Chapter 409: Opening Soon
In this way, another week passed, and finally good news came one after another. First of all, the first is that the recruitment of personnel in each region is finally over. In the month-long large-scale recruitment, after thousands of selections, the new districts of Roca Supermarket finally recruited enough employees according to the company's requirements. Among them, Yang Fengze has been asking for the recruitment of relevant transportation personnel, compared with the employees of other departments, it is indeed much more convenient to recruit employees in the transportation department. After all, there are many men who can have a lot of strength now, and although truck drivers are considered to be skilled jobs, there are countless truck drivers in China now, and there are countless people looking for jobs.
After the completion of personnel recruitment, it is necessary to carry out training before work, in the past, when Lejia Supermarket opened new stores in Shanghai and Beijing, due to lack of time, so Lai Xiaohu generally asked everyone to go to work first, and then find time to train slowly after starting work, but this time considering that the time is still relatively sufficient, so the work of focusing on formal training is placed before the opening.
In the past, Lejia Supermarket used to find a formal etiquette company outside for training, but in the past two years, Lejia Supermarket has accumulated a lot of experience in training employees. Even compared with those etiquette companies, Roca Supermarket is more familiar with its own situation after all, so the training aspects are more targeted.
Before that, the head office had found a group of employees with excellent etiquette and work appearance from the existing employees, and then let these employees personally write a set of internal staff training regulations for Roca Supermarket.
In accordance with the training regulations formulated by the company's headquarters. Each region began to organize staff training. Of course, it is also necessary to hire one or two etiquette consultants, although it is not necessary for these etiquette companies to lead the training throughout the process, but it is also useful to have them act as consultants.
There is no need for technical training. Therefore, the time of this on-the-job training is set for one week, and during this week, all employees will be paid according to the normal salary standard.
At the same time that the HR department began to train employees, other good news came one after another. First of all, Lai Xiaohu is most concerned about the problem of the store, after the most difficult negotiation this week, the work of the store in each region has finally been completed. Even the slower regions have already bought their stores. After the store is completed, the decoration naturally begins.
These are all regions where progress has been slower. The region, which had made relatively fast progress before, had already completed the renovation work in this week. Now that they have the store completely ready, they only need to finish the staff training and start supplying vegetables before they can open.
For Lai Xiaohu, the best news is that he and Zhang Ying are under his personal command. Finally let those regions that are making slower progress slowly catch up, although those regions are still a week behind, but in order to open together, Lai Xiaohu can afford to wait for this week.
However, you can wait another week for the opening. But the propaganda work cannot wait any longer. According to Lai Xiaohu's instructions. Whether it is Liu Xiaoxiao's side or each region, they have signed contracts with the news media they are responsible for, among which the advertisement of Lejia Supermarket will officially meet with audiences and friends across the country tomorrow in major media organizations across the country and a large number of local media organizations.
This time the Lejia supermarket did not find any spokesperson, whether it is an advertisement on the TV station or an advertisement in a paper newspaper, all of them use the method of telling, from the beginning of the Lejia supermarket in the vegetables are different, the magic of the description, and so on to attract everyone's attention, and then through the picture and text will be the existing store business of the Lejia supermarket to show again, the most important information is the most important. The news of the opening of 116 new stores in Lejia supermarket at the same time was disseminated, especially in which provinces and cities have Lejia supermarkets is the focus of publicity.
in national newspapers as well as on television. The publicity only advertises to the specific city where there is a Lejia supermarket, and the specific location is not introduced because of the problems of advertising. However, in the local station and local newspapers, each store will be highlighted on which street in which city.
There is also a difference between national media outlets and local media outlets in terms of advertising time. Both sides will start the propaganda tomorrow, with the intention of creating a sudden burst of overwhelming propaganda effect. But once it opens, the local media outlets will only need to do another month of publicity. Local media are a supplement to the national media, and they exist to carry out more specific propaganda, and the propaganda information can be more comprehensive and cover a wider range of people. However, for Roca Supermarket, local publicity can be stopped after a month, and there is no need for a long time. On the contrary, the advantages of those national media organizations are more prominent in the overall publicity, in order to strengthen the continuous influence of Rojia supermarket, the publicity on these national media organizations will last for more than three months.
As for whether there will be advertising again after all the publicity is over, it is difficult to say. At present, once the initial scene of the Roca supermarket is opened, there is no need to worry about the future customer flow, and there is almost no need for publicity. Of course, if Lejia Supermarket will engage in some national preferential activities in the future, it can be promoted. It depends on whether Lai Xiaohu has this will in the future.
