Chapter 563: Great Development (3)

"What about the single-player market?" Li Lin asked.

PC games, web games, mobile games, and stand-alone games are the main force of PC games, among which the most popular in China is the terminal game, and on a global scale, the most popular is the stand-alone game.

As for web games and mobile games.

Among them, page games were popular for a while in the future, but they soon declined.

Mobile games have spread wildly with the proliferation of smartphones, which is quite a kind of handheld game.

Li Lin's game company acts as an agent for terminal games, independently develops relatively simple web games and mobile games, and as for stand-alone games, it is the direction that Li Lin requires to focus on.

At present, the terminal game is incomparably popular with a series of American and Korean games such as "Bubble Hall", "MapleStory Island", "World of Warcraft", "League of Legends", etc., and gradually occupies more than 50% of the game market share.

In terms of page games, Gold Games Company focuses on historical games such as the Three Kingdoms and the Sui and Tang Dynasties, and under the same engine, just change the skin, which is a new game.

It's just that the web game players are tired of it, it's not a big hit, but it's not a failure, it's barely running, from the perspective of profit income, the overall profit of the page game has just reached the income of "World of Warcraft", and "League of Legends" can't be compared at all.

In terms of mobile games, it has been fully developed, producing all kinds of mini-games, from fighting landlords to RPG games, in full bloom, with the spread of the iPhone and the recommendation of the Apple App Store, the number of downloads and payments has continued to surge.

However, what Li Lin cares about most is the stand-alone game.

PC games are not popular in Japan, and in the United States, they are only on par with single-player games. And these two are the main consumer countries of games.

Even Huaxia, the main market of terminal games, was gradually encroached upon by mobile games in Li Lin's previous life.

Needless to say, page tours. Although web games were popular in Li Lin's previous life, they quickly declined, there are too many shoddy games, and the popularity of games for this kind of games also fades quickly, basically a web game will decline in less than a year, which looks incredible in the terminal game market.

You know, end games. Even the game "Legend", after more than ten years, is still a big money-absorber, just eating the old book. It's enough for the game company to have a good time.

This is not comparable to page games.

As for mobile games, they have a great future in the future, but Li Lin is very worried about whether mobile games will face the same problems as handheld games, and how prosperous handheld games used to be. But in the 21st century. Handheld games are gradually fading out of people's vision.

Only single-player games have always thrived.

Stand-alone games can be sold on consoles or PC, and both desktop and mobile versions can be developed.

The famous single-player game "Warcraft" spawned "World of Warcraft" and "Hearthstone".

The former is a terminal game, and the latter is a mobile game.

It can be said that a classic stand-alone game is like a popular book in the publishing market, and it has a great future in the derivative copyright market, so Li Lin has always asked his game company to focus on stand-alone games.

"This ......."

Qi Xiangdong was a little embarrassed.

Gold Games has done nothing in the single-player market. Several single-player games developed with money were not welcomed by the market at all, and the response was mediocre. While these single-player games don't lose money too much with their strong sales and promotional channels, the return is disproportionate for the resources invested.

And because the listing was imminent, he didn't want the development of stand-alone games to slow down the listing process, so he temporarily stopped the development of stand-alone games.

Originally, this kind of behavior was very normal, and there was no need to report to the board of directors and Li Lin, but he would not forget that stand-alone games were the strategic goals set by Li Lin.

The CEO not only needs to think about the company, but also needs to implement the strategic goals set by the board of directors, and Li Lin's will is the will of the board of directors.

At this time, Li Lin asked, so he was not very easy to say.

"Is it because you stopped investing in single-player games?" Li Lin said with a smile.

"How do you know?"

Qi Xiangdong was frightened as if he had seen a ghost, he had never reported it, otherwise he would not have hesitated just now.

"You're not the only one in the company who can report." Li Lin said with a smile: "And stop the development of stand-alone games for such a big thing, those program apes and planners have already complained to me." ”

In addition to them, the finance department also reported the matter.

The reason is very simple, to stop the development of stand-alone games, it requires the cooperation of the finance department, and they have always needed to report to Li Lin, the finance department is one of the few departments that the CEO cannot directly order, and they are directly responsible to the board of directors, that is, Li Lin.

It's just that Li Lin didn't care at the time.

Qi Xiangdong's cessation of investment in single-player games is not permanent, just because the IPO is imminent, and the Gold Group needs a better financial statement to impress investors, so all expenses without income need to be suspended.

