But just when everyone was busy filming, another big event happened in the Hong Kong entertainment industry, that is, He George resigned as chairman of Jiayi TV and handed over to Sir Shaw Yifu. And Sir Shaw Yifu has already bought the shares in the hands of several other shareholders through different means.

Of course, because of the guarantee made to the British authorities in Hong Kong when Jiayi TV was founded before, any shareholder's shares shall not exceed 15%. Jiayi TV itself has five major shareholders, Commercial Radio, Industrial and Commercial Daily, Overseas Chinese Daily, Sing Tao Daily, Shaw Brothers, and Jardine Matheson, and the rest have some scattered shareholders. , so Sir Shao also specially arranged a few heads.

And it seems that these shareholders are actually eager to leave, Jiayi TV has been in a state of sluggish ratings since its inception in 75 years, and the ratings can't compete with TVB, and even Li's TV station can't compete, becoming the third of the three TV stations in Hong Kong.

And the sluggish ratings naturally affected advertising sales. At the same time, TVB advertised thousands of dollars per second, Li's TV station had thousands of dollars, and Li's TV station only had a few hundred. The difference is more than ten times. In addition, Jiayi TV is congenitally insufficient, and there are four hours of prime time every day, which need to be used to broadcast educational programs, and no advertisements can be inserted in them, which makes Jiayi TV lose a lot.

In addition, Li's TV station and TVB have two licenses, which can open Cantonese and English radio channels at the same time. Two channels were opened at the same time, and after the Cantonese channel of the TV series was broadcast, it could also be switched to the English channel to continue broadcasting. In this way, the cost can naturally be amortized. And the advertising fee can be charged twice.

But Jiayi TV has only one license from beginning to end. After the TV series finished broadcasting on this channel. If you want to play more than a few times to recover the cost, you have to put twice as much as TVB and Li's TV stations.

TVB's dramas usually premiere in the evening and are re-aired the following afternoon. This adjustment of the screen time can not only meet the needs of ordinary 9-to-5 office workers, but also watch TV programs happily at night as a family. It is also guaranteed that people who work the night shift will enjoy the show in the afternoon after a good rest in the morning.

This model of repeated screenings is aimed at the needs of different audiences, so not only the audience will not plan. On the contrary, I think TVB is very humane. And this trick was later learned by Leigh's TV station. However, if Jiayi TV reduces the cost of TV dramas, it will have to broadcast two more times than TVB and Li's TV stations.

In other words, if TVB and Li's TV show twice a day, then Jiayi TV needs to be screened four times to recover the cost. Because it has one less channel than others, if you want to keep up with others in terms of cost, you have to play it twice more on a single channel.

But if playing it twice is close to the people, and playing it three times is disturbing the people, then if it is played four times, it will simply force people to change the channel. Jiayi TV has only made big-budget TV dramas, which will be broadcast once in the morning, noon and evening, and other small-budget TV series can only be broadcast twice. Even so, the cost of Jiayi TV's TV series is still higher than that of Wireless and Li.

Costs remain high. The income is also poor, and over time, Li's TV station naturally cannot make ends meet, forming a huge financial deficit. However, among the six major shareholders of Jiayi, except for Jardine Matheson, which is rich and wealthy, does not regard this loss as a major event, how can newspapers such as "Overseas Chinese Daily" and "Industrial and Commercial Daily" wait to look at it.

Although they are pro-Taiwan newspapers and will enjoy financial subsidies from the Wanwan authorities, that subsidy alone is not enough for them to squander like this. In addition, in the past few years, President Jiang has died, Jiang Gongzi has taken office, and Sino-US relations have continued to improve, and now the island no longer has the luxury of attacking the mainland, although the slogan still has to shout regrets, but the focus of the authorities' development has been on improving people's livelihood.

Therefore, newspapers such as "Overseas Chinese Daily" and "Industrial and Commercial Daily" that only know how to shout for counteroffensive declarations, but have little other role, and are on the verge of losing money year after year, have basically been abandoned by Wanwan. In the past, every article in the Overseas Chinese Daily and the Industrial and Commercial Daily that attacked the mainland would be rewarded by the Wanwan authorities, but now the authorities are mainly focused on improving people's livelihood, so special subsidies of four or five million Hong Kong dollars a year like this are also on the list of cancellations.

In recent years, the life of "Overseas Chinese Daily" and "Industrial and Commercial Daily" has been very difficult, and it is difficult to protect themselves when they cross the river, how can they still stand up to Jiayi TV's continuous losses? ! Because these two newspapers have long had the idea of quitting.

It's just that Jiayi TV has been losing money year after year, and even the battle-hardened Shao Daheng, who joined the most late, is difficult to turn the tide. Other Jiayi TV stations that want to take a stake also have to think about it more.

In addition, when preparing Jiayi TV Station before, each shareholder made a lot of money, and it has really lost a lot in recent years, so the shareholders of "Industrial and Commercial Daily" and "Overseas Chinese Daily" want to sell their shares, but they set the price high and want to get the cost back.

The profit prospects are already not good, and the price is set so high, even if they want to take over, they will be discouraged after hearing the high price.

