Chapter 110: The Beginning of a Media Empire
At the same time as the movie "Sande Monk and Chung Mi Liu" was a big hit, Xu Guanwu successfully bagged Eternal Records.
Founded in 73, Eternal Records represented the records of singers in Singapore, Malaysia, Nanyang and other places at the beginning of its establishment, and then discovered local singers in Hong Kong, and achieved great success.
Historically, this record company is one of the oldest Chinese-owned records in Hong Kong, and entered the mainland record market in 83 years, launching singers such as Xu Xiaofeng and Zhang Mingmin, who are popular all over the Taiwan Strait.
At this time, Eternal Records was naturally not so powerful, and it had only been established for more than a year. The company itself has only a few dozen people, and the owner, Ma Jiahua, is a Malaysian-Chinese who used to run a record store in Malaysia before moving to Hong Kong to develop and use his connections in Nanyang to distribute the singers' records to Hong Kong.
Xu Guanwu does not value this company, but values Ma Jiahua as a person, as well as the distribution channels behind him.
Ma Jiahua has been operating in Nanyang for more than 10 years, and has already established good relationships with all parties, and cooperating with him can save a lot of time in opening up the market.
But at the beginning, Ma Jiahua didn't want to sell his record company, because although his record company had just been established, its performance was very good.
The Chinese and Cantonese records of the Xingma singer are also very marketable in Hong Kong, and he has just taken singer Xu Xiaofeng under his command and is preparing to spend a lot of money to make her a popular singer.
Ma Jiahua found Xu Xiaofeng in a nightclub, he thinks that this girl's voice is very good, and she is very skilled in singing skills, if you ask a famous teacher to teach her well, and there are one or two best-selling songs, this girl will definitely become a famous singer in Hong Kong.
With good performance and powerful singers, Ma Jiahua is very optimistic about the company's prospects, so he naturally doesn't want to sell his hard work.
After reading the investigation report sent by Manager Fang, Xu Guanwu was very interested in Eternal Records, not only because Ma Jiahua has distribution channels in Nanyang and Hong Kong, but also because he was more interested in the singer Xu Xiaofeng.
Xu Guanwu vaguely remembers that there is such a female singer in Hong Kong, as if she has seen some reports before.
There are not many Hong Kong singers who can be remembered by Xu Guanwu in his heart, each of them is a smash hit star, such as Xu Guanjie, Lin Zixiang, Wen Na Band, BEYOND Band, Four Heavenly Kings, Ye Qianwen, Anita Mui, Zhang Guorong, Chen Baiqiang and so on.
Xu Guanwu remembered to do the record business, also because of these famous singers in his mind, and knew that each of them had the potential to become popular.
On the other hand, Xu Xiaofeng can be remembered by Xu Guanwu in his heart, which proves that she will definitely be a smash hit. In that case, signing her is not a loss.
Xu Guanwu immediately sent someone in the company to contact Ma Jiahua, and the purchase price continued to rise, from 500,000 Hong Kong dollars to 2 million Hong Kong dollars, and Ma Jiahua finally couldn't support it.
In the 70s, the sales of records were not very high, and Xu Guanjie's "Ghost Horse Double Star" exceeded 150,000 copies, and the already surprising glasses fell to the ground.
But in the eighties and nineties, Zhang Guorong and Tan Yilin had hundreds of thousands of records, Jacky Cheung's first record sold 200,000 copies, and the "Kiss Goodbye" sold more than 4 million copies worldwide.
Eternal Records releases the records of singers in the Xingma region, and the sales are basically between 20,000 and 30,000 copies.
Although Ma Jiahua had the idea of killing or selling, when Xu Guanwu bid for 1 million Hong Kong dollars, his heart had already begun to waver.
When the price reached 1.5 million, Ma Jiahua was already moved, but he still wanted to stabilize and see if he could rise a little more.
Xu Guanwu was too lazy to talk nonsense with him, and directly asked for two million Hong Kong dollars, and Ma Jiahua sold it if he couldn't die, so he hurriedly signed a contract with Xu Guanwu.
Xu Guanwu then changed the name of Eternal Records to Yisheng Records, and used a monthly salary of 5,000 and 5% of the profit dividends to hire Ma Jiahua back to continue to serve as the manager of the record company, and injected another 10 million Hong Kong dollars to let Ma Jiahua poach from major record companies and establish a record empire belonging to Xu Guanwu.
Ma Jiahua was simply shocked by Xu Guanwu's large investment, throwing out millions, tens of millions at every turn, which is really envious, jealous and hateful.
Although Xu Guanwu seems to spend lavishly, he actually has an account in his heart, not to mention other scattered income, the movie "Rocky" alone has brought him nearly $100 million in income.
This 100 million US dollars was converted into Hong Kong dollars, which was more than 500 million Hong Kong dollars, which was quite a lot of money at that time.
As mentioned above, Li Ka-shing, as the chairman of a listed company, owns Cheung Kong Industrial, which is known as the Five Tigers of Chinese-funded real estate, but his current worth is only 200 million Hong Kong dollars.
Xu Guanwu's more than 500 million Hong Kong dollars, except for more than 10 million US dollars to fund Spielberg and Douglas to make films, the rest was brought back to Hong Kong by him.
Later, Xu Guanwu used 1.2 million US dollars to redeem 15% of the equity of his mortgaged Xu Brothers, and also used 300 million Hong Kong dollars to acquire 20 commercial office buildings located in the bustling downtown area, which will bring Xu Guanwu 30 million yuan in rent every year.
also used 100 million Hong Kong dollars to set up a superstar manager company, and included Cheng Long, Hong Jingbao, Yuan Biao and others. In addition, it acquired the Daily Daily and established Stanley Market Research.
Through a series of alliances, mergers and acquisitions, Xu Guanwu has become one of the most powerful media tycoons in Hong Kong, leaving Zou Wenhuai and He Guanchang behind, almost comparable to Shao Yifu.
After completing the acquisition of Eternal Records, Xu Guanwu also temporarily restrained his minions and calmed down to pay attention to the follow-up development of his company.
The newspaper has been published free of charge for more than a month, and now the average daily sales volume is basically stable at about 300,000 copies. Although there are still some losses, the amount of advertising is also increasing, and now it only loses more than 10,000 Hong Kong dollars a day, which has greatly improved compared with the previous efficiency.
It is believed that after Hong Kong's economy comes out of the trough next year, "Tian Tian Daily" will turn losses into profits and become a high-quality industry under Xu Guanwu.
The new brilliant cinema line is being renovated in an intense and orderly manner, and Xu Guanwu believes that this single project will be completed before the year. The 20 commercial office buildings where the theater is located have all been leased out, and they are temporarily managed by Fuli Property, which will bring Xu Guanwu more than 30,000 yuan in rent every year.
Although Stanley Investigations has few people, all of them are elites who can take charge of themselves, and they are still investigating the theater chain recently.
Although the superstar manager company only has stars such as the Xu brothers, Qixiaofu, and Zhao Yazhi for the time being, its potential is unlimited. In particular, Xu Guanwu injected 100 million Hong Kong dollars, which gave it the confidence to poach Shaw Brothers and Golden Harvest.
Of course, Xu Guanwu doesn't want the superstar company to only know about poaching, but not self-hematopoiesis. He is recently planning to set up an acting school to nurture and discover new talents and contribute fresh blood to the superstar manager company.
But this matter cannot be done overnight, it needs to be laid out slowly and developed slowly. So far, the performing arts school has only chosen the school site, but the principal, teachers, students, etc. have not had the slightest news.