asked Zhang Yao for the complete score of "Moonlight Song".

You don't have to think about it to know, it must be taken to her grandparents to give treasures, the piano is originally a Western musical instrument, from some news I heard before, Ai Xiaoqi's grandfather seems to be a British nobleman, and the Western upper class seems to like piano and opera, which is also reasonable.

During this time, the movie "Floating Snow" starring Zheng Xiaoyi also started bombardment publicity, and when it was about to be released, the name of the movie still hadn't changed, it didn't sound like a martial arts movie, but it was like a literary film, if it wasn't for the plot she had said before. Zhang Yao was about to think it was a film in the style of "East Evil and West Poison".

"You didn't even go to the campaign. Is that okay? ”

After packing up his salute and preparing to leave, Zhang Yao couldn't help but ask. Zheng Xiao also said: "Although I'm a little embarrassed, it doesn't matter, they haven't contacted me." ”

"Please, all shijie knows that you are filming a red cola commercial, how can I contact you."

Zhang Yao spread his hands, and Zheng Xiao also said: "I didn't take this matter into account when I received the advertisement, but it is rare that there will be obvious participation in every stop of movie promotion, and not a lot of people who can't catch up with the premiere are not there." ”

"That's just as well. Alright, let's go. ”

There are two assistants, this time there will be no such thing as forgetting to book a room, air tickets, accommodation, etc., Zheng Xiao also explained that the assistant will be completed after the itinerary, and there is no need to worry about it at all.

No wonder rich people have to find assistants to hire secretaries, secretaries have something to do, nothing to do as a secretary, this is called the leisurely life of rich people. Of course, he didn't dare to say this, and he didn't dare to bring the assistant if he was fine......

The shooting of the ad ended at the end of September. There was a period of time before the premiere of "Floating Snow", and they had a good rest for a few days before setting off. And by this time, the commercial for the second chapter had been on the air for a month.

If the effect of the first chapter was only satisfactory to Jiang Ying, then the second chapter brought surprises, including Zhang Yao, who did not expect that this advertisement would be so successful.

Coupled with interspersed lines, the second chapter is nearly five minutes, of which more than four minutes are singing parts, which is more like an advertisement than a MV, but too much advertising content is implanted.

On the TV version of the commercial, it is just 45 seconds of content cut out of it, after all, no TV commercial will be so long, and occupying five minutes is a large amount of money.

The advertising time on the website is a little longer.,But it's also not a full version.,For example, Kubo.com,If it's not a member watching an ordinary video, you can't skip the ad.,The advertising duration is one minute.,All of them were bought by Red Cola.。

If you want to watch the full version, you have to go to the official online battle of Red Cola, the video is allowed to be reprinted, but it is not allowed to be downloaded, and Red could have licensed the song to a platform like Yuedong Music to earn royalties, but they didn't do that.

Red Coke is rich and rich, I don't care about this little money, people who like songs can only watch videos and listen to songs, so every time I watch it, I can't help but notice Red Coke itself, if you just listen to MP3, who cares if it's an advertising song for Red Coke.

This is also one of the reasons why Red Cola directly bought out the song, and if Zhang Yao wants to release this song in the future, he will have to authorize them, otherwise everyone will only care about listening to the song, and no one will watch the advertisement.

Although there are such restrictions, this song is still popular all over the streets, if it were not for the distribution channel problem, it would inevitably dominate the top of the gramophone music chart, because advertising is the ontology, so it does not meet the rules of the list.

But this did not affect the concept of Zhang Yao's moment to become more popular, and red cola has received widespread attention, and it is said that even the headquarters of the United States is full of praise for this, and the Celestial Empire has long been the main market for various companies that have crossed the company.

In the TV version of the commercial, there are only three lyrics, Zhang Yao's part is "In the face of my lover and friends, which one should I let go", and the part that goes out is "On one side is friendship and on the other side is aiqing, left and right are not embarrassed by themselves".

Zuihou also has a chorus "How to face it if you pretend not to care". Although the time is short, through the lyrics and shots, the meaning is fully expressed.

