Zhao Yongping nodded and smiled: "Yes!" My daughter was born in '92. The son of the Guoqiang family is 4 years old this year, right? ”

Zhang Guoqiang corrected: "I will be 5 years old next month, he is a naughty ghost, jumping up and down all day long, pestering me every day to buy him a game console, saying that I don't buy him a game console if I make a game console, it's too stingy!" ”

This sentence made everyone laugh non-stop, sometimes the child's idea is very simple, innocent, and the words that come out make the adults cry and laugh.

Yang Yun said: "Our children are growing up, and they will face a very strict education problem in the future, do you think that children's childhood is mainly based on learning or playing? ”

"Of course it's playing!" The two said in unison, Lao Tzu is an executive of a game production company, how can he still let his children crawl in the sea of books every day, boiled into a little glasses, boiled into a little nerd?

The greatest hope of social elites like them is that their children can spend their childhood happily, master the ability to learn independently, develop in a balanced manner in many aspects, and have good conduct, rather than how good their grades are.

"Education is a very complex matter, and everyone has a different perspective. In the eyes of those of us, when our children will not worry about survival, work, social status, household registration, etc., which ordinary people may have to worry about for the rest of their lives, we should consider a deeper education, that is, how to cultivate children's creative ability. I think that's the most important educational topic, right? ”

"Yes! There are many aspects to pay attention to, but the power of creation must be ranked first. This is human instinct, and everything else can be cultivated. ”

"That's good. Because of self-discipline and attention, the child does not know what his real interests are. We don't know where they are the most creative, so we need to give them enough environment to try, do you agree? ”

"Agreed!"

"Well, karting is also an environment, it's the easiest entry sport in motorsport, Schumacher, Hakkinen, the famous F1 drivers all drove karting from a young age, why don't we give our kids the opportunity to experience that?"

"But there is only one ...... for the world champion"

"There is only one dragon, don't we also stand at the peak of the world's game industry? You can all do miracles yourself. Why don't you believe that your children can also create zào? ”

This sentence was deafening, hitting the hearts of Zhang Guoqiang and Zhao Yongping, and they couldn't speak for a long time.

They themselves have stood at the top of the world, looking at the world, Long Teng said that he is the second in the game, no one dares to say the first, with the law of "blue out of blue and better than blue", children should get higher achievements than them after having a better educational environment.

And the creative power of man is unlimited. It's impossible for parents to know what kind of miracles their children can create, so why can't their children start out in go-karts and step by step to become the pinnacle of professional racing?

Zhao Yongping sighed: "I understand, thank you Mr. Yang for thinking of this qiē for the children." Learning according to your own interests is the best education, and when this venue is built. I will be the first to bring my daughter over to experience it. ”

Yang Yun laughed: "It's not that there are no female racers, it's just a little rare." ”

Zhao Yongping said with a straight face: "As long as she likes it." So what? People struggle in this life, not just to make themselves. Is it better for future generations to live? We should not live for the sake of living, but for the sake of living well. ”

"Incisive!"

Everyone gave a thumbs up, and Zhang Guoqiang also breathed a sigh of relief: "I'll buy a game console for that kid when I turn around." ”

"Haha! You've finally figured it out, you said that you don't support playing games as soon as you make games, aren't you a traitor? ”

"The little kid has no control over his power, of course I can't let him play the game! But I thought about it, I will make an appointment with him for three chapters, and it is okay to play some children's games appropriately. I also plan to accompany him more, do handicrafts with him, disassemble machinery, play model airplane flying, and explore in the wild......"

"That's what a good dad is! Guoqiang, I support you in doing this! ”

"Guoqiang, you first find out a set of experience, in the future, Mr. Yang will definitely follow your old path, and you will be Mr. Yang's master at that time!"

"That's a must, I will definitely pay Mr. Zhang's tuition then!"

After inspecting the venue, Yang Yun and Jevons visited the local go-kart market in Guangdong Province and Hong Kong and Taiwan, and finally flew directly from Taipei to Tokyo, and stayed for another week, Yang Yun took the opportunity to quietly meet his little daughter, and then flew to Europe, went to North America, flew around the world, and returned to Beijing half a month later.

Zhang Guoqiang was ready in the capital, and as soon as Yang Yun came back, he got all the go-karts jù.

