Chapter 463: Integration-Joint Venture
"Xiaotian, Mr. Wu, look at it, now Dahe is the hospitality wine of our middle city government, don't say that I don't support your work!" Zhao Jiacai carried the wine bottle, personally helped Wu Tian and Wu Jianhua pour the first glass of wine, and said with a smile.
Chen Jiahua immediately nodded his head and thanked him again and again, but Wu Tian pouted and said, "Uncle Zhao, it seems that your municipal government's hospitality wine is not only like Dahe, right?" Why don't we call the hotel manager over and ask, do you usually use more in Dahe, or do you use more in Moutai and Wuliangye? β
"Tsk, you kid......" Zhao Jiacai couldn't help but glare, but shook his head with a smile, and said, "You can be content, I didn't follow your father's ban on alcohol, otherwise there would be no guarantee of sales now." β
Wu Tian smiled, this is the truth, Dahe Liquor has seen a lot of sales decline because of his father's alcohol ban. After all, although Dahe wine has been rushed out of the province, the main market is still in Shannan, and the highest market share is still in the mall range.
"How's your dad doing?" Zhao Jiacai asked.
"It's okay, the limelight hasn't passed well, and the effect can still be maintained." Wu Tian said, "Uncle Zhao, what do you guys say about my father's prohibition here?" β
"Anything goes." Zhao Jiacai said, "No matter what is good or bad, in general, I think that this is a temporary heat and will not last long." β
Wu Tian nodded, this is also expected, no matter how to evaluate the significance of the prohibition, anyway, not many people think that the prohibition can last for a long time.
It's a pity that most of the Shannan Wu family is only sitting in the second-in-command, whether it is Zhao Jiacai. It's still Yi Qingshu. It was not enough to also issue a ban on alcohol to echo and support Wu Jianguo. It is destined that the mall can only fight alone, and Wu Jianguo can only bear the huge pressure by himself......
"Tsk, don't talk about this, I still have business today." Wu Tian diverted the topic and said.
"Hehe, what's important, you have to eat and drink enough first." Zhao Jiacai picked up the wine glass and said.
Mayor Zhao is so polite, but there is a reason, not to mention that Wu Jianhua is the general manager of the famous Dahe Distillery. only talked about Wu Tian's last help, but it saved him from a catastrophe, the original loss of hundreds of millions was taken over by Wu Tian without hesitation, but it added a heavy political achievement to him, so that he was not only not punished and transferred, but also steadily promoted a step, how can this great favor not be reported?
"It's okay to eat enough, but if you're full...... Let's switch bars. Wu Tian said with a smile.
Zhao Jiacai was stunned for a moment and glanced at Wu Jianhua. Anyway, today he specially asked for Dahe Liquor by name, in order to save face for the general manager of Dahe Distillery. But I don't know what Wu Tian is selling? Could it be that the general manager of Taiga Distillery doesn't usually drink his own sake?
"Uncle Jianhua, take it out." Wu Tian turned his head and smiled at Wu Jianhua again.
Wu Jianhua bent down and picked up the black leather bag he had been carrying, and Zhao Jiacai was suddenly happy, and said, "Dahe has a new wine?" You have to try it...... Belch? Liquor? β
Zhao Jiacai saw that what Wu Jianhua took out of his bag turned out to be a bottle of Du Kang from Zhongcheng, and he couldn't help but be stunned again, and he was a little confused......
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Two of the three Du Kang wines are in Zhongdu, but they are across the river and belong to two counties.
One of them is the "Du Kang Village", which claims to be the authentic birthplace of Du Kang wine, while the other is an archaeological excavation of the ruins of an ancient wine cellar, which also claims to be authentic.
The problem is that these two have a history of "authenticity", but the level of development is not as good as Baishui Dukang, the two "neighbors" fight all day long, never say that they want to develop well, strengthen themselves, only think about how to beat the other to death, but Baishui has no close enemies, and is very hard to develop the local market, so that more than ten years later, the two in China merged into one company, and there is still no high production and sales of Baishui.
