"Yuanxi, get ready, and leave for the United States tomorrow to attend the annual Los Angeles Music Festival." In the evening, Zhao Yuanxi received a call from his agent Song Jifan.

Zhao Yuanxi frowned and said, "In such a hurry? ”

"There is no way, the American side has only finalized the itinerary, and we have to go over and prepare in advance."

All of Zhao Yuanxi's actions are all for fame, and now he has the opportunity to go to the world's largest record market to promote how he can't be happy, and immediately asked: "Who in the company went to the United States?" ”

"As far as I know, there are TVXQ, SJ-T and Girls' Generation."

The team of Zhang Li-Yoon and SJ-M is currently operating in China, BOA and TVXQ are working on activities in Japan, and the remaining SJ members, Girls' Generation and Cho Won-hee are left in the Korean domestic market. The three East Asian countries with the most developed entertainment industry in Asia are all the strategic targets of S.M, which is the current Greater Asia strategy of S.M.

S.M Company not only transferred Girls' Generation and Zhao Yuanxi, but also gathered SJ in the local market of South Korea again, and rebuilt the SJ-T team. Formed in February 2007, SJ-T stands for Trot Ballad and consists of Little, Heecheol, Jang-in, Prodigy, Sung-min, and Eun-hyuk.

S.M. attaches great importance to the Los Angeles Music Festival, and it should be said that all Korean entertainment companies attach great importance to the American market, and the huge entertainment market of $480 billion makes all Korean entertainment companies salivate and want to sharpen their heads and squeeze into the American market.

JYP, which is also one of the three major music agencies in South Korea, also sent its popular girl group WonderGirls to attend the annual Los Angeles Music Festival. JYP's desire for the U.S. market is no less than that of S.M., and in 2007 JYP.USA was established. S.M. only established the S.M U.S. branch in May this year by Li Xiuman.

S.M's strategy is to first conquer the Asian market, first win the world's second record market and the world's most promising market, and then slowly seek the world's largest market, the United States. After all, compared with the United States, South Korea can give full play to its advantages and specialties in Asia. JYP and YG, two Korean music and entertainment giants, are directly targeting the U.S. market.

Regardless of the process, the ultimate goal of the three companies is the same: to open up the American market and capture the largest record market.

Also confirmed to attend the Los Angeles Music Festival are the "invincible Lee Hyo-ri" and her former teammate Ok Joo-hyun, Korea's first R&B and hip-hop boy duet "Flying Teen FlytotheSky", and the four-member boy group "SGWannaBe" with beautiful and unique timbre and high-level singing skills. There are also some iconic figures and seniors in the Korean music industry that Cho Wonxi has never heard of.

As the company's financial director, Zhao Yuanxi certainly will not be wronged. Ordered Song Ki-beom and Girls' Generation Director Kim In-wook to book first class, and as for the members of SJ-T and the agent team, Cho Won-hee didn't bother to pay attention to it.

Relatives are distant and close, and it is normal for people to be close.

For SJ-T. Zhao Yuanxi was naturally too lazy to bother. If it is SJ-M, Zhao Yuanxi will definitely take care of it. Anyway, Han Geng Zhoumi is not in the SJ-T team.

I'm sorry, Executive Director Zhao is not very familiar with your SJ-T team.

Tiffany was the happiest member, and she stayed up all night excited to hear the news of the team's flight to Los Angeles that day. She came to South Korea alone in 2004 and only went home once in 2005 and has never been back.

This is the first time Tiffany has returned to the United States since her debut, back to Los Angeles, where she grew up. Tiffany was about to explode with joy, pulling Kim Taeyeon to mutter, and a pair of moon-crooked smiling eyes almost bloomed.

Kim Taeyeon wanted to sleep, but was pulled by Tiffany to talk, pouting helplessly, and listening to her patiently.

"Is Parney so loud?" Cho Won-hee, who was sitting in the back seat of Kim Taeyeon and Tiffany, asked with a smile.

"It's not just a loud voice, but sometimes the speed of speech is super fast, and the saliva often spews all over the sky." Jessica snuggled into Zhao Yuanxi's arms and replied lazily.

The nine members of Girls' Generation were paired in pairs, leaving Jessica alone, of course, accompanied by Zhao Yuanxi, the well-known executive director and financial director of S.M. Company.

Being able to work with her beloved is the happiest thing in Jessica's mind, and she is full of tenderness in Zhao Yuanxi's arms with satisfaction.

Zhao Yuanxi rubbed Jessica's palm, "Honey, do you remember the first time we met?" Also on the plane, you met me, I met you, we met each other. ”

Jessica smiled lightly and looked up at Zhao Yuanxi's charming look, "Of course I remember, I will always remember the funny scene of a big bad guy who spoke broken English and accosted me." ”

Zhao Yuanxi smiled slightly and pinched Jessica's tender face, "Is it funny?" And now? ”

"Well, I won't tell you now. I'm going to sleep, put me to sleep. Jessica's little head arched upwards and changed into a comfortable position, like a lazy koala.