The Department of Physics of Tsinghua University has now almost become the royal expert team of Longteng, and the School of Physics of Tsinghua University opened a major in basic computer physics three years ago, recruiting students to specialize in computer physics modeling research, and a few years later it has become the major with the highest admission score in Tsinghua University, and it will not take long to send a large number of talents to the country's 3D modeling industry.

The core of "Running Kart" is the racing model, which is divided into various categories such as track environmental impact, physical modeling of the kart itself, and motion state setting and adjustment.

As a racing game, racing is an indispensable and important element, how to constantly practice your own operations, so that you can win with the fastest speed, the shortest path, and the best route choice, which is the most attractive part of this game.

But not all players are racing masters, and many female players may not even be able to distinguish between left and right when they are nervous, do not know when to drift, do not know when to use nitrous oxide best, and even do not remember the way, so a joyful prop game will also be generated.

Yang Yun brought back from Europe a very detailed list of the actual number of karting, weight, acceleration, wind resistance, offset angle, friction, N2O jet model, and the full set of real karting models were purchased by him and handed over to Zhang Guoqiang.

The number jù was sent to the Department of Physics of Tsinghua University, and the research team was launched, and on the basis of the "Dakar Rally" made by Longteng before, plus the "Need for Speed" model reference obtained from KTT, the go-kart operation was remodeled.

This is a tedious process, which needs to be constantly set, tested, adjusted, and set again, and sometimes it has to be modified if the direction is wrong.

Long Teng can only wait patiently, and at the same time make game textures, kart model appearances, add various game props, and solicit interesting background songs from the whole society, striving to keep players and make them fall in love with this game.

Technically, there's nothing too complicated about the game, and with the foundation of two racing masterpieces here, it's easy for Dragon to make a cartoonish Kart Run.

From the point of view of fun, Yang Yun has a set of ready-made success stories, coupled with experienced Longteng designers, the final plan is only more interesting and cute than the version that Yang Yun knows.

The question is, what is the profit pattern of this game?

Yang Yun provided a new idea for everyone, and he said when discussing with the marketing department: "You have all thought of the conventional means of constantly launching new karts, selling character cards, selling props, selling experience cards and passes, so have you considered adding ads to the game?" ”

Product placement advertising is the first to appear in the TV and film industry, the vast majority of the income of TV stations are provided by advertisers, in the era of the economy, in order to increase income, it is common to broadcast advertisements for a long time, but this will cause disgust among the audience, TV stations and viewers after the game, choose another smart approach, product placement.

In the era before Yang Yun's rebirth, product placement was very common, such as "Transformers 3", the implantation of various luxury cars such as Chevrolet Porsche Ferrari has no sense of disobedience, "Mission Impossible 4" Dell laptops, Prada handbags, Armani suits, Samsung mobile phones in "Avengers 2", in "Transformers 4", Chinese companies are even organized to enter, Yili Shuhua Milk, Zhou Heiya, GAC Trumpchi Automobile These brands all appear in the play, and there is even "ShuhuaMilk" Lines!

As long as it involves the real world and is closely related to people's daily life, in fact, it can do product placement, KTT's "Need for Speed" story takes place in the city, and excellent American marketers are very good at seizing opportunities, so that the "Need for Speed" series can be tolerated by players while selling well, and unknowingly make a lot of money.

Yang Yun handed over the information provided by Need for Speed to the marketing department and said: "This is the marketing plan for Need for Speed that I bought for $1 million, and I hope you all read it carefully and understand it thoroughly." ”

"But we're a cartoon game, deserts, forests, caves, mines, all kinds of maps are in the wilderness."

"Aren't you going to add a map of the city? Isn't it normal for go-kart races to take place in the city? The Q version of the ad is cuter, and the effect may be better, when you see the Q version of the Coca-Cola soda prop appear in the convenience supermarket at your doorstep, will you buy it? ”

"That's fine...... But there is still a problem, because the speed of the car is too fast, many ads may be passed by in a flash, and if the effect is not good, maybe the advertiser will not buy it......"

"This is your business, the body advertising pattern painting, the rear advertising words, the long-distance background picture, the airship in the sky, the suitable carrier is more, it depends on how you find it, could it be that I can't do these things?" (To be continued......)