Chapter 221: Hunger Marketing

Deng Lijun's "Love Jun Like a Dream" Asian tour, the first stop of Hong Kong's Lee Stage, was held for three consecutive days, and the venue became a sensation and became the hottest topic in Hong Kong today.

Three days later, due to the strong demand from fans, three more shows were opened in a row, and the venue was still full, showing Deng Lijun's super popularity.

Originally, this is a high level of popularity, and the strong demand from fans, even if it is held three more times. But Zheng Donghan still adhered to the concept of "rather lack than excess" and persuaded Xu Guanwu not to hold more concerts.

After Xu Guanwu listened to his reason, he couldn't help but look at him suspiciously. If it weren't for Zheng Donghan not revealing other supernatural events, Xu Guanwu would almost have thought that he had also traveled from the later generations.

The reason given by Zheng Donghan is clearly that a certain mobile phone in later generations caused "hunger marketing". The more you can't get something, the more haode it is! Hunger marketing is to make you see, you can't eat, and tickle your desire to buy all the time.

After Xu Guanwu understood Zheng Donghan's business philosophy, he immediately agreed to his proposal and did not hold any more concerts.

Zheng Donghan originally thought that it would be very difficult for him to convince Xu Guanwu, and he was ready for a long-term battle. But what I didn't expect was that I only started a head, and the boss had already agreed to my proposal. made Zheng Donghan suddenly feel a sense of aggrieved that his fist hit the cotton, and he had nowhere to go.

"Boss, do you really understand what I mean?" Zheng Donghan asked extremely embarrassed.

"Of course, what you mean can be summed up in just four words: 'hunger marketing.'" Xu Guanwu said with a smile, "Let the fans' desires not be relieved, and wait until the next time they release a record or hold a concert." Burst out again. Am I right? ”

"Uh......" Zheng Donghan was stunned for a moment. Cold sweat came down, "Boss, it's okay, I'll go out first." ”

Xu Guanwu nodded, but the heart of the Sprinkle family has crossed over from the era of the information explosion in the later generations, and I don't know more about playing concepts than you? Haven't I ever eaten pork, haven't I seen a pig run?

……

Yisheng Records then announced that because the itinerary had been fixed for a long time, it would no longer hold Deng Lijun's concert in Hong Kong. The fans who were looking forward to it were extremely disappointed.

Deng Lijun is also reluctant to say goodbye to fans. Leave Hong Kong for Singapore, the second stop of Tang Lijun's "Love Like a Dream" Asian tour.

On the morning of Deng Lijun's departure, Xu Guanwu held a seven-person group meeting in the company.

He didn't go to the airport to see him off, one was because after listening to the driver's words that day, Xu Guanwu Zaijian arrived at Deng Lijun, and he had an indescribable feeling. That feeling was like a latent volcano, which made Xu Guanwu feel very dangerous. He knew that if this feeling really broke out, it was likely to hurt many people around him, so Xu Guanwu didn't dare to take risks for the time being.

Second, because he was going to attend a party held by Shen Bi at the Royal Hong Kong Yacht Club in the afternoon. Therefore, the group of seven meetings must be held in advance. It just happened to give Xu Guanwu an excuse not to go to the airport.

"This is the second version of the script revised by Director Chu Yuan according to the opinions of the seven-person group meeting, everyone has already seen it, right? This is the project that we are focusing on today. Xu Guanwu spoke first.

"I've seen this script before. I think Director Chu has indeed revised it well, and I support this project to pass the review. Xu Guanjie first expressed his opinion.

"I also think the revised script is very good, and I agree that this project will pass the review." Mai Jia also said.

Then Xu Guanwen, Xu Guanwu, and Zeng Zhiwei raised their hands together to pass. Hong Jingbao still has reservations, he always thinks that sword and martial arts films are outdated, and even director Hu Jinquan's "Loyal Martyr" has lost its old book, not to mention Chu Yuan, a director who even wants to give up Shaw Brothers?

However, now six to one, the majority has passed, so Hong Jingbao can only accept this result.

