PS: xiexie small master, a reward for the wrong shoulder!

In the box of a private club in Cheongdam-dong, Choi Jung-won waited for the guests he had made an appointment.

A woman in her thirties, with plain makeup and a plump figure, looks no different from an ordinary housewife.

But if it is someone who knows the identity of this woman, it will definitely be surprised.

Because she is a representative of FashionKorea, she has a deep communication channel with most of the classic brands on shijie.

FashionKorea isn't very famous, but they hold a business that's mouthwatering.

That is the agency right of international famous brand products in South Korea, that is, the agent dealer.

Strictly speaking, internationally renowned brands such as Gucci, Dior, Versace, Armani, etc., will not do direct sales in one region.

Because then the cost is too great. Moreover, the cost of public relations required to open up foreign markets is too high.

Therefore, these brands will select powerful businesses in the region to do agency management, and are responsible for the brand agency operation designated for them.

In South Korea, FashionKorea is the company that has acquired this business.

It is important to know that FashionKorea does not represent one or two brands, but more than 30 internationally renowned top fashion brands.

In other words, almost 80% of these big brands entering the Korean market are represented by them.

Maybe outsiders are not very familiar with the operation mechanism of this kind of agent, but once they say it, they will suddenly understand.

For example, the stores of international brands in various countries are actually operated by these agents.

Although the company to which the brand belongs has the right to supervise, the management power is in the hands of the agent.

Maybe this point may not be obvious to the outside world, so when it comes to another business, I'm afraid many fans of artists know it very well.

That is, clothing sponsorship.

In South Korea, celebrities attend shows or film and television productions. Or catwalks, ceremonies, etc., will wear unique fashion style clothing.

People who often know about Korean entertainment often hear artists say on the show that this dress is sponsored or something like that.

And the merchants who provide sponsorship are actually these agents.

They are responsible for acting as an agent for branded products, and naturally they are also responsible for the sales of products.

How to expand the popularity of the exhibits and expand sales is also their business.

In view of the growth of the entertainment industry in South Korea, the invisible advertising model of sponsorship has been developed.

Sponsored clothing is free for artists to participate in the event. Not only that, but some big-name artists will also receive a lot of remuneration from merchants.

Of course. If the clothes are damaged during the event, the artist will also have to compensate.

When fans or viewers see that the artist's outfit is more in line with their appetite in the show, they will inevitably search for relevant news on the Internet, thinking of adding one for themselves.

In this way, the agencies are equivalent to making an effective advertisement at the lowest cost.

The most obvious examples are the later variety show "RunningMan" and the TV series "The Inheritors".

In "RunningMan", how many times have the hats and clothes worn by the members have been popularized by science, I'm afraid the most senior fans can't count, right?

"The Heirs" is even more exaggerated. The clothes worn by Lee Min Ho and others in the play often appear in magazines and on the Internet, attracting the attention of trendy men and women again and again.

And these publicity methods are actually the credit of the agents.

As for what Lee Min Ho said. The clothes in the play are his private clothes.

That's right, it's his private clothes, but he didn't buy them from an agent.

In addition to this, there is a more subtle way of propaganda. That's SNS.

What agencies often do is find popular artists.

For a certain amount of remuneration, these artists are allowed to post pictures and videos related to their products on their social media from time to time.

Because of the high popularity. Therefore, the SNS of these artists will have a lot of followers.

When these beautiful products appear, fans are likely to buy them, whether they are close to their idols or out of love for beauty.

In a few years, this method will be commonplace. For example, the famous Daddy Lin in China is nicknamed a health care product seller.

This is because he does it blatantly and does not restrain at all, so it has the opposite effect.

And on the Korean side, the most haode person is Kim Taeyeon of Girls' Generation.

Generally speaking, if you want to see who in a group will endorse these brands, you can just look at the rate at which they update their SNS.

Kim Tae-yeon's Instagram is updated almost every day. And with the large number of photos, it can be regarded as the first Korean artist.

In addition to those photos with pets, relatives, team members, and friends, you can see the presence of well-known brands.

It's just that she has updated too many other photos, so she hides this kind of endorsement very well. Not only did it work well, but it didn't cause disgust.

Speaking of which, he is much smarter than that Dad Lin.

And these hidden business methods are also the reason why Choi Jung-won values SNS tools such as Facebook, Twitter, and Instagram.

These not only give artists a free means to maintain exposure, but also broaden their means of making money.

If it is done well, it will form a complete industrial chain in the fashion field, which can give more artists room for development.

The woman he met today, named Jiang Meihui, is the person in charge of such an agency.

The reason why she was able to monopolize the agency rights of so many international brands is because her husband is a director of the Korea Foreign Trade Regulatory Commission.

Taking advantage of her position, she easily obtained the qualification of an agent.

Otherwise, those brands will not want to enter the Korean market.

