Chapter 334: Good News and Crisis of Confidence
After learning that the wireless downloads of his single "It-SMYLIFE" exceeded 10 million, Luo Yang also deliberately paid attention to the results of this single in country M, which made Luo Yang very pleased that since the wireless downloads of this new single exceeded 10 million, it has become more well-known to everyone, coupled with the continued heavy recommendation of the NBC wireless music website, the number of downloads of this single continues to climb non-stop, as if 10 million is not the end, but just a starting point. It's starting to show an explosion of growth, and the sudden wave of downloads is unstoppable.
Countless users of the nbc wireless music download website in country M gave this song a high score of five and left a message below the song download:
"There's a magical magic to this song, and it's unforgettable"!
"When I heard this song from a friend, I was immediately hooked on this song, such a classic song, I can't help myself if I don't download it to my mobile phone and enjoy it all the time"!
"Perfect song, can anyone tell me who sings this song? I announced that I would be a loyal fan of him from now on"!
"Upstairs, please inform the singer"!!
In the case of the gradual spread of this song, more and more users download and listen, and more friends who attract users flock to download this single to their mobile phones, so that they can enjoy it at any time, in the words of users, this song has magical power, as long as you hear this song, you will be deeply attracted to it.
Therefore, it took more than a month for the number of downloads of this single to rise to 10 million, and the number of downloads began to rise in a cut-off manner, and soon, this moving single was not only limited to the top of the download chart of the NBC wireless music download website, but began to sprint to the global wireless music download chart, and all the way to the top of the single on its head to kill the piece of armor.
This situation, so that the staff of the nbc wireless music download website were dumbfounded and elated, because the more famous the song, the more people who want to download the song, and the more users who know the nbc wireless music download website, which is a great good thing for the nbc TV station that focuses on the wireless download business, at least more and more users in country M know the nbc wireless music download website, which is better than any advertisement, because these are word of mouth among users, It's much more impressive than the advertisement.
This situation makes Michael. Douglas was overjoyed, and he had to call Luo Yang every day to report how many downloads of this single had increased, which made Luo Yang a little annoyed, although he could understand Douglas's mood, because this song drove the popularity of the NBC wireless music download website, and won strong praise from the board of directors, praising him for his insight, and maybe he will have the opportunity to step into the ranks of the board of directors in the future, but you can't always bother me because of this matter, but Luo Yang, like all Chinese people, is not good at refusing, I'm embarrassed to refuse to answer Douglas's call, I will be harassed by Douglas every day, but after a few times, Luo Yang also has experience, put the phone aside, and Douglas will say it, anyway, this guy is excited and talking to himself, Luo Yang can't interject, no one answers the phone, and he won't know.
Of course, in addition to the great popularity of this single, there is another thing that makes Luo Yang feel good, that is, "The Legend of Sword and Fairy" officially began to be released, in the early stage of good haode publicity and sales process, has been uninterrupted advertising bombardment, "The Legend of Sword and Fairy" has achieved good haode sales results, the first day of release sold more than 200,000 copies, and in the following days, this number continued to rise, in more than ten days, the sales reached more than 2 million, In this era of the decline of single-player games, this is simply god-like data, and this data is not the end of this game, at least after many players have played it, they have reflected that this game is very good, and the player's evaluation will naturally make more curious players invest in it.
Therefore, this achievement has made the CEOs of game manufacturers dumbfounded, is it still the era when online games are king? weishenme, a stand-alone game that has declined, can still achieve such good results? It's just incredible.
In fact, at the time of the game expo, "The Legend of Sword and Fairy" caused a huge sensation because it invited two popular stars from China to perform on the spot, and the CEOs of these game manufacturers knew about this game, but at that time everyone didn't take it seriously, after all, in this era, stand-alone games can't be said to have no market at all, but they have indeed declined, after all, online games that can interact with other players will be more popular with everyone, no matter how good the stand-alone game is, you can only play alone, right? Nothing interesting.
Therefore, the CEOs of these game manufacturers not only did not pay attention to it, but also had the mentality of watching monkey shows, ready to see the CEOs of Poplar Company fail when the game was released, but look at the jokes and look at the jokes, the courage of Poplar Company still makes the CEOs of these game manufacturers more admired, after all, in this era, you can invite two popular big-name stars to endorse a stand-alone game in one go, this courage is really not small, you must know that Luo Yang and Chen Feier's worth is not low, and the endorsement fee of the two is estimated to be more than 10 million.
I really don't know if the profits from this game will allow Poplar to recover the high endorsement fee.
However, the situation was beyond the expectations of these CEOs, when the sales performance of "The Legend of Sword and Fairy" after the release appeared in front of these CEOs, the first feeling of these game CEOs was whether it was April Fool's Day or whether they were dazzled, rubbed their eyes fiercely, looked at the calendar on the wall and the report in front of them, and determined that this was all true, and after what had happened, these CEOs immediately sent the company's researchers out to investigate. Weishenme is a single-player game that will achieve such excellent results in the era when single-player games are now in decline.