After the overall listing of the gold medal group, these will be restarted and return to normal, and this time is only a few months.

For years of single-player game development, a few months of pause is uncomfortable, but it's not unacceptable.

That's why he ignored it.

Now that he saw Qi Xiangdong frightened because of this, he didn't mind beating it, not that he felt that Qi Xiangdong was not good enough, it was just because he was taking precautions.

A person stays in the position of CEO for a long time, if there is no one to restrain and not revere, I am afraid that it will gradually become unscrupulous, maybe the first time may be an accident, but if there is not enough beating for the first time, accidents will appear again and again, until it becomes a habit.

And habit is the most terrible.

It can turn the most loyal of martyrs into. Women can also turn loyal subordinates into traitors, which is not uncommon in Western history.

Those professional managers originally had enough professional ethics, but as the owners of the company relaxed their vigilance against professional managers, something was born.

For example, embezzlement of company funds, using the company for their own interests, and other things that are not allowed to appear in the ethics of professional managers.

So Li Lin knocked Qi Xiangdong.

With a sudden, Qi Xiangdong's cold sweat flowed down.

"It's me who calls the shots."

"How's the fiction site?" Li Lin asked.

The novel website that Li Lin refers to is the starting point, in this time and space, the starting point has developed quite well, and when other websites are still reading for free, the starting point took the lead in opening the VIP era, thanks to the fact that there is no piracy in this world, the income of the starting point is much higher than in history.

However, it is precisely because of this that it has attracted the peeps of some online game giants, and Shanda, Perfect, and Jiuyou have all invested in the formation of novel websites.

Therefore, compared with the starting point in Li Lin's previous life that dominated the online novel market by more than 8 percent, the starting point of this time and space only occupied 5 percent of the market.

However, even if it is a 5% market, it is far stronger than the starting point of the same period in Li Lin's previous life.

So the Gold Medal Group bought him for 1 billion Huaxia dollars.

"The starting point is currently developing very well, thanks to the expansion of the market and the iPhone, the users of the starting point are increasing rapidly, in addition to this, the number of users is also increasing."

"As for Jin. Jiang, I feel that her development is a little out of control. ”

The purpose of the Gold Group's acquisition of the novel website is not to make money, or the main goal is not to make money, but to derive the rights to it.

When the fans of a novel reach a certain level, the copyright of the novel has to be derived.

Whether it's a manga or a TV series, it has a meaning, and if it can further expand its influence, then the foundation of games and movies will be there.

Even after games and movies, all kinds of peripherals are derived, which is pan-entertainment.

can become the two foundations of pan-entertainment, one is a stand-alone game, and the other is a novel.

The former is still tentative, and although "Resident Evil", "World of Warcraft", and "Diablo 1: Original Sin War" have all confirmed successes, the investment is too great, and one or two successes are not enough to make all studios go down this path.

Comparatively speaking, pan-entertainment based on novels has matured too much.

Whether it's The Lord of the Rings trilogy or Harry Potter or the upcoming Twilight Zone, it's a testament to the possibility of a film adaptation from a novel.

And this road, Hollywood has been trying for a long time.

Countless works have been put on the big screen and small screen, and adapting movies from novels is a very mature road, so Li Lin cares so much about novel websites.

As for the comics.

Li Lin didn't invest for the time being, because he knew that there was an opportunity that would allow him to ascend to the sky in one step.

And this opportunity, all it takes is to wait.

"Jin. Jiang seems to be going in a strange direction. ”

Strange direction?

Li Lin's first reaction was GAY, and when he thought of 'starting point 100,000 stallion men, Jin. Jiang 3,000 small slings', Li Lin shuddered.

That's the prevalent place of Jiji and Lily novels, even if the purification of online novels has been set off one after another, it has not been able to save Jin. Jiang's fall, there are more and more strange things, and the boys stop.

"Forget it, leave them alone." Li Lin said: "Let the starting point set up a girls' Internet café, and then take the commercial route." ”

Whether it is Li Lin's past life or the present, Jin. The standard of Jiang's works is high, but it is difficult to bear the heavy responsibility of commercialization, and derivative copyright requires not only popularity, but also sufficient space.

Games and TV series are not movies.

Movies can be short, but games and TV series need to be long, and if the novel is basically short, then the screenwriter needs to add too many things, and this will also make fans feel dissatisfied.

They read the adaptation of the novel, not the original mixed novel. (To be continued......)