Chapter 738: Movie Publicity
PS: xiexieEhime, the lack of a moon bow reward!
As soon as the front foot sent off the Chinese delegation, Cui Zhengyuan received a call from Ning Hao.
"Executive Cui, the post-production of "Crazy Stone" has been completed."
"Really? That's a good thing. Have you decided when it will be released? Cui Zhengyuan was very happy when he heard that this movie he invested in was freshly released.
Ning Hao was happier than him. "The film has just been censored, and apart from a few parts that have been cut, there are no major problems. I discussed it with Andy, and the preliminary release date was June 30. It happened that students were on vacation, just in time for the start of the summer season. ”
"Yes, this arrangement is very reasonable, I have no opinion." Cui Zhengyuan felt that this was very good.
The summer season is definitely the prime time for Chinese film screenings, which can attract a large number of students to the cinema.
After all, Andy Lau has been making movies for so many years, and he is more experienced in how to arrange him than Cui Zhengyuan.
Cui Zhengyuan has decided not to interfere in the distribution of this movie.
"Executive Cui, I just called to ask. Because our film has to be promoted, I wonder what you can attend? Ning Hao asked cautiously.
Although in terms of roles, Choi Jung-won is one of the leading actors. But the original positioning was a cameo, so Ning Hao felt a little embarrassed when he asked him to help with the promotion.
Who has ever seen a film and television work that requires a guest to participate when it is going to be promoted.
Cui Zhengyuan was also a little surprised, but he did not arbitrarily refuse. "Do I have to attend?"
He has so much work, and it is a little unrealistic to put it all down to participate in the promotion of the movie.
When "Pirates of the Caribbean: The Curse of the Black Pearl" was released, he didn't attend all the promotional events.
Hearing that Cui Zhengyuan did not make a direct decision, Ning Hao was overjoyed. "If it's difficult to participate in the whole process, you can decide when to attend."
Originally, he didn't expect Cui Zhengyuan to agree so happily to accompany the crew for publicity, as long as he appeared once or twice. And he was content.
With Cui Zhengyuan's fame, as long as he participates in publicity, the effect will be many times better out of thin air.
Cui Zhengyuan calculated the time and found that he didn't have much time to spare, so he said: "Maybe I can only participate in the promotion once, about the end of this month, what activities do you think is better to participate in, you can tell me." ”
"At the end of this month......" Ning Hao hesitated, desperately trying to find a promotional activity that could match Cui Zhengyuan.
finally invited the biggest superstar in the crew, of course, to be used in the most critical and haode position.
It's head-scratching. "Crazy Stone" is just a small-budget movie. Except for Cui Zhengyuan, who made a cameo, the entire crew did not have a big name that could shock the scene.
As a result, the publicity activities that can be carried out are limited. It's really hard to find the right one in a bunch of inconspicuous jihua.
After thinking about it for a long time, Ning Hao's eyes suddenly lit up. "Alas, there is. At the end of this month, our crew will collectively appear on "Happy Camp", is Executive Cui interested? ”
Cui Zhengyuan was stunned, but he didn't expect the crew of "Crazy Stone" to be lucky enough to be on that stage.
Among the few commendable variety shows in China, "Happy Camp" has been on the air since 1997. has always sat firmly on the throne of the first.
In China, there are countless people who dream of being able to land on the stage of "Happy Camp" and become famous once.
If you compare it horizontally, it is equivalent to the same urgency as Koreans are eager to appear in "Infinite Challenge".
Anyway. was able to go to this high-rated variety show to promote the movie, and the crew of "Crazy Stone" definitely earned it.
Cui Zhengyuan was also very satisfied with Ning Hao's proposal.
This stage with a wide audience is also of great benefit to him.
"That's not bad, alas. It's decided, and I'll be notified when it's confirmed. Cui Zhengyuan was very simple and agreed.
Actually, it's comparative. Choi Jung-won is even more fond of another popular program of Shonan TV - "Everyday Xiangshang".
Compared with the funny and frolicking "Happy Camp", "Everyday Xiangshang", which takes the language route, is actually more suitable for the promotion of the movie.
It's a pity that at this time, "Everyday Xiangshang" has not yet been born.
Wang Han and other hosts don't know which corner to mix in, so they retreat to the next best thing, "Happy Camp" is the most haode choice at present.
The crew of "Crazy Stone" was able to star in China's most popular variety show, which is actually the result of Andy Lau's efforts.
In the original history, Andy Lau didn't attach so much importance to this movie. threw away two million investments and ignored them.
"Crazy Stone" in that time and space was also released in a hurry without any publicity at all.
As a result, without any publicity and unbeknownst to most fans, it won a box office of more than 20 million yuan, creating a myth of a tenfold return on profits.
But in this life, because of Cui Zhengyuan's cooperation. And Cui Zhengyuan highly admired this movie, which made Andy Lau fall in love.
With his understanding of this old Korean friend, if he wasn't really sure, Choi Jung-won would not be so eager to invest in a small-budget movie.
Since he noticed that the results of this movie would be very good, Andy Lau was naturally willing to use his connections to promote it.
The Immortal King has been in the art for more than 20 years, and his contacts are all over the country, at home and abroad.
Therefore, when he found the director of "Happy Camp" and proposed to let the crew of "Crazy Stone" star, the other party couldn't refuse at all.
It's just that this embarrassing move makes it very difficult for "Happy Camp".
Because the director rummaged through the list of the film's crew and actors, none of them could be called big names.
How can such a promotional event make the audience like to watch it.
