Cui Zhengyuan is not an immortal, and naturally he can't calculate it.

His original intention was just to pit Sony, not to let Sony complete its life, and continue to struggle in the whirlpool of end.

However, he ignored the current situation in East Asia, nor did he think about the Korean people's hatred of Japan.

Since Abe came to power, Japan's right-wing tendencies have become more and more apparent. Over territorial disputes and World War II, he has continued to clash with countries such as China and South Korea.

For this reason, South Korea and Japan have fought countless verbal wars between the government and the people.

Now, due to Sony's oppression, a fire broke out in the DaozhìS Building, which also burned down the shop of a Korean businessman and killed a Korean worker.

All these things have taken up and completely aroused the anger of the South Korean people.

A week after the incident, a massive demonstration broke out in the city of Seoul.

As many as 100,000 people poured into the streets and rushed to the Sony branch in Korea and the Japanese Embassy in South Korea to demonstrate.

Holding aloft anti-Japanese and protest slogans, these people excitedly expressed a series of demands for Sony to pay compensation, apologize, and withdraw from South Korea.

At this point, the fire in the S Building has evolved into a national-level incident against Japan.

At this time, the South Korean government had no choice but to abandon its compromise posture and forcibly detain all the leaders of Sony's Korean branch, as well as all related business such as accounts and fixed assets.

After doing so, the South Korean government sent a note to Sony that if it did not make good faith compensation and apologize to the damaged merchants and deceased workers, it would auction off the seized Sony property to compensate the victims.

Sony has sternly protested against the South Korean government's actions beyond the scope of the law, and has said that it will resort to law.

But those who are familiar with the inside story know that both the South Korean government and the South Korean government. The Japanese government, no matter what, will support Sony's hard resistance at this time.

Hideki Komiyayama and Keiichi Morita are right in saying that at such a critical juncture, Sony's reputation is more important than anything else.

If Sony takes an indifferent attitude at this time, then the majority of consumers who originally owned it will also have a bad impression of Sony.

In that case, no matter how good the PS4 is developed in the future, I am afraid that no consumer will have confidence in an indifferent company.

For the first time, at a high-level meeting of Sony, Hideki Komiyayama and Keiichi Morita jointly overpowered Masamasa Tachimi and won the support of the vast majority of the executives. That is to make generous compensation and sincere apologies to the victims of the fire.

Only when the image of Sony is completely saved can we talk about follow-up business issues. Otherwise, the fall of Sony is not far off.

Seeing that the vast majority of the high-level leaders were on the side of Hideki Komiyayama and Keiichi Morita, Masaya did not dare to go against the will of the people.

Otherwise, he, the president, would really be detached, completely lose support, and lead to the disintegration of Sony Company.

But the situation of the next meeting was completely beyond his expectations.

Just agreed on the aftermath of the fire in the S Building, within Sony and the other three who became the Four Musketeers. Vice President Hiroshi Yoshioka, business leaders Yoshihisa Ishida, and Kunimasa Suzuki jointly attacked, accusing President Kazuo Hirai of unfair resource allocation, and the business they were in charge of had come to a standstill for a long time and was already in jeopardy.

Hiroshi Yoshioka, Yoshihisa Ishida, Kunimasa Suzuki, and Kazuo Hirai, the current president. and became the Four Musketeers of Sony.

When former president Howard was about to step down, these four men were the most likely candidates to compete for the position of president.

As a result, on the eve of the results, Kazuo Hirai hooked up with Masamasa Tachimi and received strong support from the board of directors. In one fell swoop, he shook off three competitors and became the leader of this old electronic empire.

The other three were dissatisfied with Kazuo Hirai for a long time, just because Kazuo Hirai had the support of Masaya Immediately. They had to swallow their anger.

What made them most uncomfortable was that after Kazuo Hirai took office, he put forward the "onesony" strategy, and drastically scaled back other business projects, mainly focusing on game consoles, online games and other fields.

These areas were previously the projects that Kazuo Hirai was responsible for, and it was precisely with the lucrative profits of these businesses that Masaya Tachimi persuaded Yuo Tachimi to take up the position of president.

The problem is that Sony has been losing money all year round and has limited funds, and Kazuo Hirai has invested most of his resources in the research and development of the projects he is focusing on, which will inevitably lead to other business areas not being replenished.

Hiroshi Yoshioka has long been in charge of Sony's medical business, but negotiations with Olympus have not been able to come to an end.

It is because Olympus believes that Sony's investment in the medical field is not enough and cannot show sincerity, so it has been delayed again and again.

The effectiveness of the medical business determines Hiroshi Yoshioka's position within the group. So for Kazuo Hirai's bias, he is naturally extremely dissatisfied.

Unlike Hiroshi Yoshioka, Yoshihisa Ishida's predicament, in addition to not being supported by funds, is not unrelated to his own blind arrogance.