"Okay, since the majority agree to this project, then we will officially set up the project." Xu Guanwu said happily, "Now let's talk about this actor." I have asked Director Chu Yuan to draft a list of actors before, everyone has read it, do you have any opinions? ”

"Mr. Xu, the main actors of Weishenme are all from Shaw Brothers? Our own people are not on the list? Hong Jingbao asked with a frown.

"Yes, why are you cheapening outsiders for nothing, and our own brothers are also very good." Zeng Zhiwei said, "Like Yuan Biao can play Meng Xingsoul, Yuan Hao can play Lu Xiangchuan, Chen Guantai can play Sun Yubo, and Mai Jia can also play King Jinpeng." ”

Xu Guanwu made up for the few people recommended by Zeng Zhiwei, and couldn't help frowning. None of these people are handsome and beautiful, not to mention whether the appearance fits or not, even if they have temperament, they can't match it at all. Just like Cheng Long's "Sword Flower Fireworks and Rain Jiangnan" and "Flying Over Cirrus Mountain" before he became famous, they were filmed purely for funny purposes.

"Zhiwei, these people you just mentioned, in my opinion, are not suitable for appearance alone." Xu Guanwen shook his head and said, "Sword and martial arts films still test the appearance of actors, because the heroes in people's minds are all personable, extraordinary, handsome and chic. Yuan Biao, Yuan Hao and others are very suitable for making fist and foot kung fu movies, and playing heroes will inevitably lose some points. ”

Hong Jingbao frowned, although he knew that several junior brothers were not handsome and beautiful, but he was so famous by the boss, he couldn't help but be a little depressed.

"Sanmao, don't take it to heart, everyone will talk about things, and there is no personal attack." Seeing this, Xu Guanjie hurriedly spoke out.

"Whatever Mr. Xu said, I'm a rough person, and I won't take it to heart." Hong Jingbao said with a smile.

Xu Guanwu is also not optimistic about the costume style of Yuan Biao and others, to be honest, he has seen movies such as "Frozen Wonder Man" and "Six-Fingered Piano Demon" starring Yuan Biao before, Yuan Biao has a costume hero version in it, but the fist and foot kung fu martial arts action is first-class, but the appearance and temperament do not need to be mentioned.

Liu Jialing, who has an emotional scene with Yuan Biao in "Six-Fingered Piano Demon", said sourly, "It's better to be famous than to meet", which makes people a little funny.

Didn't Zhou Xingchi star in "Ouchi's Secret Agent Zero Hair" also ridicule the four chivalrous guests in Gu Long's novel. Lu Xiaofeng became a middle-aged fat man with a pockmarked face, Ximen Fuxue was bald with hair like a bird's nest, and Ye Gucheng put a dog skin plaster on his head. Even the flowers are full of buildings, and they have become obscene and bad old men.

Lu Xiaofeng also taught a lesson: "A master is not necessarily handsome. That's just wishful thinking on the part of your ordinary people. ”

Although it is a spoof of the master in the ancient dragon. But it can also be seen that the image of a hero in the minds of the general public must be the image of Yushu in the wind, dashing, free and debauched, and dissolute.

"The reason why I asked Shaw Brothers actors to star in this movie is because the company still has a shortage of artists. In addition to the Dragon and Tiger Martial Artist is the Dragon and Tiger Martial Master, it is far less abundant than the accumulation of Shaw Brothers' talents; The second is because they want to take the opportunity to win over the actors of Shaw Brothers. Everyone knows that now Shaw Brothers guards us like thieves, for fear that our employees will enter their studio to poach. That's why we're going to create opportunities for engagement. Xu Guanwu explained his purpose.

And it can be seen from Uncle Shao Liu's loan of director Chu Yuan that in fact, Uncle Shao is also deliberately trying to transform. Take the path of a superstar manager's company. After all, Shaw Brothers has such employees, and Uncle Shao is also very confident in this. Xu Guanwu said with a smile, "We will provide him with such an opportunity to make him take a bigger step." ”

"The Shaw Brothers transformation is a big competitive for us. We're going to help him? Zeng Zhiwei asked suspiciously.

