Chapter 203: Betting against the Korean media
In April, Seoul is still spring, wind and beautiful day, but the Korean entertainment industry is not calm at all, in March, S.M company finally announced the dissolution of the mythical group, which is the second trend group to be disbanded by S.M company after HOT, this news immediately exploded the entertainment industry.
Fueled by the media, fans of the mythical group directly surrounded the building of S.M. and guided the staff of S.M. to travel.
On the Korean Internet, a large number of people clamored to cut Li Xiuman, and some said that they would boycott TVXQ, which has a precedent.
Lee so-man disbanded HOT, and HOT's fans boycotted the mythical group; Lee so-man disbanded the mythical group, and fans of the mythical group boycotted TVXQ.
Every group that rises in the hands of S.M must have resisted the resistance of the fans of the previous group.
However, no matter how lively the news is, there is an end to the day, and just in April, the news of the mythical combination is outdated, and the fans who are not fueled by the media can't make trouble, and the entertainment industry is calm again.
In April, several small-budget movies began to be released, and "Memories of Murder" starring Li Lin and directed by Bong Joon-ho was released at this time.
It's not that they don't want to compete for the summer and New Year's files, but their investment is too small, even if they put it in the summer and New Year's files, they can't get good theater support, and it's better to put it in the off-season in April.
Although there are fewer people who watch movies in the off-season, there is less competition, everyone is a small investment movie, and who can do it depends on the strength of the distribution company and the quality of the film.
Xijie Entertainment and its "Memories of Murder" were the first to detonate the first shot in the battle for the box office in South Korea in April.
At the press conference, Li Lin, Bong Joon-ho, and several actors and staff of Xijie Entertainment talked and laughed in front of the long guns and short guns of more than a dozen reporters.
Bong Joon-ho has been through this kind of battle for a long time. The staff of Xijie Entertainment are even more experienced, as for Li Lin, just kidding. Several times more reporters than this reporter have seen it, and this kind of pediatric battle is not taken into his eyes at all.
"Li Lin, it has been rumored in the industry that your salary is very high, can you tell us about your salary?" A reporter rushed up to Li Lin's front and raised the microphone and asked.
"The salary is okay!" Of course, you can't say anything about your own boasting, although it is impossible for these reporters to know his real salary, but it is difficult to guarantee that any news will be revealed by these powerful reporters.
"Li Lin's salary is calculated according to the Asian salary." Kim Hyun-gyu next to him laughed and said, "140 million won." ”
What the!
All the reporters present were exclaiming.
140 million won, this price is close to the price of South Korea's national actor and South Korea's troika. Even in Asia, it is the salary of a first-line movie star, and Li Lin is just an artist who sings and turns into a movie, is he worth so much money?
All the reporters put a question mark in their hearts.
"The Golden Producer." A reporter finally couldn't help but ask. "His salary is too high!"
The reporter's words were like opening a box, and many reporters asked questions one after another.
"Li Lin, is what the producer of Xijie Entertainment said true?"
"Is your salary really high at 140 million won?"
"Why are you paid so much? Isn't it your first time making a movie? ”
The sounds of inquiry and questioning all entered Li Lin's ears. If it was before, Li Lin might still be in a hurry. But now Li Lin can talk and laugh.
"If the salary is high, I should ask the producers Kim Hyun-gyu and ask them why they are willing to pay such a high salary to invite me over." In fact, the investment in the entire movie of "Memories of Murder" is only a little higher than the salary of 140 million won, and this is only supported by adding a part of it later and adding publicity expenses to it.
"Although Li Lin's salary is high, he is very famous throughout Asia, and we think the salary we pay him is very reasonable."
Kim Hyun-gyu faced the reporter's microphone and laughed, "Actually, it's not too high." ”
"As we all know, Li Lin is not a Korean artist, he is a Chinese artist. In Huaxia, this salary is only close to the price of a first-line movie star. In addition, I would like to reveal that there are distributors in Huaxia who are very interested in this film, and we are already in negotiations, and I believe that it will not be long before our "Memories of Murder" can enter the video tape market in Huaxia. ”
"Why not a theater?" A reporter asked: "Last year, the total annual box office of Huaxia films exceeded 12 billion Huaxia coins, becoming the second largest film box office market in the world. ”
Which idiot put this in? Kim Hyun-gyu scolded in his heart, the Chinese theater market is one of the most difficult film markets in the world, the domestic film protection month and the perverted review make any foreign film prohibitive, coupled with their annual import quota, it is impossible for Korean films to enter the Chinese market, unless Korean films can invest tens of billions, or even hundreds of billions of won, and then achieve unimaginable box office results in Japan, Singapore, Thailand and other places, and finally it is possible to open the Chinese market.
