Chapter 235: The Mainland Market
This is simply a bolt from the blue, blowing Xu Guanwu up on the outside and tender on the inside.
He'd been so busy making money that he had forgotten to look north.
"Yes, it's been seven or six years, and something big is going to happen in the north." Xu Guanwu stroked his forehead and muttered.
If his memory is correct, '76 is definitely the most thrilling year in modern Chinese history.
Three great men died one after another, a strong earthquake occurred in Shantang, more than 400,000 people were killed and injured, the Four X Gang was arrested, the Cultural Revolution ended, Taizong ascended the throne, and China embarked on the road of reform and development.
Xu Guanwu used to think that these were just history, and they were the content of the examination printed in textbooks, but now that he has experienced this era, he can't help but feel the feeling that the wheel of history is slowly moving forward and he breathes with the times.
"Hey, hey, hey!" A series of roars woke Xu Guanwu from his grief, "Mr. Xu, are you still on the phone?" ”
"I'm here." Xu Guanwu woke up and replied.
"That's right, I would like to ask, should our newspaper publish this news, and in what format?" Lian Mosheng asked.
"Report in six sections, and within three days, stop using color printing." Xu Guanwu thought about it for a while and said, this is already the standard of reporting on the death of the Queen.
"Wouldn't it be too grand, after all, it's just a foreign head." Lian Mosheng hesitated, "And if we make it too big, we may offend Taiwan." ”
"Don't worry, if Taiwan is offended, it will be offended, anyway, we will have a bigger market in the future." Xu Guanwu didn't care.
"Then in what tone is it reported, it is a praise, it is praise and criticism. Or is it objective? Lian Mosheng asked in detail.
"Praise at length. No criticism. Xu Guanwu ordered. All manuscripts must be strictly reviewed, and no discordant voices are allowed. Otherwise, you can give me home. ”
"I see, boss." Lian Mosheng replied tremblingly.
"Also, contact the Hong Kong branch of the Xinhua News Agency to see if they have any press releases to issue, and try to pick up some objective and fair ones." Xu Guanwu reminded again.
"I see, boss." Lian Mosheng replied respectfully again.
Xu Guanwu finished the order and put down the phone. He stroked his forehead with his hand, and felt a little sad in his heart.
Living in this era, the historical figures in the textbooks in the past are all alive in front of him at the moment. Their life and death are also closely related to themselves, and they are no longer just a few lines of handwriting in a textbook.
……
For a whole day, Xu Guanwu did not show a smile, and all the employees of the company panicked, and they were all cautious in doing things, lest they accidentally provoke the boss to get angry.
When he returned home from work in the evening, Xu Guanwu still had a gloomy face. Zhao Yazhi was taken aback.
"Ah Wu, what's wrong with you today. Who you off again? Zhao Yazhi asked with concern.
"Nope." Xu Guanwu said lightly.
"Then why are you keeping a straight face, what the hell is going on?" Zhao Yazhi asked suspiciously.
Xu Guanwu sighed, "Premier Zhou has passed away. ”
"Premier Zhou?! Who, an old employee of the company? Zhao Yazhi asked suspiciously.
Xu Guan glared at her angrily, "Premier Zhou in the north, why don't you care about national affairs?" ”
"What are you fierce, what do you care about the country's affairs, that's what you men should worry about. I'll take care of my own affairs and I'll be done. Zhao Yazhi had never been so fierce by Xu Guanwu, and she couldn't help but choke with red eyes.
Xu Guanwu was speechless for a while, in a depressed mood, he didn't want to quarrel with his wife anymore, so he didn't eat a light meal, and walked directly into the study.
Seeing him like this, Zhao Yazhi hurriedly wiped her tears, got up and chased after him quickly, "Ah Wu, aren't you eating dinner?" ”
"No appetite." Xu Guanwu waved his hand and said, "I'll be quiet in the study, don't disturb me first." ”
"But......" As soon as Zhao Yazhi said two words, she heard the door slam shut, and she couldn't help but stomp her foot angrily.