"Uncle Zhao, how about we try the local wine of Zhongdu today?" Wu Tian said with a smile.
Zhao Jiacai was concentrating, frowning and said, "Xiaotian, what are your ideas?" Let's be honest. β
He said as he drank. Wu Tian stood up with a smile, took three more cups, poured three glasses of Du Kang wine each, and toasted directly to Zhao Jiacai.
Zhao Jiacai hesitantly picked up the wine glass and drank it, and then only stared at Wu Tian without saying a word.
"Hehe, Uncle Zhao, look at your eyes, as if I want to trap you." Wu Tian grinned and said, "Don't worry, I came to you today for a good thing." β
Zhao Jiacai's eyes turned around Wu Jianhua again, and said, "What's the good thing?" β
"Uncle Zhao, don't worry, have another drink." Wu Tian smiled, picked up the Dahe wine that had been poured by the Zhao family, and persuaded.
Zhao Jiacai picked up the wine glass even more suspiciously, and finally drank it.
"Uncle Zhao, what do you think is the difference between these two kinds of wine?" Wu Tian put down his wine glass and asked with a smile.
"The difference? It feels similar, well, Du Kang is a little softer, and the aroma of Dahe wine is a little stronger......" Zhao Jiacai said.
In fact, even if Wu Tian is impartial, Dahe Liquor is indeed not much worse than Du Kang, even if Dahe Liquor has paid great attention to research and development in recent years, but after all, it has been established for too short a time, and it must not be as good as Du Kang's technology accumulation in a certain way, not to mention that the water source in Shangdong County is too far worse than Du Kanglai. The resulting wine is a little inferior in the end.
"It's a matter of what each has its own strengths." Wu Tian said with a smile. "Actually. The production specifications of these two wines are the same, and the cost of Dahe wine is even lower than that of Du Kang, but in terms of market price, Dahe wine is a hardcover product that costs 140 yuan...... Jianhuabo. How much did you buy it just now? β
"Thirty-five." Wu Jianhua said with a smile.
"Uh......" Zhao Jiacai couldn't help but blush a little, saying that he had already heard the meaning of Wu Tian's words......
"Excluding the price, the annual sales volume of this Dahe hardcover is about 10,000 cases, and this most expensive Du Kang, hehe, at least this bottle is a five-year-old wine...... "Wu Tian said with a smile.
"I also understand the situation, so you can tell me what you want to say." Zhao Jiacai was a little embarrassed and angry, saying that Zhao Jiacai also had a headache about the entanglement of Du Kang between the two families in the central capital......
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Since the factory was built in the seventies, there was no brand awareness at that time. Everyone uses the Du Kang brand, but it doesn't matter. After the 80s, all kinds of troubles came out, but the lawsuit went to the capital, and finally mediated for one registration, multiple uses, and the mess continued to remain.
The city has not considered solving this problem, and has tried to integrate the two factories, but after all, the two factories belong to two counties, and no one on either side wants to suffer, and the city cannot be biased towards any county, but if you want to be fair and just, the two always want to take advantage of it, so this "historical legacy" problem has always been left behind by everyone, and it is a day to fool around.
"Sell Du Kang to the Great River." Wu Tian said with a big grin.
"What?" Zhao Jiacai's eyes widened and said.
"Uncle Zhao, now the three Du Kang, Baishui's momentum is very strong, but the two in Zhongdu are busy with infighting all day long, if this continues, the brand of Du Kang will be ruined, and the two factories will not be better." Wu Tian said, "Therefore, it is best to integrate the two factories as soon as possible, accumulate strength, and then merge the Baishui family or simply kill it, so as to keep the signboard of Du Kang for Zhongdu......
"I also want to integrate, but this matter is complicated......" Zhao Jiacai sighed.
"That's why I said, sell both of them to Dahe." Wu Tian said.