"yes, isn't that equivalent to adding a competitor to yourself?" Hong Jingbao also asked in surprise.

"If Boss Shao really plans to transform, then it will do us a great favor." Xu Guanwu sneered, "With Boss Shao's slamming, even if the artist's salary is 100,000." He was only willing to give thirty or forty thousand. The commission is so bad, who else wants to follow him again? Besides. Our Hsu Brothers films can be sold in the United States, and the market is bigger than that of Shaw Brothers. So we can afford a high salary, but in comparison, Shaw Brothers can't afford it. That's the crux of the matter. ”

This means that if Shaw Brothers has a low salary, the company will not make any money; If the Shaw Brothers ask for a high price and give more to the actors, then the other artists who stay in the studio will be dissatisfied; There are few actors to work outside, and they are not satisfied with going out to work. Xu Guanwen added with a smile.

Mai Jia nodded, "I think this method is good, the Shaw Brothers have hoarded so many artists, it's really not enjoyable to look at it, but I'll rent it and borrow it." ”

"I'm afraid that Shaw Brothers won't rent it to us." Xu Guanjie said with a smile, "Boss Shao won't let his employees help us make money." Director Chu Yuan was also given up by Shaw Brothers after making a few films. ”

"Hide from the sky and cross the sea, and secretly Chen Cang." Xu Guanwu smiled, "There are so many independent production companies in Hong Kong, it's not easy to find a head company?" ”

"Since this is the case, let's officially review the actors, let's take a look at these leading actors first, Zong Hua, Jing Li, Yue Hua ......" Xu Guanwen read.

Most of the people in this room have worked at Shaw Brothers, except for Mai Jia, who grew up in a foreign country. However, although he is not familiar with these actors, he has also seen their movies before, so he will not be unaware.

At present, everyone discussed the candidates for these actors, and Yue Hua was the first to pass, he is an old courtier of the Shaw Brothers, and he has very haode acting skills, and he is a very well-known actor.

Later, Jing Li, a famous beautiful actress of the Shaw Brothers, also passed the review, although she had not starred in martial arts films before, but with her stunning costume style in "Stinging Horse", it was easy for people to recognize her beauty.

Then there is no problem with Sun Yubo played by Gu Feng and Wanpeng Wang played by Wang Xia, but on the choice of Meng Xingsoul, everyone has a disagreement.

Zong Hua is also an old courtier of the Shaw Brothers, and has starred in "Little Bastard" and "New Laughing Marriage" before, and is also a popular movie star of the Shaw Brothers.

It's just that this person is a little older than Meng Xingsoul, and his ancient costumes are not necessarily beautiful, so Hong Jingbao and Zeng Zhiwei are unanimously opposed. Xu Guanwen and Xu Guanjie also hesitated.

"Since this is the case, then Meng Xing's soul will be put on hold for the time being. Let's discuss with Shaw Brothers first, and we also have to see if they have a schedule, so as not to make it hot to shave your head. Xu Guanwu smiled.

"That's what I said, don't we book it here, there will be trouble on the Shaw side." Xu Guanwen also said.

"Then just draw up a list of a few people, and whoever is free will come." Hong Jingbao suggested.

"That's okay, in addition to Zong Hua, Meng Xingsoul, I think Jiang Dawei can too." Xu Guanwu nodded.

"Dilon can too." Hong Kyung-bo also proposed.

"So that's the three." Xu Guanwen made the decision and stopped other people's arguments.

After the seven-member group meeting ended, Xu Guanwu originally wanted to invite Director Chu Yuan to tell him the good news.

But just as he was about to call, Hong Jingbao walked in, "Mr. Xu, don't bother you, right?" ”

"It's okay, sit!" Xu Guanwu smiled, "What, why are you free to look for me today, you have something important?" ”

"Yes." Hong Jingbao smiled, and then took out a script from his arms, "Mr. Xu, this is a script that I am newly looking for someone to write, you can help me refer to it." (To be continued......)