And several other shareholders such as "Sing Tao Daily", commercial radio station, etc., although the family is big, the money can still afford to lose, but it is really not a way to be so unprofitable for a long time. In addition, Jiayi TV itself has a serious financial deficit, and the major shareholder He George and Hu Xian'er, the president of "Sing Tao Daily", want to re-inject funds, but "Overseas Chinese Daily" and "Industrial and Commercial Daily" shout slogans but do not pay money, forcing several other shareholders to have no choice.

If you don't inject funds, you can only watch Jiayi TV go bankrupt and reorganize, of course, this is not good news. If it really wants to go to the last step, the bank with the majority of the debt will have to take over Jiayi TV. And in this way, the interests of these shareholders will be greatly damaged.

At this time. Sir Shao stepped forward with his old qualifications. After several mediations with several major shareholders, the matter was finally successfully resolved. Sir Shao helped attract several new shareholders, took over the shares of the two shareholders of "Overseas Chinese Daily" and "Industrial and Commercial Daily" at a relatively generous price, and then bought back the shares of some scattered shareholders, and finally succeeded in mastering more than half of the shares.

However, he did not expel the three major shareholders of Commercial Radio, Jardine Matheson, and Sing Tao Daily from the board of directors. Because Sir Shao referred to Xu Guanwu's business model, he also wanted to win over some allies for himself and form his own media empire. The commercial radio station with the highest listening rate in Hong Kong, the "Sing Tao Daily" with the largest newspaper sales, and the Jardine Matheson & Co., whose wealth is not inferior to HSBC, have all become the targets of his wooing. With Jiayi TV, he tied the three companies firmly to his chariot.

The first thing Sir Shao did when he became the chairman of Jiayi TV was to form sister stations with Wanwan's China Television, Singapore's Mediacorp, and Malaysia's Malaysia TV. The four parties jointly funded the filming of the TV series, and after the filming was completed, they were screened together. In terms of funding, it can be used to share costs and achieve complementary advantages in terms of talents.

Sir Shao's move is not clever, and it is true that he is the only one who has such a wide range of contacts and can contact so many TV stations to work together.

Sir Shao started in Nanyang and laid a very solid foundation in the local area. Shaw Brothers has its own cinema chain in the Nanyang area, and in the 60s, with this advantage, it fought a fierce battle with Lu Yuntao's Dianmao. And it is precisely because of the support of so many of their own theaters that Shaw Brothers can still stand firm under the strong suppression of Xu's.

Moreover, Sir Shao has connections with the British authorities in Hong Kong, and even in the House of Representatives and Senate in the United Kingdom, and Sir Shao is even a good friend of the Queen of England. At that time, Sir Shaw Yifu's TVB and Qiu Deqing's Asia Television competed for the right to broadcast the Olympic Games, and Sir Shao Yifu once wrote to the Queen of England for help, and finally succeeded in obtaining the qualification to broadcast the Olympic Games with ATV, which made Qiu Deqian suffer a dumb loss.

It must be known that in order to fight for the broadcast rights, Qiu Deqing invested considerable manpower and material resources, and was waiting to compete with TVB. But now that people have obtained the rights to broadcast the Olympics, and with the already high ratings of TVB, the pants that have lost this battle before it is fought are gone.

Sir Shao has a close relationship with the British government in Hong Kong, and is very ambiguous with the British government, and even won the rank of Junior Sir awarded by the British government in 77 years, and is the first person in the Hong Kong entertainment industry. Malaysia, Singapore and other countries were once British colonies, and only declared independence 20 years ago.

Although the British government withdrew from Malaysia, Singapore and other places, it still had a lot of influence in the original colonies, and Sir Shao relied on his own connections and the power of the British government to form allies with Malaysian national television and Singapore's new media.

Wanwan was originally the main market for Shaw Brothers films, where he had many friends, and Sir Shao had always held a pro-Taiwan and pro-British position, until the end of the Sino-British negotiations, announcing the return of Hong Kong in 97, Sir Shao began to invest in the construction of Shaw House in the mainland. And before that, he had been ambiguous with Wanwan.

And China Television is a TV station opened by the Wanwan authorities, but compared with the previous China Television, Taiwan Television, and China Television, the operation is more free, and the TV series filmed are more popular with the people. Jiayi TV has bought TV series from China Television many times before, and they have also achieved relatively good ratings.

This successful alliance has made the cost of TV dramas no longer a fatal flaw for Jiayi TV. With these four allies sharing the cost, the cost of his TV series is much lower than that of TVB and Leigh's TV.

And because TV is to be screened in four places across the Taiwan Strait, the audience is naturally much larger than that of Wireless and Li. In this way, the influence of Jiayi TV station will naturally increase, and the increase in influence will naturally represent the growth of advertising costs.

……

When Xu Guanwu heard the news, he couldn't help but be startled by Sir Shao's hands and eyes, to be honest, he really didn't expect Sir Shao to make such a strange move, it was simply a ruthless attack on TVB and Li's TV station.

With the words of these three allies, Jiayi is equivalent to opening three more channels in disguise, not only reducing costs, increasing influence, and increasing advertising costs, but also the most critical point is that this alliance has cut off the takeaway road of wireless and Li's TV series.

In the past, the TV series filmed by Wireless and Li would be sold to TV stations such as Singapore, Wanwan, Malaysia, etc., but now that they have formed an alliance, they will naturally buy the TV series produced by Wireless and Li, which makes Wireless and Li's can't help but lose a way to make money. (To be continued......)