There are not many one-minute versions of lyrics on the Internet.,It's just more scenes and dialogue.,The gap with the TV version is not big.,If you just want to see the meaning of the story.,Whether it's watching the TV version of the online version or the full version, it's actually the same.。

But listening to the song is the most important thing, and the ad for this chapter not only surprised Red Cola, but also netizens and fans, and after the ad was broadcast on TV, countless people flocked to the official website of Red Coke and seemed to be complete.

Originally, few people would pay attention to the official website of Red Cola, and most of them were to print some alphanumeric content on the bottle cap to engage in activities, so that people would log in to the official website to participate, and after this advertisement was broadcast, the traffic of the official website of Red Cola increased by more than 200%.

Even on the plane, when the movie was shown to the passengers for entertainment, there was an advertisement for Red Coke, and it was the full version, Zhang Yao and Zheng Xiao also laughed after hearing the assistant say this in the first class cabin.

"I really didn't expect this bloody story to cause such a big repercussion, and suddenly I felt that only six million a year was a bit too cheap for red coke."

Zhang Yao got cheap and obedient, Zheng Xiao also said: "Both novels and movies have been developed for so many years, how many of them have not fallen into clichés, so many male protagonists in Korean dramas have suffered car accidents, so many heroines have leukemia are not sought after by countless people, it doesn't matter if the routines are clichéd, the important thing is that the details are exciting." ”

"You make me even more proud of what you say."

Zhang Yao laughed at the corners of his mouth, and Zheng Xiao also said: "Although I really want to hit you, I really can't pick a thorn, this song expresses the story too appropriately." ”

In the advertisement of the festival, the name of the song Zhang Yao took out was "Left and Right", which was originally a song sung by the singer Jacky Cheung and Zheng Zhongji in time and space, and it was nearly 20 years since it was released when he crossed over.

This song is written about the situation where two of the most haode friends fall in love with a girl at the same time, Zhang Yao immediately thought of this song when he saw the advertising plan of Red Coke, so he did not shirk the matter of writing a song for the advertisement.

Although plagiarism is shameful, even if no one in this time and space will know that he is plagiarizing, sometimes I will still feel a little confused in my heart, and at this time, I suddenly feel that it is a very happy thing to sing to more people who like to sing.

In the future, I will be the ambassador of time and space culture with peace of mind, although this interface is a bit shameless, but Zhang Yao really thinks it is good, and he has become more comfortable with plagiarism.

"I think the song will be so popular, probably because there are many such cases in reality."

After the plane took off, Zhang Yao unbuckled his seat belt, beckoned the flight attendant to ask for a glass of water, and then said: "Even if you don't encounter this situation, you will have a sense of substitution after watching the plot, and it is not a problem to understand." ”

"Actually, I also like this song from the bottom of my heart."

Zheng Xiaoyi suddenly looked at Zhang Yao and said this, Zhang Yao smiled and said: "That's because I write well enough, which song I write you don't like, in fact, I have always known that you are also my fan." ”

"I didn't say I liked your song before, this is the first time."

“weishenme？ There's nothing special about that. ”

Zhang Yao scratched his head, his face was full of puzzlement, Zheng Xiao also seemed to be a little annoyed and shifted his gaze, looked at the fitting magazine in his hand, and said, "Because the lyrics of this song are really well written." ”

"For example?" Zhang Yao asked again.

"My dearest friends and girls, my heart has been rocking, and my favorite is this sentence."

Zheng Xiao also said: "But I'm a woman, if I sing instead, I will have to change to my dearest friend and boy." ”

"Why did you suddenly think of singing this song, and no one can sing with you, if I sing with you, others will suspect that there is something wrong with my sexual orientation."

Zhang Yao said: "Now even if you can find the chorus, there is no way, the copyright is in the hands of Red Coke." ”

"Xiaoqi is right, sometimes you are really not much smarter than an idiot."

Zheng Xiaoyi sighed and said, "The zuihou part of the lyrics actually requires a lot of determination, right?" ”

After a pause, Zheng Xiaoyi added: "Well, it's not a zuihou paragraph, it should be the penultimate paragraph." ”

You fit him better than me (she is your dream and love), you are happy and I am happy, give you (let you), love him (go for it)

This is the penultimate paragraph of the lyrics, describing humility, and it does take a lot of determination to get to this point, but can aiqing let it come and go? (To be continued......)