Chapter 1032: The Problem
"At present, the companies responsible for the radio and television network mainly have two companies, China Cable and China Radio and Television Network, one is mainly responsible for the access of cable television, and the other is responsible for the construction of the data network, but these two companies are only as superior business access units, and do not have the ownership of the grassroots network erection, nor do they face the end user, their corresponding business department is the local radio and television company......"
After two days of collecting and sorting, Hao Yu reported to Wu Tian, "At present, these two companies are in the hands of the regimental system and the pearl department respectively, but they are not very valued, so the business development is not very smooth, and it can only be regarded as a preliminary initial stage." Pen, fun, pavilion www. biquge。 info”
"Well, have you thought about what to do next?" Wu Tian asked.
"I thought about it for a while, and thought that it would be best for the General Administration to come forward and integrate the two companies into one company, and at the same time be responsible for the integration of the three networks," Hao Yu said, "After the establishment of the new company, on the one hand, the level will be increased and you can have greater autonomy, on the other hand, after the establishment of the new company, you can avoid internal friction, so that there will be no estrangement between the two companies as now, and communication is not smooth, and even pulling each other back." ”
"Well, that's an idea." Wu Tian nodded, "But after the regimental and pearl systems are merged into the new company, how should we control this company?" Neither of them is easy to mess with. ”
"The plan I am considering is that if I can, it is better to give the two families some good interests in other aspects, and replace their interests and rights in this area." Hao Yu said, "If it doesn't work, then we can only use energy to forcibly merge and acquire, expand the good registered capital of the new company, introduce larger investment shareholders, and squeeze the voice of the two companies." ”
Although Hao Yu's plan is not good, it seems to be the best solution at the moment.
After all, it is impossible for anyone to easily give up the interests in their hands, so compromise and replacement is undoubtedly a good way. However, the problem is that the communications industry is different from other industries, not only profiteering, but more importantly, its long-term ancillary interests.
Of course, it is also possible that the other party values the other value of the communication network more and will not let go easily.
"Actually, don't worry about this, we don't want to make money through this project, as long as we control the right to speak and promote the construction of the radio and television network, only the interests can be temporarily given to them, and I believe that the resistance will be much smaller." Hao Yu said, "In addition, if both of them try to obstruct it, we actually have another plan to do, that is, to set up a new company to develop radio and television satellite networks......
"Oh? What is this statement? Wu Tian asked.
"Tianshao probably forgot that when you acquired CBS, you launched a cooperation with China and helped CBS get the ...... of domestic satellite TV operation rights," Hao Yu said.
Wu Tian's eyes lit up, he really forgot about this part......
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When Wu Tian was in the United States Component Zhongtian Film and Television Group, he acquired Columbia Television Network, the third largest TV network in the United States, and took the opportunity to help CBS obtain the domestic satellite TV operation license that was not too strict at that time, including the satellite TV signal relay service license.
This means that CBS can not only operate its own Chinese TV station and broadcast it in China, but also launch its own satellite for satellite TV relay services.
However, to the current position, the development of CBS Chinese station is not satisfactory, although a set of programs has been opened, and after the review of the General Administration, it can be broadcast in China, but the problem is that there are not several domestic radio and television companies willing to broadcast this program to users, unless there are users using satellite receivers to receive signals, and also support CBS satellite band satellite TV receivers!
Fortunately, CBS's broadcast satellite is relatively early in China, but several provincial stations have used CBS's broadcast service, which can barely maintain CBS's operation in China without losing money.
However, this company, which barely maintains no losses, actually has a very deep development foundation, at least the two licenses in hand, once used well, are enough to cause a considerable effect.
"Well, if you use the network signal, it is indeed a very good choice......," Wu Tian said, "but in this case, there are more interest groups that are afraid of damage......
There is no doubt that the reception cost of satellite TV is much lower than that of cable TV, and you can receive TV signals for free for a long time with only a one-time investment in the purchase of receiving devices, and the price of the equipment is basically the same as the use fee of cable TV for a year!
In this way, it is inevitable that the interests of the local radio and television bureaus, the organizers of the cable television network, will be seriously affected, and any further upward movement will also stimulate the interests of the regimental groups and the pearls, and the resistance will also be not small.
However, if it is a satellite network under the General Administration of Components of Wu Tiantou, then there is a different statement. First of all, those two will definitely not completely turn their faces with the Wu family for this little profit, so the remaining problem is those grassroots optoelectronic companies.
In the face of satellite receivers, those radio and television companies at the grassroots level will inevitably resort to various means to interfere with the use of users, forcing users to buy cable TV services, unless the users are in villages in non-populated areas, and those cable TV networks cannot cover the range.
However, this is not a difficult problem, and it can be easily solved by technical means. The only problem is that if you want to use satellite network TV as a substitute for cable TV, there is still a huge technical difficulty, that is, the problem of user on-demand payment. To achieve this, it is necessary for the user to interact with the data, not just to receive it, which means that it is impossible to use a cheap network receiving device, and it is also necessary for the device to be able to send signals, which would be too costly......