The speed of the large company was very fast, and soon the market investigators collected and sorted out all the factors related to the good sales of "The Legend of Sword and Fairy" into a book, and submitted it to the CEO's desk, and by the way, a genuine album of "The Legend of Sword and Fairy" was attached.
After carefully reading these market research reports, these CEOs understand that Weishenme "The Legend of Sword and Fairy" as a stand-alone game, in this era that is not suitable for it, can still have good results, first of all, good haode publicity, this game has not been officially released, there are big stars such as Luo Yang to build momentum for it, for a while everyone is very interested in this mysterious game, although Poplar company has also suffered some losses because of mystery, and has been impersonated by many games, losing a lot of image, But this situation was not until after the game expo, after the clarification of Luo Yang and other stars, these disadvantages were reversed, so that everyone knew that this game was genuine, and the mystery that had been accumulated for more than a month was fermented at this time, and it became the driving force for players to buy this game, which is a good effect of publicity.
The second is that the quality of this game is very good,Whether it's the game CG,Game screen,Skill settings,Operation interface, etc.,It's all very good,Plus the perfect and touching storyline,Let everyone can't help but indulge in this game,Even a few game bosses can't help but indulge in this game after trying this game,I have to admit that this game can be appreciated by the majority of players,There is indeed a certain truth, At least the CG carefully produced by Poplar Special Effects Studio is more than one step ahead of the game CG of most domestic game manufacturers.
And the most interesting thing is,This is not just a stand-alone game,It can also be networked,As long as there is a genuine CD,There is a network,You can connect to the server of Poplar Company,Compare game progress with the majority of players,Clearance time,Of course, this setting is proposed by Luo Yang,Draw on the dark battle network on the earth,And the model of Plants vs. Zombies。
What to play the game? Isn't it vanity?,The disadvantage of a stand-alone game is that although it has exquisite graphics,But it's not like an online game.,You can compare with people.,Highlight your superiority.,But now there's such a platform.,You can compare.,And it's not like online games that need to keep throwing money.,Once purchased,Used for life,Naturally more popular with players,Think about your own clearance record on the topper company's server.,Attract countless players to shout God.,Seek strategy and everything,This sense of superiority and pride,It's stronger than online games., At least online games are mixed with money, but this game is more clever and witty.
In this case, it has also attracted more players to specialize in how to clear the customs as quickly as possible, how to get various easter eggs, and the interest has not diminished at all.
The third is that the anti-piracy of this game is very good, each game is equipped with anti-piracy measures like bank electronic ciphers, and only genuine CDs can be connected to the Poplar company's ranking server, and the results you tackle can have the possibility of being on the list, which also makes many players not use even if they have piracy, some people may say that Huaguo is now cracking down on piracy very severely, is there still someone to pirate? However, in the strict regulations, there are also people who are willing to offend for the sake of profit, you must know that there is an old saying that 300% profit can make people willing to risk the gallows, not to mention just going to prison, the net profit of a pirated game disc is not only 300%, so although China cracks down very harshly, pirated CDs can still be seen everywhere, which is nothing to do.
Poplar Company has spent a lot of effort on several anti-piracy measures, but these pirates have no way to start, and fully guarantee the interests of genuine copies.
The fourth is the endorsement of Luo Yang and Chen Feier, everyone thinks that the company that can have such a big-name celebrity endorsement is absolutely strong, and the natural game will not be so bad.
With the above, "The Legend of Sword and Fairy" is not successful, many CEOs closed the research records, have fallen into deep thought, it seems that the stand-alone game is not really dead and alive, as long as the operation is done properly, there is still a lot of money to be mined, and this game, but also to many CEOs brought deep thought, to think about their own games can learn from what experience to use, you must know that although the online game industry is the most profitable, the competition is also the most fierce, there are many games that keep coming out every day, How to absorb the excellent experience of others and use it for your own use is also the most important thing in the online game industry.
Of course, although these CEOs received the analysis, they also admired the operation mode of Poplar Company, which can stir up the stand-alone game market that is already a backwater, but this does not mean that these game manufacturers let Poplar Company seize their market, although Poplar Company operates stand-alone games, it seems that it has no impact on the online games operated by other game companies, but each player at the same time, only has the energy to operate a game! Poplar's games attract these players, and naturally the interests of other online game companies will suffer.
What's more, jealousy is one of the original sins of human beings, and there are many people who are not used to seeing the hot sales of Poplar's "The Legend of Sword and Fairy" and making a lot of money.
It is naturally imperative to discredit "The Legend of Sword and Fairy".
However, after receiving the task, the publicity departments of these game companies were also very depressed, how to discredit this "Legend of Sword and Fairy"? The price of others is not high, you can't spread rumors about Poplar Company to make huge profits, and the quality of the game is also very good, you can't spread rumors about the inferior quality of Poplar's games, otherwise gamers can spray these smearers with blood.