In fact, the truck agent in Shanghai had already transported the trucks needed by Lejia Supermarket to the specific cities with Lejia Supermarket branches through his branches across the country. They waited for Yang Fengze's call, as long as Yang Fengze said that they could deliver the goods, they immediately became a special person to loosen these purchased trucks to the door.
Just like this time, when the training started, the members of the transport team who were in charge of freight transportation couldn't do the training, they had to train guys. So Yang Fengze asked the other party to send the truck over at this time. It was only after they had the van that they began their formal training.
Of course, etiquette training is not particularly important to them. Because they are mainly logistics staff, there are not many opportunities for direct contact with customers, so the etiquette training for them is relatively simple. As long as they dress neatly and neatly at work, keep smiling when they meet customers, and be polite and polite. Of course, you should also maintain the demeanor of your Lejia supermarket employees on occasions outside of work, especially not to spread negative news about the company.
After the short etiquette training, according to Yang Fengze's instructions, the transportation teams from all over the country carried out standardized training in transportation and warehousing on the one hand, and on the other hand, they began to explore their cities on the spot. They need to work out the most efficient transportation routes, and it is especially important to take which route is more convenient and when, after all, traffic congestion is the most common in large cities.
At the same time, there is a slight difference between now and before. There are some cities where shipping can be a bit of a hassle. In the future, the transportation method adopted by Rojia supermarket will be air transportation, which means that as long as the transport team drives the vegetables from the airport to their warehouse in the city, and then transports the vegetables from the warehouse to each store when needed.
But the situation is now. There are some cities that it does not have an airport. The cities that Lai Xiaohu chose to open branches this time are all in the top 40 cities in the national economy, and most of these cities have airports. However, there are also some cities that have economic benefits but have never built airports, especially those by the sea. These cities may have developed through seaports. So the demand for airports is not so strong. However, these cities without airports have increased the burden on the future of Roca supermarkets.
You can't just because there's no airport here, so you have to ask those who are in charge of transportation to run a little more. Even for this purpose, transport teams in cities without airports have special personnel for night transport.
Roca has a strategy of showing up for sale of freshly picked vegetables within 24 hours. Under this requirement, the vegetable planting center of the commercial city needs to pick the vegetables every afternoon, and then transport them to the airport in the evening, and then transport them from the airport to the airports across the country, and finally transport the vegetables from the airport to the warehouse and the store through the transportation personnel on the ground of the Lejia supermarket.
If there is an airport in your city, then the ground transport personnel only need to go to the airport a little earlier in the morning. And if the local city does not have an airport, then they need to drive the vegetables to their own city at night to move the vegetables to the city where they are located. If the distance between the two cities is far away. You may not be able to rest all night.
In the past, the transportation work of the Roca supermarket was mainly done during the day, but in the future, a large part of it will be carried out at night. This is not a good thing for the employees, nor is it a good thing for the Roca supermarket. Not to mention having to pay higher wages at night, and it's easy to get into trouble.
handed over the work of transportation to Yang Fengze to be responsible, and Lai Xiaohu didn't have to worry about specific affairs, even if it was trouble, Yang Fengze would be in trouble.
As for Lai Xiaohu, he has returned to the commercial city again, and now there is only a little more than a week left before the opening of the new store in the planning plan. Personnel training and the decoration of the remaining stores will take a week, and there will be two days of commissioning after the personnel training and decoration work, during which we will conduct a simulated business on the one hand, and on the other hand, we will use the last two days to check and fill in the gaps.
However, after the end of the two-day simulated operation, the 116 new stores of Roca Supermarket will officially start opening.
More than two days a week is long or short. Lai Xiaohu may miss things if he delays for two or three days, and he must follow his previous plan step by step.
Now the purpose of his return is for the purpose of planting the center, and according to the plan, it is time to start planting.
When I went back, I went to pick up the airport with Li, anyway, I have been staying in a hotel near the airport, and the distance is not too far. Although Lai Xiaohu and Zhang Ying went back to the Jincheng headquarters last time, He Li, who was in charge of production, stayed, and the staff responsible for building the transportation system around Zhang Ying did not leave, but stayed to temporarily obey He Li's command. In the past few days, He Li can be said to be fully responsible for the work of the business city.
"How's the work progressing lately?" Back to the hotel. Lai Xiaohu called He Li over to report to work.