Even that would be very difficult, after all, it is Hollywood's private place.
Hollywood has spent more than ten years cultivating that market, and they will never tolerate anyone picking their peaches, let alone a Xijie Entertainment, even South Korea's largest film organization, Yingxing, will not dare to say that it has a more than 30% chance of winning in the face of Hollywood.
The reporter next to him invariably stayed away from this reporter, for fear that he would be affected by the brain.
"The problem of the theater is not bothered by this reporter." Kim Hyun-gyu pushed back the reporter's words without being soft or hard, "Okay, what other questions do you want to ask?" If not, that's all for this press conference! ”
"I have." A reporter raised his hand, "I'm a reporter from Chosun Ilbo, do you have any thoughts on the movie "Memories of Murder"?" ”
"It's classic." Li Lin said: "It's not my boasting, this movie is indeed very classic, and this movie can be ranked among the top three Korean thriller and suspense movies." ”
What the! There was an uproar among the reporters.
Although there are few thriller and suspense movies in South Korea, it is not a random movie to say that the top three can be done, "Memories of Murder" has a small investment, small actor fame, and small director's fame, and it is simply a fool's dream to become the top three in the thriller and suspense category.
"Li Lin, you're too good at blowing." A reporter dismissed Li Lin's words, "Do you dare to say anything for the sake of hype?" ”
"I'm not blowing or hyping." Li Lin was not angry at the reporter's questioning, "Why don't we gamble?" ”
"If the movie "Memories of Murder" becomes one of the top three thriller and suspense movies in South Korea, then your newspaper will report me for free for a month." Li Lin glanced at the reporter's press card and found that it was from the Korea Daily.
He had heard of this newspaper, which was not the largest circulation newspaper in South Korea, but it was also a very large newspaper.
"What if you lose." The reporter of the Korea Ilbo provoked: "What if you lose? ”
"My salary is 140 million won, and if I lose, I'll compensate you for the 140 million won, how about it?" Li Lin said generously.
What the!
Kim Hyun-gyu, Bong Joon-ho, and everyone present jumped in their hearts.
140 million won, that's 140 million won, although everyone doesn't think anything when talking about salary, but now Li Lin is using the 140 million won to bet, it's a little scary.
Especially the reporter of "Korea Daily", 140 million won, let alone let them report on Li Lin for a month, even if it is two months or three months, they are willing.
In fact, because of South Korea's small territory and small number of people, the advertising cost is not too much, even if South Korea's largest enterprise Samsung Group is only about 1 billion won in advertising, and it is broadcast on the three major Korean TV stations and the cost of shooting advertisements is also calculated.
And when Coca-Cola, Pepsi and international luxury goods are promoted in China, they will exceed one billion won just by inviting celebrities, from shooting advertisements to advertising on major TV stations, they can't get it without 10 billion won, but is this because South Korea's Samsung Group is stingy and Coca-Cola is atmospheric? Not at all, it's just a difference in the market.
In South Korea, investing 10 billion won in advertising, even if this advertisement is classic and liked by the audience, it is a loss, while in China, investing 10 billion won in advertising as long as the Chinese audience likes it and as long as the Chinese audience buys it, it is almost certain to make a big profit.
"Do you mean really?" The throat of the "Korea Daily" reporter moved, and he swallowed a mouthful of water, "You won't admit it when the time comes!" ”
"How is that possible?" Li Lin smiled slightly, "I am an artist, a public figure, what I say in front of reporters is naturally counted, by the way, other people can also bet with me, but I only accept 10 bets, and the bet with me must be above a medium-sized newspaper." ”
Silence!
The gurgling sound of swallowing saliva continued to sound.
Li Lin actually wants to make a bet with 10 newspapers, and the amount of the bet has reached 1 billion won, does he have so much money to pay the bill?
The reporters present all thought of Li Lin's 10 million-selling album.
Maybe!
After calming down, a reporter said, "I need to ask my superiors." His words opened the floodgates.
"I want it too."
"I'm sorry, I want to bet against you but I don't have that permission."
"Please wait."
All of a sudden, the press conference turned into a telephone call, and the reporters who worked in medium-sized newspapers and above on the ninth floor were all calling to ask their superiors, but in a moment they were confident.
"I am a reporter from Dong-A Daily, and on behalf of our Dong-A Daily, I promise to make a bet with you."
"I'm a reporter for Korea News, and on behalf of us, Korea News, I promise to bet with you."
"I am a reporter of the "Central Daily", and on behalf of our "Central Daily", I promise to bet with you." (To be continued......)