Smearing still needs jishu.,At least you have to have a basis for something.,There's no basis except to help others promote the game.,It's useless.。
Fortunately, the energy of these companies is not small, and they actually found out that the boss of Poplar Company is Luo Yang, and everyone was immediately happy, so some time ago Luo Yang was selling himself and boasting about promoting this game, and it is not because of the company's strength that there can be a big star endorsement, but because of Luo Yang's face.
So a group of water armies began to overwhelmingly promote that the boss of Poplar Online Entertainment Company is Luo Yang, so Luo Yang released an album to promote this game to sell himself and boast and induce consumers, and Poplar Network Company is not how strong it is, but because the boss is Luo Yang! Think about it, the company is all Luo Yang's, of course the endorsement doesn't need money, plus Luo Yang's status in the current entertainment industry, what is the matter of asking two celebrity friends to help? As long as Luo Yang is willing, he can pull a few celebrity endorsements, unlike other companies that need to pay real money for endorsements.
It has to be said that this news did cause some repercussions, and some players who liked the game felt cheated and were very angry, threatening to never play Topol products again.
Poplar Company also monitored these rumors for the first time, and Leluo also panicked, but it was not easy to refute, after all, these things that broke the news were facts, and the first time to ask how to solve this matter, if it was not resolved, it would cause a serious crisis of trust, and the blow to Poplar Company was very big.
When he received these news, Luo Yang was traveling outside for a vacation, because he was behind closed doors at home, Luo Yang found that he couldn't write the script of "Shijie Doomsday" at all, so Luo Yang, who had the idea of going out to find inspiration, took this opportunity to simply take his two little wives and Xiao Jinxuan on a trip, first, to take a good rest, and secondly, to make up for the regret that there was no time for a honeymoon trip after marriage, and to make up for the debt to the two wives.
But I wanted to have a good time, but I didn't expect there to be so many things, and I was really depressed.
Listening to Le Luo's report on the loss caused by this water army smear incident on the computer, Luo Yuan rubbed his temples, these companies are really powerful, and they can actually find out that they are the behind-the-scenes bosses of Poplar Company, but it seems that they are not hiding this matter, and it seems not unusual to be able to find out.
However, the most important thing now is to deal with this crisis of confidence immediately, otherwise under the smearing of a large group of gunmen and trolls, the losses of Poplar will be even greater.
What should I do about this? Luo Yang rubbed his temples while thinking, although Le Luo on the other side of the video was anxious, he also knew that Luo Yang was thinking, so he didn't disturb Luo Yang's thinking.
Just as Luo Yang was thinking about this matter, Fang Lin walked in with a cup of tea, saw Luo Yang was closing his eyes and pondering, stepped forward, handed the tea to Luo Yang, and then said softly: "Luo Yang, what's wrong"?
"Something happened to the company", Luo Yang saw Fang Lin and said with a smile: "You ask the fat man, what will he tell you"!
Fang Lin was stunned for a moment, looked at Leluo, who was on a video call with Luo Yang in the computer, and asked in a little surprise: "Fatty, what's wrong?"
Leluo then carefully explained this matter to Fang Lin, Fang Lin was stunned for a moment, then took out his mobile phone and checked the relevant news, sure enough, now the Internet is boiling, all over the sky, under the instigation of these water armies, many users have expressed their dissatisfaction with Poplar Company.
"Don't you dare to settle down, these damn guys? The market is so big, who can monopolize it", Fang Lin was very dissatisfied, finally Luo Yang took the time to accompany her and Raid Gao Xing to travel, these guys did a little bit of bad things, it's really disgusting, isn't it good for everyone to make money together?
"This time the matter is not big, it is not small, it is not small, it is related to the company's image problem, a company that has a crisis of trust has no future for development, because everyone doesn't believe you, you can't sell the price of your products, it's just a small thing to say small, marketing, everyone is what way is more beneficial, what way to use, it's just publicity, it depends on how we deal with this matter this time", Luo Yang thought for a while, and said to Fang Lin and Leluo.
Fang Lin and Le Luo on the computer both nodded, and Fang Lin added: "Not only that, but this matter also has a great impact on Luo Yang's popularity, if everyone thinks you are a liar, it will be troublesome."
"I didn't expect this, patronizing the company", Luo Yang smiled, hugged the worried Fang Lin, and said, "Now let's all figure out a way together and see how to deal with this crisis."
A few people frowned and thought about it, Fang Lin suddenly said, "I have some ideas, I don't know if it's right!"
"Oh, let's listen to it and brainstorm ideas", Luo Yang and Le Luo both raised their heads and urged Fang Lin to continue.
ps: When I went home, there was an outline to write that it was easy, but it was really uncomfortable to write it for a few days outside, and I was depressed.