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As a matter of fact, the radio and television village-to-village project, which was launched as early as '98, has been expanded to include highways, electric power, daily life and drinking water, telephone networks, cable television networks, and the Internet, and has been laid with greater intensity.
Subsequently, for some remote mountainous areas, cable television networks were laid out by means of satellite reception. In order to ensure the interests of the cable television network, the location shielding function is set up for the satellite television receiver, that is, the satellite positioning function is added to the satellite receiver, so that it cannot receive the signal in all urban areas where cable television is available.
However, this scheme is not perfect, and it is easy to make the satellite receiver receive the signal in the urban area by cracking it.
"Well, according to what you said, let CBS provide satellite services for all provincial stations in China for free, so that users can only accept CBS signals and watch all satellite stations." Wu Tian groaned, "It's not difficult, it's free, and then let the General Administration come forward to help, it's easy to achieve this goal, but now the biggest problem of satellite TV,It's data interaction,If you can't achieve data interaction,Then in the future, after TV grading,But there is no way to ensure that those restricted level programs are on demand。 In addition, the satellite TV signal can be purely received, but what about the data network? Triple play is an inevitable trend, and it can be used to disrupt Unicom and Telecom......"
"I can't think about this part...... Hao Yu said.
"You can't say that......" Wu Tiandao, "That's it, this is an alternative." The most important thing for us now is to promote the development of cable television networks as soon as possible and form a unified three-in-one company. At the same time, you can contact Fengyun to see if they can realize the large-scale development and production of satellite signal interaction equipment, which is low-cost production, and it is necessary to ensure that the future price is very low, so low that it is more attractive than the annual fee of cable TV stations. ”
"Okay, I'll get in touch with Fengyun later." Hao Yu said.
"There is also data access to the Internet, which is more technically difficult, at least with our existing satellites, we can't afford so many user data interactions." Wu Tian said, "Well, maybe this part can find another partner, such as the power network ......."
In fact, there are many ways to access the Internet, the most common is the telephone line access mode, and then there is the mobile communication access mode, in addition, the development potential is relatively large, that is, the cable TV access mode, and the power cable access mode that has not yet been popularized.
The power supply cable access mode is to separate the signal through a dedicated power cat, which can ensure that all energized wires can be used as signal access points for networking, which means that all remote villages with power supply can realize the demand for networking, let alone in the city.
However, this power supply cable access method is not popular in China, mainly due to technical reasons, and the Mu family has not been interested in this aspect, so the natural power system has not deliberately developed in this regard......
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It is much easier to send data from a satellite to a receiver on the ground, after all, the equipment flying in the sky is worth millions of dollars, while the satellite receiver is only worth a few hundred dollars.
However, in order to achieve data interaction, it is necessary to increase the signal transmission equipment, and the value of such a device is as high as two or three thousand yuan. What's even more terrifying is the service fee, the current domestic satellite Internet monthly service, the cheapest 1M bandwidth is four or five hundred yuan, and ADSL10M bandwidth is only about six hundred yuan per year!
In such a situation, it is very obvious how users can make trade-offs.
Therefore, the only mode that can compete is the network mode of power communication, which has already set up a good line to the home.
As for the problem of TV signal transmission, after Hao Yu consulted Fengyun technicians, he got a good answer, that is, the network on-demand service, which can be carried out through modem encryption and decryption without uploading signals. That is to say, the satellite TV signal is highly encrypted and broadcast, and after receiving the signal, it needs to be decrypted through the set-top box, and what channel of the program can the user decrypt, it is necessary to purchase the corresponding service, and then get the decryption card with the corresponding key added, and insert it into the set-top box to watch.
Although this model is not perfect, for example, it cannot be on-demand for a single program, such as a movie, but it is barely acceptable, after all, the cost is not high, the coverage is wider, and it is much easier than integrating the existing radio and television network.
However, since then, Wu Tian's original plan to make good use of the radio and television network and intervene in the telecommunications industry in order to increase competition, lower telecommunications tariffs, and enhance the vitality of the telecommunications industry has not been realized.
Therefore, after thinking about it, the best solution now is to be able to integrate the radio and television network.
However, after Hao Yu's temptation, it was obvious that this was not an easy question, as Wu Tian expected.
Both China Cable and Radio and Television Network are not interested in integration, and are even full of resistance, and even the General Administration has little cooperation at all, but after Wu Tiangang was ruthless to them, he reluctantly came forward out of fear and went through the motions.
"The conditions I offered to them were high enough, promising that they would not harm their interests, and that they would be the main ones in terms of equity, but they put forward almost the same conditions, that is, to exclude the other party, and then they could consider cooperating with our family." Hao Yu reported to Wu Tian with some depression.
"Tsk, these two, when they get to this stall, are they still making a fuss?" Wu Tian pouted and shook his head.
The regimental system and the pearl system are the two strongest factions at present, but these two parties are not very coefficient, after all, in the process of the growth of the regiment, there is no less stepping on the pearl system, and the relationship between the two families can be harmonious.
However, in this case, it is possible to use the ......
[Bow and thank Lianfeng and Ye Yu for their monthly passes!] (To be continued.) )