Just when the director's egg was painful, Ning Hao personally went to Shonan TV and the crew to verify the program process.
When I learned from Ning Hao's mouth, this movie actually starred international superstar Cui Zhengyuan. And they also agreed that they would participate in the recording of the program at that time.
As soon as the news arrived, the director no longer had a pain in his waist, his legs were no longer sore, he was able to walk with the wind, and he didn't have to work hard to go upstairs.
In recent years, Korean stars have become more and more popular in China, and after they invited Korean artists to appear in "Happy Camp" several times, the effect was very good.
Now the king of Korean artists, a big name of Shijie level will participate. The director couldn't help but get up to the pomp and circumstance and ratings at that time.
What else to say, immediately arrange manpower and preview to publicize it first.
Sure enough, when Shonan TV announced the guests of "Happy Camp" on May 30, many of Cui Zhengyuan's Chinese fans were boiling.
Because of the secrecy measures, the natives did not know that their idol had actually made a Chinese movie.
At this moment, the distance between the two sides was invisibly shortened.
Although the director and other actors in "Crazy Stone" are not too famous, the vision of idols is world-famous.
Without saying anything, this movie will definitely be interesting.
It's just a little far away from the release date of June 30th, but fortunately, there is "Happy Camp" on May 30th to solve the cravings.
This is the first time that an idol has participated in the recording of a variety show in China, and he must gather all the partners he knows to rush to the scene to support.
In addition to the shocking news of Choi Jung-won's appearance. "Crazy Stone" has also received a lot of attention.
Everyone wants to see what kind of charm this little-known movie, as well as the equally little-known directors and actors, is worthy of Choi Jung-won's personal performance.
Not to mention that there is another name named Andy Lau among the investors, which is an eye-catching weapon in itself.
It was in such an atmosphere that Choi Jeong-won arrived in Shonan Province on the morning of May 30.
The people who picked up the airport were Ning Hao and a staff member of the "Happy Camp" program group of Shonan TV.
As soon as they got off the plane, the group rushed to the TV station non-stop to prepare for the recording of the program.
Because Shonan TV made a preview before. So Chinese fans already know the news that Cui Zhengyuan will come to record the show today.
While the crowd was excited, the number of people who picked up the plane also reached a terrifying level.
From the airport all the way to Malanpo, no less than 40 or 50 cars were following.
Originally, the road conditions were very congested, and these fans wanted to get close to their idols. He kept urging the taxi driver to speed up.
On the highway, you chase me, and the situation looks very dangerous. Maybe if you don't pay attention, an accident will happen.
Along the way, Cui Zhengyuan also frowned, very worried about this situation.
I thought so. In the car, he tweeted a message through the mobile phone internet, warning fans not to fanatically and blindly chase cars. Avoid traffic accidents.
Because of star chasing, many Chinese fans are able to log in to social networking sites such as Twitter and Facebook.
Cui Zhengyuan's Twitter is followed by people 24 hours a day, so as soon as the news is released, it is immediately seen.
Among the fan groups, the speed of news is very fast.
The fans who saw the news immediately dialed the phone, contacted the fans who were chasing the car, and conveyed the idol's instructions to the past.
Star-chasing is a very blind behavior, especially for young people. In their eyes, idols are heaven, and whatever they say is right.
In the eyes of these fans, the status of idols is to surpass many close people such as parents and teachers.
Knowing that idols cared about their safety, fans were moved and slowed down the pace of car chases.
Seeing that the road conditions finally returned to normal, Cui Zhengyuan couldn't help but breathe a sigh of relief.
In the future, Korean stars will come to China more and more often, and the situation will become more and more complicated.
Due to historical relations, most Chinese themselves do not have a very good impression of South Korea.
Once something unpleasant happens to these fans in the process of chasing stars, it will be artificially infinitely amplified.
In that case, the impact will not be repaired in a moment's time.
Therefore, no matter which market A.P operates in, Cui Zhengyuan has always asked its artists to pay attention to maintaining their demeanor, not to be pampered and arrogant, and to do things that make the locals hate.
For example, when Lee Seung Gi participated in the Hainan special of "Xman", he made a careless speech and insulted the locals.
A.P has also made a public daoqian through official channels, and promised to strictly control its artists in the future.
After returning to the company, Lee Seung-gi was ordered by an angry Choi Jung-won to stop his activities for three months and conduct introspection.
Since then, he has never made a mistake in his words.
Choi Jung-won knew that the consequences of Lee Seung-gi's careless speech had an impact on him in his previous life for nearly ten years, and it has never faded.
At the beginning, Lee Seung-gi relied on his high popularity in China and did not need overseas markets. And in order to cater to the paranoid national self-esteem in the country, he refused to daoqian.
As a result, when he saw that Han Xing vigorously explored the benefits of the Chinese market, he also wanted to come in, but he couldn't open the situation.
I don't know it, it's the evil result of the beginning.
Now Cui Zhengyuan's A.P company, he will not allow anyone to dare to make such a foolish mistake.
For example, this time Cui Zhengyuan told fans to pay attention to personal safety, and it was quickly circulated.
For such a person who cares about the safety of fans, he naturally gets a voice of praise from the Chinese people.
Plant melons and get melons, plant beans and get beans.
Because of his momentary move, not only did the ratings of "Happy Camp" climb to a new height.
also brought "Crazy Stone", which was released for the first time, to be the first to hit and catch people's attention.
It is expected that the box office will be much better than in the previous life. (To be continued......)