"That's simple! That's a state-owned asset, that is, it can be sold if it is sold? Zhao Jiacai glared and said, "Besides, although the two factories have some internal friction, both factories are profitable and are the pillars of the local economy, how can they be sold?" β
"Then it's a joint venture." Wu Tian said.
"A joint venture can be ......considered," Zhao Jiacai nodded, "If we can integrate the two factories together through a joint venture, it will be a good thing that the advantages outweigh the disadvantages......
"Of course, not to mention that after the integration, the two will no longer fight among themselves, just that with Dahe's resources and business methods, it will not take two years to develop Dukang into a big brand with a real market share!" Wu Tian said with a smile.
In fact, seriously speaking, now Du Kang is also a well-known brand, but a few years ago, it was formulated as a state banquet wine, designated as a gift wine for foreign friends, but the problem is that this famous brand is only a name, and the market share is far worse than that of other top ten famous brand wines, and more importantly, this situation will get worse......
"Well, let's talk about how to do it if you engage in a joint venture, and what your conditions are." Zhao Jiacai said.
"The proportion of shares is negotiable, but there is one thing, that is, it must be fully managed and operated by Dahe!" Wu Tian stretched out a finger and said.
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After last year's "spring breeze", the capital operation in various places began to flourish. It is not uncommon for local factories and enterprises to be involved in joint ventures by private capital or foreign capital. The bankruptcy and sale of local businesses is no longer news.
So. Zhao Jiacai did not resist the mention of the joint venture, because he knew very well that there was no reason why the project that Wu Tian participated in would not be successful, and once the integration of the joint venture was completed, Du Kangjiu would definitely be able to turn over a few steps within two years as Wu Tian promised!
However, the Zhao family was enthusiastic. But it doesn't mean that there is no resistance to this matter - first of all, the two factories disagreed, and the two counties tried their best to oppose it!
As Zhao Jiacai said, although the two Du Kangs are not prosperous, they are both money-making factories - liquor is a profiteering industry, and Du Kang only sells it in the local market in Zhongdu, which is enough to ensure that the two factories are full of food and drink.
The two counties are even more reluctant to engage in integration, which means that they have to cross counties, which means that the management of the factory can only be handed over to the city, which means that the county will lose a lot of financial resources, and how can they be willing to let go?
Rao is the Zhao family has a lot of mouths. The stunned family said that they couldn't move, but after all, they couldn't use hard means. It was necessary to convey the bad news to Wu Tian on another phone call.
"Uncle Zhao, if this is the case, then simply find a way to bankrupt the two factories, and then it will become a mess, see which of them is not in a hurry to get rid of the burden!" Wu Tian smacked his lips helplessly and said.
"What? Don't mess around, you kid! Zhao Jiacai was startled and hurriedly said.
"Tsk, how can it be considered nonsense, Uncle Zhao, I'm here to help you all keep this big brand......" Wu Tian said.
"Xiaotian, this is not a joke!" Zhao Jiacai said, "You know your father's personality, my attitude has always been the same as your father's, and I will never help you mess around......"
"Uh, Uncle Zhao, do you think I want you to use administrative means to stir up the bankruptcy of those two families?" Wu Tian smiled, "Don't worry, I don't want my dad to know and break my legs." β
"And what do you want to do?" Zhao Jiacai frowned and said.
"Now it's a market economy, and the market has to have the final say." Wu Tian said with a smile, "Uncle Zhao, you don't care what I do, anyway, I promise not to break the law or violate discipline." β
"You kid ......" Zhao Jiacai was full of helplessness, but after all, there was no reason to continue to stop Wu Tian's "normal market behavior".
"Uncle Zhao, I don't care about anything else, just when both sides are in a hurry to get rid of the burden, you have to think about me, we don't try to take advantage of the public, but you can't let me suffer." Wu Tian smiled again.
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"Little enemy, they just came back, so you can't let the family rest for a few days?"
The ninth sister was tired of her voice, and said with a roll of her eyes at Wu Tian.