In recent years, Kang Mi-hye has used her agency authority to almost monopolize the sales of internationally renowned brands in the Korean market.

It is not an exaggeration to say that it is a big profit, and if you really want to calculate the speed of profit, even the bank will be red-eyed.

But just this year. Her good fortune came to an end.

Her husband has been imprisoned for embezzling public property and illegally embezzling huge amounts of funds by taking advantage of his position.

In order to reduce her husband's punishment and get people out, Jiang Meihui has spent a lot of money.

It's just that the wall is falling down and everyone is pushing it, and without the help of real power figures, she alone is a weak woman, and she can't do it anyway.

At this time, Choi Jung-won had the idea of getting involved in the field of fashion brands, so he put forward the idea of acquisition.

As long as Kang Mi-hye agrees to sell the agency rights of FashionKorea and major brands in Shijie, he can help Kang Mi-hye's husband get out of prison as soon as possible.

As for fishing people out now, it's impossible.

On the cusp, Cui Zhengyuan didn't want to do it for a company. Put yourself in it.

After so many setbacks, Jiang Meihui's requirements have become very low.

Even if it's a little later, as long as the husband gets out of the cage, the rest is easy to say.

As for FashionKorea, she also knew that without her husband, she would not be able to save it sooner or later.

Rather than this, it is better to trade it in exchange for the freedom of the husband.

Anyway, she's made enough over the years. Even if the husband doesn't have to work after he comes out, both husband and wife can be a rich man at ease.

After figuring it out, Kang Mi-hye came here with hope and met the powerful Choi Jeong-won.

I poured a cup of coffee for Jiang Meihui with my own hands. Cui Zhengyuan asked calmly: "How is it, Representative Jiang, I don't know what you think about it?" ”

Looking at this figure in front of her, who was about the same age as her son, Jiang Meihui couldn't help but sigh.

It's really more human than human. Angry.

Think about the son of the family who only knows how to eat, drink, and have fun, and go to the stage, and then look at the young man in front of her who can stir up the country with every move, the gap is so big that she can't wait to go home and strangle that little bastard immediately.

Ever since the accident at home. I don't know how many shili have spied on her company.

These people are either openly fighting or secretly seizing, and they have all kinds of means. It's for the sake of the agency that is lucrative every year, and I can't wait to even use the means of kidnapping.

Compared with these people, Cui Zhengyuan is relatively mild.

It's just a matter of exchanging conditions for conditions, and there is no opening up of words. Everything is very convincing on the ground.

Thinking about the ugly faces of those who patted their chests and promised that their husbands could be released from prison immediately, Jiang Meihui's heart couldn't help but sneer.

Do you really think that you don't know anything?

At this sensitive moment, not to mention these greedy people, even the president can't let his husband come out.

Aren't you just spying on my company, okay, I'll send it to Executive Cui now.

If you have the ability, come and fight him.

Jiang Meihui knew that those people would not dare.

In the face of Cui Zhengyuan, they didn't even have the strength to fight back, even if they were sunk at the bottom of the sea, they wouldn't open their eyes for them.

"Executive Cui's proposal is very good, and after careful consideration, I think it can be closed." With the pleasure of revenge, Jiang Meihui admitted her thoughts very happily.

Seeing that this woman was so easy to handle, Cui Zhengyuan also relaxed a lot. "It's good that Representative Jiang can think so, please rest assured, our A.P company will also propose the acquisition for the needs of business operations. FashionKorea will not be buried in our hands. ”

For his assurance, Jiang Meihui didn't care.

Anyway, after signing today, this company has nothing to do with her.

Whether it will prosper or decline in the future will not hinder her in the slightest.

But she also has something she cares about, "Don't worry, there are some things that need to be explained clearly in person." Executive Choi, I wonder when my husband will be free? ”

Choi Jung-won did not answer immediately, but glanced at Park Jung-jae next to him.

The faithful bodyguard shook the instrument in his hand, and there was no glare on it.

In other words, the woman in front of her did not have any functioning electronic devices.

Cui Zhengyuan is very careful, in case he is recorded by this woman, he will be in trouble in the future.

Be careful to sail the ship of ten thousand years, he doesn't want a woman to finish it.

At this time, seeing that Jiang Meihui was not a ghost, he could rest assured and boldly say his guarantee. "It will definitely not work in the short term, at least until the turmoil passes. In my opinion, two years is about the same. ”

Jiang Meihui nodded with satisfaction, which was regarded as an endorsement of his decision.

Two years is not a long time, but it can just eliminate a storm.

When no one paid attention to the matter, Cui Zhengyuan had the means to get someone out of prison.

And the reasons can also be high-sounding, and no one can fault them.

Jiang Meihui was satisfied, and a smile appeared on her face for the first time. "In that case, Executive Governor Cui, I think we can sign it." (To be continued......)