Chapter 125: Follow-up Publicity
Genius remembers in a second [Aishang Novel Network biquge.info] to provide you with wonderful novels to read.
The final investment in the drama "One Liter of Tears" is more than 90 million yen, which is close to 100 million, which is not a small amount, and there is not much left after removing the labor and hardware of the hired people, and in the final share, the film company Kadokawa Pictures signed a 4o%/5o% contract with AZX, as for the big screening that lent the studio? Because of the rental of the studio and the crew, many people borrowed their people, so the final box office was divided into five percent to them, and the remaining five percent was Zhou Xiao's personal income, of course, this is only nominal, AZX is basically his one-person company.
This is also why Zhou Xiao wants a box office of at least 300 million, it stands to reason that the box office will basically be able to recover the investment if it reaches 200 million, but it is not a matter if it does not make money at all, after all, everyone has spent so much time and energy.
After watching the movie, he went home, and the next day, Zhou Xiao arrived at the company early, with him, and several other employees in the company except Zhang Yu, Zhang Yu all ran with the Women's Twelve Orchestra, and they were still in intense training today.
It wasn't until the afternoon that the box office of "A Liter of Tears" released last night finally came.
"With an average attendance rate of 57%, there are a total of 37 screens nationwide, but because the number of seats varies greatly, the final box office is about 8oo million......," Keiko Watanabe reported with a faxed message.
"Uh...... Is this number more or less? Zhou Xiao turned his head and asked Inoue.
"It's just very average, it's eight million in one round of screenings. Last night was just one round, and the next normal screening is two or three shows per screen per day, but the attendance rate during the day will be different from the attendance rate at night, and if it is released for two weeks, the final income may be in the early 150 million......" Uncle Inoue calculated.
"That's not a good number...... I can only wait to see the ratings tomorrow or even the day after tomorrow to see if the word of mouth can get better? Zhou Xiao asked.
"yes, not at the pace of the first day."
"What if there is some publicity urgently?" Zhou Xiao asked.
"It's not easy, a lot of shows are already recorded." Uncle Inoue shook his head.
"Well...... Let me think. Zhou Xiao rubbed his chin and began to recall whether there was a suitable publicity opportunity in his head.
Suddenly, a flash of inspiration flashed through his mind, and he remembered the first subtitle of the movie.
"Uncle Inoue. I remember! Zhou Xiao said.
"Oh? Do what? Inoue asked.
"Tomorrow you take the ticket and go to some government department to divide it! Let them see. Ask them to recommend! Zhou Xiaodao.
"Government departments?"
"That's right, the work of Sanguan is so positive, there should be government support and recommendation, and there are two key places. One is the Ministry of Education, Culture, Sports, Science and Technology. The other is the Ministry of Health, Labor and Welfare's Social Security Department. One of these two is for overall education, and the other is for social security, which is the main object of the movie. The recommendations of these two places are definitely useful! Zhou Xiao said.
"Okay, no problem, then I'll go and prepare now!" Uncle Inoue said.
"As for my words...... Are there any live shows that can be broadcast? Zhou Xiao asked Keiko Watanabe on the side.
"If you want to broadcast the live program, the best choice is Mr. Tamoli's smile at noon every day, and it doesn't hurt to interview the unit, but this unit ...... To be honest...... "Keiko Watanabe wanted to speak and stopped.
"I know, I can't get up to this now, right?" Zhou Xiao understands what Keiko Watanabe means, and it doesn't hurt to smile at this interview unit, which is for famous artists and even big names in other industries, even Japanese ministers are on such shows, Zhou Xiao is a newcomer who debuts in the "Ladan Gang", it is really not easy to get on this, even if he is on the red and white.
"It's not okay if it's just a newcomer, but boss, you have a lot of topics on you now, if you can apply for various recommendations from the government this time, you can visit Mr. Tamory when you send the news to various TV stations, anyway, it's not the first time you've met, and there's nothing wrong with this homeopathic visit, and if you visit, Tamory will understand what it means, if they're interested, the program team will invite you." Keiko Watanabe said.