Wu Tian couldn't help but have a big head, and in less than half a year, the lethality of this girl was even more amazing, and she rolled her eyes so much that she couldn't hold it anymore.
"Well, work matters." Wu Tian said, "Anyway, this time the road is not far, and the matter is not too troublesome, you just take a vacation to travel, and do the work as you wander around......"
"I don't care, people are really tired, they are scared abroad, they really don't want to go out and run......" The ninth sister shook her body and pouted.
Wu Tian felt the bitterness in his heart, when did you feel that running outside was hard? Looking at your experience in the past few years, almost every time a case has not been closed, you aim for the next case again, and you don't complain at that time?
But then again, this time the ninth sister did suffer a lot, running from China to Malaysia, and from Malaysia to Ridao, and after half a year, Aihua's strategic plan was finally completed. Now, Ueno Jijiro has acquired 30% of Aihua's shares, and Sony has also wavered, and it is likely to sell some Aihua shares, or even all of them are not impossible - the key depends on whether Aihua's troubles can be revealed in the next step, but with Song Zhuyi here, this negative news is afraid that it will be difficult to end immediately.
This means that the Aihua brand is likely to be owned by Wu Tian for the vast majority, which is equivalent to giving Wu Tian a chance to land on Ridao and a chance to govern others in his own way!
Ouyang Fei has made great contributions to it, but Wu Tian was not let go of her at all, and it was really a little unreasonable.
"Well, if it's not like this, it's a trip anyway, you can go with me." The ninth sister suddenly looked at Wu Tian expectantly and said.
"Uh, I have to go to school...... Wu Tian said, scratching his head.
"It's summer vacation right now!" The ninth sister shouted, "Hmph, I know, isn't your little girlfriend watching it tightly and not daring to elope with me?" β
"Uh......" Wu Tian couldn't help but blush, she saw Lin Qiu'er when the ninth sister came just now, and without saying a word, she decided that Lin Qiu'er was her little girlfriend - I really don't understand where she saw it from, you must know that since Lin Qiu'er became a secretary for herself, she was so serious that she was much less close to the big sister taking care of her little brother, so she didn't even react to it.
"You have no conscience, you have a new girlfriend, you don't want me?" The ninth sister seized the opportunity, immediately grabbed Wu Tian's collar, and shouted, "I'm so angry!" If you want to buy wine, I don't care who you want to let go! β
Wu Tian couldn't help but bared his teeth, saying that although the matter this time was not too complicated, it was nothing more than to suppress the two Du Kangs in the capital and buy some "ammunition" back, but the problem was that he really couldn't find other suitable candidates to lay out and implement the later plan.
"I said, can we stop making trouble?" Wu Tian said with a bitter face.
"Don't make a fuss? Yes, then you sue me, am I beautiful or your little girlfriend is pretty? The ninth sister tilted her head and stared at Wu Tian's eyes, and said with the corners of her mouth slightly raised.
"Uh...... It's just as beautiful......" Wu Tian said, but as soon as the words came out, he immediately regretted itβthis answer was obviously wrong......
Sure enough, the ninth sister pushed Wu Tian away and shouted: "Hmph, you lied to me, obviously thinking that she was prettier than me......"
Wu Tianna called a big head, a wave of anger surged up, and without saying a word, he grabbed the ninth sister's shoulder, and leaned towards the ninth sister's mouth with a big mouth. But I didn't want to say that what came from my lips was not a soft fleshy feeling, but hard, but I don't know when the ninth sister was holding a book in front of her lips......
"Giggles, villain, want to take advantage of my sister? Where is it so easy! The ninth sister smiled proudly like a little fox, jumped up from the sofa with a twist of her waist, took two steps towards the door, turned back again, and said with a smile, "Okay, I'll spare you this time, I'll go to Xijing tomorrow to help you buy wine for this little villain......"
[Bow and thank wjliu for the commuter pass!] (To be continued......)