……
All night, Xu Guanwu locked himself in his study, quietly thinking about the impact of the fluctuating situation in the north on his future.
Seventy-six years later, Taizong ascended the throne, first spent two years to quell the civil strife, determined the general policy of reform and development, and then drew a circle on the South China Sea.
Since then, China's economy has begun to develop rapidly, from scratch, from small to large, step by step to grow into the second largest economy after the United States.
Although there are various deficiencies in the process of development, which have caused problems of one kind or another, on the whole, the advantages far outweigh the disadvantages.
Xu Guanwu watched social news in his previous life, and he was morally degraded, and the old man who fell to the ground did not dare to help; It's official corruption again, and Moutai's share price has soared...... also used to scold and be indignant about this.
Why did Lao Tzu work hard to make money, two or three thousand yuan a month, live in an urban village, eat gutter oil and smoke haze, and can't afford to buy a house for the rest of his life.
Your sister's high-ranking car drives a luxury car to raise a junior, and dozens of houses under her name do not live in people to raise mosquitoes?
Xu Guanwu was also angry back then, thinking that it was all because of the incompetence of the old communist rule and the unfair system, and he also had the idea of immigrating when he got rich.
But now in this era, when he has seen the living conditions of people in the 70s with his own eyes, and he can't even solve the problem of basic food and clothing, Xu Guanwu knows that he was very wrong at the beginning.
At that time, Taizu tightened his belt and engaged in two bombs and one satellite, which made those hegemonic powers jealous and did not dare to use force against China at will, so that the country had a relatively stable external environment.
Taizong's implementation of reform and opening up and the relaxation of policies to allow private business revitalized the domestic economy and put economic development on the fast track.
If Taizong had not implemented reform and opening up, the current domestic situation in China can refer to North Korea, which inherited his father's business all at once. The photo on the Gugou map shows that after 7 o'clock in the evening, the north and south of the 38th parallel resemble two shijies.
In the face of such a potential market in the mainland, Xu Guanwu couldn't help but feel excited, this is an untapped market with unlimited potential.
However, Xu Guanwu also knows that the mainland market is not easy to enter. A lot of things are restricted. For example, the cultural industry. Movies, music, television stations, newspapers, etc., the censorship is outrageous.
However, Xu Guanwu also knows that if Hong Kong films leave the Chinese market, there is really only a dead end. The total population of Hong Kong is only a few million, and the total population of Southeast Asia, South Korea, Taiwan and other places is only more than 400 million.
However, Hong Kong films generally still have influence in the Chinese market, so the audience base is only 20 or 30 million people at most, and it is not as large as the population of a province in the mainland.
Compared to Hong Kong films. Hollywood films can be sold all over the world, especially in North America, South America, and European countries, with an audience base of more than one billion people, which is not comparable to Hong Kong films at all.
Therefore, Hollywood movies can invest a lot of capital to make films, tens of millions or even hundreds of millions of dollars into them, and the largest investment in Hong Kong films is not Cheng Long's "Thunderbolt", which is said to have cost 200 million Hong Kong dollars; The film with the largest investment in the United States during the same period was "Titanic", which cost more than $200 million......
Of course, "Titanic" has a high return on high pay, and the global box office has recovered $1.8 billion. Cheng Long's "Thunderbolt" had a Hong Kong box office of HK$47 million, worse than "God of Gamblers 2" starring Zhou Yunfa the year before. Therefore, it is considered by the media to be Cheng Long's mid-life crisis.
Although the investment in Hollywood movies is large, it is because there is such a huge market. But you can also earn back the cost. In contrast, with the narrow audience of Hong Kong films, it is difficult to recover the large investment.
As a result, Hollywood film investment is getting bigger and bigger, and since "Titanic", one of the definitions of blockbusters is to invest more than 100 million US dollars...... The bigger the investment, the better the picture, the more audiences, and the higher the box office...... A virtuous circle is formed.
