Chapter 496: To revive the prestige of Hong Kong films, the dashing brother has made great contributions
Since it is a box office celebration and a press conference for the next painting, then as the name suggests, the layout of the entire venue must be very beautiful, atmospheric, and well organized, after all, making money, and making a lot of money, the organizers are naturally willing to spend some money to decorate the door.
In fact, today's Sheraton Hotel is very spacious, can accommodate 500 people of the large conference hall, by the organizer Huanyu Entertainment Group is decorated with flowers, jubilant, the front of the guest seat at least 50 square meters of the rostrum, at this time there are a lot of delicate flowers, and a wide background cloth that makes the guests feel conspicuous.
Flowers are not rare, but the backdrop is a sight to behold.
There are two lines on the background cloth: Huanyu Entertainment Group warmly celebrates the global box office of "The True Colors of Men" to exceed 200 million US dollars, reviving the prestige of Hong Kong action movies and impressing the world.
It is no exaggeration to say that as soon as they saw the words on this background cloth, the Hong Kong celebrities, executives of peer institutions, and Hong Kong reporters who came to the scene all felt a strong sense of pride and excitement.
It's been too long! It's been a long time since Hong Kong movies are so good!
Although 2002's "Infernal Affairs" was called a "rescue work", although it caused a sensation in Asia that year, although it also sold the copyright to Hollywood for a record-breaking nearly 2 million US dollars, although this drama was called a classic police film by many people, although there are countless although.
However, this drama is niche after all, and it is also a small profit!
Yes. gathered 4 major actors and 3 queens. There are countless powerful and idol stars in "Infernal Affairs", which is really just a small profit. Although Hong Kong reported a box office of 55 million, which can be regarded as recovering the cost, you must know that the investment in this drama is as high as 30 million Hong Kong dollars! The box office in Asia is less than 100 million Hong Kong dollars, how much can investors earn after excluding the share of theaters?
To put it bluntly, don't look at "Infernal Affairs" to win fame and word-of-mouth, but in the end. This thing is still too literary, people who love it like it very much, but what they don't like is that they can't understand it, it's far worse than the hit "Kung Fu" in 04.
After all, what if you've won so many awards? What about being respected by industry insiders to death? A sentence that I don't understand is enough to make this drama unpopular, after all, no matter how many awards you win, it is not as happy as everyone watching it, nor is it as good as investors making a lot of money, and then the entire film market will become hot from now on!
What "Infernal Affairs" didn't do, "Kung Fu" in '04 did, and it sold $100 million at the box office worldwide. This was already the best box office result for a Hong Kong film (almost all of the creators and investors are from Hong Kong) (not counting inflation), and there was still a vow at the time: the box office of "Kung Fu". There is no Hong Kong film that can surpass it.
As a result, in just three years, a mid-to-high-end investment "The True Colors of Men", which everyone was not optimistic about before, soared into the sky like a lurking dragon, and the release time was only a month (a few more days), but the global box office broke through 200 million US dollars in the end, even if this data is placed in Hollywood, it can definitely be among the top 30 in this year's Hollywood box office list.
Of course, although the box office data is easy to attract ordinary audiences, for these Hong Kong film industry insiders present, they care more about the reputation of "The True Colors of Men", especially in the sales port markets of South Korea, Japan, Europe and the United States outside the Chinese-speaking region.
In the past, there were few commercial films that could be sold in Europe and the United States, mainly because the cultural differences between the two sides were too great, and European and American audiences could not understand the moral of the film, so Hong Kong films could only run rampant in Asia, but they could not sweep the world like Hollywood movies.
Even "Kung Fu", a very classic Hong Kong movie, only achieved a box office of $37 million in the United States, and the reason is that American audiences can't understand it, and the laughter and cool points are not obvious.
But "The True Colors of Men" is different, because this is a fighting action cop film, not a "magical" kung fu movie, and the most important thing is that the story takes place in modern society, and the plot is also set very cleanly, which makes European and American fans not have to worry about not understanding it at all.
Because every country has police officers and criminals, the sense of substitution in this setting is definitely more acceptable to European and American fans than Chinese-style romance films, classical martial arts films, and other love-hate relationships!
Therefore, since this drama was released in Europe and the United States, it has received almost the most praise for Chinese films, even "Hollywood Reporter", "New York Times", "Los Angeles Times", "The Times", "The Times" ...... and so on, these important professional and comprehensive newspapers and periodicals, they are also constantly publishing praise about this movie.
It is no exaggeration to say that "The True Colors of a Man" is definitely the most popular Chinese movie among European and American audiences, doesn't this just confirm the sentence: 'Revive the prestige of Hong Kong action movies and impress the world'?
Just ask, how can you not feel excited and proud of such a film that has once again made a name for Hong Kong cinema and benefited the entire Hong Kong film industry a lot?
Well, although it is true that this is inseparable from the credit of a mainland filmmaker, in any case, the mark of this film has always been: made in Hong Kong.
"$200 million at the box office! I don't know if there will be a more fierce next Hong Kong film than this? A reporter from Cinema Fortnight muttered to himself expectantly.
"I think it's hard!"
A reporter from "Sing Tao Daily" shook his head affirmatively: "If this drama is really as originally set, looking for Yu Wenle to play the role of Fang Yiwei, I think the box office of this movie will be divided by at least 5 times, and even 200 million Hong Kong dollars will not be earned, let alone 200 million US dollars worldwide!" ”
"Yu Wenle's box office appeal is indeed not as chic and strong, at least Europeans and Americans will definitely not buy it!"
At this time, the creators had not come out yet, so the reporter of "Ming Pao" next to him couldn't help but interject, "And it is impossible for the mainland, Japan and South Korea to be so hot, I didn't see Yu Dong, the president of Poly Bona, he only dared to estimate at 80 million at the beginning?" ”
"I admit that Tang Xiaosa is indeed a mainland boy, but you must know that the other main creators of this drama are our own in Hong Kong."
The male reporter of "Film Fortnightly" said with some resentment: "He is really not that great, because the main reason why this drama sells so well is that the script is well written, Chen Musheng directs it well, and the whole crew works too hard, otherwise, no matter how strong the appeal is, it will not be able to sell a bad movie." ”
……
Brother Chic didn't know that someone was deliberately depriving himself of a powerful role in this movie, and he was not in the mood to pay attention to those messy opinions, because as soon as he returned to the conference hall, Chen Musheng immediately beckoned him, Xie Tingfeng and others to sit on the stage immediately, and then in the cheers and applause of the audience, a female emcee announced the official start of the celebration party and press conference. (To be continued......)