In fiscal 2010, the guy optimistically proposed plans to sell 25 million TVs in the U.S. market.

As a result, with the appreciation of the yen and the deterioration of the US economy, Sony TVs, which have no technological and price advantages, are not at all the opponents of similar products in China with high quality and low prices, and even the crude oil market will be lost when it is squeezed out.

In view of the deterioration of the shape, Ishida Yoshihisa had applied for a research and development grant from the headquarters to be used for the development of a more advanced 3D television station.

As a result, this request was dismissed by Kazuo Hirai with the idea that "the company's focus is on game consoles and digital products."

Seeing that he has become the laughing stock of the whole company, this makes Ishida Yoshihisa hold a grudge against Kazuo Hirai and wants to pull him off the horse for a long time.

Kunimasa Suzuki, who is in charge of the smartphone business, is in a similar situation, and the situation is very difficult.

With the rise of smart phones, the original digital mobile phone has completely lost the market, and it has also led many of the original mobile phone market overlords to lose their former prestige.

Sony, like brands such as Nokia, Motorola, and LG, has been hit the hardest.

Although relying on strong R&D capabilities and long-term leadership in the field of electronic products, Sony soon came up with its own high-performance smartphones.

However, due to the deterioration of the surrounding situation and the opportunity to miss the opportunity, as soon as Sony's smartphones left the local market, no one cared about them.

Originally, the United States and China, the largest consumer markets for Sony's mobile phones, were completely occupied by Apple and Samsung, which were one step ahead, and there was no market space for Sony.

Especially because of the tensions between China and Japan, the Chinese government deliberately put obstacles in the way of Japanese products, and Sony lost two of its most important markets.

Not only that, but in other parts of the country that are relatively backward, Sony phones have also been hit by cheaper Chinese smartphones.

Xiaomi, Meizu, vivo, OPPO, Lenovo, etc. all have price advantages over it, and they are also more popular with users in backward regions such as Asia, Africa, and Latin America.

Kunimasa Suzuki has tried countless ways to promote Sony phones, but all of them have not worked well.

However, he blamed the company's lack of support for this result, which made him short of funds and unable to make better publicity.

In March of this year, the company's mobile phone manufacturing plant in Miyagi Prefecture closed, which became the fuse for Suzuki Kunimasa against Kazuo Hirai.

The three top executives collectively challenged Kazuo Hirai and demanded that he be responsible for the company's situation and step down immediately.

The situation suddenly rose and the situation suddenly changed, and everyone realized that the internal turmoil, which was originally temporarily suppressed by the company's crisis, was finally put on the table.

The more fierce struggle between Masamasa Tachimi, Hideki Komiyayama and Keiichi Morita has not yet started a war, but the high-level executives who form the skeleton of the company have begun to fight each other in person.

Kazuo Hirai has not yet recovered from the criticism of the Big Three, and Hiroki Totoki, the executive director who is also in charge of structural reform in Sony's mobile phone business, took the lead in jumping out, and while strongly supporting Kazuo Hirai, he accused Suzuki of Kunimasa's incompetence in giving back and must take responsibility for the difficult situation of Sony's mobile phone, and immediately resigned.

Totoshi Hiroki is one of Masasa's hardcore cronies of Masachi Tachimi, and an important reason why he was sent to Sony Mobile is to monitor and restrain Suzuki's national politics and prevent the other party from treating it as an independent kingdom.

Originally, it was Hideki Komiyayama who was in charge of Sony's mobile phone business, so the current head Suzuki Kunimasa is a faction with him.

Suzuki Kunimasa was attacked, and Hideki Komiyayama's men immediately couldn't sit still and quickly joined the battle group.

At this time, the subordinates of Masaya Tachimi also reacted, and Mitsuo Ikeshita, Hasegawa and other backbone elements also appeared one after another, and they had a lot of fun fighting with the anti-Tachimi Masamasa faction.

Seeing the two sides slapping the table and kicking the chairs, the scolding continued, but the bigwigs on both sides were all arms around and their eyes slightly closed, as if they were turning a deaf ear, and the other people who had nothing to do with themselves were all holding their breath and waiting for the show to happen.

Today's posture can be seen by fools, and it is obviously a prelude to an all-out war between the two sides.

Hideki Komiyayama, Keiichi Morita and others have endured it for so long, and they are not long waiting for the day when Masaya Tachimi falls into a quagmire and can't extricate himself.

And Lijian Zhengya holds the power of the company's shares, and is always the first shareholder, not an idle person.

After this battle, it is really unknown who is unlucky.

However, from the heart of the matter, these bystanders are still slightly biased towards Hideki Komiyayama and others.

Because since Masaya Tatsumi became the chairman, Sony's situation has deteriorated, and everyone's income has plummeted.

What, once it is related to money, then there is no friendship to talk about.

These people haven't stood up for the time being, and they are already the greatest patience they can do for the sake of the grandfather who passed away. (To be continued......)