"Things are going well at the vegetable growing center right now. The tens of thousands of acres of farmland have been leveled, and now the road construction team is building the road according to the previous plan. Because our requirements for the road are not too high, and the start-up capital is relatively abundant. Therefore, they reported that it could be completed within a month, and the transportation system throughout the vegetable planting center would be in normal use. ”
"As for the factory and vegetable greenhouses, the construction company is still planning and purchasing raw materials. According to your boss, the future warehouse and office buildings are all planned to be built on the edge of the town center of Xinzhen, near the main road leading to the airport. ”
"How about the 1,000 acres of experimental land I told you about before?" Lai Xiaohu asked later.
Without hesitation, He Li said: "The 1,000 acres of experimental land have all been built according to the boss's plan, and the vegetable greenhouse has been built." In addition, the sides are all walled, and various other facilities inside are also fully equipped. ”
"Okay, as long as there are no mistakes in this thousand acres of experimental land. The rest is easy to say. Lai Xiaohu was also relieved when he heard this. Other projects can be carried out slowly, especially the administrative office building can be built for a year or two, but this 1,000 acres of experimental land can not make any mistakes, which is the key to the success of Lejia supermarket.
"How's it going over there?" I finished asking about the production. Lai Xiaohu asked about the transportation again. The few staff in charge of transportation left by Zhang Ying were also temporarily under the control of He Li. The usual work is also presided over by Heli, so for this business, Heli is now the most clear person.
"Two days ago, Boss Zhu of Swift Company called and said that they had already completed the mobilization, just waiting for us to notify them to pull the goods."
In the past, Xunjie Company had never had such a large order, so after the commission of Lejia Supermarket, Zhu Xun also personally launched a mobilization war in the company.
Through Zhu Xun's continuous adjustment within the company, he felt that the company's preparations could meet the needs of Lejia Supermarket, so he personally called and informed Heli. Zhang Ying personally explained to Zhu Xun before leaving, saying that it would be okay to inform He Li about the transportation after she left, so Zhu Xun did not bother Zhang Ying.
"You tell me Zhu Xun's phone number. I'll give him a call personally. Then Lai Xiaohu, who took out his mobile phone, said to He Li.
He Li hurriedly took out Zhu Xun's phone, and waited for Lai Xiaohu to call out Lu. It didn't take a few seconds for the other side to answer, "Hey, hello. Who are you? ”
"Boss Zhu, it's me, Lejia Supermarket, I don't remember it so soon?" On the phone, Lai Xiaohu said jokingly.
"Oh, it's Boss Lai. I said, why does it sound so familiar? During this time, Zhu Xun paid the most attention to Zhang Ying and Lai Xiaohu, and not only did he remember the appearance of the two of them, but he also had to remember the voice. So as soon as Lai Xiaohu spoke, Zhu Xun immediately heard that this was Lai Xiaohu, the big boss of Lejia Supermarket.
"What, is Boss Lai back? What about Mr. Zhang? Zhu Xun asked.
"This time, I am the only one who comes back, and as for Mr. Zhang, she has to stay in Jincheng to preside over the overall situation." After chatting for a few words, Lai Xiaohu talked about the transportation, "Our side will be open for business in more than a week or two, I don't know how your preparations are going, Boss Zhu?" ”
"Boss Lai on our side can rest assured, didn't I call Mr. He two days ago and say that our side is ready, and now we have pushed off any other business, just waiting to start working for Boss Lai." After speaking, Zhu Xun also smiled, "We are always ready here, just call and notify you when you need transportation, and I will personally take someone to it." ”
After talking to Zhu Xun and knowing the situation on his side, Lai Xiaohu was also relieved. Later, he and He Li went to the construction site again to take a look at how the work of the vegetable planting center was progressing. Lai Xiaohu looked around and found that it was basically the same as what He Li said, so he left there.
Lai Xiaohu did not start planting directly, but continued to wait. According to the accelerated growth cycle of the vegetables, plus the time of picking and transportation, it is only necessary to plant four days before the opening. The reason why I came back so early was to allow enough time to prepare, so as not to be delayed due to any accidents. On the other hand, it is also for the affairs of their village.
In addition to managers like He Li, the most needed thing in the vegetable planting center is the personnel who are responsible for the actual planting in the front line. Since this is a rural area, and Henan Province is still a traditional agricultural province, it is much easier to recruit enough workers here who know how to grow vegetables.
In fact, it only took a few days for He Li to recruit enough planters with the help of Wu Ou, and there were quite a few of them, a full 500 people, and most of the 500 people were strong laborers. In the early stage, only 1,000 acres were actually planted, and 500 people would need to be responsible for two acres of land at that time, which is not a small amount of work considering the growth rate of vegetables after acceleration. (To be continued......)