"I'll pay a visit and they'll find out, and they'll give me an invitation?" How Zhou Xiao listens to it, how unreliable.
"In fact, this is one of the unspoken rules, the interview of "Xiaoxiao" is too famous, and most artists who want to apply for this show are not suitable, so they can only wait for the invitation of the program team while being crazy about the news that they are in the recent publicity period to the TV station, and after a long time, it has gradually formed a rule that has never been spoken, as long as you have visited Tamori before the show starts, if the topic and grade are enough, the program team may invite you, of course, such participants must be ranked behind those big stars."
"So that's the case, then help me arrange it, do you want to bring some souvenirs or something when you visit?" Zhou Xiao asked.
"I'll help you prepare these things." Keiko Watanabe said.
On the second day, Uncle Inoue went to the government department requested by Zhou Xiao, and Zhou Xiao himself continued to go on the itinerary of variety show promotion, and in the evening, everyone continued to return to the company to listen to the box office report, and in the box office report on the second day, the attendance rate was a little more than the first day, and the attendance rate of 54% could only barely be regarded as passing, but the income had more than doubled, which was normal, after all, by the second day, each screen was not a single reaction but multiple shows.
As for Uncle Inoue's application, on the third day, he got quite good news, and the two departments named by Zhou Xiao quickly decided to work together to recommend this movie, after all, what Zhou Xiao shot is also quite uplifting, which makes Zhou Xiao and the entire AZX sigh a little, or not enough experience, otherwise if this application is obtained before the release, maybe it will get better attention, and now, I can only try my best to make up for it.
Zhou Xiao then continued to take Miyazaki Aoi to run the TV station to record the program, this time every time he went on the show, he brought a link that explained the recommendation of the two government departments, in fact, not only the TV station, including radio and ordinary theaters, Zhou Xiao and Miyazaki Aoi also ran a lot, for the promotion of this movie, Zhou Xiao, who has been working relatively leisurely or free for half a year, can also be said to have put in a lot of effort, he can't do it if he doesn't work hard, most of the company's working capital is used in movies, and SMAP's single that is destined to be a hit has not been sold yet, Now the whole AZX company is in a state of waiting for the bowl of rice of "One Liter of Tears" to be put into the pot.
Finally, on the fourth day of the release, the situation began to change somewhat.
First of all, Zhou Xiao's publicity has played a role in the past few days, and many media have begun to pay attention to "A Liter of Tears" and the girl named Yaye twelve years ago, and Yaye's mother also came with good news, and a publishing house contacted them, hoping to republish "A Liter of Tears", Zhou Xiao did not let Yaye's mother make a decision immediately, because Zhou Xiao remembered that in the history he had experienced, when reprinting Yaye's book, Yaye's mother also compiled her diary records in recent years into a book. The sale of the daughter's book at the same time as the mother's book finally led to a wave of Japanese society.
The second thing is that when everyone gathered at the company that night, the box office revenue on the third day increased according to the statistics department.
In the case that the number of screens has not changed at all, the attendance rate of the whole day has reached about 64%, which makes AZX very encouraged, although this growth is not very large, but the growth of the contrarian trend itself represents an affirmation of the audience, you know, in the case of today's publicity is in place, just like CD sales, the first day of sales is often his highest score, like "Little Love" and now "A Liter of Tears" Such contrarian growth is very rare.
"Is it because of my recent publicity?" Zhou Xiao took the fax and raised his eyebrows and asked Uncle Inoue beside him.
"There should be a certain reason, the exposure of movies has been growing in the past few days, not only because of the movies, including the news of new books, including the recommendation of the government, which has invisibly promoted the growth of the market, and now the question is only how long this growth can last." (To be continued!)
ps: Please don't pay too much attention to the specific numbers, after all, I'm not a professional either......
Today is the last day's two shifts.,Tomorrow starts 4 shifts~.