Driven by the Korean conquest, the festival was held at the Hollywood Bowl on Highland Avenue in California, and is best known for its shell-shaped open-air stage, a 25,000-seat musical stage that can be seen miles northeast of the theater.

California's good weather is famous all over the world, and the reason why Hollywood chose California is because California has the most sunny days, which is conducive to filming.

As May approaches, the sun is blazing and the heat wave is hitting, and the opening time of the Korean music festival is scheduled for 6:30 p.m.

It's not bad to say that S.M is the leader of Hallyu exports, and the popular idol groups TVXQ, SJ Squad, Girls' Generation, and Cho Won-hee, the emerging trend SOLO. There are a total of four groups of people, elite and luxurious, and if they appear in any city in South Korea, it is enough to cause traffic congestion.

South Korea has always been about seniority, even if they are overseas, they also need to follow, and many SOLO singers in attendance are not only seniors for Cho Wonxi, but also for TVXQ, the earliest debut of S.M Company.

Zhao Yuanxi didn't do much to meet his predecessors, but he was also very skilled. The first person he chose to pay a visit to was naturally the familiar sexy beauty and invincible Lee Hyori.

Lee Hyo-ri is chatting backstage with teammate Ok Joo-hyun, and the two have achieved success in their respective careers after flying solo. Good results have been achieved in different fields. Lee Hyori is known as the diva of the ballad world. And Yuzhuxian's transformation into film and television was also successful, and after SOLO, they were busy with their own work.

"Sister Xiaoli, Sister Zhuxian." Zhao Yuanxi greeted the two with a smile. He had a meal with Ok Joo Hyun once. It was introduced to Lee Hyori.

Ok Joo Hyun chuckled and nodded.

Lee Hyo-ri's eyes lit up. said loudly: "Yuanxi, you are here too." ”

"As soon as I heard that Sister Xiaoli and Sister Zhuxian were coming, I rushed here."

"Still so flamboyant." Lee Hyo-ri raised his mouth and laughed, his crooked smile was extremely moving, and then he rolled his eyes and asked, "Do you have eyebrows for the song you promised to write for me?" ”

"It's been done a long time ago, but Sister Xiaoli is too busy to give it to you."

"Really? Show me. Lee Hyori was overjoyed and reached out directly to ask for it.

Zhao Yuanxi spread his hands and said: "Unfortunately, I didn't bring it with me, and I personally sent it to Sister Xiaoli after returning to South Korea." ”

Li Xiaoli looked at Zhao Yuanxi suspiciously, "You won't lie to me, you didn't write it at all, you plan to return to China and write it again." ”

Zhao Yuanxi shouted wronged, "I really wrote it, there are two songs in total, one "Queen" and one "Saturday Night", both of which are dance music styles, which are very suitable for Sister Xiaoli's style. ”

"That's pretty much it." Li Xiaoli heard that Zhao Yuanxi even said the name of the song, so he was disgusted.

"What were Sister Xiaoli and Sister Zhuxian talking about just now, so happy?"

"She persuaded me to volunteer with her in Africa." Lee Hyo-ri pointed at Ok Joo-hyun and said.

"That's a good deed."

Yu Zhuxian opened his mouth and smiled: "Yes, even our perfect Yuanxi said so, so my sister should not shirk anymore." ”

Li Xiaoli waved his hand and said: "It's not that I excuse myself, my schedule is full this year, I really can't spare time, there is still a concert at the end of this year, I must prepare in advance." ”

"Congratulations to Sister Xiaoli, and I wish Sister Xiaoli's concert a great success." It is a great honor to hold your own concert as a singer, and Zhao Yuanxi is happy for Lee Hyori from the bottom of his heart.

Li Xiaoli looked at Zhao Yuanxi sideways, and said with a smile: "Are you interested in being a guest performer at my concert?" ”

Zhao Yuanxi's chest slapped loudly, "Sister Xiaoli spoke, it was an honor, how could she refuse." ”

Li Xiaoli smiled, "This is still like a word, it is decided, and you are not allowed to regret it." ”

"It's a deal."

Saying goodbye to Lee Hyo-ri and Yuzhu-hyun, Zhao Yuanxi separately visited some of the big seniors in the music industry that he didn't know at all, and then returned to the exclusive standby area of S.M Company.

S.M company dispatched the most singers this time, and the waiting area is naturally the largest, so Zhao Yuanxi went to look for the members of Girls' Generation as soon as possible, and happened to meet the members of WG who came to visit.

Compared with the huge family team of S.M Company, WG, who attended the Korean music festival alone, inevitably seemed insignificant, and after meeting TVXQ and SJ, he came to say hello to Girls' Generation.

Although WG and Girls' Generation were rendered as competitors by the media, the relationship in private is still good, and the captain of WG, Min Xianyi, is also 89line, the same age as the six members of Girls' Generation, and the relationship is particularly good, a group of girls talk and laugh, and the atmosphere is not harmonious.

“Oppa。” Lin Yun'er, who saw it, saw Zhao Yuanxi at a glance and shouted loudly. (To be continued......)