The audience who originally belonged to Hong Kong movies was also attracted by Hollywood blockbusters, after all, under the same ticket price, everyone is willing to watch a better quality movie.
Therefore, the Hong Kong film market is shrinking more and more, and the territory is constantly being encroached upon by Hollywood films. As a result, the smaller the audience, the lower the box office, the smaller the cost, the worse the picture, and the vicious circle continues, and almost all Hong Kong-produced films in Zuihou cannot be sold, and even pirates are reluctant to do it.
Therefore, the only way out for Hong Kong films is to open up the mainland market. In the 80s, when movie tickets were only a few cents, the box office of "Shaolin Temple" could sell hundreds of millions of box office, so we knew that the mainland film market was actually very potential. Mainland audiences also have a very high demand for movie-watching, so there is naturally a market for Hong Kong-made films.
However, Hong Kong filmmakers are accustomed to freedom, even the government, the police, the Governor of Hong Kong, and the Queen of England...... Everyone can use it to ridicule and talk about it, if they are allowed to accept the mainland electric inspection, I am afraid that it is like Sun Wukong wearing a tight spell and cannot be used.
Now there are two roads in front of Xu Guanwu, one is to ignore the mainland market, watch Hong Kong films prosper for more than ten years, and then collapse violently, leaving a large number of people to starve to death.
Another way is to let Hong Kong filmmakers prepare in advance and take the initiative to adapt to the mainland's censorship standards and market, so as not to passively enter the mainland market after Hong Kong films are really finished, and then they will not adapt to the water and soil.
However, it has always been easy to go down the river, but it is difficult to go upstream, and choosing the first road is undoubtedly the easiest way for Xu Guanwu to take, and he can still make money for more than ten years. Hong Kong movies will collapse if they collapse, and they will not let him lose a dime.
But after all, people are not money monsters, and they don't do anything for money. After more than two years of dedication, Xu Guanwu has developed feelings for Hong Kong movies. This is the magic weapon he relied on to start with, and he doesn't want to watch it collapse.
If Hong Kong movies collapse, these cinematographers, prop masters, lighting engineers, tea, drama management, and venue management ...... A lot of people will lose their jobs, and if you ask them to change careers in their thirties and forties, forty or fifty, what else can they do?
Xu Guanwu has also seen similar reports before, 6,000 Hong Kong film practitioners are facing unemployment, no filming, no work, no money to make. At that time, Xu Guanwu just glanced at it, and immediately turned it over, not caring at all.
But now these 6,000 people are alive by their side, and there are nearly 1,000 employees under Xu's alone. Once the Hong Kong film dies, how many people can continue to do this business, and how many people are old and forced to change careers?
Therefore, entering the mainland market is an inevitable choice for Hong Kong films, and it is also an inevitable choice for Xu Guanwu. He remembered that it seemed that Golden Harvest had been approved to build his own cinema in Guangzhou.
It's a pity that it didn't fight for itself, but it filmed a "Cousin, Hello! In the play, he ridiculed the mainland compatriots to the fullest, swearing and spitting, and was unreasonable and self-righteous...... It's obviously the 90s, but he dresses up as if he has traveled through the Cultural Revolution era, opens his mouth and closes his mouth about Mao Zedong Thought, and almost holds up a little red book and shouts Long live the revolution, the rebellion is justified!
Such a film that insults the people of the mainland and seriously distorts reality naturally arouses the dissatisfaction of the relevant departments on the mainland. It is said that the mainland originally wanted to support the Hong Kong film industry, but because Hong Kong filmmakers frequently died, they vigorously challenged the psychological red line of the mainland. When I went to the interior of Zuihou, I simply let it go and let it fend for itself. Golden Harvest's cinema in Guangzhou was also immediately seized, and it has never been allowed to open a cinema in the mainland with foreign capital since then.
So it's really in response to the old saying, if you don't die, you won't die! (To be continued......)